
E133: Lessons from Investing in 2200 Startups (in 23 Minutes)
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Unlike the public market where everyone has the right the same access to everything,
the private market is highly asymmetric. And so if you invest for a long time but you only have
access to a corner of the market, you may be at one or the other end of that spectrum. Maybe that
you have like uniquely qualified access and you do better than everybody else or you have uniquely
adverse access and you do worse than everybody else, or you have uniquely adverse access and you
do worse than everybody else. So to some extent, if you are a very large family office or a very large investor, and you can be an LP in every major VC fund out there, that's a great strategy, right? Over years and years and years, you'll do really, really well.
That's borne out in the But what if you aren't?
Tell me about your philosophy on DEA. years, you'll do really, really well.
That's borne out in the, but what if you aren't?
Tell me about your philosophy on DEI. I tend to be a very moderate person in my views, but I also think that like everything in life, even when there is a really good, solid, moral reason to do something or to stand for something.
There is always almost an inevitable kind of risk that people co-opt these things for their own purposes. And so you have the good version of DEI, which says, you know, talent is universally distributed and doesn't see races or genders or any other characteristics, but opportunity isn't.
And that's the reality of the world in which we live and we have lived in is we can absolutely, and I am the first one to stand by saying merit is the most important thing.
It's not just about being an incredible worker, hard worker person. It also matters where you grew up, what kind of networks you had access to, what kind of resources you had access to.
And so realizing that talent is uniformly distributed and opportunity isn't is not a bad thing. What is bad is co-opting this mission in ways that are perverted and that ultimately don't do anything to advance equality, sometimes perpetuate different inequality.
So I think there's a lot of absolutely legitimate criticisms that need to be levied at what DEI had become almost as an industry. At the same time, we at Gengels believe that there is work that we can do to provide more access
and more opportunities to people, entrepreneurs, investors, folks that have traditionally just
haven't been able to access the incredible wealth and value and innovation engine that is venture capital. And we exist to do that.
What is Gangel's? Gangel's today is one of the largest, most active venture investment syndicates in the world. We invest in companies that look to us as being partner with them to help them build truly inclusive organizations at the levels of talent, governance, and capital.
We help them with hiring, recruiting, bringing on board members, advisors, and we represent an incredibly diverse group of investors that come from all paths of life, all genders, all ethnicities, really all type of peoples that traditionally have found it hard to get access to the type of opportunities that Gain Drills is able to bring them. And because of them, we've built a really vibrant community of investors that care about our mission and get to invest in some of the best and most highly performing venture-backed companies in the world.
When you guys started, you made a very interesting decision. You allow LPs to invest as little as $1,000 per company.
Walk me through that decision-making. And when you bring on a group of investors and you're basically trying to position yourself and message to folks that often, while they have the means, because, you know, we work only with accredited investors, they have the means, they maybe traditionally have never had the opportunity, the access, the ability, the education, the experience of investing in the venture asset class.
Then, you know, making it easy for them to do so becomes an important piece of the equation. So accessibility can take many forms.
And one of them is to allow people to make investments as little as $1,000 into opportunities. When you take an amount of capital that an angel investor would want to allocate to this asset class, say $25,000, $50,000, and you get to split it and diversify across 10, 20, 30 investments across the year, then you're doing a lot of things.
You are educating yourself. You're getting in touch with different terms, different type of companies, different sectors.
You get to provide these individuals with both that access and an education into what it means to be an investor in a private company. So let's say you had a friend that was worth $5 million, half of it liquid, half of it not.
How much should a friend or high net worth investor invest and to venture capital as a category? This is not financial advice to anybody. And everyone should kind of think in the context of their own risk aversion.
I would say probably 10 to 20% of your overall liquid net worth should be going into a venture capital type of asset. And so out of that $5 million, probably $500,000 is probably I would say, okay, I want to put this into venture.
But then venture is, especially now, it is such a broad category. So I would really look at, you know, just like you diversify by asset class and by risk exposure, you can diversify within the venture asset class by risk exposure and time to liquidity.
And so you can invest in different companies, different sectors, and at different stages. Brought up a couple of points.
One is, of course, liquidity or illiquidity in venture capital. When you invest in a startup, especially at the seed stage, you should expect a minimum of 10 years before you get your money back, which a lot of people say, yeah, I could handle that.
But in reality, they're not set up to do that. So maybe they should be investing a later stage.
The second one is, I've never seen any data on on this is what is the actual correlation among different startup sectors? My intuition is that venture as an asset class, whether you invest into nuclear or defense tech or SaaS or consumer goods should have not that much higher of a correlation from the S&P 500, just much more volatility. So you have companies that are going up 100x, you have half the portfolio going to zero.
It's not clear to me that the diversification should be significantly worse than the S&P 500. You certainly want to diversify by sector primarily because of the fact that you might have different type type of strategies or different type of understanding of different sectors or simply because at different points in time there are cyclical sort of tailwinds that kind of push certain sectors more than others.
You certainly see it today with things that are early, mid or late in the adoption curve for how potential growth of those sectors may represent. And, you know, there certainly is some correlation to the S&P 500, but there are technologies in venture that or entire pieces of the venture economy that emerge long before they become a significant part of the public market.
A good example is quantum technology. Five years ago or 10 years ago, if at all, was pretty much only a purview of private holdings, private companies and venture backed companies.
I think there is some correlation and some importance uh that comes along with looking at the diversification within your portfolio to be um not just by ticket and stage but also by sector we've had uh the dupont family vertis on the podcast and one of the things that they figured out is that if you just invest into everything or you get exposure to everything in venture over many decades, you get a really good return, high teens, low 20s. So venture is one of those asset classes where you don't have to be too smart.
You don't have to pick AI over crypto or over AR, VR. If you just continue and slowly and really in a boring way, continue to invest in the asset class over years, it is an asset class that has rewarded its investors for many decades.
I'm glad that you bring this up. It relies on having a pretty broad funnel of access.
Unlike the public market where everyone has the same access to everything, the private market is highly asymmetric. And so if you invest for a long time, but you only have access to a corner of the market, you may be at one or the other end of that spectrum.
Maybe that you have like uniquely qualified access and you do better than everybody else, or you have uniquely adverse access and you do worse than everybody else. So to some extent, you know, if you are a very large family office or a very large investor, and you can be an LP in every major VC fund out there, that's a great strategy, right? Over years and years and years, you'll do really, really well.
That's borne out in the data. But what if you aren't? If you are just an angel investor, or if you don't have the capital or the connections to be a large LP or an LP in all of those funds, your options are pretty small.
And so you rely on either alpha, you know, alpha because of access or because how smart you are or what kind of career you've had and the fact that people seek you out. Or, and you know, you can look at something like angels and see like, okay, through the power and the size of that network and the fact that we collaborate and we're non-competitive, we're cooperative with pretty much every large fund out there, you get almost like the ability to kind of invest into a really broad portfolio across the entire venture spectrum.
And so, you know, to some extent, if I had a lot of money, I could be like, okay, I'm going to invest that $1,000 or $5,000 into every company that the network gets to invest in. And then you'd have really broad exposure to the venture asset class as a whole.
You would be getting to the mean. So it doesn't help if you could invest in any fund in the world, but you have $5 million and the minimum is $5 million, you're not going to invest $100 million of your net worth into just one venture fund.
So it's a mix of both having access as well as the minimum investment size. So going back to this hypothetical, so you have $5 million to invest.
Let's say you put 10% in venture, how and when would you allocate that $500,000?
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Look at what your expected returns and liquidity needs are and just kind of project out, okay, So maybe 30 to 40% of that, I'd like it to be liquid sooner than the mean. And so maybe in the three to five kind of year timeframe, and I could allocate those into series seal or later, those investments will return lower multiples on average.
They've already kind of are higher valuations. And if and when they exit and go public or get acquired, those multiples on investments will be lower.
But you'll have a larger pool that has been invested into those and you will get it back sooner. You'll have a positive effect on your IRR.
Whereas you could take 10% to 20% of that and invest it into Series A and Series B, and then again, another 10% invested in seed and pre-seed opportunities. And that will kind of give you some exposure to the go big or go home kind of potential.
Prior to co-founding GangeELS, you had this portfolio of 100 investments. How did that affect and instruct how GANGELS is run? I learned a few lessons that I think a lot of other angel investors end up learning.
When you're truly an angel investor, meaning you're investing at angel rounds, pre-seed, a pitch, an idea, a founding team, but not a lot more than that. There just isn't much more that you can invest in than the team and the founders.
And so your own assessment of their agency, their grit, their kind of doggedness, their unique positioning within that market. All of those become like the really important things that you can leverage to invest.
And in fact, you know, very early in my angel investment career, the first thing I did was to just kind of reliably go after and invest in whatever companies the people I had worked with or knew really well, we're going to go in and start. And sometimes being their very first investor, and that paid out really well, especially because we had some amazing people within the team at PowerSet, that was the name of the company I founded back in 2003, whose companies, you know, they went on, folks from that team went on to start companies like GitHub and Weights and Biases and Touring and Runway Financials.
And the ones that didn't go and start companies went to lead very large entrepreneurial organization within large companies. So really a fantastic team.
And then you know that great founders just attract other great founders. You mentioned investing in your friends.
Some of the top portfolios in venture capital history were actually the angel portfolios of a David Sachs or a Marc Andreessen or Chris Saka because they have such intimate understanding of the execution ability of their friends. One of the hidden things there is that their friends were not pitching to them the full five years that they knew them.
They got this ability to observe their friends in a way that they were not always selling to them. Investing in people that you've worked with, that you've observed up close, maybe your students, if you're a professor, people that you've gotten a chance to really kind of see how they behave under pressure, see what kind of character they have and what their approach to kind of moving mountains that kind of got put in front of them.
That's probably the single most, you know, best predictor of a first time entrepreneur. With the second time or serial entrepreneur, then you've got those points, right? And I think that the other aspect, the other side of what you were saying, which is, I think is equally true, is you've got great portfolio of people who invested in first time entrepreneurs because they knew who they were, and they had worked with them.
And then you've got investors who bet again on entrepreneurs that did well the first time and they worked with them before and they wanted to back that horse again. And I think that there's a really high correlation of repeat success for entrepreneurs.
So I would say that's the other aspect of it. And I think that it puts us, meaning angels, in a good position.
Again, having such a broad portfolio, we can see what the execution ability of founders that may make it or even may not make it the first time for a lot of reasons. There's so many reasons why a startup doesn't go well or doesn't go as well as one would have liked.
And be able to assess much better the second time around whether or not you would want to invest in that entrepreneur again. You've been in the AI market longer than 99% of investors and VCs out there.
Tell me about your thoughts on AI today. As I mentioned, I co-founded a company called PowerSat 20 plus years ago, which was bringing to market a lot of the ideas and visions that are only becoming reality now.
We were one of the pioneers in trying to bring semantic into AI, into web search at scale. And some of the intuitions we had, you know, we're not very kind of removed from some of the things that we see today in how semantic searches approach, right? So things like RAG, ultimately what we were doing at the time is you can describe it as a precursor to RAG.
So, you know, pre-deep learning, cost of computation was 10,000 times maybe more what it is today. There just was a universe of approaches that was not open to us.
We clearly brought attention to something which was search was not, keyword search was not all that there needed to be in order to to advance the market and you know we sold to Microsoft became some of the foundational pieces of the early bing.com and integrated in there and gave spawn to a lot of other really cool company in the AI space crowd flower weights and biases touring runway all of these folks um you know went on to really make big innovations and and a big impact on the market today um it's exciting from my point of view just because i see so much of that vision and those thoughts kind of like finally being uh realizable and able to to be brought to market in a way that is compatible with the cost and the scale of delivering services to the world, to consumers. And so I've been, you know, excited about on the side of the investor backing a lot of founders in the space.
The way that I've constructed my investment thesis,
and I've been investing now in the space for the last three and a half years or four years, so just as like the GPT kind of LLM revolution really kind of started to take place, is to think about it in buckets that are kind of staggered with respect to when they will become or they have become ready for commercial exploitation and therefore revenue generations. When it comes to your portfolio in AI, are you basically just making a directional bet on the space and trying to build a large portfolio of smaller investments? Are you concentrating on a couple of names? Are you doing some hybrid? How do you attack a thesis like AI in your portfolio?
So Gainjo's broadly, I think, will continue and does continue to invest in a lot of companies.
And so spreading out that risk, both because different people will like different things.
People will invest in the companies that they want to invest. And so bringing them high quality access, but for a lot of companies is part of that.
And the way that we kind of make sure that the quality is high is by co-investing with great funds that are bringing their own alpha to the market in terms of the deal flow access that they have and the diligence that they put. I also run an AI fund within Gainjools, and so a more traditional kind of VC approach, while maintaining some of the elements of the Gainjools network, meaning we still don't lead rounds, we're still a kind of a co-investor alongside others and therefore benefit from, you know, that additional social proof and diligence.
We do a lot more direct diligence and directional betting for that fund than with the syndication process. And there, you know, my North Star, you know, I'm actually working on this fund with a former colleague of mine from the PowerSat days, who most recently was leading AI development at Adobe.
My North Star there is on top of the kind of three pillars that I mentioned earlier, is really looking at, you know, companies that can have a generational category defining kind of opportunity there. Sort of just trying to stay as much as possible away from things that feel like jumping on the bandwagon and kind of me too things.
And really from first principles, kind of things where that team is uniquely motivated and positioned to make an impact on something that has an opportunity to start from a small market and expand into or
create a much larger market down the road. The thesis is around those three buckets.
We saw last week Trump with SoftBank and with Sam Altman, who I know you have a relationship with, announces $500 billion investment into AI in the US. What are the repercussions of that investment? How do you think that will affect the AI space? Clearly, Sam and others who are really close, and I'm thinking about Dario Moday and others who are really close to the economics and the dynamics of scaling out, not only the services that they are already providing to the world, but the services that they know they are going to provide to the world.
They understand the requirements from a power compute perspective better than anybody else. And while I think, you know, to anyone looking from the outside, investing anything, investing $500 billion into anything seems like a gargantuan amount of money.
I can't look at this as anything but a good thing, especially for the United States. I think it's an opportunity to kind of create a lot of innovation and a lot of scalability and a lot of resources within the US.
In a similar way to say, if you had looked at, you know, the last century oil production and be like, if oil, if compute is the new oil, then you want to onshore as much of that as you possibly can.
Well, Lorenzo, we first met in 2012 in San Francisco.
We've sat on ICs together.
It's great to have you on.
David, it was such a pleasure.
Thank you for a really fun conversation.