DeepSeek Turns into DeepSink for US Stock Market

Speaker 1 This is Right About Now with Ryan Alford, a Radcast Network Production.

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Speaker 2 What's up, guys? Welcome to Right About Now. It's Friday, January 31st, our weekly marketing and business news of 2025

Speaker 2 almost through the first month end of the month but it's not the end of always having my good buddy my partner in crime chris hansen what's up chris what's up ryan how you doing today i'm good man you know just

Speaker 2 all in the news all up in the news

Speaker 2 All up in it, baby.

Speaker 3 That's where we like to be.

Speaker 2 All up in the news. That could have been the name of the show.
All up in it. The news.

Speaker 2 Deep in it. Deep in the news.

Speaker 2 I had a buddy who suggested the name funny business. And I thought that was kind of clever, you know.
But, hey, nothing's funny. Not everything's funny.

Speaker 2 We have a good time, but we try to bring you all the latest breaking insight. I'd say the insights on the news and our take on kind of what's going down.

Speaker 2 Like we mentioned last week, before we could announce the decline of TikTok, it had already gotten back up. So, you know, we have a highlight clip out there actually kind of painting that

Speaker 2 reality of how fast the news cycle and Trump continues to move fast. So

Speaker 2 lots of shit going down. And

Speaker 2 it's just a little bit of a blur because

Speaker 2 I'm in a busy season with work and other things, still hiring a few people and doing things. So I'm not

Speaker 2 as in tune, you know, maybe to my

Speaker 2 X updates or breaking news things.

Speaker 2 I think sometimes something that's like somebody will tell me about or text me about like in the morning, by the time I've learned about it in the afternoon, like it's on to something else.

Speaker 2 The news cycle flies.

Speaker 3 And they're moving quick.

Speaker 3 We're not used to an administration moving this quickly, making things happen.

Speaker 2 Is there anything that surprised you the most, Chris, about the last couple weeks?

Speaker 3 Politically or in general?

Speaker 2 Just in general. With either the business news or the political landscape.

Speaker 3 I mean,

Speaker 3 to be honest, I was surprised TikTok was back up in 24 hours.

Speaker 2 Yeah.

Speaker 3 I didn't think that would be that quick.

Speaker 3 But besides that, Trump's doing his thing. I mean, I expect him to come in guns ablazing and they're working.
So, but like you, I have not been glued to the television by any means.

Speaker 3 I think a lot of people, at least what you said i feel a lot of people are kind of ramping back up right now people have been sick and weather's been kind of nasty from everyone all over the country and

Speaker 3 it's been a lot to keep up with

Speaker 3 california still burning

Speaker 2 yeah

Speaker 2 exactly uh

Speaker 2 they could talk a whole episode about california i i

Speaker 2 again i i don't i don't pretend to understand the logistics of that whole situation and it's a travesty.

Speaker 2 I'll tell you what's the travesty. Stock market's been taking a beating this week, right to it.
Deep seek.

Speaker 2 The Chinese spin-off of AI and ChatGPT

Speaker 2 supposedly was created with using, you know,

Speaker 2 its own technology that uses way less energy, way less resources, and, you know, is way better.

Speaker 2 I'm really simplifying, but that's the gist of it. Am I summarizing correctly, Chris?

Speaker 3 Yeah, that's my understanding is

Speaker 3 it

Speaker 3 is really good at what it does, much better than any other AI platform, and it's more efficient and less energy, therefore, I guess, requiring less NVIDIA chips, which is

Speaker 3 supposedly why

Speaker 3 you saw this correction in the market.

Speaker 2 Yeah. Low cost model, outperforming.
You know, so it spiked. Every market went down.
It related to computers, chips,

Speaker 2 NVIDIA, all this stuff. Everything's down, right? Cost of the software, hardware, landscape.

Speaker 3 I mean, what my question is,

Speaker 3 is how did this just kind of show up on the scene and explode like this? Like nobody kind of knew how it worked or what they're working on. They just like.

Speaker 3 I feel like I woke up and all of a sudden everyone was talking about how awesome DeepSeek is for the, you know, utilizing it.

Speaker 3 And the next thing I saw was they were turning off access to anyone outside of China.

Speaker 2 Yeah. So it's kind of like COVID showed up a little bit, right?

Speaker 2 Hey, someone said that.

Speaker 3 They said last time a big event came out of China, it actually was good for the markets eventually.

Speaker 2 I mean, right?

Speaker 2 Yeah. Like COVID comes, you know,

Speaker 2 I don't know that it snuck up on us. I mean, it was kind of, you know, three to four months.

Speaker 2 We had the warning signs.

Speaker 3 Was NVIDIA kind of

Speaker 3 knowing this and hoping it wouldn't come out? You know,

Speaker 2 yeah.

Speaker 2 It's uh,

Speaker 2 because everything they did was built on less advanced NVIDIA chips, so it's

Speaker 3 you know, I bet Pelosi should have stocked before this.

Speaker 2 Yeah, I like watch the stock, go look at the trade market, like Chinese stocks, see what your congressmen are trading, and you'll know what's going to happen. Yeah, exactly.
Um,

Speaker 2 it derailed NASDAQ, NVIDIA, and all AI darlings. The deep seek launch.

Speaker 2 NVIDIA's stock has plummeted 20 plus percent, wiping out

Speaker 2 600

Speaker 2 billions in market value.

Speaker 2 That's a lot of money, man. A lot of dough.
A lot of dough.

Speaker 2 Google, Microsoft, and Paliner experienced significant losses. Meta booked the trend, trend, rising 2%.

Speaker 2 Haven't been as much on the AE bandwagon.

Speaker 2 AI bandwagon.

Speaker 2 Even though it's in it, it kind of drives me crazy on Instagram. The whole AI search thing.

Speaker 2 Yeah. It's not a basic search.

Speaker 2 I don't need AI and everything in my life.

Speaker 2 It's...

Speaker 2 It makes you

Speaker 2 we're skeptical here anyway. I am.
And so it makes you wonder about the yeah, did China just figure out how to copy all the code, make it a little better and cheaper?

Speaker 2 I mean, is that essentially what's going on?

Speaker 3 Seems to be what, like, that's kind of their forte, isn't it?

Speaker 2 Yeah, it is everything, copy it and make it cheaper, nice watches, uh, generators, bags, shoes, handbags.

Speaker 3 You can get anything you want on Timu nowadays, brother.

Speaker 2 Yeah, Timu, uh, go down to uh, go into New York. What's the

Speaker 2 spot?

Speaker 2 I freaking lived in New York. Canal Street.
Go to Canal Street, New York, get you some AI chips

Speaker 2 or some Louis Vuitton handbags.

Speaker 2 It's fascinating.

Speaker 2 It just wiped out billions of dollars. And it makes you...

Speaker 2 I get skeptical on both. Don't get me wrong.
Hey, we're Americans. We're pulling for the team America here.
But it makes me skeptical on both sides. Like, if it's truly,

Speaker 2 did they really innovate that fast over and above U.S. intelligence?

Speaker 2 Was U.S.

Speaker 2 companies just using more resources and more costs to drive more market value? You know, like my head goes in a lot of different directions. So

Speaker 2 where are the nefarious players at? We know China's nefarious on someone. I mean,

Speaker 2 I know that, but it has me.

Speaker 2 Also considering the other angles, right?

Speaker 2 Hmm.

Speaker 2 Who benefited, you know, from

Speaker 2 needing as much power and energy and chips and everything from these softwares versus what China seemingly figured out using a lot less?

Speaker 2 I don't know. We'll see.

Speaker 2 I think we will see. I think I'm going to go ask

Speaker 2 DeepSeek how this is going to play out.

Speaker 2 Here's the prompt.

Speaker 2 AI bot, that's what I'm going to call it. AI bot

Speaker 2 leveraging internet knowledge and past historical

Speaker 2 points of view.

Speaker 2 How would you predict the current predicament between China and the United States playing out given the fact that DeepSeek was developed mimicking much of the features, but better at lower cost than its U.S.

Speaker 2 counterparts? What would be three ways with which this might play out on the geopolitical landscape?

Speaker 2 That should have been a good episode right there, Chris. We could have asked the deep seek what it is.

Speaker 2 The question is, have they locked it down on the phone yet?

Speaker 2 Because I downloaded it,

Speaker 2 gave me my data to see.

Speaker 2 It seems to still be up on my phone and working.

Speaker 2 I'm going to ask it this question, Chris, while you tell us what's happening with crypto today.

Speaker 2 Well,

Speaker 2 crypto, Chris.

Speaker 3 Due to OpenSeek, Bitcoin did fall below 100,000 briefly.

Speaker 2 Ah.

Speaker 3 And as a whole, crypto has been a little slow the last week or two. It's down

Speaker 3 and down is, you know,

Speaker 3 I mean, let's be real. Six months ago, people were going nuts over Bitcoin crossing 100,000.
And now everyone's like, oh, it went under 100,000.

Speaker 3 It's still strong. I mean, everything's kind of quiet right now, but there has still been a lot of good news coming out of, you know, Washington.
You've got the administration

Speaker 3 pushing through more ETFs for these cryptocurrencies. You've got a Solana ETF, I think an Ethereum ETF

Speaker 3 so that your retail investors can now, you know, invest in crypto much, much easier. So

Speaker 3 this administration is definitely

Speaker 3 laying the foundation for a future of cryptocurrency in this country.

Speaker 3 So not financial advice, but I always say it: get yourself

Speaker 3 a wallet opened up on one of these apps, crypto.com, Coinbase, and start doing some dollar cost average investing.

Speaker 3 Connect your bank account, put on like $20 a week from Bitcoin out of your bank account. It'll sort in your wallet

Speaker 3 and just do that. Set it and forget it.
Like I always say, you know, but

Speaker 3 it's no different than investing in the stock market now. So you should definitely be considering investing part of your income into cryptocurrencies.

Speaker 2 Now, there we go. Deep seek safe.
We did. Okay.
It's still building. Boy,

Speaker 2 it's deep.

Speaker 2 Oh, boy.

Speaker 2 Here we go.

Speaker 2 I'm going to have to summarize deep seek because I'm going to tell you what I asked it. Tell it to summarize.
I probably could, I don't know if I could talk to you like it. So

Speaker 2 I said, given your understanding of the geopolitical landscape, how would you envision the situation with China and the United States playing out, given DeepSeek being developed at such a lower cost and lower resource than other United States counterparts?

Speaker 2 I got a

Speaker 2 10 items.

Speaker 2 One being technological and

Speaker 2 competitive innovation.

Speaker 2 Advantage, China.

Speaker 2 Lower development costs could allow China to scale and deploy technologies like DeepSeek more rapidly, potentially gaining a competitive edge in areas such as artificial intelligence, data analytics, and other tech-driven sectors.

Speaker 2 The response from the U.S. from this advantage.
The U.S.

Speaker 2 may respond by increasing investments in domestic innovation, tightening intellectual property protections, or imposing restrictions on Chinese Chinese technologies to maintain its competitive advantage.

Speaker 2 Economic implications. Market penetration.

Speaker 2 If DeepSeek offers comparable or superior capabilities at a lower cost, it could gain significant market share globally, including in the U.S., potentially disrupting existing U.S. tech companies.

Speaker 2 The U.S. might impose tariffs or other trade barriers to protect domestic industries, escalating economic tensions between the two nations.

Speaker 2 geopolitical tensions pretty pretty spot on so far chris and it's you know i'm in geopolitical analysis right yeah hey it's a nice breakdown keep going yeah global influence soft power china's ability to produce advanced technologies at lower cost could enhance its soft power particularly in developing countries seeking affordable and effective solutions.

Speaker 2 The U.S. might strengthen alliances with like-minded nations to counterbalance Chinese growing influence, leading to a more polarized global tech landscape.

Speaker 2 My bad. Not bad.

Speaker 2 There's data privacy and surveillance. Concerns over data privacy and the potential for surveillance could lead to stricter regulations on Chinese technologies in the U.S.

Speaker 2 The U.S. might emphasize ethical AI development as a differentiator, contrasting its approach with China's more state-driven model.

Speaker 2 not overall reading the rest there

Speaker 2 I'm digging it like yeah that sounds about right

Speaker 2 and it fails to mention that the hundred billion

Speaker 2 the one trillion dollar wipe off of the stock market

Speaker 2 lots of uh

Speaker 2 very

Speaker 2 rich people not very happy yeah that in itself is a weapon yeah exactly weaponization of technology. Hey, there you go.
That could be the name of today's

Speaker 2 podcast.

Speaker 3 Weaponization of tech.

Speaker 2 When tech has weapons.

Speaker 2 Yes.

Speaker 2 I mean, it's serious stuff, but it's like,

Speaker 2 there you go. Deep seek.
Quick, responsive, and free.

Speaker 2 I just wish all the stuff I got from China was that way.

Speaker 3 That's most of it we're getting in Amazon nowadays.

Speaker 2 I know it's actually good stuff. I don't mean to knock all Chinese manufacturers.

Speaker 2 There's probably some hardworking people there making a lot of good shit that we use, but nonetheless, it's they shouldn't be allowed to copy our software if that's what's happened here.

Speaker 2 That's the bottom line. Yep.
You know, innovate on your own dime. And I'm not smart enough to know, you know, someone else will figure that out.

Speaker 2 But somehow we still don't know where COVID started, you know, fully. Like, there's a lot of conspiracy theories, but nothing's like

Speaker 2 100%

Speaker 2 in the

Speaker 2 history Bible.

Speaker 2 So

Speaker 2 whether we find out exactly the origins of DeepSeek,

Speaker 2 all these names are so compelling. Yeah, DeepSeek.
It's naming conventions.

Speaker 2 It's like,

Speaker 2 I like DeepSeek better than I like OpenAI Chat GPT. Yep.

Speaker 2 Give one more cents. You know, strike one for the brand box for him with the name.

Speaker 2 But

Speaker 2 I don't know.

Speaker 2 It wiped off a lot of value on the U.S. market, so it's having play.
And it'll be interesting how Donald Trump sort of navigates this.

Speaker 2 He's got enough fires to put out, you know, and

Speaker 2 just

Speaker 2 you got to choose your battles. This one could be worth it.
It just depends on what they find out.

Speaker 2 I just don't know how we didn't know this was coming, right?

Speaker 2 Or did they know? And they just kind of let it happen. And if anyone on NVIDIA's board sold like lots of stock last week, I'd be watching that show.

Speaker 3 I've got a business documentary in about three years about it.

Speaker 2 Yeah, exactly.

Speaker 3 The day NVIDIA crashed.

Speaker 2 Yeah. Battleship, Deep Seek, Sinks Mothership.

Speaker 3 I'm ready for it.

Speaker 2 So

Speaker 2 anyway, you never know. Geopolitical Geopolitical warfare that's not funny necessarily, but we do need to just kind of laugh and take a break every now and then.
That's what we try to do on this show.

Speaker 2 Like just a little breather, little perspective, but

Speaker 2 still makes you scratch your head just a bit.

Speaker 2 What else we got in the news? Oh, I saw this.

Speaker 2 It was really interesting. Article that says

Speaker 2 basically 40% of people lie on their resumes.

Speaker 2 I was like, ah, only 40%?

Speaker 2 You know, being a business owner, I look at them sometimes like, hmm.

Speaker 2 But yeah, there's a report out that says 40% of people are lying, either misstating things they did or didn't do, companies they may or may not have worked for, et cetera.

Speaker 2 That surprising to you, Chris?

Speaker 3 Not at all. A lot of creative writing when it comes to resumes nowadays.

Speaker 2 Yeah.

Speaker 3 A lot of fiction.

Speaker 2 That seems like something that's kind of like traffic lights that you sit at for too long. You know, we've got AI, all this technology.
like, why are we like resumes?

Speaker 2 Like with ChatGPT and AI or something, like there should just be a way to

Speaker 2 summarize all this stuff down and make it factual.

Speaker 2 It seems dated.

Speaker 3 They can probably give you a personality profile based on someone's social media footprint nowadays, I'm sure.

Speaker 2 Yes, like the intelligent general media, I'm sure it could be. Give me the characteristics of this person based on the combination of their four social media platforms.
Yeah.

Speaker 2 Give me a likelihood to stay in the job, to get promoted, to seek equity,

Speaker 2 or to steal company secrets.

Speaker 2 If I exist,

Speaker 3 yeah, oh, it definitely, I'm sure it does.

Speaker 2 Yes, I'd say so.

Speaker 3 You've got to find

Speaker 3 all of us.

Speaker 2 Yeah, Trump says Microsoft is in talks to acquire TikTok.

Speaker 2 That was fast. Yeah.

Speaker 2 We were down, back up. Now Trump, now he's got Microsoft in the deal.

Speaker 2 Said

Speaker 2 former President Donald Trump confirmed Microsoft's negotiations to acquire TikTok. He expressed interest in a competitive bidding process for the platform.

Speaker 2 The app, with approximately 170 million U.S. users, briefly went offline on January 19th due to a law requiring ByteDance to sell or face a ban.

Speaker 2 Trump signed an executive order delaying the enforcement by 75 days.

Speaker 2 Yep, we'll see. Microsoft.

Speaker 2 Wouldn't surprise me. I mean, why wouldn't they be interested with the data, the popularity, you know?

Speaker 2 Right.

Speaker 2 Bill Gates is no dummy.

Speaker 2 You know?

Speaker 3 He's not.

Speaker 2 He's a lot of things, but he's not a dummy.

Speaker 3 Not that.

Speaker 2 Not dumb.

Speaker 2 I don't know, man. I don't even get on TikTok right now.
I'm the last person that should be even thinking about it.

Speaker 2 I just don't have enough time in my days to get down that vortex anymore.

Speaker 3 I never got into it, and I just know it wasn't a can I wanted to open up.

Speaker 2 I don't want to get hooked on another one. Yeah, yes, that gateway drug, man.
You don't want to start with that. You know, get into that, you know, like

Speaker 2 social media.

Speaker 2 Yeah, all the cool kids.

Speaker 2 World's richest people lost $108 billion after that dig seek sell-off.

Speaker 2 That's a lot of money.

Speaker 3 Those poor folks.

Speaker 2 Well, and how is the gain, though? Like

Speaker 2 all this is balancing out.

Speaker 3 It's a gain or a loss. Well, if you never took profit,

Speaker 3 where'd you get in at? You might still be in the green.

Speaker 2 Probably are. Yeah.

Speaker 2 Yes.

Speaker 2 I got to know. You gave the stock update or the crypto update while I was talking with DeepSeek.

Speaker 2 Is XRP going to keep going up higher? Are you hearing anything about the XRP?

Speaker 3 I mean, dude, it depends who you talk to.

Speaker 3 I've heard both sides of the I've heard there's it's gonna die, and then I've heard it's gonna be the next best thing, but I forget something came out this week that I think was not good for it.

Speaker 3 I forget what it was, but I know XRP has a lot of very,

Speaker 2 like you, loyal

Speaker 3 members of that community.

Speaker 2 Yeah.

Speaker 3 But, I mean, it's still up, I believe, from what it was.

Speaker 2 But I know that. I bought it for 77 cents.
It said $3.06 at the time of this recording.

Speaker 3 I think a lot of people believed XRP would be the U.S. dollar digital currency, or at least their software, essentially, right?

Speaker 2 Their

Speaker 2 platform.

Speaker 3 And I don't know what's really happened with that.

Speaker 3 But I do think

Speaker 3 it's an interesting time in the market. I think a lot of people just thought Trump would get in and things would just start going up.
And it hasn't really been happening like that.

Speaker 3 There's been a lot of policy placements and good things,

Speaker 3 but the charts aren't really moving.

Speaker 3 And on the flip side,

Speaker 3 you have a lot of money getting drained out of projects like XRP or Solana or Bitcoin because there's now so many of these meme and alternate coins like Trump coin, for example.

Speaker 3 You have every famous person, celebrity,

Speaker 3 and every like 16-year-old kid in their mom's basement trying to launch a coin.

Speaker 3 So you have a lot more scamming and just

Speaker 3 money is not being congregated in as few places as it was maybe a previous cycle.

Speaker 3 So,

Speaker 3 um, but XRP,

Speaker 3 I mean, it's strong, you got a lot of holders, but I don't know if it's gonna rip.

Speaker 2 Yep,

Speaker 3 a lot of possible value as long as people hold it, you know?

Speaker 2 Yeah, i need people to hold it a little longer i need that thing to go like ten dollars or something and and we'll i hope it does

Speaker 2 i'd like to hold it for a while like i i was one i was just thinking okay this was gonna deride the long haul you know like be one of those next 10 20 coins but yeah you're always in the green if you wait long enough usually usually

Speaker 2 but i don't but but like you said man the crypto market's just volatile enough that i'm kind of like i don't know where to really put the dollars right now

Speaker 3 I mean, like we always say, man, go to safe big boys. Bitcoin, Solana, Ethereum.

Speaker 2 Yeah.

Speaker 3 Even XRP, I think, is

Speaker 2 the safest. Out of 10.
Those are just boring.

Speaker 2 I need my COVID crypto days back. I need my 400% a day drops, you know? Yeah.

Speaker 2 They're out there

Speaker 2 more than ever.

Speaker 2 Yeah, they are, but like, I don't know.

Speaker 3 I was going to lose a lot more money than make right now. And literally right before we got on, I was reading some guys.
I'm friends with saying, like, it's, this isn't easy.

Speaker 3 Like, it's hard work and it's very volatile.

Speaker 3 And

Speaker 3 essentially, unless you're day trading all day,

Speaker 3 just put some money and forget about it.

Speaker 2 Yeah.

Speaker 2 We got a bit of breaking news here. Breaking news.
Breaking news, at least for us.

Speaker 2 And this show, it won't be breaking news by the time you hear it, which we do pre-recording our Friday episodes so that you can get it at 5 a.m.

Speaker 2 when you're on that treadmill or doing whatever you're doing.

Speaker 2 The Fed has held interest rates steady. So we have the interest rate stayed

Speaker 2 benchmark interest rate between 4.25 and 4.5%.

Speaker 2 So it's held steady. Donald Trump had, you know, wanted to pressure.

Speaker 2 He wanted them to come down, but I think the threat of inflation, they have kept it where it's at. No rush to cut rates further, according to the central bank.

Speaker 2 So those interest rates are staying right where they're at, buddy.

Speaker 2 Those banks are going to keep banking.

Speaker 3 Sorry, my boys and mortgages.

Speaker 2 Yeah. It's tough.

Speaker 2 Whoa.

Speaker 2 I think that's got to come down.

Speaker 2 I get the inflation thing, but I just think the markets start really banging if we can get those interest rates down another point and a half.

Speaker 2 everything starts flowing all the money all around that real estate man you get those houses selling you get you know money in the market cash equity

Speaker 3 it it impacts everything the people i know down here in real estate have been telling me it's been picking up

Speaker 2 oh

Speaker 2 what else we got today's news uh cost

Speaker 2 No, Costco's got strikes going on.

Speaker 2 Trump suggests axing federal income tax, returning to the richest period in history. We talked a little bit about this pre-episode.

Speaker 3 I'm all for it, baby.

Speaker 2 Instead of taxing U.S. citizen, Trump wants to tariff and tax foreign nations.
Sounds good to me. I just don't know what

Speaker 2 tyranny. It is.

Speaker 3 When can we expect our refund checks for my last 36 years of being a taxpayer?

Speaker 2 Yeah. First federal income tax was passed on February 25th of 1913.

Speaker 2 Unconstitutional part of the 16th Amendment.

Speaker 2 The Treasury data indicates

Speaker 2 that

Speaker 2 $4.92 trillion

Speaker 2 was collected in federal income taxes for the 2023 filing year.

Speaker 2 $4.92 trillion out of everybody's pocket. And the roads still suck.

Speaker 2 I know that's state taxes, I know.

Speaker 3 And they still got no fires in the water hydrants in California.

Speaker 2 Yeah, exactly.

Speaker 2 And all we're doing is funding shit that we don't really want. I think sometimes I think there's stuff that we do want, I know, Ukraine,

Speaker 2 but like it's like I think,

Speaker 2 yeah, keep it that I can get behind understanding that we've got to have that defense fund. I don't know about war specifically, but

Speaker 2 defense

Speaker 2 spending,

Speaker 2 but

Speaker 2 can Elon Musk and Donald Trump and all the teams, like, can they not figure this out? Can they not get it?

Speaker 2 You know, it's just too many tough choices. Too many, too many layers and too many connection points.
And

Speaker 2 I don't know how we'd ever get to that point of no income tax.

Speaker 2 I mean, do you really see that as a possibility? Yeah.

Speaker 2 No income tax?

Speaker 3 No federal income tax. Yeah.
I think you'll have state income tax.

Speaker 2 Where are they going to get the $4 trillion? Or what are they going to cut?

Speaker 3 they print it all anyways yeah it's all make-believe the fed is really the problem

Speaker 2 i feel like you you want to expound there chris but you're kind of holding back

Speaker 2 they're

Speaker 3 on the federal opinions on it but i think if you dive into the history and kind of

Speaker 3 Even Trump throughout the years has kind of discussed this. And then you had this Treasury Secretary even mention it this week as well.

Speaker 3 And I don't even know why you would even open that door if it wasn't a distinct possibility.

Speaker 3 So whether it'd be adjusting the tax rate, right? I know we've talked years about like a flat rate tax.

Speaker 2 Yep.

Speaker 3 But I think we know that the way the system is set up, and Trump said this, right, in his debate with Hillary years ago, is like, yeah, the system is broken because I benefit off those same loopholes that you guys use

Speaker 3 that are essentially for the billionaire class. So

Speaker 3 I think there'll be some changes. I would love no federal income tax, but I'd be happy to meet somewhere in the middle.

Speaker 2 Yeah, let's cut it in half and double it.

Speaker 3 Like, what am I paying Social Security for if it's going to be run out by the time I need it?

Speaker 2 Yeah, exactly. That's all another, that's an episode in itself.
Yeah.

Speaker 2 Super Bowl ads

Speaker 2 $8 million a piece. That's it.
Run a Super Bowl commercial on five. 60 seconds.

Speaker 2 I think that's for the 60-second, like a longer version, not just a 30. They sold 10 spots, $8 million a piece.
I think that's the longer one-minute versions. 30-second spots are

Speaker 2 literally half that, 34 million.

Speaker 2 Said

Speaker 2 it can escalate by about $100,000 as remaining inventory. Lessons and game day approaches.
This year, the jump in price was closer to $500,000 per spot, but now it's sold out.

Speaker 2 And you've got Philly playing Mahomes.

Speaker 2 You know,

Speaker 2 I wouldn't say I have Chiefs fatigue. Look, great team.
One of the greatest players of all time. He's going to probably prove out to be one of the best quarterbacks of all time.

Speaker 2 I mean, he probably already has done that, but maybe even the GOAT, once it's said and done. Patrick Mahomes, Andy Reid.
I don't have fatigue, but I'm not a fan. So I'm like, all right.

Speaker 2 And Philly's won the last couple of years, but I'm going to pull for Philly.

Speaker 2 And

Speaker 2 the old Philly special. Hope that comes out.
I wish they went on the Philly special again. That's like a trick play, Chris.
They pulled that shit out in the Super Bowl a couple years, three years ago.

Speaker 2 It's awesome. But

Speaker 2 the 8-mil on the, I'm trying to think of,

Speaker 2 we talked about this last year, I think. Like, Diddy.
Or not Diddy.

Speaker 2 Freaking,

Speaker 2 who was it that ran the spot? It wasn't Diddy. It was Kanye.
Kanye ran the Super Bowl spot, right? Got those snooish.

Speaker 3 I think last year.

Speaker 2 Yeah.

Speaker 2 And did, I don't know how much in sales.

Speaker 2 Not sure he got RLI on that or not, but nonetheless, no one's more. It's all about attention.
You're buying attention.

Speaker 2 The most, yeah, people are actually paying attention to the commercials during the Super Bowl. So

Speaker 2 the purists in marketing actually say Super Bowl is the best buy if you can afford it because of how attentive people are on the commercials.

Speaker 2 So you're getting that TOMA, top of mind awareness, and it hanging longer because people are actually

Speaker 2 watching with intent because

Speaker 2 the commercials are usually entertaining.

Speaker 2 But nonetheless,

Speaker 2 this is like one of the only places to like they got to make all their money up because linear TV is dead except for sports. Like nobody's watching much linear TV.

Speaker 2 It's dying you got streaming everything else on the rise but live sports being the one thing that pulls people in and once those contracts are over uh good luck for linear tv

Speaker 2 so i will say this it's been fun getting my i have four boys and i grew up creating uh baseball cards and basketball cards and so been getting back into it chris with the boys i brought so this is why you got to watch the youtube channel some of the pulls we've had lately.

Speaker 2 And hey, if you're listening, you aren't itching sports cards, then whatever. It's my show.
But

Speaker 2 let me say this.

Speaker 2 If crypto is kind of doing this,

Speaker 2 I pulled some real winners, Chris. I mean, I got some dogs right here, man.
These things are like

Speaker 2 Jay Daniels rookie cards. Look at that shine right there.
That's a $250 card. My son pulled out of a pack.

Speaker 2 I bought it. I let him open it.
I pulled this guy, Jalen Daniels, silver rookie card, Prism. Somebody's listening going, oh, yes, the business of sports cards is crazy.

Speaker 2 I've been going to the sports card shops with my boys. Like

Speaker 2 we went like a couple times last week, couple different shots. And the number of people coming in and out of there for sports cards and Pokemon cards, let me tell you, that's a racket right there.

Speaker 2 It's a real business.

Speaker 2 Lots and lots of people are going to do it. Lots of money.
Hey, they didn't make these cool cards like when I came up. You got like one.

Speaker 2 you might have a little tiny hologram in the corner yeah maybe yeah those fleir or leaf cards like leaf or whatever they were now they got they got shiny everything

Speaker 2 but they got too many variations let me tell you chris one card has like 37 variations it's the exact same picture like that

Speaker 2 but then four color variations and

Speaker 2 you know, prism this, parallel that, diamond this. It's like trying to look up the values.
It's like, what did I get here? Did I get it? Did I get something good? You'll have a card.

Speaker 2 Oh, they'll get you too, Chris. You think, you're like, dang, that is a cool-looking card right there.
That's got to be worth something. You can go through the guidebook.
It's 74 cents.

Speaker 2 It's like, what? That should be rare.

Speaker 2 Then they got numbered cards now

Speaker 2 stamped on there, like this rookie card. Hey, maybe you can offer an Instagram if you want, but it's out of $199.

Speaker 2 Pretty rare. I think it's going for a hundo.
I'd sell it for $250.

Speaker 2 Socks and

Speaker 2 segment. It is good to see

Speaker 2 the sports packs here. I brought in like all kinds of things.
Anyway, it's a racket of a business. I like it.
And look, if you're in G-Vegas, my space here at Greenville, Social House,

Speaker 2 I'm opening it up to the community. February 22nd, Brian Sports Cards here.

Speaker 2 Doing trade night. Five to eight.
Kids, adults come to social house five to eight p.m. Saturday, doing it for the kids, man, and me, the kid at heart.

Speaker 2 Manny over at Brian Sports Cards is awesome.

Speaker 2 If you're in Greenville, go check him out. Brian Sports Cards.
That's his dad, the name Brian. His name's Manny.
Great guy, but we're going to have a, so, hey, come stop in G Vegas.

Speaker 2 You're thinking about a trip in. This is a good time.
Come over and see me. Come in social house.
We're going to have... Who knows, probably 200 kids in here like trading cards.

Speaker 2 I'm going to be walking around looking for some deals, baby. I want those Jalen Daniel rookie cards.
Now Now, the football season's over. I'm going to give you half price.

Speaker 2 They're hustling the little ones. Nah, I don't like to take advantage of them.

Speaker 2 They take advantage of me, man.

Speaker 2 They know more than each other.

Speaker 3 They're too smart, man.

Speaker 2 They're smart, man. They know all that stuff.
I'm the ones that got to look up the values. I'm like, wait, wait, wait.
You want to do what?

Speaker 2 My kids try to do it to me. My kids are like, Dad, I'll give you this for like four of the.
I'm like, what? It's a great hobby.

Speaker 3 for learning

Speaker 3 appreciation and business and margins and stuff.

Speaker 2 That's what I want to get my kids.

Speaker 2 they started getting into it. I'm like, all right, daddy can get back into this.
And plus, I will say this: like, opening packs is like Vegas.

Speaker 2 The excitement of pack ripping a pack is like a lottery ticket.

Speaker 3 It's like a scratch off. It's like, what am I going to get?

Speaker 2 Yeah, exactly. It's like, and if you're listening, you're all like, so you got ASMR, the pack opening.

Speaker 2 I'm going to, I'm going to open this one just for a little.

Speaker 3 Probably smell good, too.

Speaker 2 Oh, yeah. yeah, like the computer printing, like I have enough paper playing cards in the

Speaker 2 30 years.

Speaker 2 Yeah, if this has, I'm gonna open a pack on the show, like every time. If there ends up being like something special in here, we got Phil Sims, old school cards.
So, Phil Sims, this is the Prism 2024

Speaker 2 pack ripping first edition here on Right About Now. It's a business show.
The business of sports cards is maybe more lucrative than you'd think.

Speaker 2 Can also be, hey, Saquon Barkley talked about Super Bowl. He's had the best playoffs, probably the best season running back in history or real close.

Speaker 2 Literally hot, hot card, especially this one's just a base, but still, anything with Saquon's like turning to gold right now,

Speaker 2 he's the man. That's a good sign for things to come in here.

Speaker 2 Here's somebody that's not had such a great couple years. My boy, Deshaun Watson.
I love him. He's a Clemson guy, but it's been bad news, Bears, all around.
Hopefully, his Achilles is there.

Speaker 2 We got Mark Andrews, Josh Jacobs, Quentin Johnson, two Phil Sims in the same pack. Oh, one silver.
Wait a second. Here's, this would be a good thing, Chris.

Speaker 2 See the difference

Speaker 2 in the base card. Can you see the difference on the screen? You see the hollow?

Speaker 2 See one's hollow, one's not. It's a bit blurry.

Speaker 2 You can't see it as much.

Speaker 2 But if you're watching on youtube now you'll be able to see it one this one has that hollow that's hitting the light this one not so much this one worth more that makes a big difference i had a card chris you know with those like non-hollow like a dollar the hollow version was 150.

Speaker 2 gotta start investing in sports cards Mark Andrews, yep. Eric Dickerson, green card, old school, Eric Dickerson.
Don't get too excited, though. Those greens ones, they look good.
Oh, that's shiny.

Speaker 2 It's green. He's got a hollow, too.
About two bucks.

Speaker 2 Better than nothing.

Speaker 2 Kenneth Walker Jr., Jalen Polk. Dak Prescott.

Speaker 2 Red, white, and blue. Oh, boy.
I just saw something, Chris.

Speaker 2 But Dak Prescott, red, white, and blue card. Chris can't totally see it because it's a little fuzzy on his side the way we do the recording, but you'll see it.

Speaker 2 Red, white, blue, Dak Prescott, that's about 10 bucks.

Speaker 2 Kenneth Walker,

Speaker 2 oh boy,

Speaker 2 J.J. McCarthy, prismatic rookie card.
JJ McCarthy didn't play much this year, but that's a hot card right there. Minnesota, he's predicted to be a starter.

Speaker 2 The quarterback class, Chris, of 2024 is all really hot. This

Speaker 2 might be a $20 card right here, Chris. Maybe higher.

Speaker 2 Right out of that one pack. That pack costs $15.

Speaker 2 So money made right here.

Speaker 2 I'd say $30, $40 worth of cards, even at probably like eBay values for $15 so far, Chris.

Speaker 2 And

Speaker 2 to throw it on top,

Speaker 2 Brian Thomas Jr., the number one receiver for the Jacksonville Jaguars. Rookie card, Prismatic, Chris.
I'm telling you, that's another probably $10, $5, $10 card.

Speaker 2 But again, $40 in value, Chris, for $15.

Speaker 2 You can't do that on crypto, steal.

Speaker 2 Uh,

Speaker 2 this is not investment advice, this is just me opening.

Speaker 2 There's a lot of nobody names that I don't know too, but there's somebody's there in NFL.

Speaker 2 Yeah, but hey, I reckon

Speaker 2 about two.

Speaker 2 And look, two or three, if you enjoyed this segment,

Speaker 2 and you shoot me a DM on Instagram, I'll send you a free pack on me.

Speaker 2 I put my money where my mouth is.

Speaker 2 Say,

Speaker 2 send me a message. It's free pack, P-A-C-K,

Speaker 2 on Instagram. I'll send you a free pack of sports cards on me.

Speaker 2 See who's paying attention, who's listening, Chris.

Speaker 2 There you have it. Yet another angle here.
We're giving you all the angles. We give you crypto angles.

Speaker 2 We're giving you the behind the scenes of the AI situation, sports cards, and February 22nd, come to social house. Come check out Trade Night.
It's going to be fun here.

Speaker 2 Chris, any final words today?

Speaker 3 Kick off your February Wright. Get after you.
Yeah, that's right.

Speaker 2 February 1, tomorrow, Feb 1, January

Speaker 2 like a flash. We appreciate you.

Speaker 2 Go to ryaniswright.com, find all the highlight clips, find all the good stuff from the shows, links to Chris's hair products and those glasses he's wearing uh we'll put those in the show notes if he lets us

Speaker 2 and ultimately all where you can find us i appreciate chris for being on the show appreciate all our sponsors exponent independent center branded bills

Speaker 2 shiny cards these things are hot baby Man, they look nice, too. Oh, that's a oh, green prismatic.
It's actually worth more.

Speaker 2 Like a kid at a candy store. We appreciate you.
We'll see you next time. Right about now.

Speaker 1 This has been Right About Now with Ryan Alford, a Radcast Network Production. Visit RyanisRight.com for full audio and video versions of the show or to inquire about sponsorship opportunities.

Speaker 1 Thanks for listening.