How to Lead With Authenticity, Build Legacy & Thrive Through Chaos | Stan Gibson

Transcript

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Speaker 13 What is up, the Entrepreneur DNA? Welcome back. I have another incredible guest.
This guy is very dynamic, best-selling author, nationally recognized speaker.

Speaker 13 He is one of those leaders of the leaders that we are all aware of, runs an incredibly successful mastermind for said leaders.

Speaker 13 And his national football team went from worst to first and won the national football league. Stan Gibson is here, my friend.
How are you?

Speaker 28 Doing awesome. Thank you so much for having me on, Justin.
I'll tell you what, you're crushing it, my friend. I tell you what, I've been listening to a lot of your episodes.

Speaker 28 And I'll tell you what, you know, Dean Gracias, Tim's story, I'm on the Peloton, dude, and I'm... I'm like cranking and I think I'm burning it up.
And so what you're doing, keep doing it.

Speaker 28 I love your episodes, and you put a lot of pressure on me to have to stand up to those standards. But thank you for having me on.
I really appreciate it.

Speaker 13 It's my pleasure. Thank you for those kind words.
I do my very best to deliver for the audience.

Speaker 13 And so I know you have a podcast yourself, and I did invite all of my listeners and my viewers to join your podcast. The name of your podcast is.

Speaker 28 Thank you. It's the inspiration podcast with Stan.
You know, I'm not as far along. I'm in my second season, but I'll tell you what, it's absolutely crushing.

Speaker 28 We made it to the top of the charts for Apple and Spotify in week one. And a lot of it's just been, we've just had some really great guests.
And,

Speaker 28 you know, I really think there's a lot of imposter syndrome out there. I think there's a lot of people trying to find out how to dig from the bottom and how to elevate and co-elevate.

Speaker 28 And, you know, it's not that I search out for ex-athletes, but, you know, I had Carly Patterson who won a gold for the U.S. in the Olympics in 2004 in gymnastics.

Speaker 28 And just her story about how we almost didn't even field a team that year because as we went from the world and everybody was hurt and they said, now we're going to do it.

Speaker 28 And, you know, last week I popped up one with Lauren Sizzler, who's the ESPN sideline reporter. And she lost both parents when she was 18 within five hours of each other due to fentanyl.

Speaker 28 And so just these stories, they're just grabbing people. And so I'm loving it.
I'm just having a ball with it.

Speaker 28 So the inspiration podcast with Stan, if you're bored and you're, you, you haven't listened, you've listened to a lot of Justin Colby and the DNA, you know, give me a shot. Let's, let's, uh, let's go.

Speaker 28 I want you guys to listen to Stan.

Speaker 13 Stan is dynamic. That is why he's here.
That's why I invited him here. That is why he's going to, he's going to crush this episode for sure.
We have a lot to talk about.

Speaker 13 We probably could go four hours, but we'll try to limit it here to a reasonable amount of time.

Speaker 13 You mentioned something when we were off camera that I think really resonated with me as someone who's a ex-athlete. I always consider myself an athlete.

Speaker 13 I don't feel like I ever lose that, although probably can't jump or run as fast. So I say that because you have a story about your youth, let's call it,

Speaker 13 in the college days and how this story of yours really is applicable to life. to business, to marriages, to everything that we do in the real world.

Speaker 13 I just think this story is something something that everyone needs to hear from you.

Speaker 13 So talk a little bit about, you know, your experience there at Eastern Illinois and what you did going from worst to first and how that all played out.

Speaker 28 Yeah, Justin, thanks. I'll tell you what, it's a story that's just as applicable today as it was three to four decades ago.
And I hate to say that, but it was that long ago.

Speaker 28 I was a pretty good high school football player,

Speaker 28 Justin, but you know, I really didn't have any D1 offers. And, you know, the best I could do was a D2 offer at Eastern Illinois University.
And I came on as what's called a preferred walk-on.

Speaker 28 And for those of you that don't know what that is, you're basically asked to go do the same things all the scholarship guys do, but you're kind of on your own dime.

Speaker 28 And that was okay because I had been hosted when I went there to be recruited by a guy that went in the third round to the Pittsburgh Steelers. And I could just see this team.

Speaker 28 I could see this team was developing. It was growing.
They didn't have success in the past, but I wanted to be a part. of something that was growing.
And so I get there.

Speaker 28 And yeah, these guys, they're massive and they run fast and they're bench pressing the weight room. And it's just, it's like, oh, this is going to be fun.

Speaker 28 They lose their first game. They lose their second.

Speaker 28 They lose every game of the year until their last one. They go one in 10, voted one of the worst teams in college football.
And of course, you don't keep your job when you go one in 10. So

Speaker 28 they terminated the coach.

Speaker 28 They brought in a new guy. And they brought in a guy by the name of Daryl Mudra.
And his nickname was Dr. Victory.

Speaker 28 And he walks in, he walks into this cold, smelly locker room

Speaker 28 and he looks at us. And, you know, there's like 85 of us.
And, you know, we're just coming off of a bad season. And he says something kind of pathetic and prophetic.

Speaker 28 He says, I know nothing about football, guys. And when you're coming off a one in 10 season, you don't want to see your new coach come in with that much authenticity.
But that's what he was doing.

Speaker 28 He was being authentic.

Speaker 28 And he was telling us, he said, in fact, guys, I'll tell you what, I'm going to be coaching from the press box because I can see better up there, but I really don't do much game day coaching.

Speaker 28 And he said, you know what? But here's what I'm going to do. I'm going to set you up with some really good coaches.

Speaker 28 And

Speaker 28 he did. Within a week, he had hired a guy that had just played at Eastern Illinois three weeks,

Speaker 28 three years earlier.

Speaker 28 And he brought him in. And it was Mike Shanahan.
Mike Shanahan, who's got four Super Bowl reams. And Mike didn't even have his son yet, Kyle, who's head coach for the Niners.

Speaker 28 And

Speaker 28 he brings in

Speaker 28 a few more guys that are now in the coaches Hall of Fame. And they're all in their late 20s and 30s.
So what he's doing is he's, A, showing authenticity,

Speaker 28 but yet he's also surrounding us with good coaches. And he says something else very unique.

Speaker 28 He says, you know what? Well, I'm going to bring in good coaches, each one of you. Each one of you

Speaker 28 are coaches yourself. because you know if you're getting your ass kicked or not out on the field.
We don't know. And until we have that understanding, can we make in-game adjustments?

Speaker 28 And those adjustments, you know, allow us to go ahead and to create new strategies as the game goes on.

Speaker 28 How many organizations today, Justin, would absolutely crush it if they're taking a lot of their advice from the field? I mean, it's just, it's just dynamic. And, you know, here's the unique thing.

Speaker 28 Well, he brought in some good coaches.

Speaker 28 He also kept the majority of the coaches from the one in 10 team. You see, they weren't bad coaches.
They were great coaches in bad systems.

Speaker 28 We ran an offense, we ran a defense, we ran some systems that didn't work for the coaches. And it was the same thing with the players.
And let me just not bury the headlines.

Speaker 28 We went from one in 10 to national champs in 12 months. Now, I registered that year.

Speaker 28 They moved me from tight end to offensive center, and I needed to throw on 40 more pounds, but I still got to keep close enough to the action. These were still all my brothers.

Speaker 28 I mean, we were all still in the same fraternity.

Speaker 28 And so I got a close-up view, and I always said I learned everything I needed to know about people-centric leadership when I went to college, just not in the classroom.

Speaker 28 I got to learn it on the football field. And, you know, the final thing he did, because again, We had 90% of the players from that one in 10 team, Justin, still winning national championships.

Speaker 28 They weren't bad players. They were great players in the wrong position.
We moved our quarterback out to wide receiver. We moved

Speaker 28 our linebacker where he had to think too much to the edge rush, where he became all-American. We had literally seven guys that went pro off of that team.
They were great players in a bad system.

Speaker 28 And that's how a lot of organizations are designed today. They've got great employees,

Speaker 28 but they don't have the trust. They don't have the authenticity.
They're not asking them to be part of the coaching team.

Speaker 13 Yeah.

Speaker 28 And so

Speaker 28 that's the parallels that we're working with today. And, you know, in all honesty, I wasn't going to put on that 40 pounds.
It wasn't going to happen.

Speaker 28 And so after my sophomore year, I just said, you know what, this has been a tremendous experience, but it's time to move on.

Speaker 28 And lo and behold, within about two months, I was called and asked to become the assistant head coach for a high school. about 20 minutes away from my junior and senior year at college.

Speaker 28 And I took these very principles because when I walked into this high school, number one, you don't get asked to be the assistant head coach if the team's doing well,

Speaker 28 especially two weeks before the season starts. And I show up in our first game, we lose 89 to 6.
And I don't know if I was more surprised that they scored 89 or the fact that we actually scored 6.

Speaker 28 Both were absolutely surprises to me. But I will tell you what.
The good thing about juniors is they become seniors.

Speaker 28 And when you put in these same principles of taking and letting them, you know, I always say, you know, when leaders learn to coach, employees learn to lead.

Speaker 28 When leaders learn to coach, employees learn to lead. So when we threw the responsibility back on these kids to get better,

Speaker 28 we showed up the next year. And we played that same team that had beat us 89 to 6.
They were still ranked in the top 10 in the state. And I'd love to tell you that we won that game.

Speaker 28 We did not, but we lost six to nothing.

Speaker 28 We had developed that much. In 12 months, we did the same things.
We gave them new uniforms just like we did at Eastern Illinois. We put white shoes on these guys.
They could run faster, jump higher.

Speaker 28 We just instilled a confidence and surrounded them with good coaches. And I brought some of the other coaches over from Eastern Illinois that weren't playing as well.

Speaker 28 And so those are the paradigms, Justin, that I think work in today's

Speaker 28 environment, today's chaotic times. They're the same paradigms that I bring to my clients.
I bring to my masterminds. I bring

Speaker 28 to my keynotes. I bring these paradigms and they work.

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Speaker 13 Stan, you know, you bring in this idea of systems. I was just talking about this.
I'm actually a 49er fan through and through.

Speaker 13 So you brought up our guy, Kyle. I believe more, the older I get, your

Speaker 13 story and your examples are the truths, right?

Speaker 13 Meaning it doesn't matter your skill level, if you're in the right system, if you have the right game plan, you can be literally the last pick of the draft and get paid $250 million in year three.

Speaker 13 It is because you were put in the right system and then you were able to execute. So I've seen this in my own business where

Speaker 13 as good as I am, I may not have been surrounded by the people that could keep me running as fast as I need to run. And I've taken my losses.
I've taken my lumps.

Speaker 13 So I would tend to agree with you through and through that the key on so many different verticals, business, life

Speaker 13 is the strategy that you're playing more so than the skill sets that you have.

Speaker 13 Because that can be learned. So give me your mastermind.
Give me an example of your mastermind. Let's talk about your mastermind for a second.
What do you find to be a common

Speaker 13 mistake,

Speaker 13 myth, or something that you feel a lot of times you come across people that need some correction on these strategies?

Speaker 28 Yeah. And before we go there.

Speaker 28 Great bringing up Mr. Irrelevant, Brock Purdy, by the way.

Speaker 28 I'm a big Iowa State fan as well. My daughter went there.
My son-in-law played there. And so,

Speaker 28 yeah,

Speaker 28 Mr. Irrelevant brought into the right system.
And you're right. you can make a lot of money.
You can be a superstar if you're in the right system. No doubt about it.
So, so

Speaker 28 I do have, yeah, I'm a host of the Mastermind and it's the Resilience Lab.

Speaker 28 And I'll tell you what, we really base it on four tenets because I really believe that there are a lot of the people I work with are saying, take me from chaos to clarity.

Speaker 28 Help me understand how to, number one, you know, gain trust, authenticity, have the emotional intelligence that it takes today, which is very different than it was 10 to 15 years ago.

Speaker 28 Help me to have the self-awareness, the team awareness. Help me to understand

Speaker 28 how to have greater clarity and build a culture that trusts and works from the bottom up. Again, I go back to when leaders learn to coach, employees learn to lead.

Speaker 28 And so we talk a lot about that. We talk a lot about the emotional intelligence.

Speaker 28 I take all my clients. through a series of assessments because I don't think there's one assessment that just fits everybody.
I take them through,

Speaker 28 There is a part of the Clifton Strength Finders, but I actually work with my good friend Rex Miller out of Texas where we've developed something that even takes strength finders multiple levels deeper where you can have what we call the genius paragraph.

Speaker 28 We can show you a paragraph that you're the Katie Ladecki, you're the Michael Phelps of your swim lane. You are without a doubt.
That is where you belong.

Speaker 28 When you stay in that swim lane, you can conquer anything. You've got a magic trick that people marvel.
And when you understand that swim swim lane and you understand that that swim lane has shadow,

Speaker 28 we call it kryptonite,

Speaker 28 they can also become weaknesses.

Speaker 28 And when you build that paragraph around your kryptonite and you start to have this awareness and your team starts to understand you better and you start to understand them better, then authenticity, trust, all these things start to come to the forefront.

Speaker 28 And we start to see cultures start to change. We start to see budgets that are met.
We start to see deadlines that

Speaker 28 we come in ahead of deadlines. So I'm a big believer in emotional intelligence.
I really think that with artificial intelligence, everybody has the chance to be the smartest person in the room.

Speaker 28 But it's emotional intelligence.

Speaker 28 It's the ability to come in and have the right people skills, the right authenticity, the right trust to lead teams.

Speaker 28 So that's the first component is we go in and we work deeply, deeply on those elements. The second is well-being.

Speaker 28 I wrote a book called Living a a Rich and Intentional Life, and it goes into a lot of the neuroscience on sleep, nutrition, exercise, visualizing,

Speaker 28 essentialism. It goes into all the core elements of well-being.
I really, truly believe, Justin, that we're putting everybody first and we're saving, saving ourselves to be taken care of last.

Speaker 28 I cannot tell you how many clients I'm coaching right now.

Speaker 28 And it's like, you know what?

Speaker 28 I'm, I'm gassed. I'm done.
I just can't do it anymore. And when we talk about it, I say, how selfish are you being?

Speaker 28 And I mean,

Speaker 28 selfish enough. Yeah,

Speaker 28 you're absolutely right. Not selfish enough.
And you know what? It isn't just the morning routines. Because I'll tell you what, I've even doubled down on my evening routines.

Speaker 28 My evening routines, you see, I'll tell you what. I always say, you know, tomorrow starts tonight.
Next week starts this week. Next quarter starts this quarter.

Speaker 28 but in the evening you know i was neglecting you know what all it takes is i want that water bottle already filled i want my creatine in it i want my lemon water in it i want it in the refrigerator i don't want to have to think about it the next morning i want the coffee all i got to do is hit the button i want my workout clothes already laid out i want my clothes i'm going to be wearing already laid out i want all the decisions that i have to make the following morning already made because you know what we make over 35 000 decisions a day as adults we make over 35 And sometimes we make them by six o'clock in the evening.

Speaker 28 And guess what? We're finding the Cheetos, we're finding something to binge, and there goes our evening, there goes tomorrow, there goes next week. So taking more preparation, it's systems.

Speaker 28 How do you use systems? How do you use routines? I teach a lot of workshops on routines and why routines and habits will always trump discipline. It'll always trump discipline.

Speaker 28 So I have a lot of workshops, and that's what we have in this, this, this, this mastermind. And this mastermind, by the way, there are tools that I want to give you.

Speaker 28 I will give them to you at the end of this episode.

Speaker 28 If you go to leadwithstand.com, leadwithstand.com, I will guarantee you,

Speaker 28 I'm going to give you two things.

Speaker 28 I'm going to first, I'm going to give you what I call a double down on you graph. And it's simple.
It's simple. But it's got all the neuroscience of sleep, nutrition, exercise, essentialism,

Speaker 28 visualization. It's got all of the elements

Speaker 28 that make you better, but it's also got all the neuroscience. What are the four to five things that happens in your brain, that happens in your body when you have appropriate hydration? What goes on?

Speaker 28 And what are the resources? Because I really want you to have a bigger why than a what. I know that you know what to do, but until you know why,

Speaker 28 you're never going to go ahead and take it to the next level. So that well-being, that ability to have sustainable energy, that's the second component.
The third does get into more systems.

Speaker 28 It gets into into how to use artificial intelligence for good, not evil. I use artificial intelligence all the time.
I use it as my own coach.

Speaker 28 When I know how to use artificial intelligence, it's really a beautiful machine. And I realize there are some people that will take it and make it,

Speaker 28 you know, do horrific things with it. But I believe that artificial intelligence is here and it can help you.
And the fourth tenet.

Speaker 28 The fourth tenant is leaving a legacy, creating and leaving a legacy. We all need to find out what that means.
I'll tell you what, Jessman, I'm working with

Speaker 28 so many executives that are ready to age out. They are ready to move on.

Speaker 28 And I cannot tell you the fear they have of not having left a legacy, a legacy at home, a legacy in the workplace, a legacy in the community.

Speaker 28 And I wish they wish they would have had this advice in their 40s, in their 50s, as they were developing and thinking about leaving a legacy.

Speaker 28 And there's still time and I'm really going to work with these individuals because I really believe that there's a lot of intellectual capital that's walking out the door. And nobody wants it.

Speaker 28 Everybody's moved on and they're saying, I'm right here.

Speaker 28 And so I'm looking to bring those individuals into my Resilience Lab mastermind and introduce them to the people that say, give us this wisdom, give us this knowledge.

Speaker 28 And so anyway, that's what the Resilience Lab is. And again, go to leadwithstam.com and I I will give you two things.

Speaker 28 Again, I'll give you the double down on you, and I'm going to give you an assessment from chaos to clarity, and you're going to find out how you chart out as it relates to your emotional intelligence, as it relates to your well-being, as it relates to the systems you're using, as it relates to leaving a legacy.

Speaker 28 It's very simple, very simple. It takes eight minutes to take.
And again, I may not be your jam. But if you take it, we talk about it.
I will find someone that says, hey,

Speaker 28 here's where you can,

Speaker 28 here's where you can find the appropriate coach, the appropriate mastermind. That's my guarantee to you.
That's my guarantee, Justin, is that I will help you find the right avenue.

Speaker 13 You talk a lot about

Speaker 13 chaos and clarity.

Speaker 13 I'm sure you've read this, but Jordan Peterson put out a great book, The 12.

Speaker 13 rules of life, I believe. Jordan Peterson, 12, but he talks about controlling chaos.
Now, he tended in the book, he went more biblical, right?

Speaker 13 Around the chaos of the biblical stories and Adam and Eve and then the control.

Speaker 13 But I believe

Speaker 13 the strength is in knowing who you are and then where your strength is, because I know people who live in a control. They need to know what the outcome is.
They don't want to take risk.

Speaker 13 They control all things of their environment and they're okay with that. And there's probably some psychological background behind that that I'm not, you know, educated enough to talk about.

Speaker 13 I tend to live more in the chaos. The challenge, and Jordan talks about this, and maybe you probably, I would guess you support this, but he talks a lot more about the chaos has big swings.

Speaker 13 You have big highs. You have the opportunity of growth and expansion and all these amazing things that comes within the moments of chaos.

Speaker 13 You also can fall all the way to the bottom in those moments. And he talks about this blend of being able to have one foot in both of control and chaos.

Speaker 13 And the blend can really give you the strength of what it needs.

Speaker 13 Now, again, he kind of goes in the biblical part, but I find myself as a leader, as a driver, and a lot of people in your mastermind, I'm sure, are similar to me to some extent, that we tend to live in this chaos because we can.

Speaker 13 Because to some extent, we feel like if we can be chaotic, then we can allow ourselves to control the chaos. Sometimes you can, sometimes you can't.

Speaker 13 I've definitely been on the other side where I can't control the chaos, and it hurts financially a lot. 2024 was that year for me.

Speaker 13 Talk to me about that. Talk to me about your, you, you call it clarity and chaos.

Speaker 13 I want to lean into that message because I do believe a lot of these entrepreneurs out there are in moments of chaos a lot. And there's reasons behind that.

Speaker 13 So when talking about clarity and chaos, how would you define it? What do you think people should be utilizing?

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Speaker 2 Today, JP Morgan Payments delivers real-time dashboards and control at your fingertips.

Speaker 3 That's JP Morgan Payments.

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Speaker 28 Well, I think you're absolutely right, Justin. And I'll tell you what, never shy away from chaos because I'll tell you what, chaos, you know, that's where growth happens.
That's where growth happens.

Speaker 28 You can never define it. You can never see it while you're in it, but I will guarantee you.
You look at, you look back a year later and yes,

Speaker 28 you know, the chaos is like, what did it take from it? What did I learn? I will tell you what, a lot of this comes down to self-regulation. It comes down to self-awareness again.

Speaker 28 I believe that when you know who you are and you know who you're not, when you have that better understanding and you're in a time of chaos, you know how to regulate out of it better.

Speaker 28 And that's why I have such a, such a strong practice around

Speaker 28 identity transformation.

Speaker 28 And I really strongly believe, again, when I work with clients and in masterminds, we work on identity transformation. What is that?

Speaker 28 I firmly believe that, yes, when we're born, we have a lot of fears that, you know, we're just born with. It's part of our DNA, part of your, name of your, your podcast here.

Speaker 28 But we have a lot of fears that were already established.

Speaker 28 But I believe that most of our beliefs, most of our beliefs, most of our

Speaker 28 morals are learned behaviors.

Speaker 28 And I believe that we take a lot of those behaviors and we process them and we put them into the amygdala. We put them into the part of the brain that becomes truths.

Speaker 28 And unless we can unlock that through neuroplasticity, which is the ability for our brain to grow, whether we can unlock that through the reticular activating system, which helps filter what do I want to believe that's false and what do I want to believe that's true.

Speaker 28 Until we start to understand that our brain is bigger than any data center we could build on the face of the earth, but we're not using it.

Speaker 28 And when you start to have that self-awareness, when you start to understand what your identity is, whether you're in chaos or whether you're in clarity, you know how to navigate the landscape so much easier.

Speaker 28 And that's what I really believe.

Speaker 28 So when we take, when we work with clients, again, I believe that we have to unlock all the limiting beliefs.

Speaker 28 We have to go in and we have to understand, you know, when you're in chaos, what have you been told? What is it you believe? And we have to unlock it and create a new identity.

Speaker 28 And I'll tell you what, I've done a lot with mind just. I have really worked hard over the last two to three years

Speaker 28 making sure that I understand my limiting beliefs. You know, who does God say I am? You know, what is my identity? Where do I, where do I show up best?

Speaker 28 And I will tell you right now, connecting dots and connecting people.

Speaker 28 I have come to that conclusion that, you know what, that's probably the best, one of the best things I can do as a servant leader is I just seem to have this magic trick of connecting dots and I connect people.

Speaker 28 I connect probably five to 10 people a week to somebody that can help them, maybe more than I can. But that's why I like masterminds.

Speaker 28 That's why I like masterminds because I think that, you know what, while I can help a lot of people and I can connect them with 10 people just off the

Speaker 28 top of my head that can help them, when you put 15 people in there, now you've got 150 connections.

Speaker 28 You've got a thousand years of experience. You've got a system that can help you.
When you're in chaos, somebody else is in clarity.

Speaker 28 And when you're in, you know, both sides. can absolutely help one another.
That's co-elevating.

Speaker 28 And I'm working with a CEO right now, and we have come on that word of co-elevating and how to be an ambassador as you know of the company that he operates co-elevating and so that word has really kind of come and become i think kind of a mantra and a foundation for me recently is how do we co-elevate and i think we do that whether we're in chaos or we're in clarity

Speaker 13 it's so i'm also a huge advocate of masterminds because i believe about the collective experience is let's just use in our an example of 50 people 50 entrepreneurs in the room.

Speaker 13 Being a part of my podcast, being a guest on my podcast, I put you into a non-formal mastermind. All of my guests network with one another within the WhatsApp community.

Speaker 13 And it's because I really believe in the collective experience, we can share resources, we can share experiences, we can lift each other up.

Speaker 13 You know, Stan has gone through experiences that I haven't gone through yet, but as I'm going through, I can go in there and say, hey, Stan, you know, have you experienced this thing? And,

Speaker 13 you know, I'm saying this now to you because of how much I believe it. However,

Speaker 13 in practical use, it's difficult. And the reason being is pride and ego tend to get in the way, right? So I'll give my own example and I'll lean into you.

Speaker 13 2024 was a brutal year for my real estate business. I run many businesses.
One in my main vertical is real estate. I've done it for almost 20 years now.
I have a platform. People look up to me.

Speaker 13 I'm a leader in the space, et cetera. And while going through the challenges I ended up going through, which is,

Speaker 13 I had

Speaker 13 a contractor essentially

Speaker 13 use criminal activity and fraudulently give me scopes of work, et cetera.

Speaker 13 I didn't speak up. I wasn't authentic.

Speaker 13 I hid from it in a large part retroactively, or not retroactively, but in

Speaker 13 taking a step back and looking why?

Speaker 13 Pride and ego. Instead, I should have leaned into my communities.
I should have leaned into the masterminds.

Speaker 13 I am a part of two real estate masterminds that have a wealth of knowledge combined in them. I could have leaned in.
I could have been authentic. I could have been transparent.

Speaker 13 Instead, my pride and ego held me back because I have a pedestal. People look up to me, right?

Speaker 13 And I really believe if we as a human, as humankind

Speaker 13 can reduce your pride and ego, and you mentioned this at the beginning of the

Speaker 13 podcast, but authenticity and transparency. If we as leaders can start to be that example, I genuinely think we are going to change the world.

Speaker 13 Because when I went and I outed myself on social media to my platform,

Speaker 13 I have literally never had so much

Speaker 13 outreach and so much engagement on a single post.

Speaker 13 And I had no idea what type of outreach I was going to get.

Speaker 13 It was. 99%

Speaker 13 positive.

Speaker 13 It wasn't a woe is me, oh, boo-hoo, no.

Speaker 13 But I was just transparent. And people literally came in saying, thank God you spoke up because I, as someone with less experience, have dealt with something like this.
I thought I was the only one.

Speaker 13 I didn't know people at your level go through these challenges. And the last thing I'll say, and I'll give the mic back to you, people have to realize

Speaker 13 at every level, the challenges can be bigger. And at new levels, new devils is a saying I like to say.
And it's because you don't know what's ahead of you.

Speaker 13 You're at the highest point you've ever been. You don't know what's up here because you've never been up there, right?

Speaker 13 And those devils, as they would be, can be sneaky and they are different than the ones that you may have seen down here.

Speaker 13 And so I encourage all people to just lead with transparency, lead with authenticity,

Speaker 13 and would love your feedback on.

Speaker 13 on that, right? Because I believe you, myself, and many people that have a voice can change how, you know, business business is run, entrepreneurs, leadership.

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Speaker 28 Yeah.

Speaker 28 I'll tell you what, Justin, you know what? You could continue to preach as far as I'm concerned. You don't need to hear from me, but I will tell you,

Speaker 28 A,

Speaker 28 congratulations on having that authenticity, speaking up.

Speaker 28 I know that you learned a pretty big life lesson right there. And as leaders, as leaders,

Speaker 28 We don't feel like we can do that. We don't feel like, you know what, we can, we can, we're too too tough for that.
I mean, it's going to be a sign of weakness if we show that authenticity.

Speaker 28 And there's nothing that could be further from the truth. And, you know, so it's, to me, it's that ability to go ahead and to have that authenticity, to speak up.

Speaker 28 It's that ability that we just don't take as leaders, because I'll tell you what I find out.

Speaker 28 I found out that the higher you go, Number one, I think they say I'm going to be off just a few percentage points, but I think like 67% of CEOs have imposter syndrome

Speaker 13 they have no idea

Speaker 28 i i it probably is and they don't know how they got there and and and they're afraid that somebody's going to expose them

Speaker 28 every single day yeah and so they've got this imposter syndrome so they have all this built-up uh

Speaker 28 you know frustration and and and and you know condemnation and yeah they can go home and talk to a spouse but you know this while that makes you feel good the spouse doesn't really get what's going on within within the confines of what you're doing and and and it's it's it's good to have someone to go to but sometimes it's just not not the appropriate resource and you can't go to you know the people that report to you whether it's and again you could be the coo you could anybody in the c-suite but you can't go to the person below you because it's going to be a sign of weakness you can't go above you you can't go to the board because it's a sign of weakness.

Speaker 28 So where do you go?

Speaker 28 That's why. That's why you have masterminds.
That's why you you invest in you. I know you're like me.
I have invested hundreds of thousands of dollars in me,

Speaker 28 in me, because I don't have all the answers.

Speaker 13 Amen.

Speaker 28 And I wish I did. And I'd love to come on to this and tell all of you that are listening out there.
I can, I can change you on a dime.

Speaker 28 But that's why I say my guarantee to you is that if I'm not your jam, I know who is. I can get you there because I've taken that time to get to know a lot of people that are far smarter than I am.

Speaker 28 And I will tell you what, back to artificial intelligence. I just spent three weeks ago going into some deep dive, putting all my assessments,

Speaker 28 all the me-isms about Stan Gibson into artificial intelligence, saying, help me understand some things that maybe I haven't understood about my childhood, why I was always so me and not they.

Speaker 28 And it sped out some beautiful information. Now, it doesn't mean you have to take it.
as 100% gospel, but it gave me something to think about.

Speaker 28 And so there is an element that I work with my my clients with artificial intelligence as to how to use it as one more avenue, just one more avenue.

Speaker 28 You still need a human touch, but it's one more avenue to help you dive deeper into your self-awareness, which I think is the critical element of all leaders today, Justin: self-awareness, understanding who you are, who you're not, being that Michael Phelps, being that Katie Ladecki, but knowing not only your swim lane, but know

Speaker 28 how to associate and leverage other people that make it a whole system. My strengths,

Speaker 28 my strengths in clipping strength finders, I have what's called strategic, which doesn't mean I'm the smartest guy in the room. It just means I filter quickly.

Speaker 28 I have activator, which means I move really fast. I want to get things done, but that becomes my kryptonite because I move too fast.
I leave my team sometimes in the dust.

Speaker 28 And with strategic, I've already got the solution.

Speaker 28 You mean we still got to go back and look at eight or nine options? I've got the solution. We've moved on.
We're ready for the next. They're saying, no, no, no, no, no.

Speaker 28 I have had to surround myself, not had to. I've been gifted to surround myself with analytical people, with people that are very different than me, because they slow me up, I speed them up.

Speaker 28 And when you can put together a team where you leverage appropriately, and that's the thing that we do

Speaker 28 when I work with organizations, how do we make sure? I have seen, Justin, I've seen

Speaker 28 grown men cry in a room where we went through this process that we go through on self-awareness because they said, I didn't think anybody knew the value I brought to the table.

Speaker 28 And everybody says, are you kidding? Are you kidding?

Speaker 28 And when they start to talk about it and they start to talk about not only their gifts, but their kryptonite,

Speaker 28 now there's a level of understanding at the table.

Speaker 28 You'd be like, like, you know, like you, Justin,

Speaker 28 if you thought I was upset with you, if you knew me better, you'd say, say, oh, that's just Stan's Kryptonite app. It's not Percival.

Speaker 28 And when you know that and your team knows that, then you start to have that authenticity that we're talking about and you start to co-elevate within the organization.

Speaker 28 So a little bit of a long-winded answer to maybe your question, but that's that, I really believe that about self-awareness.

Speaker 13 What is your go-to personality test? I think you just mentioned it, but I wanted to debate, like, what would you suggest someone start to getting this self-awareness?

Speaker 28 Yeah.

Speaker 28 I have a one-two punch for you and again if you please i'm not trying to sell you anything but go to leadwithstand.com and i will personally personally take you through two things just pre of charge i will take you through number one we'll look at clift and strength finders but we're going to turn it upside down we're going to take something called the genius spark because if you were strategic if one of your gifts was strategic justin and mine strategic

Speaker 28 they might look very different we're both strategic but they're going to look different. And when we do a granular

Speaker 28 take on those strengths, we're going to come up with different sentences that apply how it looks for you, then how it looks for me. So

Speaker 28 we use first Clifton strength finders and then morph it into something called the genius pro

Speaker 28 the genius process.

Speaker 28 But the second thing I use is the Enneagram. And I'll tell you why I use these two.

Speaker 28 The Clifton strength finders will tell you

Speaker 28 where you're strong

Speaker 28 at the season of life you're in.

Speaker 28 So if you haven't retaken it since COVID, you need to retake it because that was a life-changing event, you know, divorce, any kind of losing a job, anything, or maybe you took on a new job.

Speaker 28 Retake that because, you know, it isn't that number three, and again, if you don't know Clifton Strength Finders, everybody, there's 34 strengths

Speaker 28 and you wake up with five of them. They are yours.
You,

Speaker 28 I mean, there's 33.6 million variations with those 34 strengths. You own five of them.
You're very unique. We look at what's strong, not what's wrong.
So we use that.

Speaker 28 But that's a season of life. But then we use the Enneagram.
And for those of you that don't understand the Enneagram, the Enneagram is over 1,500 years old. It's got nine different personality types.

Speaker 28 And I will tell you what, it's a DNA thing, baby. It is how you were born.
And some of those will be very, very accurate

Speaker 28 on your fears, on stress, on how you're wired. And while I love to work on what's strong, not what's wrong, we have to look at the DNA aspects of the Enneagram because when we combine them,

Speaker 28 oh, you've got a new sense of self-awareness that you've never, never realized as it relates to how you manage. And I will tell you this, one more thing.

Speaker 28 It's great to do this in the workplace. My wife and I have been married for 43 years,

Speaker 28 and I had her take these two years ago.

Speaker 28 While we've always had a good marriage, this made a great marriage because now what I thought she was doing to agitate me, I found out it's just her gifts. It's her beautiful strengths.

Speaker 28 And so now I could celebrate what's called development, which is the ability to help. And I will tell you, when spouses help the other spouse develop, it doesn't come across that way.

Speaker 28 And my activator of always wanting to do things and she wants to be at home and relax, she could now pull me back and we could do it in a language that we both understood. So I'm really big on

Speaker 28 having that legacy, not only at work, but at home, at home with your, your spouse, at home with your kids.

Speaker 28 That's right.

Speaker 13 Yeah. And

Speaker 13 those are incredible tests. And I think I just want to echo everything you're saying and we'll wrap it up.
But

Speaker 13 I find myself going through my season wishing I would have retaken those tests because I would have realized my activator sense and my, I can, just like you, I will leave my team behind.

Speaker 13 And that's what I did in 2024. I built up, but I didn't build down.
And I'm sure everyone's aware of the age-old story of the two builders building a building. One just kept going up.

Speaker 13 The other would go up and down, up and down, up and down. He built the foundation.
And if I could have retaken those tests, and if we could have done this podcast and reminded me, you know, Stan.

Speaker 13 So this is, guys and girls, listen, follow Stan, find Stan all over the locations you can, best-selling author,

Speaker 13 a book on Amazon, great mastermind, great speaker. Do you want to share everyone where to go follow you at Simplicity Level and the website again? And also has a great mastermind.

Speaker 13 If you're a leader in the space, if you're an entrepreneur, definitely research Stan, reach out to him, but tell everyone to go find you.

Speaker 28 Yeah, I'll tell you what, please, just come to leadwithstan.com. You know what? Yeah, I do have a website.
I've got, you know, I'm on LinkedIn. I'm on all the social media.

Speaker 28 But just go to the reason I like for you to go with leadwithstand.com is because there, you know what? Yeah, I'll get your name and your email.

Speaker 28 But there I can, I can really zero in on what I can do for you, whether it's the double down on you, whether it's the assessment, whether it's just connecting you with the right person.

Speaker 28 You know, that's my thing. I'm at a season of life.
I can do that. I can do that.
I can be the best servant leader.

Speaker 28 I can, I've made a a 180 from probably where I was, you know, probably a decade or two decades ago. So this is about you.
It's not about me. Go to leadwithstan.com.

Speaker 28 And that's my guarantee to you is that it's all about you. And we'll find you the help you need.

Speaker 13 Brother, I appreciate you coming on. You definitely have a servant's heart and you're thinking about them more and thinking about you.
And that comes through through and through.

Speaker 13 So guys, if this was pretty cool, if you like Stan, if you think someone needs to meet with Stan or get with Stan, please share this episode with at least two of your friends.

Speaker 13 And we'll see you in the next Entrepreneur DNA.

Speaker 28 Thank you very much. Peace.

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How to Lead With Authenticity, Build Legacy & Thrive Through Chaos | Stan Gibson

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