I Went from ZERO to VIRAL with Alton Walker's Tips!

Speaker 1 Welcome to Mick Unplugged, where we ignite potential and fuel purpose. Get ready for raw insights, bold moves, and game-changing conversations.
Buckle up, here's Mick,

Speaker 2 ladies and gentlemen. Welcome to another exciting episode of Mick Unplugged.

Speaker 2 This was going to be a little bit different. I'm starting with a public service announcement and a disclosure.
If you are driving your car, go ahead and pull over. If you're eating food, put it down.

Speaker 2 If you are drinking anything, sit the cup or glass down because Mick Unplugged and Mick Hunt will not be responsible if you wreck your car or choke on food or water today.

Speaker 2 Because today's guest

Speaker 2 is

Speaker 2 a versatile comedian, a speaker, a social media influencer, a media personality. whose content has taken the internet by storm over the last several years.

Speaker 2 Known for his God ain't please rants, he has shared the stage with comedy legends like Kevin Hart, Ricky Smiley, Mike Epps, and many, many more.

Speaker 2 But beyond the stage, he inspires and uplifts youth, conducting workshops and seminars in high schools and colleges. Ladies and gentlemen, I told you the disclosure in PSA.

Speaker 2 Get ready for an uproarious conversation. with my guy, the person I consider top five comedian alive, Mr.
Alton Walker. Alton, how are you doing today, brother? Man, what's going on, man?

Speaker 2 What's happening, bro? I'm just trying to be in your world, man. Man,

Speaker 2 thank you for letting me be in your world.

Speaker 2 For real, man. I appreciate it.
Hey, y'all, excuse the,

Speaker 2 you know, my background, man. I got stuff falling off and everything on the wall.

Speaker 2 All good, man. Let's go.
You got to create your own personal studio. So, by my soundproof stuff is falling off and everything.

Speaker 2 I want a background like yours i'm like look at his background hey five dollars still goes a long way bro five dollars and i got you covered i got you covered man so we gave everybody enough time to pull over and to put all their food and drink down so we're gonna get into it man like again i've been a huge follower of yours probably since the r b workouts right oh yeah taught me the jodicy stuff the kc stuff right yeah

Speaker 2 i didn't lose a lot of weight but but it was still good though i got to bring it back so many people want want me to bring it back i just got to find find the time to do it man but nah that r b workout was amazing that was it was great but when you stopped i gained all the weight back i was a i was a slim 225 listen you had it going that was one of the best events i ever created in my life man we did because we did a live cre uh a live event so it was amazing sold out every time we did it man man that's amazing man and like again One of the top five comedians, in my opinion, in the world.

Speaker 2 And it's my opinion.

Speaker 2 so anybody want to argue with me hold up your phone and do a selfie argue with that person you're looking at but wow what when did comedy become a thing and you do more right you write you produce like when did that become a thing for for alt

Speaker 2 uh i mean the first time i got got actually paid to do stand-up. I used to, you know, always host.

Speaker 2 I was doing, you know, I've always on, I've been on stage since high school, you know, well, really before that, you know, I'm a church boy. So we always, we've been on stage.
I've

Speaker 2 drama club, uh, and I was always a comedic relief, but nobody told me about stand-up comedy. And I actually did my first stand-up set in 10th grade,

Speaker 2 but nobody told me about uh being a stand-up comedian. I didn't even know what that was.

Speaker 2 Um, so when I got around, like, you know, in college, I would host all the time, and then, you know, got into radio.

Speaker 2 And I was always host events, but didn't know about stand-up comedy you know i just thought hey i just host i'm funny you know then somebody asked me hey can you do i think like 15 minutes for 250 or something like that i was like oh and so i got up there and talked for 15 minutes to do whatever and it worked it worked man so that's what i'm like oh this is how you do it okay so

Speaker 2 That's really when I knew that you could make money in comedy, you know, and then of course you got to figure out the marketing and all that part.

Speaker 2 but uh yeah i mean i just i got paid for the first time and i realized oh i can make this into a career

Speaker 2 be honest with

Speaker 2 one of the things that i love about you and that i admire about you though is that you actually do make it a craft right like you don't take even the content creation piece it's not just like i i'm just gonna throw some stuff out there like you really hone it in And I think a lot of people miss that, whether they're a comedian in their business life, in their personal life, they don't try to master a skill yeah

Speaker 2 you master that crap bro yeah man i i believe if you're going to do it become a student of whatever you do you know i i just you know and that was with everything when i was i originally wanted to be a drummer you know and i will play i will play drums for hours and hours and hours just trying to become great at playing drums uh i wish i would have did it for basketball but

Speaker 2 i probably would have been in the nba i just didn't know no i didn't have that concept of what hard work can bring to you.

Speaker 2 But anyway, yeah, man, I believe you be a student and be consistent and work hard at anything you do, man, you're going to be successful.

Speaker 2 I really want to know the ins and out of what comedy is and how to create comedy. What makes people laugh.
I read books about it. I know formulas about it.

Speaker 2 I know the ins and out and I'm still learning, you know. So I believe you become a master of whatever you want to do or just don't do it at all.
Don't half step it.

Speaker 2 That's a serum. that's a serum, man.

Speaker 2 And you're the perfect person to answer this question because I have this conversation. I'm a huge fan of comedy, of stand-up comedy, of the writing of comedy.
And I tell people all the time,

Speaker 2 cookout funny and being on stage when people expect you to laugh funny are two totally different things. And you were just kind of elaborating on that too, about the reading and the studying.

Speaker 2 For everybody out there, man, like let them know, just because you're funny at a cookout, don't mean you can go bless the stage for 15, 30, 45, 60 minutes.

Speaker 2 People do it all the time. They think it could be funny, and I'm like, get on that stage, man.

Speaker 2 And they get on. They'll be like, ooh.

Speaker 2 Like, it's a lot of, it's a lot of social media comedians because, you know, they get on stage for the first time and they'll be like, oh, it ain't what I thought, you know? So, and

Speaker 2 you still got some comedians that's just naturally funny.

Speaker 2 They don't quite know what, like, the, what they are doing, you know, the terminologies or, and they're just great at it.

Speaker 2 It's some veteran comedians that's just funny, but they don't know what they're really doing. They've just been doing it for a long time.
They've been on stage. They know an audience.

Speaker 2 But me, I am a student of this thing.

Speaker 2 I could teach you how to create a joke now. Like I can, I know the ins and out.
I know what make people laugh. And that's what that will kind of separate.

Speaker 2 comedians. You know what I'm saying? You could tell a comedian that's just goofy, just silly on stage and this and that.
And then you could tell a well-professional student-written comedian.

Speaker 2 You're like, oh, no, that took some thought. I'm one of those that like to, like, I'm going to take some thought into every joke.
You know what I'm saying? Yep.

Speaker 2 And another thing that I love about you and your sets, man, you are funny from beginning to end.

Speaker 2 There are a lot of, I'm going to say professional, famous comedians that, you know, they got a 30, 45 minute set. The first seven minutes are amazing.

Speaker 2 And then after that, it's like, that's all he got. That's all she got.

Speaker 2 You are literally from second one until when I have to pick my jaw up off the ground,

Speaker 2 you are that guy from literally beginning to end. And again, like, how do you do that?

Speaker 2 I know a lot of it is the studying, the formulating what you're going to do, but like, how did you get to that level of from minute one to minute 45?

Speaker 2 I'm tearing their mouth out. Yeah, I mean, it's, it's, it's really a lot of stage time, man.
Every comedian, I tell you, man, like, I treat comedy like a sport.

Speaker 2 You know, I created a, like two years ago, I created a thing called the Comedy Gym because I create, I've teached, I've, I treat it like a sport.

Speaker 2 Like, Steph Curry shoots thousands of shots a week, probably

Speaker 2 he shoots a lot of shots a week.

Speaker 2 So as a comedian, you have to do these open mics. You have to do stages, you know, so

Speaker 2 during the week, man, I'm on a stage, you know, whether it's two people in the audience, five people.

Speaker 2 I find like we, it's a comedy world where there's open mics and there's different rooms where you can go and work out material.

Speaker 2 And shoot, to be honest with you, Dave Chappelle, Kevin Hart, they still pop up at these comedy clubs when you don't know. And they'll pop up to work out material.

Speaker 2 And so that's what I do. Like every set, every joke, I'm working it out.
I'm saying it over and over again, saying it over and over again, rearranging things.

Speaker 2 Okay, I'm listening to an audience, you know, to see what they respond to and whether, okay, do I like that response? Am I okay with that response? Or how do I respond to their response?

Speaker 2 You know what I'm saying? How do I react to it? You know, comedy is a two, it's a two, it's a, it's a communication. A lot of comedians, they just want people to laugh.
They just listen for laughs.

Speaker 2 And that's it. But I listen for reaction.
So,

Speaker 2 you know, it takes time after it takes shooting that shot it takes keep shooting keep working that joke keep i'm gonna go hit a stage tonight like i'm still working still working and and then you get it to different audience because every audience ain't the same so i've been in i've been in rooms where they were playing poker behind me and the tvs are on it's it's it's i'm talking about the nba finals is on and they playing poker and we got people

Speaker 2 comedy in front of yeah it's like you gotta put yourself in different scenarios, white rooms, black rooms, Hispanic, like just to make sure your material is working and you dissect it and rearrange it.

Speaker 2 So that's how I can go from minute one to minute and 20 and keep your attention. And it ain't necessarily about being funny every second.

Speaker 2 You know, it's just, Dave Chappelle says it,

Speaker 2 it's not all about being funny, but being interesting. You know, if I can keep your attention,

Speaker 2 that's all that really matters. Yes, sir.
Yes, sir. So, who are some of your mentors getting into the comedy game? Well, I'll put it like this: I never had anybody to take me under their wing.

Speaker 2 Like, nobody really,

Speaker 2 you know, you got those

Speaker 2 when I look at mentors, I look at somebody you have a relationship that you talk to on

Speaker 2 a consistent basis, probably a couple of times a week. I till this day, I still don't have that.
I never really had. Now, I've had people that

Speaker 2 poured into me, like Ricky Smiley, you know.

Speaker 2 I could call him a mentor, but we're not. Like, I don't talk to him all the time, you know what I'm saying?

Speaker 2 So, he's the person that poured into me, and he poured into me a lot every time I'm on the show. Ricky Smiley is giving me game, Marcus D.
Wiley,

Speaker 2 Yolanda Adam Morning Show. These are cats that I could call

Speaker 2 and just get answers to, you know what I'm saying?

Speaker 2 Right now, I'm on tour with Kev on stage. Yep.
And although he's only one year older than me, man,

Speaker 2 I'm learning so much from this guy. So with me,

Speaker 2 I get my inspiration and my information like that. Now, I would love to have a person to really, really mentor me, but hey, it just never happened for me.
I don't know. Have you ever had a mentor?

Speaker 2 I've never had one.

Speaker 2 I do. I have a couple.
I believe in having coaches, man, because for me, I have to stay on top of my game and learn from wisdom of other people. So, absolutely.

Speaker 2 Yeah, like I just never had, and I always wanted somebody to, you know, look out and take me in. Like I said, don't get me wrong.

Speaker 2 I have people that I can call and get advice from, but when I think of mentorship, I think of really having that

Speaker 2 person that's close, that checking on you, making sure you're good. I just never had that.
That accountability part. That accountability.
I never

Speaker 2 had it. Never.
Okay. Well, that's amazing because, bro, like I said, top five, in my opinion, best comedian out there.
And that's from top to bottom, number top five for sure.

Speaker 2 And speaking of, like I said, like, and you don't, obviously, I guess I didn't need one, but I do, like I said, you can have, I guess you could talk, call that mentorship.

Speaker 2 I guess I just look at mentorship as really, really somebody you can really like. It's a relationship.
It's a week we're going to get on the phone. We got little conversations or stuff like that.

Speaker 2 Yeah, no, I feel you. So, yeah.

Speaker 3 Hi, Morgan Freeman here. I want to talk to you about a serious rare heart condition called ATTR cardiac amyloidosis, or ATTR-CM.

Speaker 3 Now, I don't have the condition myself, but if you're living with ATTR-CM, it's important to know about treatment options like Atruvi, also known as Acoramidis, because you have the power of choice when it comes to treatment.

Speaker 3 Atruvi is an old medicine used to treat adults with ATTR-CM to reduce death and hospitalization due to heart issues.

Speaker 3 Tell your doctor if you're pregnant, plan to become pregnant, or are breastfeeding and about the medications you take. The most common side effects were mild and included diarrhea and abdominal pain.

Speaker 3 If you have ATTR-CM, talk to your cardiologist about ATRUBY or visit Atruby.com. That's AT-T-R-U-B-Y.com to learn more.
It's time to get busy living.

Speaker 2 So, on McUnplug, man, we talk about your because,

Speaker 2 that thing that's deeper than your why, right? I tell people all the time, I think your why is superficial, right? Like your kids are your why. Like, yeah, they should be your why, right?

Speaker 2 But your because is your purpose. Your because is that thing that every day you're going to check and say, I'm doing this because

Speaker 2 A, B, and C. If I were to say, Alton Walker, man, what is your because? What's your purpose? Like, why are you doing really what you do? Man,

Speaker 2 that's a a question I have to re like,

Speaker 2 I have to re-ask myself and remind myself all the time.

Speaker 2 It's becoming every day.

Speaker 2 Like, I know I'm here to, I mean, laughter is medicine. God gave me the gift of laughter

Speaker 2 and it's healing, you know? And I know I'm here to use my gifts and talent to

Speaker 2 what we call bring glory to him. Or

Speaker 2 it ain't even, it is a, it's, it really is a God thing. I'm not going to, yeah it's to bring glory to him it's to to to heal people from their people are troubled man um

Speaker 2 and so

Speaker 2 I'm really now in my groove of what I'm doing so if you come to my show you'll get maybe like

Speaker 2 50 something minutes of laugh laughter and in that last 10 minutes man it's it's inspiring encouraging words and this and this and that And when I'm coming to find out, man, people forget about my whole 50 minutes and they remember their last, like Kirk, like right now I'm on tour with Kevo Stage.

Speaker 2 And people will remember my last two minutes, two or three minutes of inspiring words than the 20-something minutes that I've did of laughter. So

Speaker 2 I'm really like in my groove of while I'm here, man. I'm here to heal people, man.

Speaker 2 You know, through a message, man, to make you laugh, but at the end of the day,

Speaker 2 let you know it's going, you're going to be all right. This is what, you know, everything's good.
You know, but for a minute, you know,

Speaker 2 you want to do it it for the money. I still do comedy for money, but

Speaker 2 when it's all for money, it can,

Speaker 2 it can really, um,

Speaker 2 turn,

Speaker 2 you go down the wrong word, road, when it's all you're doing is for money. Um, and it's discouraging.
Uh, I recently realized, man, that, um,

Speaker 2 man, in this world, nothing can make you happy, man.

Speaker 2 Nothing, no person, nothing completely can make you happy in this world. And so that's why I kept asking the question.
And so why am I doing this?

Speaker 2 You know, if you think about it, everything you accomplish, you get it, you do it, and then it's something else you want,

Speaker 2 which is like it's a never-ending of happiness because you can't get happiness from things or even a person.

Speaker 2 So you have to find what you just talked about, the because,

Speaker 2 because if you don't, Man, you're going to always look for happiness in things and the person, and you're never going to be complete, ever.

Speaker 2 i agree a thousand percent so one of my my mentors accountability partners car lester cruppler who lives in atlanta as well too you know he challenged me about a year ago talking about happiness and he was like mick are you happy i was like yeah i'm really happy and he said are you fulfilled

Speaker 2 and i was like

Speaker 2 dog going it carl lester you got me like no i'm not he said people think and chase happiness, but what it really is about is joy and fulfillment because that's really what you you're seeking that's the that's the thing that you're really driving for and that totally changed my perspective on how i wanted to do everything and starting the podcast it was like yeah it's about joy and fulfillment man because happiness comes and goes right like nobody i don't care who you are you're never happy 24 7 right like there are moments in in the day in the week that just like crap like i got to deal with this or i got to go solve this you can still be fulfilled and so for me that's what it became man yeah yeah.

Speaker 2 And like I said, I'm

Speaker 2 new name. I don't know if you ever heard of Anthony DeMello.
I'm reading a lot of his stuff, man, and it's been helpful, you know.

Speaker 2 Because when you start chasing the money, I mean, I'm always real with my business. And I say this in my comedy show,

Speaker 2 me chasing money.

Speaker 2 Because, I mean, it was a point where I didn't feel like comedy was working or it wasn't going as fast as I wanted to go.

Speaker 2 You know, and I remember like still being successful on tour i think i was on tour with desi and all but it's just like my career is not moving like i wanted to move and it's taking too long to get to that financial place so i remember i started trading stocks man

Speaker 2 and i ain't gonna lie that first month i did well i was on this dude discord and shout out to him dude named aerostato investment he does

Speaker 2 not nothing against what he would do they would give you calls they give you teach you how to trade i started doing my own thing. Okay.
That first month, I made like $20,000, man. It was killing it.

Speaker 2 That second month and beyond.

Speaker 2 And I remember hearing clearly a voice of God saying, look, man, you know, because it was getting to a point where, and a lot of times this is what happens.

Speaker 2 We, we get discouraged in our gifts. And we'll try to move to something else, try to still hold on to our gifts, but we put more attention to that something else.
And that's what I was doing.

Speaker 2 I was giving that more attention. I remember being on my phone, like doing like comedy shows or, you know, at the radio station where I should be focused.

Speaker 2 It's like when I should be focused in the gift, I'm giving it to stocks. And I remember losing, kept losing money.
And God's like, hey, man,

Speaker 2 it ain't nothing wrong with stocks. But that's not what you, that's not what I called you to do.
Your millions is in your gifts.

Speaker 2 And every time you throw yourself in your gift and your talent, you make a lot of money. Man,

Speaker 2 look, I lost 100, over $140,000

Speaker 2 in trading stocks. You know, and

Speaker 2 I made more, like, I made all that money with comedy. You know what I'm saying?

Speaker 2 And so I always encourage people like to stay focused. And because when you're not happy and you're not fulfilled like you was talking about,

Speaker 2 you will go to other things and, man, you'll get lost in that thing.

Speaker 2 It was a dark moment.

Speaker 2 Even now,

Speaker 2 trying to get out of it,

Speaker 2 I'd be like, man,

Speaker 2 I don't know how I'm going to get,

Speaker 2 you know what I'm saying?

Speaker 2 But God is good.

Speaker 2 I'm able to eat. I ain't both.

Speaker 2 But $140,000,

Speaker 2 that was an expensive lesson. to say, hey, man, get back on your grind and on you.
Focus on you and what God created created you to do, and everything is going to come.

Speaker 2 And every time I do it, man, I kill. I make them, I made the most money in comedy.
Okay.

Speaker 2 My biggest check has been comedy. Yeah.

Speaker 2 You know, but like I said, it wasn't moving like I wanted to

Speaker 2 move.

Speaker 2 And that's what happens when you lose focus and you go to something else. So, yeah, $140,000 lesson to say, Alchem, get back to the grind of comedy.

Speaker 2 Yeah, I don't care who you are. $140,000 is $140,000.
Like, that's me, that's a big message. Oh, that was the deal.
Oh, I want my money back so bad, man.

Speaker 2 I want, but I, I, and I'm getting it back, but it is getting it back like with comedy. Like, I wanted to get it back the way I lost it,

Speaker 2 and that's why I kept on losing because I'm like, uh-uh, I'm gonna get this back with the stocks. Like,

Speaker 2 that's why Vegas is what Vegas is. Everybody has that same mentality.

Speaker 2 And my girl had to say that, you know, hey, man, you slick gambling i was like you know i hate to say it like that but yeah yeah i would i was it became gambling trying to get my money back you know at first it was wealth growing because you know i was sticking with the rules and and those who trade stocks and do it the right way they are successful successful it just ain't my thing i ain't disciplined enough to do stock

Speaker 2 not with that i

Speaker 2 i'm listening to bill i'm disciplining but that stock market dude that ain't me so what i heard was god wasn't pleased with that. God, and that's what he was saying.
And

Speaker 2 I remember telling the guy, like, I'm like, well, until you do something else, I'm going to train these stars.

Speaker 2 And it wasn't him punishing. He wasn't punishing me.

Speaker 2 It was nothing that would punish me. He just know me.
And he's like, I'm trying to keep you from losing more. That's just not.

Speaker 2 Put your focus back on the purpose. Yeah.
And when you take your focus off of purpose, you're going to lose.

Speaker 2 I'm telling you you're gonna lose every time every time every time so speaking of god ain't pleased when did that start like what was the the mindset of of starting

Speaker 2 i'm gonna say that brand because to me it's become a brand right so yeah so tell us the evolution of that um i would do these uh things called sunday services i would be preaching I post them a few clips

Speaker 2 once in a while, but every Sunday, me and my homegirl,

Speaker 2 she would be like my one member in this Facebook live and I'd be preaching about whatever current event went down. And I would just say, and God ain't pleased, not even knowing I'm doing it.

Speaker 2 And people, I just started seeing people in the comments saying, and somebody said, man, I need that t-shirt.

Speaker 2 And so

Speaker 2 I'm like, okay. So I started doing my rants and just saying, God ain't pleased, you know, and I'd go, and then I started stuttering, not knowing.
I'm like, and,

Speaker 2 and I'm not even knowing I'm doing it. That's what everybody learned.

Speaker 2 Look,

Speaker 2 read your comments. And I know some of your comments are like crazy.
And, and, you know, but some of them comments can make you some money. The RB workout event came from a comment.

Speaker 2 I was putting no videos out in that viral video, and somebody said, oh, I take this class. I was like, hmm.

Speaker 2 Created a class. And I remember that first one, I put 50, 50, I just put 50 tickets early bird.
That junk sold out in like 10 minutes, you know, because it was like, man, your comment.

Speaker 2 So basically, God Ain't Pleased came from the audience saying, it came from me saying it,

Speaker 2 but me paying attention to the audience. Going back to comedy,

Speaker 2 on that stand-up, I'm just not just speaking, but I'm listening to responses. Okay, what are they getting? So smack that thing on the t-shirt, and now it's a brand.
You know, it is totally a brand.

Speaker 2 My favorite Instagram reels weekly are the God Ain't Please clips because, bro, you give it to me every time.

Speaker 2 I even put in the comments, man. Like, there was one time, and the reason I told everybody to put your food and drinks down, we were at dinner and I'm rolling through Instagram, and you popped up.

Speaker 2 And obviously, you know, I usually have the volume down. I always turn the volume up on yours, and I about lost it.
I about

Speaker 2 lost it. And I was like, I'm done.
I think that's the comment I put in there too. Like, I'm done.
I can't mess with Alton no more. Not this week.
And I just like to have fun, man.

Speaker 2 Like, you know, a lot of people, because most of them could be edgy, but it is what it is, man. Yeah.

Speaker 2 Hey, I love it, man.

Speaker 2 I freaking love it. I love it.
And another thing that I love about what you do is it's...

Speaker 2 You're never bashing anyone, right? It's just

Speaker 2 you're saying what other people are thinking. It's just, let me bring it to your attention.

Speaker 2 Now, now, some, some I do, I go straight at, but I like with uh, because

Speaker 2 what people think I'm going to say, like when they think I'm about to go at them, but I, and I don't, you know,

Speaker 2 that's that's the, that's the thing. So, like with the big girls, like, but that was the one.

Speaker 2 I love Elizabeth Whites, man, but plus size women, baby. Shout out to y'all.

Speaker 2 Dude,

Speaker 2 because all you see is the picture of her trying to walk through this doorway and i was like i gotta i gotta hear what you're about to say because i'm about to lose yeah baby

Speaker 2 give my beef a number self self seven 9311.

Speaker 2 yes sir and i do that because you know also man like everything i do have purpose man it's a lot of plus-size women that that are like you know because this world make you feel like you got to be a certain size you got to be you know so you know i don't believe in body shaming so it's to encourage them and i get a lot of plus size women in my my DM saying, thank you, this and this and that.

Speaker 2 Like, shout out to them. And I do, I am attracted to plus-size women, especially they got curves and this and this.

Speaker 2 I don't discriminate. I do like plus-size women.
Because people are like, you don't really like them. Yes, I do.
Hi, Morgan Freeman here.

Speaker 3 I want to talk to you about a serious rare heart condition called ATTR cardiac amyloidosis or ATTRCM.

Speaker 3 Now, I don't have the condition myself, but if you're living with ATTR CM, it's important to know about treatment options like Atruvia, also known as Acoramidis, because you have the power of choice when it comes to treatment.

Speaker 3 Atruvia is an old medicine used to treat adults with ATT-R-C-M to reduce death and hospitalization due to heart issues.

Speaker 3 Tell your doctor if you're pregnant, plan to become pregnant, or are breastfeeding and about the medications you take. The most common side effects were mild and included diarrhea and abdominal pain.

Speaker 3 If you have ATTR-CM, talk to your cardiologist about Atruvy or visit Atruby.com. That's A-T-T-R-U-B-Y.com to learn more.
It's time to get busy living.

Speaker 2 At Alton Walker Show is his Instagram handle. He does check his DMs.
He will respond to you, ladies. Yeah.
At Alton Walker Show on Instagram. Bless Adam and hit me up, baby.

Speaker 2 So I got to go to another,

Speaker 2 again, I'm going to say it's a brand because it was, you posted it as video of the year.

Speaker 2 It was my song of the year. Man.
The crazy thing was I saw it, I think it was what, in July, on the Morning Hustle show, right? So I'm watching it and I was like, what in the world?

Speaker 2 And then when you did the clip of it, I was like, that is it. That is my jam.

Speaker 2 I actually do. I have the audio version.
I probably listen to it. And like for one of my cousins, because you guys look alike, like that is literally the ringtone that I have for the week.

Speaker 2 Now, he don't ever call me, but he always texts. But if he were to call, that's what would come.

Speaker 2 They died.

Speaker 2 And

Speaker 2 what's crazy about that is when I was going through a time where comedy wasn't funny. I mean, it just wasn't fun.

Speaker 2 I wasn't having fun with comedy.

Speaker 2 You know, I wouldn't, I didn't feel like I was, I ain't gonna lie, I felt like I was getting overlooked on a few opportunities, you know, couldn't find nobody to help me.

Speaker 2 Like, I was just in that space and I just was like, you know what?

Speaker 2 Let me figure this out. Let me get back to the fun of it.

Speaker 2 And as soon as I started building, getting back to the fun and the purpose, like we've been talking about, that was one of the first videos that I did.

Speaker 2 It was like, oh, we just going to have fun, man, man. And it wasn't even, what, a week? And it had over a million views? Well, it's crazy because I posted the first time.

Speaker 2 It moved, but it didn't move. Yeah.
And then what happened was Kendrick Lamar

Speaker 2 did his concert in L.A. I said, you know what? I'm going to drop it again because at the time I posted it, it was like they not like us kind of,

Speaker 2 it was kind of dying down a little bit. It was still around, but him doing that concert made it come back up.
So I dropped it again, and that's when it took off. Did we ever give the character a name?

Speaker 2 I know we didn't.

Speaker 2 I ain't even gave him a name yet, man. Because I did a few other videos with him that went, well, you know, because he's just an old school rapper that rap about old, old people.

Speaker 2 Like, what old people should rap about? You know what I'm saying? That's the whole idea. Those rappers with the snappers.

Speaker 2 Man, sometimes, like, and I learned like with social media, man, I recently just did it. I pulled a video from 2020.
A Christmas video and reposted it, and it went viral.

Speaker 2 The first time I posted it, it was like 100,000 views. I posted it again.

Speaker 2 It got over a million views. Yeah, I tell people it's the same thing with books, right?

Speaker 2 Like you see a book come out and you think it's new and then you realize, oh, this book was written 20 years ago, that it's just recirculating because something happened, made it relevant.

Speaker 2 Or, you know, the social media team or the marketing team decided to push it now. Like, it's always, I tell everybody, if...

Speaker 2 not that if you're trying to be an influencer because to me that's hard like you either are you're not like you don't try to be an influencer But if you want to test your content, like test it.

Speaker 2 Like it's your content, right? Like you don't have to say, oh, I posted it once and now it has to sit there.

Speaker 2 Like, nah, if you believe in the material that you have and the things you created, like it's yours. You own it.
Like you can post it every day if you want to, right?

Speaker 2 And I think that's where people make a mistake. It's like, oh, well, you know, I posted it once and nobody did anything.
Nobody commented. I'm like, hey, part of that could be the algorithm.

Speaker 2 Part of it could have just been like, I know for me, like I did something, thought it was about to be hot. And then the next day, Joe Biden said, I'm out the race.
It was like that killed everything.

Speaker 2 But then brought it back like a month later and it started taking off. It started taking off.
Yeah. I mean, and that's learning, you know, from

Speaker 2 like, cause I do, I will say this. Going back, I do have a lot of colleagues and peers that

Speaker 2 I like to say, I really learned a lot. with about you know i don't know if you ever heard of shula king yeah um shula king one man, I could call it, and he's a person that, like,

Speaker 2 he's the one that got me really doing God Ain't Please, like, the way I do it, you know, because I used to

Speaker 2 take a lot, a lot of times, people don't do a lot of content because they take, it takes a little, it takes them a long time, you know.

Speaker 2 But Shula was like, hey, man, stop editing your stuff, stop redoing it 30 times

Speaker 2 because I'll be wanting it so perfect.

Speaker 2 And I found out the internet, they hate perfection.

Speaker 2 Yes,

Speaker 2 i learned that the hard way too like i can literally take my phone and just record sitting right here and it will get more it will go

Speaker 2 yeah it'll like i can spend 45 minutes editing something the right message the right voice the right tone don't nobody cares yeah but let me

Speaker 2 stumble trying to do it say that again now i said but let me go stumble down the steps and everybody fall out on it listen Look, I'm looking at you right now, content creators, if you're struggling, if you want to get in social media, media, stop.

Speaker 2 Don't stop pressuring yourself, stop making it hard, stop overthinking. That's the word I was looking for.
Stop overthinking. Yes, sir.
My most viral videos come from me not overthinking.

Speaker 2 Like, just putting it out there. Don't worry about if it gets likes.
Don't worry about the comments. Like, you have to start doing this for you.
What makes me laugh, what I think is funny.

Speaker 2 Because, like I said, you know it. It'd be the video you spend hours making.

Speaker 2 And you'll be like, oh, yeah, man, this is good. Look good.

Speaker 2 You post that thing.

Speaker 2 You'll be like,

Speaker 2 oh, let me take you down and repost it. Post it again.

Speaker 2 Wait a minute.

Speaker 2 Whoa, whoa, whoa.

Speaker 2 And then, like I said, the video where you just talking and being real, like, that's what I learned about the internet. Like, they don't like, they hate perfection.
They, they love just authenticity.

Speaker 2 You know, I think I say that word right. Yeah.

Speaker 2 You did. You did well.
You did well. So, God ain't pleased, man.
Like, I'm going to start calling him Bishop Gap for God Ain't Please. Bishop Gap.

Speaker 2 Bishop Gap. Bishop Gap.
That is what.

Speaker 2 So, again, man, like, I know how that one came about. We just talked about the character that we don't have a name for yet.

Speaker 2 I'm hoping, Kendrick, give me, let me open up for the Super Bowl. Because I know he heard the song.

Speaker 2 He had to heard it. He had to hear that thing.
Let's let's put it out there.

Speaker 2 His people got to be hearing something. Nah, it ain't no way that thing went too viral for him not to hear it.
So hopefully, he'll hit me up and be like, hey, man, yeah, just open up the Super Bowl.

Speaker 2 If he does that, man, I lose my mind. Well, I want to see you lose your mind.

Speaker 2 What mind you got left, I want to see you lose it. I want to see you lose it.
Hey, so, man, again, just honored to have you on, man. Is there anything you want to leave the people with today?

Speaker 2 i mean again man we um what i'm what i

Speaker 2 really

Speaker 2 want people to do for especially for 2025 man is to really own your greatness man

Speaker 2 um that's what i'm on um

Speaker 2 i was raised a christian you know church world and a lot of time in the church world we take being humble or humility

Speaker 2 to a whole nother level. We we take that.
I mean, we, I mean, we take humble to let people just walk over you type stuff, you know,

Speaker 2 because we don't want to outshine people. So, you know, humble, humble and humility to us is stay low.
Like, you know, be great, but don't talk about it.

Speaker 2 You know, when somebody say you good, oh man, you know, nah, nah, nah, nah, you know,

Speaker 2 and I'm at a place where I'm,

Speaker 2 I'm not dimming my light for anybody.

Speaker 2 You know, I'm not dimming my light to make you feel comfortable around me or to make you feel better or feel, you know, I'm not doing that no more.

Speaker 2 And where I got it from is when Jesus, when they looked at Jesus and said, who are you? He said, I am.

Speaker 2 And you thought like, like,

Speaker 2 say that to somebody now.

Speaker 2 Like, if I came forward from the you asked me, okay, I don't say, who are you? Man, you know, you know, you'll be like, man, this dude is cocky. You know, he's because, but, and that's what they did.

Speaker 2 They thought Jesus was like, man, they were like, who are, who do you think you is to say that?

Speaker 2 But in reality, he wasn't lying to the Christian world. He's the son of God.
So he was telling the truth. I am.
I am that I am. And so when I looked at that, I'm like, why are we not like that?

Speaker 2 Why are we not moving around like I am?

Speaker 2 And the reason why I

Speaker 2 put emphasis on that, because if Jesus doesn't know who he is, he can't do the miracles that he performed. So he missed out on all those opportunities to be God.
Yeah.

Speaker 2 And I feel like when we move around and we don't know our greatness, we don't know that I am, we will miss out on opportunities.

Speaker 2 We won't see them because we don't understand how great we are because we don't think we good enough for it. Yeah.

Speaker 2 So I'm going around this world and like, hey,

Speaker 2 own your greatness. Be great and don't apologize for it.
Don't dim your life for nobody. Stop making people feel good.
No, listen, when they look at you and say who you are i am

Speaker 2 and own it i've been looking at your stuff it looks good i don't know how much work you put in how much study you put behind podcasts but you know what you're doing man

Speaker 2 and never ever again dim your light and i know you're probably not doing it but man own it you great at this this is what you do man and it looks amazing bro and i'm proud of you and i can't wait to see how you take over to the 25.

Speaker 2 I like that you said, hey, man, I got the number one podcast. That's what I'm talking about.
Let's get it. Yes, sir.
Yes, sir.

Speaker 2 I needed that message today. God dogged it.
I'm sick of this.

Speaker 2 You over trying to be like you ain't who you are.

Speaker 2 I'm sick of it, man.

Speaker 2 I needed it today, Reverend. Let's

Speaker 2 say,

Speaker 2 it's your time. And it's only your time.

Speaker 2 And sometimes we'll miss our time because, again, we forget how great we are. And you're not great because

Speaker 2 you're great because God created you, but you're great because you put the time and effort in it. Yes, sir.
That's why you're great. That's why you're great.
Yes, you're naturally talented.

Speaker 2 But me, yes, I'm naturally talented. LeBron is naturally talented, but what makes him great is the effort and time that he put in it.
And that's why you say, I am great, not because it's by accident.

Speaker 2 It's because I put the work in to get to this greatness. So that's what I want to leave people.

Speaker 2 Sick of this. Bishop Gopp, I needed that one, brother.
I needed that one. Let's get it, man.

Speaker 2 Man, so again, thank you. Thank you, thank you, thank you.
This won't be the last. We'll do something in person.
We'll go out to the studios at Urban One and record some in-person stuff too.

Speaker 2 Man, we'd love to, man. We'll do something.
Bro, I appreciate you more than you know. Man, I appreciate you having me, man.
Absolutely.

Speaker 2 For all the listeners and viewers, remember, you're because is your superpower. Go unleash it.

Speaker 1 Thank you for tuning in to McUnplug. Keep pushing your limits, embracing your purpose, and chasing greatness.
Until next time, stay unstoppable.