The Brutal Truth from a Super Bowl Champion - Setema Gali

1h 3m

In this powerhouse episode, Charles sits down with Setema Gali—former NFL Super Bowl champion turned elite coach, speaker, and entrepreneur—to unpack the raw truth about what it really takes to win in business, leadership, and life.

Setema shares his transformation from professional athlete to purpose-driven mentor, revealing how the same mindset that wins championships also builds unstoppable leaders. He dives deep into the “dragon-slaying” philosophy—facing hard truths, confronting excuses, and building habits that create sustainable success across every area of life.

From calling out toxic comfort and fake positivity to breaking down the power of radical accountability, Setema and Charles strip away the fluff and expose the realities of high performance. Together, they explore the price of true transformation—why most people never achieve it, and how those who do build unshakable confidence, discipline, and integrity through consistent, uncomfortable action.

This isn’t motivational talk—it’s a masterclass in mental toughness, ownership, and the psychology of winning long after the game ends.

KEY TAKEAWAYS:
-How Setema Gali transformed his identity from Super Bowl champion to world-class coach by redefining what real winning means
-Why true greatness isn’t about talent or trophies—but about integrity, consistency, and inner mastery
-The power of “dragon slaying”: confronting your fears, excuses, and self-sabotage to unlock purpose and power
-How to lead yourself before leading others—through discipline, accountability, and emotional control

Head over to provenpodcast.com to download your exclusive companion guide, designed to guide you step-by-step in implementing the strategies revealed in this episode.

KEY POINTS:
01:05 – From the NFL to a new mission:
Setema shares his journey from Super Bowl champion to transformational coach—while Charles highlights how reinvention begins when identity no longer depends on titles or trophies.
04:28 – Redefining what it means to win:
Setema breaks down the difference between external success and internal fulfillment—while Charles reflects on how chasing validation keeps many high achievers stuck.
08:15 – The power of personal standards:
Setema explains why discipline and integrity are the true markers of greatness—while Charles connects this to how leaders create culture through consistency, not charisma.
12:40 – Slaying the internal dragons:
Setema reveals his framework for confronting fear, pride, and self-sabotage—while Charles notes how facing your “dragons” becomes the path to freedom and clarity.
16:10 – Leading yourself first:
Setema emphasizes that leadership starts with self-mastery—while Charles points out that emotional regulation and humility separate good leaders from exceptional ones.
20:30 – Sustaining success through structure and spirit:
Setema discusses how faith, family, and focus form the foundation of lasting achievement—while Charles ties it to the balance between grind and grace.
25:45 – Legacy over lifestyle:
Setema closes with a call to pursue impact over image—while Charles reminds listeners that real success is measured not by what you gain, but by who you become.

Listen and follow along

Transcript

Welcome to the Proven Podcast, where it doesn't matter what you think, only what you can prove.

This one's been proven by a Super Bowl champion.

I'm warning you right now: most of you won't like this.

This is going to rustle most of your feathers, and we're going to talk about what it takes to motivate to succeed on the highest levels.

And most of you are going to be pissed off.

Anyway, the show starts now.

Let's see if you can handle this one.

All right, everybody, every welcome back to the Proven Podcast.

I'm excited to have our guests on.

Thank you for joining us, man.

Hey, man, I'm so happy to be here.

Thank you for having me.

Absolutely.

For the four or five people on the planet that don't know who you are

who tell us a little bit about yourself what you've done the whole night arts you got it my name is satemangali i am a coach a mentor a speaker and author right i work with people and i help them solve the most expensive costly problems whether it's financially costly or emotionally or on their relationships i do a lot of keynote speaking around the globe i have clients i coach youth football i've got three boys and i love my life i love my clients And I love, right?

There's a phrase we say that's like, if you want dragons' blood on you, you got to slay dragons.

And we slay dragons.

Like that's, we confront things head on and we go like full speed at it.

That's what I do.

One of the things I love about what you just said there was, you know, you slay dragons.

And we were talking about this on the first call where we were connected, which was a no BS version of what it takes to actually slay a dragon versus the cute, let's rub some crystals on a tree and steam kumbaya.

That's just not reality.

If you're going to go do some things, you're going to do some things.

For those of you who are not watching this, who are listening to this, there were two people on his couch.

He is large enough, he looked like he ate the other one.

This is a large man.

And ironically, I think your boy you mentioned is even bigger than you are.

So

I got a son who's like, he's just past me in height.

So he's probably 6'5,

350.

My older, my other son is about 6'2 ⁇ , 240.

And then my youngest son is, he's like 5'7, 5'8, about $1.35.

So he's coming.

He's 13, but yeah, our food bill is astronomical and I love it.

I can't imagine.

I love it.

So one of the things that I think you and I both love on a high level is just be really honest and in people's face.

So let's get into what are some of the things that are complete and utter BS that people believe.

Like, hey, hey, I want to be successful.

I want to make it to the NFL.

I want to succeed.

I want to have this financial this.

What are some of the just complete BS things that's in their way of obtaining those goals?

Yeah, I think one of them for sure is when people say like

that they're overly optimistic.

Like I believe in being positive and I believe in being optimistic, but when people are just like, just keep believing and just like, you just believe.

And I'm like, okay, look, even the Bible's like faith without works is dead.

So you could believe all day long.

And I know people that even hide behind God.

And when I say that, I got a picture of jesus right behind me like that there's people who literally they they they live in this fairy tale of just like just do these few things

and it's all gonna work out and i'm like no it's not all it's not gonna work out like you if you want apples you got to go get apple seeds you gotta arrow the ground you gotta plant the seeds you gotta make sure the soil is good then you gotta protect the seed then you gotta nourish it and even then

as good as, again, I believe in the law of the harvest, what you sow is what you reap.

And even then, there's still so much that it's going to take.

So one of this, like, hey, just, just be positive.

And again, I'm a positive guy.

This, and then, you know, another one is whenever people say, well, it happens for a reason.

I'm like, it happens

because you made some dumb choices.

Like, you made some really dumb choices.

And so I'm not just having some,

this is like Mamba mentality.

This is like MJ.

This is Tom Bradyus.

This is like, this is what it takes and it's going to be hard.

And let's just, let's just call it what it is.

You aren't good enough right now.

Or you're not, I talk about this all the time.

People are like, oh, I want to lose weight.

I want to make a million dollars.

I want to do this.

I'm like, that's adorable.

What are you willing to do?

Are you willing to get up every morning at four o'clock in the morning and run?

Are you willing to cut sugar and shit out of your diet?

Are you, because I'm a triathlete.

I, I can't have as much muscle mass mass as you are because I would die on the run.

I already have 17-inch calves.

I can't do it as it is.

So, but people are like, oh, I want to be a triathlete.

I'm like, it's not complicated.

Get up, put the muscle.

It's like everybody wants,

they want to.

Everybody wants the bigger home.

They want the car.

They want to be jacked and shredded.

Everybody wants to, but you do not get what you want.

You get, in our language, you get what you are 100% committed to.

In our language, commitment means you do what is required, you do what you say you're going to do, and you act decisively, regardless of thoughts, feelings, emotions, and moods.

And I'm like, you don't get what you commit to every once in a while.

It's every

single day.

And committing to do something means you got to, you got to cut a lot of stuff out.

Like you talked about, you know,

like you can't eat donuts all day and pizzas all day and fries all day.

There's a sacrifice that is required.

And most people don't want to sacrifice.

They don't.

They don't want to give up the sugar.

They don't want to give up the movies.

They don't want to give up the ease and the comfort.

So this is why I love the conversation we're having, which is like,

let's just be real.

You don't want it bad enough to cut things out.

You don't want it bad enough to become a different human.

And eating a salad and chicken for one meal is not going to get it done.

Right.

And I love when you're talking about being real, you know, people are like, oh, I want to, I want to do this and I want to do this.

I'm like, you can't even conquer the cookie jar.

What are you talking about?

I was like, you haven't even gotten past that.

So, and there's nothing wrong with that.

This is where you are right now.

Muscle tough.

If you're like, hey, I'm not willing to cut out the sugar.

I'm not willing to watch the videos, to read the books.

One of the people I'm working with right now, she's like, I've never read four books in a week in my life.

And I was like, and you're getting different results now, aren't you?

She's like, yep.

I'm like, okay, cool.

Because it's just a matter of you have access access to the data.

Now, when people come to you and your clients, you know, these are high performers and people wanted to change it.

What are the normal struggles, struggles that they're facing?

And then how do you have them, ironically, with the picture behind you, which is a live picture of Jesus,

what is their come to Jesus moment that they have?

What are the things like, what are the problems?

And how do you get them to have that come to Jesus moment?

Well, one of the biggest things is even if you're performing at a very high level and you're making money, which they are, these guys are, they're CEOs, they're CFOs, they're business owners, entrepreneurs.

They run small to mid-sized businesses.

You know, they're functioning, but it's almost like a functioning alcoholic.

Again, I don't drink alcohol.

It's fine if you do, but I've had functioning alcoholics come to my program, and it's like they can literally fool most of the world.

So they're lying, they're pretending.

And everyone kind of knows, like, hey, this is our leader.

They've got money.

And so I always take it into physical, spiritual, relational, financial, like just four different domains of life.

So my clients, they might be doing great with their business at the cost and at the expense of disconnected from spouse and children, disconnected from purpose and meaning and fulfillment, and possibly they're grossly overweight and obese.

Like that there's some type of really misbalance here.

And so what I do is I look him straight in the face, right?

And there's like nice, warm, loving Satan.

The guy you'd see it like the football game, hey, right.

And then there's,

I don't care what you think about me.

You are asking me to help you.

And the only way to help you is to punch you in the throat.

100%.

And I mean, like, when I say, like, I have CEOs that are like, or clients that are like, no one ever

talks to me like this and like makes me feel this way.

I'm like, cause I don't care.

Right.

So we confront things head on.

Like, we have some real words.

And it's like you shake them so hard, all of the facades and all of the masks, they begin to fall off.

And that's like what I do with clients is just, let's get real.

Let's tell the truth.

I'm going to ask you some real questions and don't lie to me.

So we talk about this hammer versus hug.

And sometimes I get to be a hammer and sometimes I get to be the hug.

Most people need that hammer at first to move them out of where they are.

You mentioned you asked some real questions.

What are some of the questions that you've asked people that have created that, for lack of a better term, that hammer, that movement, that pivot that they will drop the mask off?

Yeah.

So I'll just create this agreement with them up front.

And I like to frame every conversation.

So when I get on with somebody, and I've done this, I do this this all the time.

I say, listen, we're about to have a very powerful conversation.

Let's not waste time and play pretend.

And let's not stay on the surface.

You do that everywhere else in your life.

So can you agree

to be radically honest, brutally transparent, and completely real with me, yes or no?

And most people, go ahead.

Okay, well, most will say yes, but it's not a real yes.

Like, oh, yeah, sure, sure, absolutely.

How do you get past that?

The bullshit, yes.

Well, then it's funny because I'm like,

if I can tell, you can always tell.

You can tell when someone's

yes, doesn't really mean yes.

They're just saying yes, and I'll say, look, I'm just going to say it again.

Yeah.

And I just pause and I just look at them like,

we don't got time.

Because the person who referred you to me

said you were going through some tough times, like something difficult.

So I'm going to ask you some real questions.

All I'm asking you is, do not lie to me.

Tell the truth and I will help you.

Do you understand?

And they're like, yes.

And sometimes I will come right out the gates.

And depending on if they filled something out, I've got some information.

So sometimes I'll just ask someone point blank,

what's going on in your marriage?

Real talk.

And that then, again, I know the first question I ask, most people, they stay a little bit surface.

And then I start to pierce and I start to dig and I start to dig.

I'll point blank ask people, like, what, like, are you cheating?

What's in your bank account right now?

Are you lying?

What was the last lie you told?

And if I can get them to be so real and so honest right up front, man, like we just move so fast because for the first time in their life, they're having this come to Jesus' mom, right?

I love the picture there.

They're having this like the prodigal son.

And then they're like,

I'm woken up.

Like the prodigal son of the store, he's like, takes all the inheritance he goes and he spends it all now he's like i'm eating with the pigs right now this is horrible

time to go home so if you can be so real

and pierce like piercing

people want to actually tell the truth they just don't know how and there's usually not an environment when they can do that I also think people don't have people that hold them accountable on a high enough level.

And they know that if this person does hold me accountable, there will be some sort of cost benefit for it.

So, you know, I, with my clients, I'm like, How long have you been cheating?

And they're like, Excuse me.

I'm like, We're going to get past it if you're cheating or not.

But we're way beyond that.

How long have you been cheating?

Is that your goal?

It's like, if that's what you want, I love that.

It's not my marriage.

I'm not sleeping with you.

I don't care.

And I think having that disconnect of, I don't care.

I'm here to serve whatever your truth is is important.

Now, a lot of this people, and I'm curious what your thoughts are.

There's so many people who want to change and have a certain level of willing, but don't actually make the change.

What has been the factor that you've seen when people come to you, the no BS of what people actually start taking the action and implementing and creating the changes in the lives that they want?

What are the things that normally is the trigger for that for that you've seen?

Yeah, there's, I would say, there's two real big important things here.

Number one is there's this thing that I call default future.

It's default.

Like basically, if you continue to do what you're doing,

where will you end up?

And most people, they painted a false future.

So, for example, if they're eating garbage and they're not spending time with their children and they're working 60 to 70 to 80 hours a week at the expense of all these, I'm like, where will you be?

And in their mind, they're like,

you know, I won't be as close to them as I was like, excuse me?

You are so.

delusional.

You're delusional.

Let me paint the picture.

You will be sitting on a couch with no kids, no grandkids, eating a can of Pringles in a tiny, or maybe you're a huge home.

You will be miserable.

That is, your kids would refuse to come see you unless they want your money.

And even then, some of them will.

And when I can paint this, like face the reality of the default future, it's like, and then, I mean, I just hit him, hit them straight with it.

Like, or if you continue to do what you're doing, you will be financially broke you will be destitute you will be discouraged you will be depressed and you might even consider like taking your life you might consider that and you might even do it like this is the path you're on are you okay with that

and when people are like

like it's like this wake-up moment like oh i don't want that it's regret that that's one of them the other thing really is

It's just getting them to have a wake-up moment.

I'm like,

you got to give something up.

And they're like, what do you mean?

Like, you can't keep doing this over here

and doing this over here and hoping to get like something has to be given up.

So I can give them example and example.

Like,

again, the physical ones, like, you're fat.

Like, I'm telling, like, you're obese.

You think you look good.

Let me show you a picture.

Go take your shirt off and take a picture.

And then I can show them an older version of them and then the current version.

And they're like,

I'm like, you look horrible.

And again, that's not just in the physical domain.

So when people get the truth, Jesus really had it straight when he said the truth will set you free.

And the truth hurts.

The truth is painful.

And people actually really don't want to know the truth because it sucks.

They want to listen to the motivational tapes and they want to listen to the books and they want to write little cute quotes, but they don't want to do the fucking work.

They don't want to dig in.

And gosh, the quotes are killing me, man.

Yeah, they drives me out of my mind.

Because people will sit there and like,

one of my clients goes, he goes, whatever I'm not,

whatever I'm cheating, whatever I'm not choosing, I'm changing or something along the line.

I wrote it down because it pissed me off.

She says, whatever you are not changing, you are choosing.

I was like, that's a great quote.

That's really cute.

That's a really good one.

What did you change now?

Huh?

I'm like, wait, dude, you just said, whatever you're not changing, you're choosing.

So what changes have you made?

And they're like, uh-uh.

I wrote the quote on my law.

I posted it on Instagram.

I'm like, you're in my way now because that's like, I don't care what you say.

I only care what you do.

I only care what you execute with.

And I've found that when pain, and this is what you're doing, what do I call future focus, but the future of life, when you show someone that their pain now exceeds their comfort level, instantaneous change every single time.

But if you're in a situation where you're still comfortable with the level of pain that you're at, because it slowly has crept up, you're not going to make that change.

What are some of the things, and I'm curious what you've run across, the things that have made the most change in people's lives?

Like you've seen these radical results to be able to sustain it, because change in a couple of minutes is adorable.

It's cute.

It's nice.

And you think you want some award and then you go back to your old patterns.

How do people sustain?

How do you get people to do that?

So one of the things that's helped people the most is when you put them through physical pain.

So, you know, like these business owners, they sit in their nice booted and suited clothes and they're important and they've got authority and power.

And then we would run them through immersion and then come through and I'm picking them up at five is very militant.

Now, I've never been military, but I've seen military and I have so much respect.

And so, but I've been in high-level sports, high school, collegiate professional.

Well, there is something about physical pain

and having people connect.

Like,

I just carried an 80-pound bag for four and a half hours.

I just ran miles upon miles, even when I'm like about, and I think I'm going to die.

When people go through pain and I can connect what they're going through physically to now what they want to experience financially or relationally, and I can make that tie, and then I can remind them of some of the tools and the models.

Like, this is what we did.

So you're going to go home.

Like, first things first, and then we get practical.

Like, it's hard to go run a marathon if you don't have water stations throughout and you don't have jails.

Most people try to go change their life eating cheese and crackers.

Like, dude, you got to fuel your body, you got to fuel, you got to sleep, you got to have shoes, you got to like, this is preparation.

So, a lot of times, with our people, what gets them to stick is: I'm like, let's put you in the environment.

Go home.

Someone wants to lose weight.

Go, go home, FaceTime me, show me your pantry.

They're like, I'm like, that's about $1,500 of stuff that needs to go.

Oh, but my, but I was like, look, you told me you wanted to change.

Oh, oh, but I got this relationship, like, you need to cut, block, block on everything.

You need to get rid of that.

You need to probably get rid of the TVs.

And like, people are not wanting to get drastic.

Well, then the comforts of life just pull them back in.

And where I've seen the most change with people is, you know, again, Jesus said something about, if thy right hand offend thee, cut it off.

People need to cut people out of their life.

People need to sleep,

not sleep with their phone next to them because they're glued to their phone all night.

Then they wonder why they're so tired.

Then they caffeinate and numb and do all.

I'm like, guys, these changes are simple.

So what I've found that works is we give people a system, an operating system and an environment where if you follow these things, you decrease the chance of relapsing.

Now,

it's like the alcoholic.

You got to dump all the alcohol out.

You got, like, if that's what, again, I got a number of clients, they got to dump the alcohol.

They got to avoid the bars.

They got to get rid of those people.

You got to go to the support groups.

And then you got to fill it back up with exercise, with fruits, with vegetables, with just different things.

People don't understand.

Like, we're talking about radical change.

And they don't want to do that.

So that's why they keep lapsing and they stay in debt and they stay in mediocrity.

I'm like, now the people who like, again, keep, I don't know why I keep feeling to say this, but there's even people in scriptures like, get up and move.

Leave.

Get out of work.

Like leave where you're at.

And people don't want to do that because they're too comfortable, which tells me you really don't want what you say.

It sounds cute.

It gives you a dopamine dumb, but you don't want it.

Oh, that cute quote you keep posting and all the quotes you post on your social media.

Get out of here.

Show your results.

Show me the fruit, right?

Show the results.

Yeah, I love the idea that pain breeds confidence.

There's so many times when you're doing things that are like, I didn't know I could do this.

I've got to push through it.

And the other thing is that, you know, you're talking about a purge.

And it's one of my favorite things to do on a plane ride is I will sit there because I can't, there's no internet access on the plane most of the time.

And I'll be like, block, block, block, block, block, delete, block, block.

And I'm like, all these people don't get to be in my life anymore.

And if you're not ready to, I hate this expression because it's a wrong expression, but if you're not ready to burn your ships, you're not going to get it.

That's just the reality.

And there are people,

and I love that you go through people's pantries and say, get a trash bag.

You want a different life.

And I, you know, one of the things I do is I say, you know, here you are.

What are the clothes that this ideal version of you?

Because we created this horrible version of you.

Here it is.

You're going to be sitting on your own eating Pringles.

What does that person wear?

Awesome.

What does this person wear?

Cool.

Go in your closet and go find me that outfit.

And they'll come in and they're like, I don't have that.

Cool.

Go get a garbage bag.

What do you mean?

I'm like, I'm throwing them out everything you own.

And I don't think people understand that's what real change takes and and for you and this is why we got along so well from the very beginning i was like okay he's not full of he's actually done it he's dug in so one of the things that i've created like the sustainable stuff right like okay we go in we purge it and let me give example in my home i have a little uh clock that controls lamps that turns lamps on and off you know those it's connected to my internet devices so at 10 o'clock at night all the internet in my house shuts down there is there isn't any hey i want to get on my ipad i want want to get on my phone.

There's nowhere internet in the house because at 10 o'clock, I'm getting off my devices.

It doesn't turn back on to the morning.

It was a $6 solution.

It forces me to get out of my own way.

What are some of the things that you've implemented with your clients that have helped them?

Because again, willpower is a finite resource.

We all know that.

We don't always feel like working out.

And sometimes we just, we fall off track and then we got to catch back up no matter who you are, unless you're Kobe.

How are the things, what are the things that you've implemented with clients that have helped them stay on track to get to those goals?

So number one is a big one with all of our clients.

And I've never heard that one before.

I'm like, that one's brilliant.

Dude, I'm going to go implement that now.

So like my kids, right?

But for us, it's like all phones, no phones go in rooms, all things get shut off at like eight, nine o'clock.

You have to remove because that right there, that domino, if someone's up on their phone all night,

they don't sleep well, then they binge, then they, then they don't work the next day.

So that's one, right?

Where I'm like, just that simple thing of remove, even if you work, take your cell phone, put it in another room, leave it in your car.

And they're like, but I got, but I got, I was like, but you got what?

If you're, if someone has easy access to you, that means you never get into deep work.

And if you never get into deep work in the modes of being able to really execute and be productive,

you're working about probably 90 minutes a day while you're at

like you're checking, you're wasting time.

Another one is the non-negotiable of like, you can't even start work until your workout's done.

And they're like, what?

I'm like, go get the workout and tell me how you feel.

And so we tell guys to find workout partners.

And it's, I mean, for me, it's so ingrained, probably like it is for you.

Like, we're going to work out no matter what.

But people who are not used to that, I'm like, you need a group and you need you need to return and report to us and you don't get to work you don't get to do anything in your job where you make money until you do this and they're like

holy crap i'm like yeah

so when you can implement these simple things these simple protocols and then it becomes habit and then all of a sudden these guys are like dude i have to work out like i know That's what it is.

That's a good life.

It's like where you eat and you feel your body and there's no junk food in the pantry.

And when you're tempted, again, another one is I just tell people, look,

have some, some simple, either cream of rice or some protein powders.

When you are tempted to eat whatever your junk food is, that's your go-to.

I promise you, you, again, this is science.

You eat the right foods for the day.

After a while, you just don't crave.

the garbage.

But breaking that gravity, right?

That rocket ship expends all the fuel to break gravity.

The clients need that.

So then those are some simple things from the foam to the food to the exercise.

We just need a few simple triggers in place.

And if they can execute those consistently, the cravings disappear.

Again, like I've been doing bodybuilding.

I used to eat ice cream every night, like every night, like not too bad, and I could still be okay.

I'm like, no, like what happened within those first probably two weeks, I craved it.

And oh my God, yeah.

Like, I noticed as I ate super clean,

it's so true.

All the food that people eat, it is laced with the additives that make you more hungry.

But when you eat chicken and rice and mingron turkey and rice and steak and potato, you really just don't give a dang about those foods because they're so blind.

Now, your body transforms.

And then when you go back to eat sugar, like you feel so sick.

The same thing happens with people in the workout and or executing work and high value targets in in their business.

It's amazing how small and simple things like you just talked about right there with the internet, dude.

It's just like, and once you've done it, you're like, I don't want to go back.

I don't want to go back to the way that I used to live.

No, 100%.

And I think, you know, people don't understand that you don't need to have willpower throughout the entire day.

You only need willpower in little finite sections.

Because I have the same problem you do.

I don't drink.

I don't smoke.

I don't do drugs.

But sugar for a long time for me.

Oh, my God.

Because I don't know if people know this.

And this is important.

So this is a public service announcement.

Ice cream lies.

It says serving size four.

Name, name.

Serving size one.

I don't care what size it is.

I will pound the whole thing.

It was bad.

So I don't spend all day going, I want ice cream, I want ice cream, I want ice cream.

I just make sure it's not in my house.

But if I toss it when I'm walking outside and there's a store, or I just need willpower for about five, 10 seconds, I can get willpower from five to 10 seconds.

I can do it.

I'm like, I get by it, I get by it.

The other thing that I found, because people want tactical here, sauerkraut,

huge, because your gut biome, there's different type of biomes in your system.

So you're the bacteria in your stomach.

There are some that feed off sugar and there's some that feed off other healthier things.

When I went through a purge, I had to bring fermented food.

So sauerkraut, which I do not like the taste of sauerkraut, but I don't care.

I'm fueling, I'm not eating for me.

I'm eating from my system.

By bringing sauerkraut in the morning, all of a sudden, every single one of the

the sugar cravings I had gone because I replaced the bacteria that was in my gut.

So my gut biome actually changed.

The other thing is understanding, and I'm curious what you think of this.

Everyone thinks that time is your most valuable asset.

It is not.

It is never going to be your most violent.

You're completely wrong.

I spent eight years in a hospice watching people die.

There are people who had polio, who were paralyzed from the neck down, who lived for 90 years.

They had lots of fucking time.

They didn't have any health.

Health is the only thing that matters.

And right now, Florida just got rid of vaccines.

We're not going to get political on that.

Polio is no joke.

So if you get injected with that stuff, it gets ugly.

ugly.

So your health changes the ball games.

And then I think what I love what you said about the phone, if people have access to your phone, you're telling someone how much value and how much you value your own time by giving them limited

access.

I am not a doctor.

When my family like, oh, you're going out of town.

Like I'm going on a trip on Sunday.

I'll be out of the country.

It's like, yeah, but what happened this year of emergency?

And I was like, well, I didn't go to medical school, so you probably don't want to call me.

You might want to call someone else.

So we get the motivation we get the patterns we get the you know we're going to do things differently once someone gets to that tactical and they're like okay i've got it i'm working out every day thank you so much now what do you do to step in and level up their businesses and what did you do to let up level up their finances how do you handle that you got it so i love just doing what we call current reality so people start to get their life right when you start to like exercise body your weights dropping your habit you're feeling better like you're starting to spend more time You're not addicted to work, you're not working 80 hours a week, and you're not stressed, and you're not taking it out on your family.

And, you know, because a lot of guys think, I'm doing this for my family.

Your family doesn't even want to be around you because you're

a horrible person to be around right now.

Like you take it out on them because you know deep down in your mind, they're always going to be there, but you don't do that at work because HR is going to hit you with something.

You can get fired.

So once people get to a place that's like, okay, I can breathe again, then I just say, okay, let's look at your current reality now.

Let's look at where you're at now.

And let's just look at the truth.

What's the bank account?

What's the money coming in?

What's your retirement look like?

What is your income and cash flow?

Okay, what is your current reality of your body?

Okay, you've lost 30 pounds.

Are you working out?

And we start to look at current reality and the trajectory now.

And some people's trajectory looks way better.

And then we just, all we talk about really simple is like, there's small and simple things you got to do on a daily basis to keep you bulletproof.

That's it.

Like

maintain the workout, maintain the healthy eating, make sure you're marketing your sales.

And again, from producer to owner, right?

Are you building a legitimate business where you don't have to work 24-7?

And again, this stuff takes time.

Most people just stay working, working, grinding, grinding, grinding.

They make a lot of money.

But they're not really doing anything.

And I found myself in that situation multiple times where I'm like, okay, I got to step back.

Let me look at current reality.

Let me create this projection of where I want to be.

And then we just go back and sit again, what we call necessary required actions and let's execute.

And it's the same, it's crazy.

It's the same process again and again and again, right?

You hear this voice, new levels, new devils.

Okay, now that you're on a new level, now you got some new problems.

And now we got to solve those problems.

And then it's going to elevate you again.

And then you're going to face new problems.

And then we got to solve those problems until you just constantly and continuously optimize your life.

I love what you said that word.

I don't believe people, but I do believe their patterns.

And so someone's got patterns of how they do things.

We can look at those patterns.

We can look at their current reality.

We can project something.

And now we can solve.

And it takes so much.

It takes real, real conversation, real truth, like confronting things head-on, saying the things that people don't want to hear, doing the things that they absolutely have been avoiding, and it shows them the cost.

That's another game changer.

Like, do you show someone what it's really costing them to waste time over here or to do this over here?

The real cost.

Oh,

people are like, wait, I'm losing millions of dollars or hundreds of thousands of dollars, but more than financial, you're losing your children.

You're losing your marriage.

It's brutally painful.

So that's what we do.

And it's again simple.

It's not easy, but it is simple to look at it.

And then you got to execute.

There's a simple thing that you keep glossing over.

So the listeners have heard it probably at this point, but you keep using the term we.

And the idea is that the only way you're going to do this is if you have someone that holds you accountable.

And I have people all the time like, oh, I don't really need this or I don't really need that.

I'm like, cool, have you done it?

And they're like, no.

I go, then you're lying to yourself.

You need someone to hold you accountable.

Because if you could do it on your own, like there are people like Kobe who do it on their own.

I love it.

They're one out of 80 billion people.

It's the rest of us.

We need someone to hold us accountable and to get us in the face and to do that.

So I love that you keep talking about, okay, we've reached this level.

Now we need to get to the next level because there's a new devil at every level.

And it's just the nature of the beast.

When you talk about necessary actions, because we all have these and every level has different ones.

And there's, there's, you know, I wish people would sit down and have these honest conversations so they would realize how much connection, love, and finances they're losing.

But when they sit there and say, hey, here are the real things that you need to do.

These are the necessary actions.

What are the most common, let's say, five, most common necessary actions that people have to do at different levels?

Because if you're on the basic level, and I'm trying to lead you here because the basic level is easy.

Just get racist.

It's really simple.

Don't eat anything white.

If it's sugar, if it's carbs, just don't drink it.

Just don't eat it.

If it's white, don't eat it.

Just walk away from it.

Sorry, it's bad.

Simple and eating.

We all know what to eat.

We all know that we need to exercise.

So for those of you who are playing at that level, who are listening, just walk for 45 minutes every day.

Make it a non-negotiable.

If it's raining, you're going to get wet.

If it's snowing, you're going to be cold.

Just get over yourself.

Just do it.

Commit.

And it's not about the walk anymore.

It's about the, can I keep a promise to myself?

So at the very basic level, stop lying to yourself and get there.

This isn't that conversation because that you can Google anywhere.

Have a nice day.

That's chat GPT.

What you do.

Easy stuff.

That's easy.

Right.

That's Chat GPT.

You interact with individuals at a significantly higher level.

These are high performers.

These are people who have been made of professional sports.

These are Fortune 500 CEOs.

These are elite individuals.

What are some of the proven necessary things that you go, hey, this is what you need to do?

Yeah.

I love that.

So I'm going to add one more word before I answer this.

So necessary, we call them NRAs, necessary, required actions.

And so to answer this question, right, at a certain level, you have, like, one of the things is there's constantly assessing.

There's an assessment.

When am I today?

And if people don't do that, like, it's easy to get stuck into what I call the comfort zone, comfort turns to complacent zone, complacent turns into this nosedive crash.

And pretty soon you have a crisis.

So we want to avoid the crisis and avert that by saying, okay, number one, let's do a consistent check-in.

That check-in, I call this like our general's tent.

The battle is always won in the general's tent, which means, hey, at least once a week, you got to sit down and look back at the previous week.

Hey,

did we do what we said we did?

Like, and I mean at a high level, because if you're not executing at a level that's going to put you on an upward trajectory, we're back to go walk for 45 minutes and tell me how you feel.

So, the return to report out of like this, this planning, this general's tent, so to speak, once a week is important number two is a constant looking into the future like and again i think i heard this from might have been garyvee i don't even probably where he's like our head needs to come up out of the dirt into the clouds we've got to survey we got to you got to look

because at the level of an eight figure a multiple eight figure close to nine figure business there's so many moving pieces that you're counting on dozens and dozens of your leaders.

So fast, again, speed of the team, speed of the leader.

So this assessing, right, and adjusting and pivoting, like real time, where are we?

Here's where we were.

Here's what we want.

Here's where we are.

We got to pivot.

Another thing that I think is critical for these, that I don't think, another thing that is like mission critical

is the confronting of crucial conversations with people.

High-end leaders, like top-end leaders,

they don't leave these critical, crucial conversations for anybody.

You got to have them.

You have to have them.

And it's not a text message.

It's not an email.

It's a you confront.

And the reason why it's so important: when a leader confronts his main people,

he is demonstrating to them, he or she is demonstrating to them, this is how we handle stuff.

Head on, confront.

What I've learned is people who

avoid confrontation and they want to go into complexity,

they're avoiding the very thing that would put them to the next level.

So they stay stuck.

Critical, crucial, fierce conversations when something's not working, it's immediate.

Because again, like, you know, the phrase, right?

You can't turn the Titanic like you can a VW bug.

It takes a lot of movement to turn an organization.

So those micro conversations are critical.

Another thing that's important that I'd say for these guys is, it sounds like almost counterproductive, but I'm like, you got to sharpen your saw, man.

Stephen Covey said, he was on to something when he's like, sharpen the saw.

You know, if I talk, if I see two guys cut down a tree and one guy disappears for a couple hours every day, but he comes back, but he cuts down the tree faster, it's because his saw is sharp.

And again, I'm not talking about self-care and pedicures and manicures.

I'm talking about like real deep meditation, real preparation.

Give me a guy who's going to stop and prepare his day and then execute.

He's going to get farther than the person who just, let's go to work.

Because at that level, the grind is not the, the grind actually becomes counterproductive.

There's got to be strategic planning and execution.

It's like, again, this is like, you're a solo guy.

Just go work harder.

You're going to make money.

But when you're over people and livelihood and organizations and like branches and districts and like you got to have a strategy that is in alignment with where you're trying to go.

And a lot of times, even for myself, I hire mentors.

I hire coaches.

I have a team where we hold each other to these candid conversations.

So those are a handful of things to me.

It's like, if you're doing that, and then again, you're taking a step back and looking at the big picture, like head in the clouds.

Okay, where are we at?

What's really going?

What's really going on?

What's really not happening that we got to have happen?

Once we plan, we put our face in the dirt and we go.

We execute and we face is in the dirt.

Like we're grinding, we're working.

And every once in a while, head comes up.

Where are we?

Is this really what we want?

You've heard the phrase that says, hey, don't build, don't climb the ladder.

Get to the top and be like, oh, the ladder is against the wrong wall.

I'm like, that's a real thing where people build and work so hard and they get down the road and they're like,

this is not what I wanted.

That's why having clarity and head up in the clouds is so crucial.

You got to make sure,

is the path that you're on really the path that's going to lead you to what you really want?

And when you get to what you really want and you make that money or you get that thing, are you sure what's behind it is what you really want?

And if it is, let's go get it.

If it's not, we need to assess that before we spend years and months building a machine to solve a problem that really is not the problem.

So there's a lot of thinking and conversation that goes into these systems.

And if people are just like willing to submit to that process, it's a whole different level of capacity versus, hey, let's go walk for 45 minutes, stop eating sugar, stop eating,

and you're good.

No, this is like, we're trying to turn you into a high

level, well-oiled machine with muscles and endurance, and you can handle the 120-plus bike ride in the marathon.

Like, it's a way different game.

Same in marathon, same in bodybuilding, same in business, same in family.

No, I agree.

And I think there's so many people that don't get it that if you sat on a plane and the guy next to you said, oh my God, I'm so excited.

I wonder where we're going.

You would freak out.

You were like, oh, my God.

You're like, okay, this is a problem.

But people do that in their businesses.

They'll go, I'm just going to do it.

And I think, I know you've seen this, you can grind your way to seven figures.

It is not that hard to make a million dollars.

You can just put your head down and cry.

It's going to cost you your health.

It's going to cost you your family.

It's going to cost you relationships.

But yeah, you'll get to your seven figures.

It's multiple.

Have fun in that.

I love what you said about kind of disconnecting.

In the military, it's called detach.

You need to detach from the environment, put your head on a swivel for a second.

But don't sit there and go, okay, I've climbed up the wrong ladder.

I'm on the wrong wall.

So sitting down and really knowing where you're going, where that arrow is going to go beforehand is important.

And I love that you mentioned that, you know, you have mentors as well.

And I think it's, I would not be as far as I was, or I am, if it wasn't for mentors.

And my original mentors when I was broke were books.

I would read the Stephen County's and I'd do and I paid this.

This is what I can afford right now.

And then in time, you hire someone because it's all about accountability.

having someone that gets in your face and has conversations that are not HR approved.

Sorry, HR, I never get along with you.

I am not HR approved.

So that are going to get in your face and and hold you and just sit there and bark at you.

And say, you are failing and you're choosing that.

And that's okay.

If that's your truth, if that's where you want to go, a sub.

It's not going to affect my life.

I wish you truly nothing but the best, but that's where you're going.

You know, you said something, Matt, and this is so true.

In the beginning, the mentors were absolutely the books and the podcast.

And like those things were so important, the YouTube videos.

But there comes a point in time where you've got to go to a whole nother level.

And this is why most people, most, and I'll boldly say this: why most people will never get there because they don't want to make the investment.

And so it's like, well,

I got to go pay this guy 50 grand or 100 grand or 10, whatever level you start at.

I'm like, well, that it's like having a great tax person.

They're going to save you 67 figures and you're going to pay them for it.

So I'd rather pay 50 grand to save myself half a million dollars worth of loss or a million dollars worth of gain.

I'll invest that 50 or 100, 150 grand all day long.

And most people, they have this

golly silliness.

They think they can just do it by watching a YouTube video and they'll be just fine.

I'm like,

are you kidding me?

Like, and they're like, but I don't have the money to invest in a coach.

I was like,

then stay where you are.

Like, and I was, I love this example.

If your child was going to die and you had to commit the million bucks, could you find the million?

It's crazy.

Some people are like, I'm like, what?

You're really hesitating?

Yeah.

Thousand percent.

Oh my gosh.

Go become an employee.

Go do that.

Go work for someone else.

Get out of my way.

When people say, oh, I don't have the money to invest in someone who's going to hold me accountable.

I'm like, awesome.

Now you're not in my way.

I love that.

Great.

Cause I don't have to deal with you down the road.

I got to deal with the other guy who's willing to burn down villages to make what it happen.

The idea of out into outfasting, either find a way or make a way.

That for me is one of those where I will make this happen.

And most people, it's sad.

I talk to people like weekly.

They're like, oh, yeah,

I'm reading this book and I'm doing, I'm like, that's great.

It sounds like you're in the beginning stages.

Stay in your job.

Enjoy your side hustle.

Yes.

But if you're trying to go hit seven figures out the park and scale that to multiple seven into eight, you're trying to like really do something.

Like, I mean, not like a little straw house.

You're trying to go build a community, figuratively speaking.

You're trying to go make your body chiseled.

Like it's going to, you're not doing it by listening to a YouTube video and reading the guy's cliff notes.

There's a cost and a price associated.

And most people, they think they can go build a $10 million business and invest a few hundred dollars here and there.

There's no delusional.

This is that delusional we talked about.

Yeah, I mean, if you're sitting there like, I want to be the most successful person in my entire line that has ever existed, I'm going to go watch YouTube.

I'm like, you're adorable.

Go away.

That's adorable.

I'm like, I'll give you a teddy bear.

You can hug it.

Because that's just not the reality.

The difference between someone who performs on the NFL level versus someone who performs, I make it even easier.

I have a 92 mile an hour fastball at 17 years old.

I was better than probably 95% of the play.

But the difference between someone in the majors and me was the equivalent of Usain Bolt versus a turtle that had gotten rolled over and was in a coma.

I was good.

I wasn't even remotely close to being what it takes.

And most of us think that, hey, if I just worked out and did a couple more push-ups, I'm going to have this great body.

If I just listen to this video or I go to this event or I go to this seminar, I'm going to radically make 10, you know, I'm going to make 10 million.

I'm going to make that nine figures, eight figures, whatever it is.

And I'm trying to, and that's what I'm trying to do with this conversation because you and I are just being honest, people pay us a lot of money to do what we do because we get the results we get.

But most of the people, at least for me, that try to hire me, I'm like, no.

So excuse me.

And it's the question you just asked, which is, if your child needed a million dollars, if you had to get a million dollars in the next 24 hours or in the next year in order to save your child's life, if that person's answer isn't, I will burn down villages.

I will light shit on fire to make it happen.

If you're not that person, you're not my client.

I give them away my book for free for years.

I'm curious, when you run into that as well, when you ask people that question, did you have that same kind of reaction to like, oh, go away, you're in my way?

Yeah, it's just like, hey, look,

you're not my client.

I was like,

here's, let me go watch these videos, go read these books, because trying to convince someone like that,

it's like they can't hear it.

I sometimes even give a simple example.

If I gave you the keys, I got four different vehicles.

If I gave you the keys to these vehicles, paid free and clear,

could you come up with 10 grand?

They're like, of course I could.

Why?

Well, you're offering me all these cars that, okay, okay.

It's the same principle with just about everything else.

You got to go figure out how to go get 10 or 50 or 100 grand.

But they can't make that distinction of, oh, this is the same thing.

This guy's whatever, a $10,000, $15,000, $20,000, $50,000 program.

But

yeah,

they don't see the future possibility of what it's going to be.

So, most people, I'm like, hey, good luck, man.

I just smile because it's like, they'll never get it.

No, don't.

And those are, those are the people that give me a little advice.

Yeah, I give them a little advice.

Yeah, those are the people I give the advice.

I'm like, hey, go do this.

Don't eat this stupid shit.

Go work out.

Hey, there's these five or six books.

You know, please go read it.

I think the best example of this was there's a guy named Mark Devine.

Mark Devine is a former SEAL commander.

Mark's great.

Yeah.

Yeah, SEAL FAO.

Yeah.

Hi, Mark.

How are you?

i asked him i said you know when someone comes up to you and they say you know i want to be a seal what does it take to survive boot hell week he knows in that moment they're never going to become a seal if you're asking what do i need to survive this you're not ready to be a seal at all it's like hey once i get through training what is the things i need to be prepared for after that that is a different mindset it's a completely different question and it's it's kind of like when because millionaires ask what do you do billionaires ask how can i help you how can i be in service to you?

It's a different narrative.

If you've got the mindset of like, okay, I just need to know how to get past this first level.

There's a library card.

I wish you nothing but the best.

Go read as much as you want.

YouTube is free.

Model tough onto you.

But I think

there's some preconceived notions and there's some stuff out there that I would love to have us kind of just

go through and say, no,

what are the things that irk you the most in this space?

Are the people like, hey, I'm going to go do this.

I'm going to go be successful.

What are the things that irk you?

Well, that you've covered a lot of them already.

When people are like,

they'll see me transform my body and they're like, oh, so what are you eating?

I was like,

what?

Are you serious?

Like, what do I eat?

They'll ask, what do I need to eat?

Or what's the workout?

I was like,

you got to.

And I'm like,

all right, just be I'm like, I just be patient.

I had like, like, go do this, go do this.

Cause whenever someone's like, man, I just, I can't seem to lose this weight.

I was like,

let's be real.

You stuck notice.

You haven't checked your blood work.

You don't work out.

You go to the gym.

You don't push yourself.

Let's be real.

You're, you're like, you're nowhere.

You're not even in the ballpark.

You're not even in the parking lot.

You're not even in the city.

You're not.

Another one is when, you know, guys, like, oh, I just, I can't figure out.

And they'll say, I can't figure out how to close these deal.

Like, what?

Oh, I'm too, or I want to, I want to make a million dollars.

Okay, great.

Wait, you, I have to shoot a social media video.

I don't even know how to do that.

I was like,

can you make a post?

It's so hard.

I'm like, dude, just stop.

Yeah, just, yeah, you, you, you'll be an employee.

You can't turn your camera on right here, and you can't turn it aside.

You, you can't do that,

dude.

You're you,

who are you kidding?

Yeah, and so anything in that domain where people

they're playing what I call the surface confusion game.

There's core action and then there's surface confusion.

Core action is necessary, required actions over and over, and it gets boring and it's mundane.

And it's

surface confusion is like, I need to go research the right shoes so I can go to the gym.

What's the best workout outfit?

What, what's the best workouts?

What, like, what, what's my macros?

What should my macros be?

I was like,

what?

So

I just, you know, I've built like you, there's a lot of patience, but I don't, you can't tolerate a lot.

Sorry, I don't know what that word is.

Sorry with the P.

I have no idea what that word is.

I don't have chickens.

I have love for people.

Okay.

And then, yeah, because there's a different domain.

There's like the domain of work and high-level, straight line, straight at it.

it.

And then there's where you operate and where sport.

And again, it's crazy.

There are some of the parents on my football team.

They're like, so is my son going to play?

Like, he's, he's not happy that he's not playing a lot.

I'm like,

do you want the truth?

And they're like, well, yeah.

He's just not good enough.

Did you see that kid over there?

That kid right there is six foot four, 240 pounds as a 13-year-old.

You see the other kid?

He's 6'1 ⁇ , 255 pounds.

Your son is like 5'8 ⁇ ,

a buck 65.

He's like, I can coach him and I can help him.

So it's that illusion that a lot of people usually like, I'd rather just have someone tell me, did you suck?

Okay, I

can deal with that.

So yeah, but the delusional conversations that people have is

painful.

Well, it's funny because the conversation that needs to have, it was like, oh, well, that's a really hard conversation.

Like, again, I was a pitcher.

I had a coach come up to me like, you've got a great arm, but you can't find the strike zone.

So you're never going to make it.

I was like, oh, that's right.

You keep thinking it's next to the guy who kept hitting with the ball.

I was like, you're right.

And I knew I just can't find the strike zone.

That is not a gift that was given to me.

So having that harsh conversation was like, okay, I'm going to go do something else now.

I'm six foot.

I can't dunk a basketball.

I'm going to buy on the NBA team.

I'm not going to try and be on an NBA team.

Let's have a come to Jesus here.

There are constants and there are variables in the equation of life.

And people want to sit there and change constants.

That is a waste of time.

You influence the variables, you will get a different result.

But people don't have these because they're not spending the effort to hire someone like you that sits down and says, okay, how long have you been cheating on your wife?

Okay, what's take off your shirt?

Let's have this conversation.

Okay, show me your pantry.

Okay, show me your habits.

What are you doing with your phone?

Wear a Fitbit and tell me what your sleep habits look like.

Because let's have a come to Jesus here.

Let's really break these things down.

I just don't think there's enough people that are honest enough, even in your space, to have these conversations because they want the money.

They're not going to come up and have these hard-fitting and hard-hitting conversations.

Well, I remember I had a guy come through my program and he was, he was probably high 400s pounds.

So he comes through, like he, I think we dropped, get him to drop like 150 pounds over the course of a year.

We get him to confront things in his marriage and his business.

And then he kind of faded off.

So he comes back to renew.

And I remember he's in the room and my, my team's like, hey, he wants to come back in and I think the renewal was like maybe 40 grand or something I was like no and my team's like I said no we don't wasted my time we don't need his money that 40 grand if we take that it's going to cost us it's going to cost us energy and time and that's not the guy we like our program can be associated with like he has to be he begged I said then you I go if I take your money which I don't need

like he's in a group experience I said, I need you to like follow through.

Do what you say you're going to do.

Stop doing the yo-yo.

Stop doing the 5-2-0 diet.

Five days clean, two days not clean, zero results.

Stop doing the yo-yo in your relationships and your business.

I don't need you to come back six months later and ask the same questions that you asked six months ago.

to only feel good about all the answers you're getting.

Because I've been a part of masterminds where people come every three to four months and I'm like, they're saying, like, I'm looking at my notes.

You asked this four months ago.

You haven't done anything about it.

Are you kidding me?

So, this, like, come to Jesus, real,

real talk, straight talk,

fierce is required.

And

if people aren't willing to do that, then you're like, dude, as for us, we can't take them on.

You can't, it costs you more than it does to take them on.

And people think that we're doing it because we get joy out of being harsh or doing anything to the hammer.

I'm like, no,

I'm trying to eliminate pain.

I've been where you are.

I know what this,

if you saw someone on fire, you're not going to ask them what it feels like or how they feel or how long they've been doing it.

I'm going to try and throw a bucket of water on you as fast as I can because you're on fire.

I'm not going to hold your hand and tell you you're pretty.

We'll deal with that later.

Right now, you're on fire.

So I don't, it's not that we're doing this because we're like, hey, this is fun and we want to pick on people.

No,

I know what pain feels like.

I don't want that for you.

It's, it's, it's, it's a level of being a high empath however i like me a lot more than i like you so i'm not going to waste my time or my energy i'm like hey here's the answer go do this like i've had a client similar to you uh be with a 400 pounds but he wasn't being his work and he wanted to re-up and i was like no they're like okay well i bet here's the option here's your plan for the next three months Send me a picture every day.

Send me a result every day.

You have to pay me any day.

Here's your plan.

I will talk to you for the next 90 days.

If you do all these things for the next 90 days, I will be open to having a conversation with you.

For 20 days, he did everything I asked him to do.

Didn't do it for 90.

I was like, cool.

Thank you for saving us both a lot of time.

It's not complicated.

So when someone comes to you and wants to have these, how long does it take you to have this come to Jesus with them?

You know, if it's early on in the conversation, the come to Jesus happens real fast.

And then I tell them what it takes to work with me.

And they're like,

oh,

okay.

I'm like, like, I'm like, you should just go buy my book.

And I had that the other day.

I was like, hey, just, he's like, I want to do what you do.

And whenever people say, I want to do what you do, I'm like,

that's, that's like someone looking at a college football coach and say, I want to coach college football on Saturdays.

It's good to want things.

Their wives are single moms because they are recruiting.

They work.

They leave at 5.30 in the morning.

They get home at midnight for half the year.

The other half, they're recruiting.

So, you know, it's early on where I can just say, look, here's here's what it's going to really take.

And I need you to go home.

I need you to go home and think about it.

They're like, wow, because they're like, no, I'm in.

I'm in.

I'm in.

It's like, you want to do what I do?

You better be ready to go through hell, fire, damnation, sleet, snow, tempest, world.

Like, you're going to get rejected.

You're going to get kicked in the teeth.

You're not going to make any money.

You're going to question yourself.

You're going to question like your life.

the whole time.

And if you're not ready to do that,

you don't want to do what I do.

It looks like you want to do what I do.

So, again, some people that come to Jesus is early.

And for some people,

they're really good at pretending.

And so, as a coach, I've got to check and be willing to cut them off and say, look,

even like midway through a relationship,

they pay significant amount of money.

I'm like, I can't, I'm going to break the agreement.

We're done.

Like, why?

I'm like,

because you're wasting your time and my time and your money and my money.

Like you're, like, this is, we're not doing anything.

I'm not a therapist.

I'm not a psychologist.

I'm not a doctor.

If you want, if you need those things, there's great people out there that will listen to you for hours.

I am a coach who you declare what you want.

We get committed.

You write me a check and then we go create that thing together.

And I be who I need to be for you.

And you become who you need to be to go raise the 250 million or to go do the Iron Man plus get your children back and or to build this thing over here and become the speaker, the influencer.

Like it's, it's not complicated.

Do what's required and you will get the results that are desired.

Doing your best is for kids.

Doing what you know is for amateurs.

I even had someone the other day that said,

you know, we gave it all we had.

So go easy.

And I'm like, that's why you failed.

That's why you failed.

And I just, you know, I had to block these guys.

I'm like, I'm not, they're trying to shout me out.

I'm like, I coach people for a living.

Like, if you don't do what's required, you will never get what you desire.

And your answer right there, we gave it all we had.

It's like,

go back to the job.

And that's okay.

Yeah.

It's not bad.

And that's okay.

That's your lane.

Stay in your lane.

So, if someone wants to work with you, what do they have to do to require, what's required before they even pick up the phone or reach out and say, hey, what would you like them to do in advance?

Because I've got a laundry list for me.

Yeah.

So for me, I tell people, I'll tell people, look, go listen to like a dozen of my podcasts.

Go get a feel for my energy and how I talk.

Go buy my book.

It's called Game Changer, right?

That's Satellmangali.com forward slash game changer.

I'm running the free plus shipping right now.

Go pay 12 bucks to step.

We'll ship you the book.

There's an audio book.

Read that.

And then go look at yourself in the mirror and have a real, real conversation.

Because if you're going to come to me and we're going to have a conversation, it's going to be really simple.

I'll just say, look, this is what it takes to work with me.

And you write me that check.

And then, you know, it's a significant investment, but it's a real commitment.

That commitment means, hey, you're going to change everything in your world.

You're going to go upside down, inside out.

And so I just tell people, look, and most people won't even, they won't go listen to the podcast.

They won't buy and read the book.

That makes it really, really easy for me.

But if someone's like,

oh, I read your book.

I went through the podcast.

I bought your three different courses.

I'm like,

let's have a conversation.

So those simple hurdles just weed most people out because it's like the, I really want to do what you do.

Can we talk?

No,

go to these things first.

Yeah.

So, if people want to track you down and find those books and find those courses and find the podcast, where are all these things?

How do they find you?

So, like my site, www.s-e-t-e-m-a-g-a-l-i.com.

That's just, that's my first and last name.

If you do a forward slash game changer, it's going to take you to the book.

My podcast is called Game Changer with Satimangali.

So there's 600 episodes you can choose from.

There's all kinds from 10 years ago to five years ago to three years ago.

And my podcasts are short, they're punchy, so it just gives you a feel.

And again, everything's on the hub of my site, my socials, but just tell people: like, you got one shot at life on Nidtha Planet.

So if you're not actively and intentionally

building the life you want, then you are

unintentionally building a life that you don't want.

And that's on you.

So my slides, satimalai.com, you'll see my socials.

You see the book.

It's all there.

And it's what we've talked about here.

Like

it's not easy.

But again, living a life of regret is not easy.

And I talk to people all the time about they're like, well, organic is so expensive.

I'm like, it's cheaper than chemo.

It's going through your entire life and wasting your time and sitting around and go, oh, maybe I'll do it one day.

It's far more expensive than reaching out to someone like you, man.

I can't, I can't appreciate it or thank you enough for coming on.

I mean, I really appreciate just spending the time.

It's great to be here.

Thank you for the great conversation.

It was awesome.

We don't have these conversations too often with other podcast hosts or people because

it's usually pretty fluffy.

So I appreciate you, man, so much.

Yeah, these are the private conversations that don't normally happen.

So thank you for being, having the courage to do it out in public and have that real because most people just want to make money versus like, let's have a real come to Jesus.

So, thank you for having the audience have a come to Jesus, man.

I appreciate it.

Appreciate it.

All right.

That wraps up our episode.

This was one of those that I was actually a little worried about publishing, but we both sat down and he and I were like, you know what?

Let's give it to him.

No one out there is being honest.

No one's talking about what's proven for real success.

Everyone's holding your hand and trying to give it fluff.

That's not what he does.

That's not what made him successful.

And that's not what anybody makes anybody successful.

I hope you guys like this one.

I hope it gave you insights.

I hope you stuck through even though it was uncomfortable, but it's the only way to be successful.

All right.

I'll see you in the next one.