How to Be Seen, Be Authentic, and Build a Brand That Lasts | Jen Gottlieb | EP 33

Speaker 1 Listen, every day that goes by that you're not making yourself visible to the people that you can help is another day that those people are going to go follow someone else.

Speaker 1 They're going to go listen to someone else or buy from someone else that might not be as good as you and might not care as much as you simply because you're too nervous about being seen and putting yourself out there.

Speaker 1 You're too worried about the people that are going to judge you.

Speaker 1 If you have a mindset of you care about how many followers you have, how many likes you have, how much engagement you have, that's going to be a really, really, really tough road for you.

Speaker 2 What is up, Entrepreneur DNA family? This one is exciting. I have someone who I've wanted on this episode for a long time, and she is here, the author of Be Seen.

Speaker 2 She is an actress, she is a business owner, she's a super connector, she is the woman, the brand queen, I'll call you. Jen Gottlieb is here.
What's up, girl?

Speaker 1 I'm so happy to be here. Yeah.
This is already so fun. Let's go.

Speaker 2 Let's go. You ready for it? Oh, yeah.
Okay. Well, first, she is a best-selling author, as you guys see.
Make sure you get this. This is incredible.

Speaker 2 But it's really about what I'm so passionate about these days: branding and the power of branding and why branding. So let's get into it.
Let's get into it. Let's talk about branding.

Speaker 1 So important.

Speaker 2 It's not natural for everybody, right? No.

Speaker 1 Well,

Speaker 1 it's kind of like what's your perspective of what a brand is.

Speaker 1 And we were just talking about my event that's coming out there. Yeah.
I named it something very specific because I want to change people's perspective of what a quote-unquote brand is.

Speaker 1 The name of the event is I am the brand.

Speaker 2 Love that. That's the event.
Yeah.

Speaker 1 Because I truly, I think that there's a big misconception right now.

Speaker 1 And I think what gets people stuck from putting themselves out there and being seen is the fact that they need to create this brand.

Speaker 1 They need to create the fonts and the colors and how they want to be seen as and what their persona is and like what they talk about and everything needs to be perfect and aligned.

Speaker 1 And all of those hoops to jump through often gets people really stuck. And they're like, because it's hard to do that.
It's hard to create something that's not you and put that into the world.

Speaker 1 I know because I did that first.

Speaker 2 It's bored by impossible, right?

Speaker 1 And you have that that story. It's possible.
You can do it, but it's impossible to keep up with it because it's exhausting. That's right.
So the truth is about brand is you already are your brand.

Speaker 1 Everybody that's listening to this right now, everything that you are sitting here, whatever you're doing, whether you're working out at the gym right now, walking your dogs in the school line, dropping off your kids, like

Speaker 1 whatever it is that you are doing. Right now, we're podcasting.
You're in a green shirt. I'm in this get up.
Like we're in the Miami. Like whatever.
This is our brand. Yeah.

Speaker 1 And it can change. It can evolve.
It can shift. The cool thing about you is there's only one you on this entire planet and there only ever will be one you with your exact DNA.

Speaker 1 So the only way to stand out and create a brand that's memorable and different is to double down on you being the brand, not your colors, not your fonts, not creating something that you think everybody else wants you to be, but being Justin.

Speaker 1 Yeah.

Speaker 1 And all those weird things that you might think are off-brand, those are exactly what you need to leverage to connect deeper with an audience that's only only going to want to follow you over every other real estate flipper in the world.

Speaker 2 This episode just started out so fire right away. This is going to be one of my, this is incredible because too many people wear masks.
I mean, you and I are in a space.

Speaker 2 We're speaking together, an event upcoming. You just invited me to Europe.
Like we're in that space of influencing and things of this nature.

Speaker 2 There's so many people out there faking it in a bad way, right? People fake it till you make it. Fine, I get that.

Speaker 1 When you're at zero, you got to kind of get some of your own confidence from somewhere but wearing the mask of being inauthentic i just can't agree it's everywhere right well the majority of people that are doing that i think it really just stems from fear it stems from insecurity it stems from are people going to judge me if i'm not good enough if i'm just me am i enough as just me to walk into this room and and create content is that enough and i think that what i see from the people that i talk to the people that i help the people that are masterminds people at our events is that there's this feeling of I'm not good enough as I am to create content right now.

Speaker 1 So I need to create something that's better than me for people to pay attention and listen, which is the exact opposite of what people want to see or what people genuinely, authentically connect with.

Speaker 1 Because if you think about it, I think about the people that I like to watch and consume on the internet, or people that I like to follow, or even more importantly, people I like to hire, people I like to give money to, are always people that I can personally relate to.

Speaker 1 And I can't personally relate to somebody that's like so unbelievably perfect. In fact, I'm just going to tell you, I mute the people that are too perfect online.

Speaker 1 I mute them because they trigger me in a negative way. Cause I'm like, I can't be that perfect.
Oh my God.

Speaker 1 My business isn't like that. My house doesn't look like that.
My relationship's not like that. Holy shit.
This is like too perfect and too awesome. It almost makes me feel less than.

Speaker 1 So I'm like, I don't want to look at that.

Speaker 1 I really like relating to people that are just real, that are experiencing the wonderful highs of life and also the messy, imperfect parts of life, and all of the things that make them them.

Speaker 1 So, if there's something about, let's say, I'm looking to hire, I don't know, this is like a, let's say, a dermatologist. I always use that term because I'm always like online looking at beauty stuff.

Speaker 1 That's like what I like to do. So, I'm looking to hire somebody, a dermatologist, a doctor, and there's so many different ones.

Speaker 1 And I get referred to like four different dermatologists from all my friends in Miami. They're like, this is the one you need.
This is the one you need. This is what you need.

Speaker 1 What's the first thing I'm going to do? I'm going to go look up each and every one of those on Instagram. Okay.
I've asked a lot of people this. I say, where do you go first to look somebody up?

Speaker 1 Every single person I've asked, and maybe you'll tell me different, but the majority, no, for me, every single person, I've never had anybody give me a different answer. I think if you ask

Speaker 2 for sure, I would probably go Google. You would.
I probably would. If you ask probably about anything else, I think you're right.
I'd probably go Instagram.

Speaker 2 But like, I don't know, I feel like Google, I don't know. I think that's my answer.
Yeah.

Speaker 2 Okay. Yeah.

Speaker 1 I understand why you would say doctor Google. Yeah, I would probably.
Dermatologists is fine line because it's like a beauty, it's like an aesthetic thing.

Speaker 2 Botox and right. Injector.
Yeah, yeah. So you might want to see who's their clients.
Let me see what they've done. Let me see, right? Everyone's a voyeur.
And I want to get into this.

Speaker 2 There's so much to talk about. But like nowadays, what you're talking about about this fear, I 100% agree.
I actually think there's a couple fears that there's layers to fear.

Speaker 2 But one of it is the judgment of others, right? What are people going to criticize me for?

Speaker 2 I've taken all the judgment from my friends from day one, and they always ask, like, how I'm able to do what I do is I have a shoulder shrug mentality. I don't know where I heard that.

Speaker 2 That's not my own,

Speaker 2 but I heard it. And essentially, like, oh, well, who cares? Like, I don't care if they judge me, whatever, who cares? And I have that mentality.

Speaker 2 So, for me, it actually comes a little easier to do things that are outside my comfort zone without the fear. But I think the fear of that judgment is what's stopping most everyone.

Speaker 2 And when you talk about Instagram, the fear of how much engagement, how many likes did I get?

Speaker 2 I think it stops everyone from doing the thing that they want to go do because they're going to be like, what if two people like the post?

Speaker 2 Yeah, but you probably had 2,000 people see it because we're voyeurs these days. I am.
I almost guarantee you are. We all to some extent flip up, flip up.

Speaker 2 And then when you see something really cool, well, maybe you see me with my baby. You're like, oh, I'm going to like that one.
Why?

Speaker 1 But for the most part.

Speaker 1 It's authentic. It's real.

Speaker 1 I love that you gave that example. You see me with my baby, right? Like, oh, I'm going to like that one because that's you.
That's exactly unique to you.

Speaker 1 And that's imperfect, real messy like you're just with your baby you're hanging out with your kid yeah like it's exactly who you are yeah yeah and I like they use that example that just kind of closes the loop for me with the with the being more imperfect and being more you and you are the brand

Speaker 2 so you've been able to overcome in your own life how do you how can we help people get over this like how could they become more authentic be their brand push into this lean into it because as an entrepreneur you're ahead of a very awesome company um super connector media right that's uh you are the head of that so that is but you're helping others people that want to get into that space as coaches influencers people how do you push them through the fear of all this i don't push them through the fear and i don't expect anybody to completely get over fear and if you're completely fearless i think i that's why i want to be your best friend because if like i don't know where that comes from i don't know anyone that's totally fearless that's right so i i and i ask a lot of really successful people like does the fear ever go away?

Speaker 1 Are you ever completely fearless of putting yourself out there on the internet, of posting? Does the imposter syndrome completely ever go away? And they say, no, like. definitely doesn't go away.

Speaker 1 You just get better at doing it with fear there anyway. You get more courageous because we get good at what we practice.

Speaker 1 And the more that you do the thing that you're afraid to do, the more you take away the power that fear has over you.

Speaker 1 So when it comes to putting yourself out there and being seen, I have a couple of things like mind hacks that I do to get myself out of my own way to do that initial action step, which is to do the post or do the live or create the content.

Speaker 1 And then afterwards, I also have some little mindset hacks or turnarounds or perspective shifts that I do to help me overcome that, oh my God, is anyone gonna like it?

Speaker 1 Or I got shitty engagement or I don't have enough followers. So when you're about to post, I find that at least this is what happens for me.
And I usually only just use my own experience because.

Speaker 1 you know, there's so many different ways to do it. And there's so many different people listening to this with different fears and different insecurities.

Speaker 1 But usually I find that if I'm nervous to do a live or a video or a podcast, it's usually because I'm worried about what people are going to think about me.

Speaker 1 What I look like, what I sound like, if I'm saying the right things, if I'm making sense, if I, you know, if they like my outfit, if they like my hair, like whatever.

Speaker 1 There's so many things that people could judge you on. And I'm focusing on that.
And that's what makes me nervous to put myself out there when really, if you're creating content on the internet,

Speaker 1 it's not for you.

Speaker 1 It's for the person on the other side of the phone.

Speaker 1 And so I like to remember this acronym. It's Hope,

Speaker 1 help one person every day, H-O-P-E.

Speaker 1 And when when I wake up in the morning and I go to do my Instagram live that I do every single day where I put my makeup on on Instagram and answer questions, I think of, okay, who's the one person right now that I'm talking to?

Speaker 1 It's not about me. It's about somebody else that needs to hear the thing that I have to say today.
Maybe they need to hear it. Maybe they don't.
Maybe it'll seep in in some weird way.

Speaker 1 But hopefully, if I can just talk to them and help them and pour into them and give them something that can help them and they can go out in the world and use that in whatever way possible to maybe make their day better or make somebody in their life a little bit happier that day.

Speaker 1 If I focus on just pouring into them and talking to them and helping them, I forget about me.

Speaker 1 And the ego, like all the shit about me that I'm worried about, it goes away.

Speaker 1 Because if you were sitting at lunch with a friend and they were upset about something or you were solving a problem for them or you were helping them with something, you wouldn't be worried about what you're saying.

Speaker 1 You wouldn't be nervous. You wouldn't forget the words.
You would just want to help them.

Speaker 1 So when I create content, I go in with that. Like I'm talking to one person, I'm helping them.

Speaker 1 I'm providing value to them in some way, shape or form, whether I'm entertaining them, answering a question, giving them a tip, giving them advice, or making them feel a little less alone.

Speaker 1 That's what I'm doing right now. And I'm not thinking about me.

Speaker 2 That is so great because I even find myself, I could go speak on stage and genuinely be,

Speaker 2 there's always nerves, but I have more of a flow than even when I record myself because of what you're talking about. To your point, like I still have those.
thoughts and like oh it's not perfect

Speaker 2 that never goes away from me either and and we live in a space of we're always creating content, right? So I would totally agree with you.

Speaker 2 There's always that.

Speaker 2 But when I'm speaking or when I'm in a place of I know I have an audience that I can go make an impact on, it's so easy for me. Because I know I'm focusing on the impact.

Speaker 2 When I'm on my phone doing this, that gets, that's where I get like, ugh, because everything you just said is like, now I'm thinking about me. Is that weird? Did I sell my teeth? Did I look weird?

Speaker 2 And what I love about when you go live,

Speaker 2 it couldn't be more authentic. You're literally as raw as it comes, no makeup, putting it on, and you're going live to go make impact.

Speaker 2 I just think that, you know, if you guys haven't yet realized the power of this episode, go follow Jen everywhere: Instagram, Facebook, TikTok, everywhere. Because

Speaker 2 this is so powerful. Because I would, the next question I'll go with is:

Speaker 2 do you believe anyone that is in business or otherwise should be branding themselves on social media?

Speaker 1 I hesitate to say I don't like to use absolutes and say absolutely everyone on the planet should do something because there's so many different ways to do things and there's so many different variables and there's so much nuance in the situation.

Speaker 1 So do I think that everybody should do anything? No.

Speaker 1 Do I think that if you have a business and you want to get that business out there into the world and you want to market that business and you want attention for that business or you have a story or you have a product or you have a service that you want people to know about i do feel that it's your responsibility to be seen and to be visible and you need to ask yourself the question where is my target customer or my audience where are they where are they hanging out and where's their attention well i'll tell you where their attention is i don't even need to tell you you guys tell me where is their attention right go to a restaurant and you can tell me where everybody's attention is it's on their phone and the cool thing about social media is back in the day before social media if you wanted to get your business or your service or your product or your story into the eyeballs or the attention of people that you wanted to know about it, you would have to pay money for a commercial or a radio spot or a magazine article or in the yellow pages or whatever we used to do back in the day.

Speaker 1 Now we have this amazing stage in our pocket that's free. It's free 99.
You can market your stuff and your brand and whatever it is you want to talk about.

Speaker 1 You can put it out there and get attention on it for free.

Speaker 2 Crazy.

Speaker 1 It's crazy. So if you're not leveraging it,

Speaker 1 then I mean, I'm not going to tell you you're stupid. You, you, you decide that for yourself, it is your own decision to make, but you are not leveraging every opportunity that you have.

Speaker 1 It's an amazing opportunity.

Speaker 2 I tell my dad this all the time. He's in sales and it's frustrating for me, right?

Speaker 2 He's mediocre at best. I mean, to the point where like he has to borrow money from me.
And my point to him is I say, dad, I have a friend in the same sales that you do that makes seven figures a year.

Speaker 2 And what he leverages is social media. Son, I don't want to look at people's food and I don't care about their cats.
Dad, I don't, and tell you to look at people's food, dad.

Speaker 2 I said, I know something about this. Just start using it and he won't.

Speaker 2 And to this very day, and I love my dad, but he will forever kind of just make ends meet and probably have to call me again to borrow money because he's not using everything that we have access to.

Speaker 2 And to your point, everyone's just online just all the time.

Speaker 2 And by the way, I don't love that, right? It kind of saddens me. Like I want more people to have human interaction and hang out and not be stuck on their phones, but it is our reality.

Speaker 1 Listen, you can't force anybody to do anything. And that's why I do always say, even like I go live every day and I'm like, listen, I'm not here to give anybody advice.

Speaker 1 I'm not here to tell anybody what to do. I think there's too many people on the internet that are telling everybody what they absolutely have to do.
There is not one right or wrong way to do anything.

Speaker 1 There are so many ways, especially in entrepreneurship. But there are best practices and there are things that we know that work.
And so I'm just here to share with you what I know works.

Speaker 1 And I know that for me as a consumer, I hire people that I find on social media. I buy things from people that I find on social media.
And here's the even more important thing.

Speaker 1 I think a lot of people have the misconception that they want to, the way that social media works is that you post a piece of content. This happens sometimes, but it's not the majority of the time.

Speaker 1 That content goes viral. And then you get a whole bunch of customers that randomly saw that piece of content.

Speaker 1 And then they hire you or they look at your services or they reach out to you because they saw that piece of content. That's direct ROI.

Speaker 2 I call that direct ROI.

Speaker 1 I saw the piece of content. I'm going to go hire that person or I'm going to go follow that person or I'm going to go comment on this or whatever the interaction that you want them to have is.

Speaker 1 However, there's another way that's even more important and more valuable that I think is happening way more than you expect.

Speaker 1 I like to look at my Instagram, my TikTok, my Facebook, my YouTube, my LinkedIn as my online resume. It's essentially like my online magazine.

Speaker 1 It's a representation of who I am and what I do so that when somebody sees me on a stage, a friend refers me to them, they see my book randomly in Barnes ⁇ Noble, they had no idea who I was.

Speaker 1 They're randomly scrolling in. They see that I'm going live with this bow on my head.
They're like, who the hell is this girl?

Speaker 1 Or maybe they're talking to a friend and they're like, I really want to start building my brand.

Speaker 1 Is there anybody that I should follow online or who I should go to an event for or something like that to learn about?

Speaker 1 And they say, Jen Gottlieb, what they're going to do is they're going to go then search me on social. They're going to go back and look at all of my content and see if I resonate with them.

Speaker 1 See if I know what I'm talking about. See if I'm providing value and see if they want to lean in more.

Speaker 1 So usually your social media presence and the content that you're creating every day isn't the the first direct touch. It's the indirect ROI.
It's the after effect.

Speaker 1 They go, they see, wow, oh my gosh, I totally love this girl's work, or I love this guy's work, or I love this guy's podcast. I'm resonate with him.
I'm going to keep listening.

Speaker 1 I'm going to keep following. And then eventually, when I want to flip my house, or when I, you know, want to learn about flipping or become a flipper, I'm going to go and I'm going to talk to Justin.

Speaker 1 That's right.

Speaker 2 100%. It's funny.
I heard something, I read it somewhere, maybe Instagram.

Speaker 2 Branding equals belief.

Speaker 2 And I really felt that, right? I mean, you have your podcast. You have an incredible company.
You are a best-selling author.

Speaker 2 I just realized I didn't even mention you're like one of the top 50 speakers across the nation that are sought after speakers, but you can tell why.

Speaker 2 Just in the last 20 minutes, I know exactly why you have that title.

Speaker 2 It is really important for the brand because it's the law. I call it a long tail is how I would have said the same thing.
It is not the immediate sale or new client.

Speaker 2 It is the long tail of their belief in you because the brand that you present over time, they buy in.

Speaker 2 Might take 12 months. It might take three years.
But if you are consistent at the building of a brand, then they will believe in you and that converts into more business.

Speaker 1 Yeah. You could substitute the word brand for anything too, because I think that people.

Speaker 1 get the word brand a little like it's convoluted for some people you could substitute that word brand for relationship or community. Yeah.
So I think about my

Speaker 1 like my world on social as more of my community or my family. Yeah.
And so when I go live every day, I'm not building my brand.

Speaker 1 I'm actually building my community and my relationships with human beings.

Speaker 1 And so that's, I think what's really cool that's happening today that's really, really powerful is that your follower count doesn't really matter anymore.

Speaker 1 Because with the TikTokification of social media, Gary Vee talks about this a lot.

Speaker 1 It's all like TikTokified, meaning you could have 300 followers and I could have 3 3 million followers, but you could have a video that gets 15 million views

Speaker 1 and I don't. That's right.
Because you went viral. And so it doesn't matter.

Speaker 1 Back in the day, it used to be you create content and however many followers you have is however many people see your content. It's no longer that.

Speaker 1 Now you can create a piece of content that goes crazy viral. And so what I'm trying to focus on with my brand personally and what we teach in our mastermind is instead of focusing on those

Speaker 1 vanity metrics, like how many followers you have or how many views you get or how much engagement you get. I'm way more concerned about creating actual relationships with my audience.

Speaker 1 I want to actually create a community. I want to communicate with them.
I want to know what they love. I want to know what they hate.
I want to know what they're leaning into.

Speaker 1 I want to know what they're asking me. And I want to talk to them every single day.
So it's more so about really getting into the mind and the hearts of my community.

Speaker 1 And if I lose followers that don't want to follow me, so be it. Bayonara.

Speaker 2 Better for you. Love it.

Speaker 1 Bye. I love it so much.
Bye. Because that opens up space for more people that are like genuine community members.

Speaker 2 So we have a mutual friend, Pace Morby, and he's the one that really put that into my thought process. He has done a brilliant job with his, I mean, the best, right? The best in the world.

Speaker 2 And so he and I had this really long roadship, ironically. And I'm like, you know, kind of just asking him like, why? And, you know, things like that.
And he's like, Justin, you can do what I do.

Speaker 2 You can actually do that. You're just never going to.
I'm a crazy person.

Speaker 2 And he said it in the best way, just saying, like, I am so heavily into the people of that community that the amount of energy and work,

Speaker 2 like, I'll put an eight-hour Zoom call on just to keep giving until people are done asking me questions. I'm like, I love that.
And it really has shown.

Speaker 2 And you obviously subscribe and do the very same thing for your community. And it changed everything in my community in terms of the real estate world.
Like I literally give them access.

Speaker 2 The vast majority of them have my personal cell phone. The funny part is no one uses it.

Speaker 2 I don't know why. Here is my real self.
Call me right now. You'll see like you don't use it.
But the point is where now I am my full believer in everything you just said.

Speaker 2 The more I am pouring into the others, the bigger, the more everything comes back.

Speaker 2 And it's only because I'm giving them my experiences, my wins, my losses, and how to avoid some of those losses I've felt. And it just keeps coming back.
It's the people that mean everything.

Speaker 1 Here's the cool thing about that. It also makes life so fun and joyful.
The best way feel good is to help others. Yep.

Speaker 1 So I know that if I wake up and I feel stuck or I'm like in a bad mood for no reason, you know, you have those days where you're like, meh, I'm like, I need to get on my Instagram live right now.

Speaker 1 I'm like, I need to help people. I need to get out of my own way and I need to provide some value.

Speaker 1 So if you have it locked into your day, that part of your business is just serving people and answering their questions and helping them and coaching them and pouring into people.

Speaker 1 I don't know about you, but that energizes me. Of course.
It does, nothing feels better than being able to help someone with their problem if you can.

Speaker 1 And I'm not saying that I have all the answers because I certainly don't.

Speaker 1 But I'm the first person to say, hey, I'm going to sit here with you on this call or on this Instagram live and I might not have the answer, but I'll hold space for you and I'll help you feel a little less alone and we can talk about it.

Speaker 2 That alone is a very enlightening saying that you just said. I'll hold space for you.
I love that. And by the way, you have bad days.
You have rough days.

Speaker 2 Shout out always puppy dogs and rainbows for Jen Gottlieb.

Speaker 1 I definitely have bad days.

Speaker 2 But people don't believe that about influencers. They think we literally walk on rainbows every day and it's just all puppy dogs and rainbows.

Speaker 2 And I think it's something that's important for people to realize that hours, weeks, months, years, right? It happens to us.

Speaker 1 The problem that I'm finding right now is that we are,

Speaker 1 or many people, again, I don't like to put everybody into one bucket, but many people are spending a lot of time scrolling social media.

Speaker 1 And when you scroll social media, you often will see all of people's best moments. That's right.
Their highlight reels, because that's what we share on social. And that's fine.

Speaker 1 There's nothing wrong with that. We want to share our great times, right?

Speaker 1 Like when you go on vacation with your family or when your business is crushing it or you got an award or you're having an amazing moment or a great hair day, right?

Speaker 1 Or you filter your photo to make you look like a freaking supermodel and you post it. And what we don't see

Speaker 1 is the hour that that girl spent filtering her photo. What you don't see is the 50 photos they had to take.
before the baby stopped crying. That's right.

Speaker 1 What you didn't see was the argument that the couple got into right before they took that photo on that vacation.

Speaker 1 And I'm not trying to say that everybody has like these terrible moments that happen while they're experiencing their great moments, but most people do. We just share the great ones.

Speaker 1 So we're scrolling all this great stuff and we're in our own real life that's getting lifey. Oh, yeah.
We just got into a fight with our partner.

Speaker 1 We just had a situation with the dog puking on the floor. Our kid won't stop crying.
We just, you know, whatever is happening in the business. That stuff happens.

Speaker 1 To me, probably on a daily basis, something happens.

Speaker 1 And, but I'm i'm scrolling and i'm like wait a second everybody's life is perfect and mine's not yeah and it makes us feel very very alone in the fact that

Speaker 1 we're just living a real life experience because we're not seeing that so i whenever i go live in the morning i always make that point i say to everyone because it's i can't control all that but i can control my little corner of the internet and on my little corner of the internet i can say listen This is the place where we've got no makeup on.

Speaker 1 We've got no filters on. We just talk about real life.
I don't have all the answers. My real life is not a highlight reel.

Speaker 1 Maybe I post things that might look great because those are, you know, the highlights of my business and my, my business and my Instagram and all those things are my resume. Yeah.

Speaker 1 But when we go live together, we're going to talk about the real shit and we're going to be in the real life of life.

Speaker 1 And we're at least just not going to feel alone in the fact that sometimes we have bad days, sometimes we have bad moments.

Speaker 1 Sometimes we have amazing days and amazing moments and we need people to celebrate them with and all of the above.

Speaker 1 And

Speaker 1 that's the only thing that i can do to help this whole situation yeah the other thing that i talk about a lot and this might help someone that's listening right now is i've made a really intentional decision to not scroll social media anymore mindlessly and it was a really difficult habit to break okay i call i've heard it's called doom scrolling I've never heard of

Speaker 2 that. I haven't either.
So my head of PR should be like, yeah, I was doom scrolling last night. And I came in.
I'm like, what the hell? Doom scrolling.

Speaker 2 Because I actually, while I do engage in post, I'm not the biggest voyeur on social media. Very rarely am I actually looking at it.
That's healthy. I think that's probably why I'm so happy, honestly.

Speaker 2 It's because I just don't, like, not because I don't care about people or whatever. It's just like...
I have so much going on that like, to your point, I have my own shit I got to deal with.

Speaker 2 The last thing I need to do is like be caring or worrying about someone else's shit, right? So like, I'm just going to deal with my own.

Speaker 2 But I say that to only say, when you said scrolling, I think of the word doom scrolling now and just hours of just flipping up. And I'm like, oh man.
A lot of people do it.

Speaker 1 And last year,

Speaker 1 I do like an end-of-the-year audit for myself. I call it a best year blueprint.
And the part of it is talking to myself about the things that held me back last year or in that previous year.

Speaker 1 Like, what could I do better? What held me back or what wasted a lot of my time or where can I improve? And one of the things that I wrote down was all of the time that I spent going like this.

Speaker 1 And I didn't even, most of us don't realize we're doing it.

Speaker 2 Yeah.

Speaker 1 I will, and when I really got intentional about catching myself and trying to stop it, I did not realize that my thumb magically goes there by itself. I don't even know it's doing it.

Speaker 1 It just goes there. And then before I know it, I'm going like this.
And 15 minutes have gone by and I've wasted 15 minutes. And then I feel bad about myself because I'm like, and it's subconscious.

Speaker 1 Sure. And so what I decided to do is I made a rule for myself that whenever I catch myself doing it.
So sometimes when I first started, it was like five minutes in, I'd catch myself.

Speaker 1 Then it would be like two minutes in, then like 30 seconds in. And now if I just pick up my phone, I'm very aware.
But if I caught myself, I would say, I don't scroll and then put the phone down.

Speaker 1 And that's the process. I don't scroll, put the phone down.
So it's empowering. Like, this is something that I don't do.
And I put it down.

Speaker 1 And after doing that for months, I finally won't pick it up and do it because I know I'm going to have to say, I don't scroll and put the phone down.

Speaker 1 But here's the difference between using social media intentionally for business and for connection, because it can be a really powerful tool. Super.
And having it do you.

Speaker 1 Like you can either do it or it can do you. And when I'm scrolling, it's doing me.
Oh, yeah. It's putting information into my brain that I don't need.
It's making me feel not so good about myself.

Speaker 1 It's wasting time. I'm buying shit I don't need.
I'm just, it's doing me. Okay.

Speaker 1 So I, instead of it doing me, I pick it up and I say, what am I intentionally doing on social media right now? Am I connecting with someone? Am I creating something? Or am I educating myself?

Speaker 1 And I can choose one of those three things. If I'm connecting with someone, I'm either going straight to my DMs and I'm connecting with people in my DMs and I'm responding.

Speaker 1 I'm going to engage with my own posts and seeing what people are writing or I'm going to, let's say I want to check out what Justin's doing today.

Speaker 1 I'm directly going to Justin's page, not going anywhere else, and I'm going to check on his reels. I'm going to connect.
I'm going to thoughtfully engage and then I'm going to put it down.

Speaker 1 Or I'm going to get on, I'm going to create a piece of content. Or I'm going to educate myself.

Speaker 1 So maybe it's like for me, I really like to know what's going on in the social media landscape because I teach it and also I want to get better at it.

Speaker 1 So I follow several accounts where I know that those people are studying social media.

Speaker 1 So I know that the content that they're posting is stuff that's working or that they're trying to see if it works or they're playing with different styles and different techniques.

Speaker 1 So I'll go to their page specifically to see, hey, what's this person trying this like this month or this week and educate myself on what's working for them and then trying it for me?

Speaker 1 The few accounts that I follow right now that I know really put a lot of time and effort into their social is Gary Vaynerchuk. Yep.
He's got a massive team of people that are just focused on learning

Speaker 1 how to do social media. That's right.
So I know if they're doing

Speaker 1 the pack, I would say he's, I love Gary. Me and my friends call him Garabear.
Gary, if you're listening, we call you Garabear. Our group text.

Speaker 1 Yeah, we love Gary. I know that Cody Sanchez is doing a great job.
She's doing great. She's got a great team behind her that also is very focused on figuring out what works and what doesn't.

Speaker 1 Her Mosey is always on top of the pulse, on top of the game. No doubt.
And so I'll just go to those.

Speaker 2 So you're studying them. I think one thing I want everyone to hear this correctly.
Don't hear what she didn't say. She's not going to scroll through their stuff.
She's educating yourself. Yes.

Speaker 2 You're actually going there to figure out how you can make a bigger impact on other people because the better you become, right? The larger your community gets. And we just talked about this.

Speaker 2 And now more impact you're able to make.

Speaker 2 And that is the difference between what 99.9% on people with social media these days and what you are doing is you're actually saying, okay, I'm going to go educate myself.

Speaker 2 And the reason why I'm going to do that is so I can actually go make a higher impact on more people in this universe. And I think that's really commendable.

Speaker 2 I mean, it's a reframing of how you should be using social media.

Speaker 1 Aw, thanks, friend. Yeah.
I mean, there's, listen, whatever you do in this world, there's somebody else out there that does it better and that did it before you in some way, shape or form.

Speaker 1 So What if we just understood and knew that the yellow brick road has been paved for us already by so many other people?

Speaker 1 And what if you targeted those people or thought about made a list of all of the people that did the thing that you want to do before you?

Speaker 1 And instead of being jealous of them or envious of them or comparing yourself to them, you leaned into being grateful for that person. I talk about it in my book a lot, like using FOMO as fuel.

Speaker 1 Instead of being jealous, instead of being envious, instead of letting it bring you down and having that scarcity mindset of, oh, they're already doing it.

Speaker 1 I can't do that because they've already got that audience or they're doing it better than me. And I can never get there.

Speaker 1 All these things that many people, including myself, will say to ourselves sometimes.

Speaker 1 I try to reframe that and say, wow, well, if she's doing it or he's doing it, it means that it can be done. And actually, there's only one Justin.

Speaker 1 So I could never do it just like Justin. I could do a similar strategy and I could do it like Jen.

Speaker 1 And wow, how grateful am I and lucky am I that Justin went and did it before me to show me exactly how to do it? Yeah. You can use mentors in your head and all these people are out there now doing it.

Speaker 1 And what if you just leaned into being grateful that they're already doing it before you and showing you the way instead of being jealous and comparing yourself yourself and stopping yourself and saying they've already got it.

Speaker 1 It's, it's like the world is your oyster now. If you want to create something, you can see it being created before you.
It's really cool. Yeah.

Speaker 2 I tend to adopt, I'm like you. I try to see what things actually work within the, because I think in my head, these are all like impossible algorithms.
So it go viral like,

Speaker 2 you never know. But I am watching the same type of people you are.
I'm like, oh, that, that was great for me to watch it, but now how can I do it my way? And what can I do?

Speaker 2 And so I think that's, I think there's a reframing. I think all people, I, so I am a little bit more polarizing when I say it.

Speaker 2 I think if you are an entrepreneur of any size, solopreneur to having 100 employees, you need to be on social media.

Speaker 2 You actually just shouldn't have an option anymore because what you're talking about, impact. Your clients are actually on social media like an absurd amount of time.

Speaker 2 And it's the easiest, fastest, and cheapest way to go make impacts for your clients. And I just don't see an option anymore.
And I think this book is so valuable.

Speaker 2 And I think everyone has to go get this book. I'll keep plugging this book this whole episode.

Speaker 2 Because I think

Speaker 2 what it does is you're vulnerable in the book, but it helps people understand the fear concept. And I want to kind of dive into fear because I'm a big

Speaker 2 fear

Speaker 2 hater.

Speaker 2 And I say that because like, to your point, we all have fear. We all experience it.

Speaker 2 I don't care if it's speaking on stage, doing a podcast, going live on Instagram there's a level of fear just doing something new

Speaker 2 but as kids children literal children you learn how to crawl and you fall and you slam your head you learn how to walk you fall on your butt you hit your elbow you learn how to ride a bike you skin your knee you break your elbow you learn how to swim you swallow water you choke we have no fear there's this picture that i i think about all the time of that little baby and everyone's seen it literally walking up to this bear who's standing on their legs and the baby's like oh you're big and furry right the bear The baby has no fear, doesn't know any better.

Speaker 2 Somewhere, and my thought is in the teenage years, we get indoctrinated in shame of ourselves, being ridiculed, judgments, and we slow down our willingness to go do anything and it just freezes us.

Speaker 2 Fear just paralyzes us and it's very hard for most people to break through that and figure out like how do I actually take the action to do it.

Speaker 2 So if you could help some of the audience members with your answer of how can people start to break through the like what would be a step or two that they can say okay I'm gonna I just heard Jen I'm gonna do this thing what is that for you I'll tell you a story of how I learned how to do this and

Speaker 1 before I tell you this story I'm gonna talk about something that everybody sees online right now like it's very very common to see people cold plunging and getting into ice maths and stuff like that I know it's very trendy if you're listening to this there's a really good chance that if you open up your social media, you'll see at least 10 of your friends doing a cold punch on social.

Speaker 1 However, where I learned how to talk to fear was doing my very first ice bath. And this was back in the day when nobody was jumping in a bucket of ice for fun.

Speaker 2 Just you and Jesse Athlet?

Speaker 2 Maybe.

Speaker 1 I don't even know if Jesse was doing it back in this time. I was in this mastermind and

Speaker 1 there was this event that we were doing. And the guy that was running the mastermind comes downstairs and he's like, okay, everybody, we've got a surprise for you.
We're doing a surprise.

Speaker 1 Everyone come up to the second floor and I'm thinking we're going to have a party. It's going to be awesome.
There's going to be a guest speaker. I walk up, and there's these silver tubs lined up.

Speaker 1 Oh, wow.

Speaker 1 And there's this lady, and she's pouring ice into these silver tubs. And I'm like, oh, that's a lot of ice for the beverages for the party that we're about to have.

Speaker 2 Like, I don't know

Speaker 1 what an ice bath is. Right.
And he comes in and he's like, we're all going to do ice baths.

Speaker 1 And I don't know why this terrified me the way that it did. But this,

Speaker 1 I think I have some kind of trauma around

Speaker 1 that because it immediately made me start crying. And I started having a panic attack.
And I started, I got so terrified. I was like, I am not doing this.
And so, talk about fear.

Speaker 1 This is not the type of fear that you're talking about with like posting online.

Speaker 2 Anxious fear.

Speaker 1 It's like no, this is real fear, terror, fear. I don't want to do it.
And so fear starts negotiating with me. And this is what it does when you're about to go create content or do anything.

Speaker 1 Stephen Pressfield, one of my favorite authors, he refers to this type of fear as like the resistance, right?

Speaker 1 When you're going to create something or you're going to do something that you know can move you forward, whether you're going to go write a book or you're going to go jump in an ice bath or you're going to do an Instagram live, the resistance comes in and it's like, oh, you should do this later or you shouldn't do this today.

Speaker 1 Or like for me in that moment, it was like, Jen, you should tell them that you have to leave early or you're allergic to ice water. I don't know.
Some like

Speaker 1 water. Can't do it.
I don't know what it was telling me all of these reasons why I could get out of there. Sure.
And so I sit on this bench and I was like, I'm not going to do this. I'm opting out.

Speaker 1 Like I'm not. And I watched all of my friends in this mastermind go do this exercise where they were really terrified and then they got in the ice bath and then they emerged like a new human.
Yeah.

Speaker 1 Right. Overcame this fear because they were all scared too.
Cause none of no one really had experienced this ice bath thing before.

Speaker 2 This was way before it was trendy. Yeah.

Speaker 1 And I sat there on this bench. And this is really the moment.

Speaker 1 And I thought about my bed that night.

Speaker 1 I thought about

Speaker 1 no matter what, this day is going to end.

Speaker 1 No matter if I get in that ice bath or I don't, either way, before I know it, I'm going to be laying in my bed.

Speaker 1 I'm going to be looking up at the ceiling and I'm going to be asking myself, did I do a good job today?

Speaker 1 Do I want to lay in my bed tonight and be like, I was the only one that didn't do that ice bath?

Speaker 1 Or do I want to lay in my bed and say, I conquered that shit? Because either way, that uncomfortable one minute that I was going to be in that ice bath was going to end.

Speaker 1 It was only going to be one minute and it was going to end no matter what. And I was going to get that shot one time.

Speaker 1 I either do it and I prove to myself that I'm a confident, courageous woman, or I don't do it and I prove to myself that I'm not a confident and courageous woman.

Speaker 1 So in that moment, I was like, okay, here's what I'm going to do. I heard the strategy in this book.
It's called Big Magic by Elizabeth Gilbert.

Speaker 1 She talks about going on a road trip with fear and putting fear in the passenger seat of the car and driving with fear there anyway. So it's not like kicking fear out of the car.

Speaker 1 It's like saying, get in the car. You're here.
I get it. You're going to yell at me.
You're going to scream at me. You're going to give me all the resistance, all the reasons why I shouldn't do it.

Speaker 1 But I am driving.

Speaker 1 So I envisioned putting fear in the passenger seat of the car. And I drove, and I got in the stupid ice bath, and it was terrifying and painful.
And I hated it. And it wasn't fun.

Speaker 1 But when I got out,

Speaker 1 I got back in.

Speaker 1 I did it a second time.

Speaker 1 And this is where I learned. That when you do the thing you're afraid to do, you take away all of its power.
Yeah. You take away all of the power that fear has over you.

Speaker 1 Because once I did it, I had proof. Oh, discomfort's temporary.
It doesn't last forever. And when I get on the other side of that, I feel like a freaking rock star.
Yeah.

Speaker 1 And the only way I was able to do that, and the only way I was able to learn that lesson about fear was to walk right through that fear and do that thing. That's the only way.
So now

Speaker 1 I go do cold plunges every single weekend by myself. I Uber Eats bags of ice to my apartment and I put them in my bathtub and I do them by myself.
Why?

Speaker 1 I do it to practice being uncomfortable. Sure.
I do it to practice putting fear in the passenger seat of the car.

Speaker 1 And I do it to remind myself consistently that no matter what, like tonight, like you're going to think about this, Justin. Are you ready? You're going to get in your bed tonight.
Okay.

Speaker 1 You're going to look up at the ceiling and you're going to be thinking about this conversation. Yeah.
Shit, Jen was right.

Speaker 1 That's why I have this.

Speaker 1 It says time never stops on my wrist. Yeah.
I tattooed that on my wrist because I wanted the reminder every single day that no matter what, this moment that we're in, it's temporary.

Speaker 1 So I either show up in a way that's going to make me proud at the end of the day, at the end of my life, or I don't. Either way, it's going to pass.

Speaker 1 Every uncomfortable moment, every moment of fear, every moment of imposter syndrome, every moment of like, oh my God, should I do this? Is my cousin from, you know, Kentucky going to judge me?

Speaker 1 Like, whatever, you know, that we're thinking about. And they are.

Speaker 2 That's what I tell people. I say, you know what? They did.
They're doing it. They're doing it right now.
Great. Who cares? So be it.
Keep going.

Speaker 2 Your agenda, your mission, your vision, what you're trying to go and accomplish, who cares? Because they're going to do it. People gossip all the time.

Speaker 2 I think we have a mutual friend, Sean Whalen, just posted something recently that was like, brilliant. And it's those that gossip to you gossip about you.

Speaker 2 They're doing it. They're gossiping about you.
Who cares? You have a different path. You're trying to do something and make impact.
Anyone as an entrepreneur is trying to make something.

Speaker 2 I don't care if if you're a bakery and you're making cupcakes. You're trying to make people happy.
Who doesn't smile when you're eating cupcake, right? I mean, that's the reality. So they're doing it.

Speaker 2 I just tell everyone, just expect, like, it's done. They're making fun of you.
Who cares? Move on. They'll still answer your call.

Speaker 1 And the thing about people that judge and make fun and gossip and all those things,

Speaker 1 it has nothing to do with you. It has everything to do with what they're afraid to do or something that's being activated within them.
This isn't my quote, but hurt people hurt people.

Speaker 1 And I know a lot of really happy people and I know that those happy, successful people, like they're, they don't spend time making fun of others because they just don't have time.

Speaker 1 They're too busy being happy and successful. They want to lift you up.

Speaker 2 They want to like, I mean, listen, you came into the studio and you gave me a huge compliment because that's genuinely who you are. You build people up.
You don't tear people down.

Speaker 2 That's it.

Speaker 2 And I'm smiling right now because I'm like, this podcast has been so great and I had all the intention in the world just focusing on branding alone and PR PR and oh my God, this is so much better.

Speaker 2 Although you are a wealth of knowledge of that.

Speaker 2 But this is so impactful because I hope what I hope the watcher, the viewer, the listener, they can start to utilize social media to brand themselves in a positive way.

Speaker 2 Again, if you get one view, one like, it doesn't matter. That's the vanity metrics of what you were talking about these days.

Speaker 2 Like, I have 100,000 followers, but if you look at some of my engagement, you would think I have four followers, right? Like, but then sometimes it's a ton of, so it's like, who cares?

Speaker 2 Just do the right thing and put the brand out there. Cause if you own a business, you need to help your clients.
And if that is your brand, then put your brand out there.

Speaker 1 Listen,

Speaker 1 every day that goes by that you're not making yourself visible to the people that you can help is another day that those people are going to go follow someone else.

Speaker 1 They're going to go listen to someone else or buy from someone else that might not be as good as you and might not care as much as you simply because you're too nervous about being seen and putting yourself out there.

Speaker 1 You're too worried about the people that are going to judge you. So I get, I understand why people are obsessed with the vanity metrics and all of that.
And we want to get followers and engagement.

Speaker 1 And sometimes that that that does help you in your career.

Speaker 1 So I'm not going to tell you not to try to build your social media following because I do know that book publishers, big networks, things like that, like you're in the real estate space.

Speaker 1 I know that these big real estate shows, they're bringing on realtors that have big followings because they want a built-in audience.

Speaker 1 When I got my book deal, I have a feeling that my audience size helped me get that book deal. So that definitely helps, but that takes a lot of time.
It takes a lot of time.

Speaker 1 So how do you get there with the mindset?

Speaker 1 If you have a mindset of you care about how many followers you have, how many likes you have, how much engagement you have, that's going to be a really, really, really tough road for you.

Speaker 2 In short,

Speaker 2 you're not going to keep that path very long. It's just not sustainable.

Speaker 2 And I'll ask you, because I really respect your opinion on this, I have five laws of success, and they're my own, and they're kind of formatted.

Speaker 2 But the first law is you need to decide what you want and who you need to be to get it. So if what you want is followers, how long are you going to run that path?

Speaker 2 Because that's such a frivolous vanity thing, right? Because who do you need to be to get that, right?

Speaker 2 Number two would be is you have to commit to that, who you are. So I always use a fitness example.

Speaker 2 If you decide you want a six-pack and you are going to be the person to get a six-pack, you can't eat donuts and drink Coca-Cola all day every day, right? You can't do that.

Speaker 2 You have to commit to veggies and fruits and working out. Number three is do the thing.
You made me laugh a little earlier. You're like, do the thing.

Speaker 2 I say this to my community members at the science flipping all the time. Do the thing.
Just do the thing, right?

Speaker 2 You have to go do it and fuck it up. Make mistakes.
It's okay. No one's judging.
And again, if they are judging, who cares? But take action. Even if it's imperfect, it creates confidence.

Speaker 2 And I tell my members in real estate all the time, even if the offer gets rejected, you now know how to make an offer and have confidence to go make another offer, right?

Speaker 2 Number three is get uncomfortable. We just talked about that.
Somewhere we lose that ability to be totally uncomfortable. And number four, don't have the time expectation on your result.

Speaker 2 So for example, you are now a best-selling author, but that could have been a desire for a long time before it happened. You are a nationally recognized speaker.

Speaker 2 All these things, people are like, oh, I want to become this tomorrow. And then they don't, and they mentally check out.
They're like, oh, the economy, politics, whatever.

Speaker 2 They're going to just blame everybody and their mother. And if you, in my opinion, if you adhere to these five, you can quite literally accomplish anything, anything.

Speaker 2 Because the last one just says it may not happen in your, in your

Speaker 2 time requirement, but it'll happen.

Speaker 1 It usually doesn't happen in the time requirement.

Speaker 2 And it

Speaker 2 almost never.

Speaker 1 Yeah, it definitely. And I would, for me, I'm going to rearrange your numbers.
I like it. Go.
I'm going to put the take action part, the do-it-before the clarity part. Okay.

Speaker 1 In my version. And here's why.
And I think that there's so many ways, of course, to do it.

Speaker 1 So I like your way for you and my way would be, because just because I talk to a lot of people who don't have clarity on what they want to do, and they have so much analysis, paralysis, because there's so many different shiny objects that they could follow and so many different things that they want to do and so many different hobbies that they have.

Speaker 1 And so, what I usually like to tell them, or what I do for myself, is I follow like the brown water strategy, which is kind of gross. But I lived in New York City for 17 years.

Speaker 1 And even though we lived in a very beautiful apartment, we still had this bathtub that you would turn it on and it would have brown water for like three or four minutes, sometimes 10 minutes before the clear water would come out.

Speaker 1 And I was like, this is totally like developing an idea or getting clarity on what you want to do.

Speaker 1 What, because here's the thing: like, I had absolutely zero, zero clarity that I wanted to become a motivational speaker. I didn't know what that was.
I didn't know it existed.

Speaker 1 I also didn't really know that entrepreneurship existed. My whole life, I thought I was going to be an actress.
I was like, this is all I'm going to do. I'm going to be an actor.

Speaker 1 I'm going to audition for shows and movies and TV shows and musicals and all those things. And I'm going to be a waitress, and that's going to be my life, right?

Speaker 1 Like, and whenever I get a gig, I get a gig.

Speaker 1 I had no idea that any of this stuff existed until I started doing it, Until I started guessing, and someone put me in front of an audience of like 15 little, little, they weren't little, 15 personal trainers that were sitting on the floor.

Speaker 1 And I was standing up there telling them my story. I was like, I could do this.
Yeah. And so I had no idea on the clarity that I wanted to be a speaker until I actually did it.

Speaker 1 So for some people that aren't clear, they don't know who they want to be. They don't know what they want to do.
They have all of these different ideas. I don't know what my brand is.

Speaker 1 I don't know what I want to talk about. Start doing something.

Speaker 2 I like it.

Speaker 1 Be the brown water. The brown water has to come out before the clear water comes out.
And it can be messy. It can be ugly.
You can slip up.

Speaker 1 My favorite thing in the world is to try something and figure out.

Speaker 2 I hate that. Yeah.

Speaker 1 I'm closer to the thing I like because I know now I hate this. I don't know this now.

Speaker 2 That's right.

Speaker 2 You know, interestingly enough, I would tend to agree with you.

Speaker 2 I just think there's so many people, but I do agree with you because a great example would be I have two podcasts. Both are very highly ranked in Apple.
It wasn't always that way.

Speaker 2 11 years ago, I started my first podcast. 11.

Speaker 1 What was it about?

Speaker 2 Real estate. And I still have it today.
It's called The Science of Flipping. So I interview people about real estate and all these things, but I didn't know what I wanted.

Speaker 2 So to your point, agreeing to your point, I just did it. I started a podcast and said, fuck it, let's just start and see.
It has now created this massive community for myself.

Speaker 2 Hundreds and hundreds of thousands of people now.

Speaker 2 I have my coaching and educational community that now stems from it.

Speaker 2 I am doing more real estate now than I've ever done in my entire, like, but it's because 11 years ago, and by the way, I'm ranked right now, I'm ranked number two behind Dave Ramsey.

Speaker 2 Whoever would have thought, not me. I just did it.

Speaker 1 You didn't have the clarity. You didn't see that.
You didn't know. But you took action.
Yeah.

Speaker 2 So I tend to agree. So I like that.
I like that little twist on the five. Good.
Jen, this has been beyond a pleasure to get to know you.

Speaker 2 And I know you've already made a massive impact to all the listeners, the watchers. You guys must get the book.
Follow her everywhere. You could already tell the type of person she is.

Speaker 2 She has an incredible company, right? That can help coaches and others trying to break through.

Speaker 2 And we didn't even get to talk about that, just for the sake of time.

Speaker 1 But you can find me on Instagram and find out all the details. That's it.
Yeah.

Speaker 2 Thank you so much for jumping on.

Speaker 1 Thank you for having me. This was so fun.
Yeah. I knew it would be.
Let's go.

Speaker 2 Cool.

Speaker 2 Well, if this was pretty impactful to you, because I know it was for me, go share it with two friends. I'd greatly appreciate it.
But stay tuned to the next episode with another incredible guest.

Speaker 2 Peace.