Matt Morgan, the Cannabis King's Secret to Managing the MOST Volatile Portfolio 📈 E74

My wealth advisor has, I think he manages like 20 billion and he's got like, I don't know, 500 clients. And he said, I am the highest, I have the highest risk for appetite by far out of any of his clients.
I see where the world's going and I like to get in front of those trends to capitalize as much as possible and be a very early adopter. Ladies and gentlemen, welcome to the Money Mondaysays we are sitting here at the wild jungle

parked outside we just had an event out here and one of our previous guests is going to be back on

the episode today normally we have all brand new guests but sometimes as you guys know there's a

couple key characters out there like the gary brekkas of the world gary v etc that we want to

get back on here multiple times and this guest is in that exact category i'm probably gonna

Thank you. know there's a couple key characters out there like the gary brekkas of the world gary v etc that we want to get back on here multiple times and this guest is in that exact category i'm probably gonna have him on here multiple times per year so get used to hearing about mr matt morgan matt has built up multiple companies in the cannabis industry cryptocurrency space medical space and everything between doing hundreds of millions of dollars in sales and when i first met him, he was giving me a tour of 160,000 square foot facility in Las Vegas.
Gosh, must be well over a decade ago now. So we're going to talk about three core categories, how to make money, how to invest money, how to give it away to charity.
So without further ado, give a warm round of applause to Mr. Matt Morgan.
Hey, thanks for having me guys. Dan, always a pleasure.
When I got the invite to come out for this event, I didn't even hesitate. Jumped right in the plane and headed over.
So if you could give everyone the quick two minute bio and we'll get straight to the money. All right, guys.
Originally a farm boy from Montana, had big aspirations. Everyone thought I was full of crap.
Became a serial entrepreneur after I dropped out of college in 10 days. Started in real estate.
Really caught my wind in medical and recreational cannabis. Got involved in 08.
Had a great run from 2011 to 2018-ish. Built over a billion dollars in cannabis companies.
I've employed over 1,000 employees across multiple businesses. I kind of used the wealth I've collected in my exits and deployed it into many different verticals that don't relate whatsoever.
So I have a very diversified portfolio. And today, I just live in Las Vegas and manage my portfolio of businesses and investments and kind of take each day one day at a time and enjoy my know enjoy my family and whatnot so so on the make money side you have so many options cryptocurrency cannabis medical so many different options of what you could be investing your money time and energy into how do you decide what you want to put your name behind what you want to put your money into so when i was a little bit younger i'm i'm 39 now i'm becoming the old guy in the room uh let's say early 30s when i started to accumulate a decent amount of wealth i was definitely the shiny object guy so i would i was so optimistic i was like oh i could do that with this and i could do that with that and i think in 2021 i fired into like 50 60 investments and i was so reckless Like I would throw, you know, yeah, I'd throw a quarter million dollars.
I'm like, whatever. It's like 10 bucks.
And I think I lost probably 80% of that. And so I was able, because what you have to understand is when you give someone money, if they're not a true, solid, ethical human being, whatever money you just gave them becomes their money and they and they're gonna fly private and they're gonna stay in the nicest suites and hotels and they're gonna have four girlfriends and they're all gonna have Cartier on and I just saw so many things right so luckily I had some some shining nights out of those those investments and so really I I realize that, you know, focus is key.
So find things that you like.

Find things. out of those those investments and so really I realized that you know focus is key so find things that you like find things that you find mentally stimulating I like things that are proprietary that give you an edge in a vertical I like things that are emerging that are very very new where I see what the potential could be I like things that are technology based because you know although I'm a born in 85 and grew up in the 90s, so we didn't even have cell phones, I see where the world's going and I like to get in front of those trends to capitalize as much as possible and be a very early adopter.
So also on the make money side, why do you think a lot of people don't make money? Like what holds them back from, you know, staying in their nine to five or staying in their, you know, by the way, there's nothing wrong with nine to five. If you like the industry you're in, but staying in their bubble and just like not going out there and expanding and trying to make more money.
So I think like you touched on a very important topic, nine to fivers are extremely important. Um, and that's why 90% of people are that society.
Yeah. And that's how we're trained from a very early age.
So when you start kindergarten in our public education system, or maybe you're lucky enough to have to go private, they don't teach you about taxes and doing profit and loss statements and balance sheets and how to even balance your checkbook. They don't really want you to know any of that stuff.
They want to train you to be a doctor or an attorney or something, a teacher. Anything that just gets you on the hamster wheel and makes you run really fast for 40, 50, 60 years until you're like, all right, I get my golden Rolex, I retire, I've paid my taxes like a good little boy or girl, and now I get to die.
So getting back to the question at hand, I think fear is the number one thing that keeps people with their nine to five. They cannot fathom the thought of that check not showing up every other Friday, whether it's they're single, married, with children.
Maybe there's multiple people relying on that check, but you have 16 hours in a day, and I you know, I get it. Everyone's got a thousand excuses.
But the people that want to break out of that 9 to 5 jail cell, because let's be real. What's the percentage of people that love going to their job every day and doing what they do? I bet you it's less than 10%.
It's just a fact of life. So if you didn't have to show up at that 9 to 5 every day, you probably wouldn't.
Right. So how do we, how do we break out of that? Well, you can continue working the nine to five and get that income, you know, keep it coming in so that you feel very stable and you feel like all your bills are paid and there's going to be food on the table and you can feed your children.
Totally understand. I respect that.
Definitely feed your children. Um, but that other time, let's say you get off work at five,

maybe you can grind for four or six hours in the evening before you go to bed

instead of watching Netflix

or playing video games

or whatever your forte is.

Everyone has hobbies.

Make your hobby making money

and goal-oriented to break out of the nine to five.

So work on yourself and your project

instead of your boss's dreams

with your nine to five because that's what's happening. so you have all these extra hours everyone does and i see how they spend them normally they're not productive but it's all a choice right so you can either do like i did and just never really have a nine to five i've tried it and i just got fired every time um but you know so there's two ways to do it just jump out out of the airplane and build a parachute on the way down or make sure you have multiple parachutes and don't cut the cord with your nine to five until your other job which is your job working on you whatever you do in the evening that is sustainable to sustain yourself potentially a wife potentially children so those are the ways to get out of it but fear and lack of purpose and drive is the things that I see that keep people trapped in the nine to five, which I can't even imagine living that life.
Like I feel so bad for those people. So on the investing side, why are people so scared to invest? Whether it's the stock market, cryptocurrency, where does that fear come from? I think people work really hard for their money um i remember when i used to do nine to fives i would calculate

like i my brain is very math driven so i'd calculate how much money i made per second

and i'd be like all right uh 45 seconds went by i just made this much money you know what i mean

it was such small small amounts but i'm like god i'm really like exchanging time for money what a

horrible thing to think about since we only live for so many seconds and um i think that

Thank you. really like exchanging time for money what a horrible thing to think about since we only live for so many seconds and um i think that people is it fear again they work so hard for their money they don't yeah it is fear because they don't want to put it into something and it goes to zero like oh my god i saved up this x amount of money for 12 months i worked 12 months and i didn't buy the flat screen TV and I didn't buy the new F-150 pickup truck.
And now I have this money and it's also gives them a feeling of security to look at their bank account and know that they have 20,000 in there, 50,000, a hundred. That's a good feeling.
I remember when I first started to accumulate money into an account, I'm like, oh my God, like I can breathe. Right.
And so these people get that sense of security and they don't want to fire that into something that is another unknown they don't know if that's going to you know give them 20 a year they don't know if it's going to even five percent they don't know if it's going to 10x they don't know if it's going to go to zero that's the biggest fear oh my god it goes to zero now we're my safety blanket's gone so again it's fear but just in a different way So I want to talk to you guys about something very important. When you start to accumulate some wealth and you get 20 grand and 50 grand, 100 grand, 200 grand, 300 grand, et cetera, over the course of time, that money sitting in your piggy bank and your bank account, Wells Fargo, Chase, Bank of America, et cetera, is literally and physically losing value each year.
And let me explain. This is not a theory.
This is not politics. It's just math.
Let's say you have $100,000 saved up. You are in a very small percentage of society.
You've been able to accumulate $100,000 that you don't need for your overhead. Bam.
It's huge. Now, this is 2024.
In 2025, your $100,000 spends like $91,000, and then $83,000, and then $72,000, and then then 72 000 and then 65 000 etc because we're facing around nine percent a year inflation and there's no signs of that going away and because of that your hundred thousand literally spends like 91 82 73 etc over the course of time now why does that matter to you you want to go buy the Ford F-150 that Matt talked about. It was 50 grand.
Now it's 54. Then it's 59.
Then it's 63. Then it's 67, et cetera.
You want to go buy milk or muffins or bread or gas. Those were all $2 things that are now $4, $5, and $6.
And so when you're thinking about like, wow, I got 100K saved up. There are some very, very basic things you can do with that money.
That's super low risk. And you're not going to have any worries about it, but you have to do something to make something back.
I'll give you a quick example. CDs right now with your bank, literally Wells Fargo are offering 5.1%.
That is insane. It's crazy.
Just your own bank account. Basically, you're just shifting your bank account to your own bank account and getting 5.1%.
At least you're fighting with inflation. Yeah.
Right. Something you're offsetting a little bit.
Something. Yeah.
Your a hundred grand is making five grand a year. At least now you're 105 spends like 96, not 100 spends like 91.
And so I say that because just a couple of years ago, a CD was half a percent, half a percent. And so it's insane.
They're offering 5.1% in something that's backed by Wells Fargo Bank of America and Chase. Well, it's actually backed by the Fed.
Exactly. FDIC insured.
And so could something happen? Sure. Wells Fargo could go bankrupt.
If that happens, you got way more stuff to worry about. Yeah.
If the Fed goes bust, your CD will be the least. Exactly.
Ammunition becomes the currency. Exactly.
All right. So the point of that was at least invest something, even if it's in something really low risk, getting you some percentage back because your money literally spends less and less year after year after year.
All right, Matt. On the investing side, you've had these options.
Yes. And then you've taken charge.
You've done it. You've done real estate, cryptocurrency, cannabis, medical, et cetera.
etc yes when someone's considering what they want to invest into how can they study learn decide like how do they consume like what would you say to someone that wants to decide what they're going to invest into when they do have some money well what should they invest into no just what do you how to decide yeah so i think you need to become an expert into whatever you're going to invest into. And, you know, when we were younger, we didn't have access to free information like we do today.
Like, I mean, literally, if you want to be disciplined and sit on the internet all day, you can learn, you can become an expert, a genius in anything, right? Just on YouTube alone. We didn't have that.
Also, you can go find industry experts through networking and start asking them questions and becoming friends with them. But I think not knowing what you're investing

in can be a recipe for disaster. And I wouldn't like, you know, I've invested.
Okay, so my wealth

advisor has, I think he manages like 20 billion and he's got like, I don't know, 500 clients.

And he said, I am the highest, I have the highest risk for appetite by far out of any of his clients which i don't know i just feel like i'm very confident in my decisions and i i'm always willing to bet on myself and my assessments of what i think the future is going to end up being but if you're just dealing with 20 000 to invest or 50 or 100 don't be investing in startup companies and these things that are like, if it hits, you know, it's like a 20 X, but if it doesn't hit, you're going to zero. Invest in things that are like more of a known commodity, like the S and P 500 index, right? Like that's returned what? 11% per year for like the last hundred years.
And it's like clockwork. And these big, huge companies and hedge funds like BlackRock, they hire an army of analysts to do all the work for you.
Like you literally just have to buy one index and you're like, you basically know you're going to have 11% compounding year over year. So that's like almost a sure bet.
If the S&P 500 collapses, again, it's not going to be that you're worried about. You're going to be trying to figure out how to eat.
Right. So that's safe.
Bonds are extremely safe. Anything that's CD attached with the bank is extremely safe.
So you don't have to take huge risks. It's when you have a big pool of money because you've been living below your means and you've been investing in things that aren't crazy risk.
Now you have a big pool of money. Now you start taking big risks.
All right, I'm going to take 20% of my portfolio or 30% or whatever it is and go into these crazy investments. But if one hits, maybe I did a seed round investment in Uber.
You're done, right? So now it becomes about managing your wealth portfolio and making sure you don't lose everything versus how do I get there. So we've had a lot of friends come and go through money.
It's actually like we should do a documentary about that because it's so crazy to watch. It is wild to watch.
Yeah. Some of them have had big exits or gotten big contracts or gotten big deals or mergers, partnerships, athletes, influencers, celebrities, musicians, everyone in between.
We've watched it happen sadly over and over and over. What do you think the biggest reason is that a lot of people that make money end up going bankrupt so the things that i've kind of observed over time is people that weren't raised in a money type of family they're not taught how to manage money how to manage risk how to handle large sums of money so most of the people that i've seen that have made large sums of money that didn't have the proper training from their parents basically they broke a generational curse with their family and they leveled up big time i think they see these big huge numbers that they've made whether it's 5 million or 10 million or 85 million or 130 million like all right i just made it and this is never running out so now they have a full staff they have an entourage um and money actually goes a lot faster than you think you know and they're paying for these lavish trips and they're paying for all their friends and they have 22 cars and they have six houses but then they don't realize the upkeep on all the houses they don't realize that each dinner and lunch can cost 10 20 30 40 000 they don't realize that they've got to pay taxes on this stuff every single year.
And it's the same thing with the pro athletes, right? Like our friends, they're in different industries, but it's a similar sort of event. These kids that have no training in how to invest their wealth are just flying by the seat of their pants, and they don't put any away for any day for two reasons.
They think they're going to hit it big again. And they just don't think those big numbers are ever going to go away.
So I think that there's three main reasons why people that make a lot of money end up going broke or bankrupt. We've heard the famous statistic, 85% of NFL athletes go bankrupt within five years of leaving the league.
That is terrible. I hate it.
I think about it all the time. It's painful.
It's frustrating because it's's fixable and curable here's the three reasons i think that it happens one is information we grew up there didn't teach us about money in high school or college or anywhere we weren't even a lot to talk about with our parents or our friends it was rude talking about it so information was a big factor and why a lot of people don't know what to do with money kind of like what matt just mentioned two their circle it's very expensive very expensive overhead wise we you know you hear the famous stories like the mc hammer alan iverson evander holyfield these are legends that had 100 200 million dollars 300 million dollars in our living in apartments zero wild zero and mostly because of their overhead they would roll 20 deep 40 deep 50 deep 100 people in their entourage and they're paying rents mortgages you're like oh it's only two grand here five grand here 30 grand here 10 grand here two grand here times up by 30 shit adds up by 40 yeah 50 for months and months and years and years it adds up real quick and third is they don't know how to say no this can get really difficult and sometimes we have

to have a hard discussion when a friend or family member asks for money they don't know how to say

no friend or family member says hey invest into my thing here give me a quarter million they don't

know how to say no that's a bad idea no you don't know how to run an operation no you don't have a

business plan no you don't have financials like they can't say no and you think oh it's only 100k

200k dan you said that they lost 100 million but 100k 200k 10 20 30 times

I'm going to go to the next one. No, you don't have financials.
They can't say no. And you think, oh, it's only $100K, $200K, Dan.
You said that they lost $100 million. But $100K, $200K, 10, 20, 30 times, and a bunch of mortgages and rents and apartments and cars and $2K, $4K, $5K, $10K.
And then buying presents for 100 people a year. And, oh, it's only $300 a present.
Not times 100. It's Louis Vuitton.
It's $4K a present. Right.
Times up by 100. Yeah.
And all of a sudden, because you're rich, you can't buy them a $100 thing.

That would hurt your ego and your image, right?

And so these three things are what I think about when people end up having these huge financial issues is lack of information, which is frustrating for our society.

That's why the Money Mondays podcast literally exists.

The circle that's around them and the ability to say no.

All right, Matt. Third and final category, category giving it away let's talk about charity why do you think it's important for humans themselves and for their family to consider doing more charity work so i grew up uh you know um very modestly i would say for to put it nicely and so so I thought that I would pin up posters of Lamborghini Kuntaks

and there's that famous picture with the house

and the boat sitting out front with the helicopter and the cars.

And I would tack these up on my wall with the thumbtacks.

And so I just saw how many problems lack of money created in my ecosystem.

And so I associate, I'm like, oh, well, if you you're rich it fixes everything right and it makes all your problems go away and so when i started to make a lot of money first and foremost i wanted to flip the middle finger to everyone who doubted me but as you get older and more mature you start to feel sorry for people and i started to live with guilt i'm like why have like these children, you know, their parents can't afford to feed them, but why do I have five cars? You know, why do I have 200 pairs of shoes still in the boxes? You know what I mean? Like it, it, the guilt starts to wear on you. Um, and I think helping people that are less fortunate because you're very fortunate for many circumstances.
I think it really helps you feel a lot better about your situation.

Last question.

I asked this very often and I didn't get to ask you when we filmed together last time

because it was way too hot in Miami.

It was like 105 degrees.

Every time I ask this question, I've never gotten the same answer.

And I don't think I'm going to get the same answer today.

If you were to have children and you're going to live a lot longer than most people because you biohack everything. We'll see, we'll see.
So let's say it's 100 years from now, 120 years from now, you've got bionic arms and bionic kidneys, and you've got all the peptides, and you live to 150 years old, but you have children. And let's say Matt Morgan has $1 billion.
Maybe you'll have two, three, four billion. Let's just use a billion dollars.
Okay. What percentage of $1 billion does Matt Morgan leave to his two children? So I would probably leave 10% of it, but there would be so many.
I will create the craziest trusts and things attached to that trust. they will have to achieve so many hurdles to get access to that money because i've seen what just giving access to young people yeah what it does to the human being and it turns them into monsters so my kids they really won't see a lot of money until they're probably late 30s early 40s and they're gonna have to show many with many achievements of why they deserve to have that money and the other 90 will go to animals animals yeah that's awesome yes any particular animals i love all animals to be honest with you um i just i don't know it just pains me to to see how some people treat animals.
So my goal is to do something similar to what you have. Just over time, a complete animal rescue for wild and domestic animals.
You can build a house right there. We might have to start buying up this whole valley.
No problem. But no, you're already steps ahead of me of what my goal is as I get older.
So the concept here at the Wild Jungle, what Matt is referencing, it's Wild Jungle, W-Y-L-D. You guys can check it out on Instagram.
It's obviously with our co-host, The Real Tarzan. We're averaging 200 million views a month for Wild Jungle to showcase animal preservation.
And most of our 209 animals, I think 180 of them are rescues. Amazing.
And the number's growing because they're having a lot of babies. We just had a lot of babies come out this and last week in particular but the concept of wild jungle is to help animals for that very reason like matt said and so for you guys out there in your town in your city think about you don't have to necessarily have money but what if you could spend time or energy and help the local animal sanctuary or what if you could help with the adoptions maybe you can't adopt or you can't afford to adopt them what if you could help promote a dog that needs adoption or a cat that needs adoption think about in your community everyone like has time whether you have money or not um maybe you have 200 friends on facebook maybe you have 100 followers on instagram but if everyone just posted that animals need to be adopted like the the the network effect of that is crazy right i like uh the other day i live in las vegas and the um you know i have quite a few followers but i posted that the um humane society was overflowing with with um pets that just got abandoned basically or just people leave them at the front door and so they were literally setting up like temporary kennels to hold all these dogs and they a bunch of people post ended up posting but they i think five or six hundred uh pets got adopted in one day yeah so wow and i think i i think that the perspective is changing like animals have so much emotional intelligence sure and they don't deserve to be abandoned or locked up in cages like they're they have feelings and like there's so many videos and like studies that show that so um i have parrots and like they're like my little kids so i just i don't know i'm a big animals are helpless to a certain extent they need humans to make ensure that they live a quality life so i don't feel sorry for humans because they can do something about it animals not so much so i think they need all the help they can get all right guys check out the real matthew morgan check out matthew morgan across social media mostly instagram matthew morgan you can check him out on instagram other platforms as well please visit us at themoneymondays.com liking commenting subscribing all those things help a lot as you notice we fund this ourselves we don't do ads i'm not reading commercials to you guys i'm not opposed to brand deals i've just been avoiding it for the last year and a half because i want to keep a very clean cut podcast for you so you can listen through in under 40

minutes on your way to work or on your way during a workout so make sure to check out matt morgan

across social media visit us at themoneymondays.com and we will see you guys next monday thanks y'all

appreciate it