Serial Entrepreneur: NFL Star's Winning Game Plan | Prince Amukamara DSH #1104
From winning a Super Bowl with the Giants to building multiple successful businesses, Prince reveals how he's tackled entrepreneurship head-on. Get an inside look at his diverse portfolio, including FedEx routes, assisted living facilities, and a children's YouTube channel. Plus, hear his savvy takes on cryptocurrency investments and how he's leveraging his NFL experience in the business world.
Discover how this 11-season NFL veteran manages his time between family life (including recent triplets!) and multiple business ventures. Prince shares candid insights about his transition from professional sports to entrepreneurship, offering valuable lessons for anyone looking to diversify their income streams.
Want to learn how a Super Bowl champion thinks about business, investment, and building generational wealth? This conversation is packed with practical wisdom from someone who's successfully made the leap from sports to business success. π
#SerialEntrepreneur #NFLStar #BusinessSuccess #Entrepreneurship #RealEstate #Crypto #NFLtoEntrepreneur
#bitcoin #ethereum #cryptonewstoday #crypto #bitcoinnews
CHAPTERS:
00:00 - Best NFL player investments
05:00 - Today's episode is brought to you by Specialized Recruiting Group
06:40 - OBJ's crypto investments
10:20 - Winning the Super Bowl as a rookie
14:32 - Is Aaron Rodgers the best QB of all time?
15:31 - NBA title predictions for this year
16:27 - NBA scoring leader predictions for the season
19:50 - Whatβs next for Prince?
19:51 - Where to find Prince
19:52 - Prince Amukamara Adventures
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Transcript
Threes.
Well, yeah, I mean, people might blame Steph, but nah, I think.
Um, he definitely, I mean, played an impact in inspiring kids to pull up from logo and stuff.
Steph and Odell, like Odell with the one-handed catch,
and Steph with the
half-court, basically, threes.
Yeah, I think they've impacted like the younger generation.
Yeah, everyone does the one-hand catch now.
Yeah, it's crazy.
All right, guys, Prince of Mukamara here today.
Man, you got knocked out quick.
Too fast, man.
Too fast.
Yeah.
Quick story.
I had an eight.
There was two eights on the table.
So I'm thinking I have a three of a kind.
Went all in.
And then Bryce Butler had his high card was jacked.
My high card was five.
And then I just, I ran.
Damn.
Yeah.
They be like that, right?
Yeah, yeah.
Shit.
Yeah, yeah.
You play a lot of poker?
Only when I'm here.
I love the honesty.
Yeah.
Yeah, but it's fun.
And also because of here, I mean,
you get to meet guys and rap with them.
So guys at my tables like Mario Chalmers, Mike Bibby,
Patrick Peterson, and those guys like that.
So it was fun talking to them, talking little stuff.
You see some old teammates and some old rivals?
Exactly.
Yeah, yeah.
I love it.
Yeah, you played 11 seasons.
So it's a long time for NFL career.
Yep.
And then at the other table, my boy Spice Adams.
Oh, yeah.
So we have like Bears connection there.
Michael Blackson.
I'm trying to roast him.
I keep telling my camera guy, hey, like, if we see him, it's on site.
Like, I have three jokes ready for him.
Yeah.
So you're trying to get in comedy?
No, but I just want to go viral real estate and roasted him.
I love it.
I saw on your IG bar.
Are you doing real estate now, Arizona?
Yeah, I do real estate.
I'm all over the place.
I say, like, I'm a serial entrepreneur.
So I have a kids' YouTube educational channel that I do.
Yep.
So that's, that's been fun.
It's called Mr.
A Adventures.
And then,
I own a couple of FedEx routes.
Okay.
And then I own an assisted living home.
Wow.
All over, man.
I love it.
How do you get into FedEx routes?
That's fascinating to me.
Yeah.
So I would say like my partner
found the deal.
We looked at it and then we purchased it all in Arizona.
So basically you pay and then you get money off all the deliveries, the package deliveries?
So how it works is so the trucks that pick up and deliver at your house, they drop off and or they'll pick up or even we do commercials, so like businesses and stuff.
So those are independently owned.
And then so FedEx contracts with us, who's, I'm like a trucking company, but FedEx pays my trucking company to put their logos on our truck.
So that's why it has the FedEx logo.
Yeah, yeah, yeah.
And then, yeah, and we get paid per pickup, per drop.
Interesting.
That's cool.
It sounds like you really invested after your career in smart ways.
Yeah, 100%.
I mean, everyone says like.
Everyone thinks retirement is just kicking your feet up, having opinion collide on the beach, but
that would be boring if you just did that all day.
And so
me having, I have five kids, just had triplets last year.
Holy crap.
Not saying that I don't want to
stay at home with them, but I like to
get a break a little bit.
Also, give my wife a break.
I love that, man.
How much of a shock were those triplets?
Man, it was,
yeah, it was a shock.
I mean, it's crazy because my wife was saying, like, hey, you should go get snipped.
Like, you like, we should be done.
And then, yeah, we went.
Yeah, it did happen.
Yeah, yeah, yeah.
She reversed manifested.
Holy crap.
The odds of triplets are like super low.
Oh, my gosh.
Yeah.
Especially these days.
I don't really hear about them these days.
Yeah.
Yeah.
We have two, we had two boys, one girl.
Wow.
Congrats.
You're going to teach them football?
If
they organically just go to it, yeah.
But I'm not going to push them towards any sport, but they will be playing sports, especially with the NIL money that's been thrown around.
Like, yeah, if you're trying to get college paid for, that's the way.
There's high school players making more than pros now.
I did not know that.
Yeah.
There's a couple high school basketball players.
I think one of them made a million.
And yeah, even college players are making a ton.
Yeah, and so I love that actually.
But yeah, my kids need to do something.
I mean, even that's what you like.
You see like Livy Dunn still.
I mean, she makes a lot of money.
Even the Cavender twins and stuff like that.
So.
Go get that brand.
It's a cool route because now you could be skilled, but also if you're a good content creator, you have that alternative route.
Right.
Because not everyone's skilled enough to make it to the professional.
100%.
And everyone else is still putting, I don't want to say life on a line but their body on on the line to still um play that sport in college and so yeah you should be compensated for that and even next year I heard that um each player is going to be considered a W-2 worker really yeah so um so they're going to get paid from that also oh wow that's is that for college or for college yeah interesting yeah because for so many years I mean when you went to college you didn't make anything right didn't make anything I mean I'm I went to Nebraska my scholarship check every month was I think like $670.
That's it?
Yeah, yeah.
Damn.
So I had to pay for housing with that.
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I had to eat with that.
Yeah.
But I made it work though.
And I still had some left over.
So I can imagine what these kids are doing.
You're very good at your money.
Where did you get that from?
Never, it was so funny.
I never really, my parents never really gave me allowance.
And so anytime I would get money, I would just hoard it and I would just try to save it and keep it.
And so,
so yeah, I just kept that trait when, when, as I got older, I mean, a lot of people say.
I'm frugal or whatever, but I would say I just,
I'll splurge on what I like.
And if you ask me, what do I like?
I don't know.
I don't know.
Yeah, I don't know.
I mean, I would say investment.
So like, I mean, I'm gonna brag about my crypto.
Like right now.
Oh, let's talk about crypto.
Oh my gosh, right now, my crypto is
banging.
Did you take part of your salary in crypto when you were playing?
No, I didn't.
That was never offered to me, and I never thought about it.
But obviously, like my guys, like Russell Kuhn, Odell Beckham, I think Aaron Rodgers too, but those guys kind of were ahead of it.
Those guys, people were laughing at those guys now.
They're laughing at those people.
Oh, yeah.
But yeah, man, I mean, I own the top three, which is Bitcoin, Solana, and Ethereum.
Nice.
They're doing well.
What price did you get Solana at?
Because that's, that's like, you got to know about that one.
Yeah.
So I'll be super transparent.
So my Solana is,
I have 3,400 Solana
with an average price of $29.
So you're up 10X.
Yeah.
Holy crap.
$12.
Yeah, because it's $200 or something now.
Yeah, yeah, yeah, exactly.
Yeah.
Yeah.
And then, so, and then I...
It's 180, you said?
Oh, well, the all-time high was like 240 or something.
Yeah.
I remember.
And then I have Bitcoin, own Bitcoin at, I have three Bitcoin, own it at like, um, at like 28, 28,000.
So you're up 4x on that.
And then
Ethereum, I have 27, and I own them at like 1,800.
Well done, man.
Yeah, yeah, yeah.
Well done.
So yeah, I'm excited about that.
Yeah, and it's only looking better, honestly.
Bitcoin just hit 94.
Yes, it did.
Ethereum, I think, can really hit some good prices.
I'm in crypto.
That's how I made my money.
Oh, shoot.
Nice.
So I had a crypto company.
I sold it.
Did my research.
Did really well with crypto.
So would you, I got to ask, would you say it's a long, like still long-term
for the top three that you have?
Yeah.
Yeah.
I mean, you got guys like Michael Saylor buying thousands of people.
That's who I just discovered.
And I heard he's the kind of like the
front runner for all this.
Yeah.
But he does it.
But what does he do with micro strategies?
What is that?
I don't actually know.
I just know he buys a ton of crypto with the balance sheet and it makes the company look really good.
Wow.
Because he's up a lot.
His average price is super cheap.
Gosh.
Yeah, that's easy.
He buys all crypto or just the big three or just.
I think just Bitcoin.
Maybe he does ETH.
I got to look.
He had said something in a video: if
I think Microsoft or Google were to take their, or Amazon were to take their dividends and just put it in crypto, like they would just go.
No, they would style.
He wants all the top companies to have some crypto on their balance sheet.
But there's only 21 million
coins.
That's why they're saying it could hit a million in coin one day.
Isn't that nuts?
Yes, it is.
I mean, we'll look back 10 years from now and see if it happens.
And I look back 10 years from now and I'm thinking like, gosh, why didn't I just, I mean, I'm sure everyone's like that.
But I mean, it was like at $800 one time.
It was like at $1,000.
I had Ethereum in high school.
Where you was at?
Dude, that was 2014.
So it must have been super cheap back then.
And you're from out here?
I'm from Jersey.
Jersey, oh, yeah.
Where in Jersey?
uh bridgewater okay you're part of the caucus i think i've seen you down like a route so i was right by medal and stadium or yeah yeah so you were in jersey for a bit yeah nice you like it there
nah nah
i mean
has love the fans but i mean i'm not i'm not an east coast guy yeah i live in arizona so i'd rather i'd rather go there i'll say this about jersey i grew up there spent 20 years um i would i wouldn't live there for entrepreneurship right but for raising a family i'd say it's decent okay you know solid.
Yeah.
Okay.
Got all the four seasons.
You're close to New York.
So it's all right.
But there's better states.
I agree with you.
Makes sense.
Yeah.
Jorge Masvodo said, I don't know how to play.
And I mean, it kind of looks like it because he got out.
Yeah, he got out.
But still, everyone says they don't know how to play.
Yeah.
Well, those are the ones you got to be careful of.
Very true.
Because they'll just do whatever they want.
Right.
So when you were on the Giants, you were living in Jersey, though?
Yeah, living in Jersey.
I was with the Giants for five years, won a Super Bowl my first year.
Was that your rookie year?
My rookie year.
Wow.
Yeah, yeah, it was crazy.
2011,
we, yeah, we played, we played Pages.
Pagers had Aaron Hernandez, Gronk, Ocho Cinco.
Damn.
Yeah, and all these guys.
And so.
And Brady, obviously.
But yeah, we won.
I mean,
it was 21-17, like four seconds left.
Brady throws a Helmer, and then it gets knocked down.
Crazy.
Yeah, the prayer wasn't.
You guys were probably heavily underdogs, right?
Oh, 100%.
100%.
And so, I mean,
we got in the playoffs with a 9-7 record.
And,
yeah.
And we had no business being in there, but we were in there.
Yeah, so you were underdog probably every game because you got in as probably the lowest seed, I'd imagine.
Yeah, we played a 12-4
Matt Ryan and the Falcons, and we beat them 17-3.
Then we go and play.
Aaron Rodgers, who they went 15-1 that season.
Damn.
Beat them.
Then we go and play the San Francisco 49ers when Alex Smith was a quarterback, beat them.
And then, yeah, we just, and then we beat the that's crazy.
Going through Rodgers, too.
Yeah, he's a Hall of Fame right there.
Top five quarterback all time and Brady.
Yeah,
I'd say he's not top five?
No, no, no.
I'd say he's top two.
Oh, Rogers.
Yeah.
Wow.
Steve's.
You got him about Brady?
Yeah.
I can read you.
I mean, I don't know.
It's tough.
I mean, it's almost like the NBA when, like, if you, if you ask, like, I'll ask everyone who, like, who's the best player?
Obviously, you hear LeBron or Jordan.
Yeah.
But then if you ask who's the most dominant, what do you think they say?
Jordan.
Dominant besides LeBron.
Oh, shock, shot.
Exactly.
That's what I'm saying.
And so I feel like Aaron is in his own category.
So, I mean, I would say best, I would say best quarterback.
Just like if Brady's under the, if Brady's under, under center, he doesn't scare me.
Really?
No.
No quarterback scares me because I'd rather be afraid of the wide receiver.
But if Aaron is under the center,
it's kind of scary because Aaron can put the ball back shoulder.
He can put it anywhere.
Like he's just, he's, he's, he, he's, he's so smart and I feel like he's talented.
Wow.
Yeah.
Yeah.
I mean, your perspective is important because you got the analysts that have their take on it, but you're actually playing with and against these people.
You know, it's like how I see NBA players talking about Kobe.
Yes, they do.
And they say, yeah.
They say he's that guy, but when you look at analysts, they don't even have him in the top 10.
A lot of people who they talk about and say that he's that guy in the NBA is Kyrie Irving.
Right.
Like, just everyone says, like, one-on-one, like, no, there's nobody else.
Like, that guy with the balls is absolutely.
You watch a lot of NBA?
Yeah, yeah, yeah.
Who do you got?
Uh, who's your team?
I don't have one.
You like players?
Yeah, yeah, yeah.
So you're a fan of the game.
Yeah, exactly.
Yeah, I think the NBA is more exciting to watch than football.
Really?
Yeah, 100%.
I mean,
the dunk is exciting.
Like, someone like a dunk, or
like, because the balls always move so like Steph Curry running around shooting a um, a three from however many foot out, or Dame Lillard with a sidestep to win a game, like that stuff's the only time we get that excitement is is a hell is a hellberry, like
right, and that's like a two percent chance, yeah.
And or like with UFC, like someone could be you want to feel like it's almost over.
Oh, no, it's not.
Like, you want to have that feeling like in football, you never really, you never, it takes time for it to be a slower game, yes, exactly.
And you see sports adapting them now.
MLB has a pitch clock now.
Yes, they do.
So do you think football will implement that?
No, I think they're more, I mean, what they're doing is, I mean, making the game more, more safer.
So you're not seeing a lot of hits, which I think a lot of people would love.
But it's getting more towards an offensive game because the NFL is starting to see more scoring, more people are watching versus they don't want a 10-3 game.
They want a 50-in-40 game because that means there's a lot of scoring, a lot of excitement.
Some of the scores this season, I'm like, is that a basketball Yeah, it's like 60 points.
I'm like, holy crap.
When you were playing, it was low scoring games.
Yeah, low scoring games.
Yeah, I feel like guys took more pride in defense,
which made it tougher for you, obviously.
You know, it was way more physical.
Right, exactly.
Which, um, which now, I mean, we're starting to see physical is probably not always, always the best.
Right.
So you'd be popping off if you played or not.
Yeah, I would.
I love it.
I love it.
Yeah.
Basketball, too, though.
I'm seeing a lot of people saying, like, yo, they're shooting 53s a game.
I know.
Like, you don't see any
pull-ups, any, like, mid-mid-range, no-midies.
It's either layup or threes.
But, yeah, I mean, people might blame Steph, but nah, I think
he definitely, I mean, played an impact in inspiring kids to pull up from logo and stuff.
Steph and Odell, like Odell with the one-handed catch
and Steph with the
half-court, basically threes.
Yeah, I think they've they've impacted like the younger generation.
Everyone does the one-hand catch now.
It's crazy.
So nuts.
I know it's early in the season, but there's a bet on Polymarket for who do you think is going to win the NBA title this year?
We're 15 games in.
Do you have a team that you lean towards?
I think Cavs is probably easy.
I think they just had their first loss to the Celtics.
Yeah.
I don't know.
I still, I think, I think the Lakers look
Lakers.
Yeah, I mean, that's a hot take.
They look solid.
I mean, with LeBron.
And I feel like things always work out for LeBron.
Like, how awesome would it be for LeBron to win a championship with his son?
I mean, I feel like
that could be the story.
Yes.
He always, it always works out for me.
I'd love to see him get one more.
So the top four teams right now are Celtics at 25%,
OKC at 15%, Cavs at 8%, and Knicks at 8%.
Knicks?
Yeah.
Okay.
On Polymarket, at least.
It's a site where you could bet on futures and stuff.
I like that.
I like that.
Yeah, the Knicks, yeah, with Brunson and those guys.
Yeah, that should be.
I like that.
I'm actually going to go to a game soon.
Oh, hell yeah.
Who do you think is going to be the NBA scoring leader this season?
Gosh, I got to.
Give me some time.
Right now, the top four are Tatum, Yannis, SGA, and Luca.
SGA is always up there.
He's nice.
I'm going to go Tatum.
Tatum?
Yeah, I think Tatum has a chip on his shoulder
with the Olympics stuff.
And
Jalen Brown winning the MVP.
I think he has fire in his eyes.
Yeah, there was a lot of politics with that Olympic team.
Did you witness out as a player a lot of of politics and business behind this behind the door?
100%.
I mean, everybody knows the best player usually isn't always playing.
It's
who has the most invested in them and stuff, because you can't just put $40 million
on the bench.
Like that guy,
whoever that person is, he has to play.
No offense, but look at Deshaun Watson.
I mean, I'm sure a lot of people are calling for his job and stuff like that.
But no, like this guy's getting guaranteed money.
He has to play.
So yeah, you'll see that for sure.
Yeah, from a business point of view, I get it.
But just like, if you want to win games, you can't let that get in the way, right?
Yeah, but you have to ask, like, are all these owners trying to win games?
So I don't think so.
Oh, I didn't even.
Yeah, that's.
I think some of the game to them might be just profiting.
Like, hey.
Right.
If they're looking at it just for making money, like, do they actually need?
But don't you make way more if you win?
Like, if you win a championship?
I don't know.
I think it probably makes your team more valuable because if you look at where the Warriors were when that guy bought the team and where they are now, I think it makes you more valuable.
But profiting,
I don't know.
That's a good point, though, because you see these smaller markets that really don't make moves.
Like they don't get big players.
And you ask yourself, oh, is that on purpose?
Yeah.
And also, I think some guys probably just
don't want to go there.
Like, they know, okay, if I go here, my career is going to die.
Damn.
Yeah, that must have been tough as a player, like kind of weighing your options, right?
Yeah, but I mean, if the money's right, you don't care.
Like, I always tell everyone there's always a cost for inconvenience.
Right.
So, no offense to Buffalo, but it's cold as heck out there.
But you could pay me enough to play in Buffalo and stuff like that.
I mean, you lost it 11 years.
Average NFL career is what, two years?
Two, three years, yep.
So you did well, man.
Well done.
Thank you.
Thank you.
What do you credit that to?
Nutrition,
nutrition, and obviously performance, like, and I would say maturity.
You don't stay around.
you don't stay around by being dumb and there's a saying in the NFL
tolerable until replaceable so they'll tolerate you but as soon as they can replace you then you're out of there and then also
I think I took very very good care of my body just by eating right like make sure I'm stretching and take and doing stuff after the games And then, yeah, and then playing well.
Was never like a high interception guy, but just always did enough to
grade out well.
Yeah.
Cause you probably saw a new locker room every year.
You probably saw so many new faces.
Yeah.
It's, I mean, it's such a revolving door.
I mean, even now, like, even at this tournament, like, there's guys, like you said, like old teammates.
I'm like, it takes a while, but it's like, oh, shoot.
Yeah.
We were like, like, you probably had a cup of coffee there.
I probably had a cup of coffee at your team.
But yeah, I remember you.
That's crazy, man.
Well, dude, it's been fun.
What are you working on next?
And where can people find you?
Yeah, so on all socials at Prince of Mukamara.
And then, like I said, my YouTube show
is called called Mr.
A Adventures.
I play a character.
It's an educational and entertainment show for kids.
One segment I'm excited about is called Mr.
A Chats.
And that's when I interview with pros.
And so we just got Amir Abdullah.
on an episode this past week and we got George Kittle
this past week too so we're gonna post some content with them so it's just a fun episode we ask them kid questions what was their favorite book in elementary school like your favorite touchdown dance and stuff like that.
So just have fun, loosen them up a little bit, and then we just hope the kids enjoyed it.
That's cool.
We'll link below.
Thanks for coming on, man.
It was fun.
Yep.