Buying Supercars, Becoming a Millionaire at 27 & Dark Side of Entrepreneurship | John Lee DSH #334

So you became a millionaire at 27.

Did you go to college?

I did.

And how was that experience?

Yeah, it was good.

It was great.

I didn't get the best grades.

But what I realized is that by going to school, you can actually be with people and also create that, you create the social skills.

School is not for education, it's for networking.

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And here's the episode.

Ladies and gentlemen, we got UK Leggie and John Lee in the building.

How's it going, man?

Hey, brother, how's it going?

Love the accent.

Yeah, thank you for having me.

Yeah, of course, man.

We've been talking for like five years.

I mean, five years going back and forth, back and forth, back and forth.

I remember the first DM I got from you about your jersey.

Yeah, I remember that.

That was my foot in the door with a lot of people, man.

Yeah.

And I think it's about finding that offer, right?

That's something you f ⁇ ed it with.

You've been able to offer value and really monetize it.

so when you were first starting out what was that first offer that caught fire for you first offer was really helping people and leading with value because look a lot of the times if you want to make money in business you got to first add value you want to make money you got to add other you got to add money to other people's bank accounts before you add it to yours right so for me it was like hey you want to come to me for advice and i started in real estate so you want to buy property okay let me know how like how you want to buy and so for me it's really finding out what people sort of want and how i can solve that problem.

Because one thing I guess I'm good at seeing is I can see the whole journey from A to Z and pick the holes.

And so that was kind of my value add to a lot of people.

It's like, I can see it from different angles.

Right.

But they would just see it from one angle.

How did you build that perspective or did you have it naturally?

Coaches, mentors, a lot of stage time or being in, you know, they say that you can learn something by doing.

or you can learn something by listening.

I was, I'm dyslexic, so I always like to do the things all the time.

Right.

So

I can feel it within my bones.

Right.

So that's why they say if you know something, but you don't do it, you don't know it.

Yeah.

They say you learn.

I saw some study when you're teaching something, you learn like faster.

Yeah.

But there's, Sean, there's three different ways.

Like you learn by seeing, you learn by doing, you learn by hearing, or you learn by environment when you're around people.

Right.

So when you're around people, a bit of that rubs off onto you.

Yeah.

So, and it just becomes your norm, like your norm.

Like, what is reality for one person is different to somebody else.

Like, when, you know, I remember the first ones first first time I heard someone made a million dollars in 24 hours.

I'm like there's no way

that's like a million dollars.

I don't make that in a year and that was about 20 years ago, but now you know you can do that in a weekend.

I've done it twice, dude.

It's crazy.

And then that becomes your new normal, right?

Yeah.

You got to get exposed to stuff.

Every time I go to a mastermind, my bar raises because you start getting complacent when you're grinding alone.

Yeah.

But when you get out there, you see people doing 10, 100 times better than you.

Absolutely.

It's definitely a wake-up call.

Yeah.

And then

what happens happens is it levels you up, becomes your norm, right?

Like when you know, my friend of mine said, you know, John, you can buy businesses without having to use any money.

I said, How?

He said, Well, you just use the company's cash flow.

I said, Well, why would anyone do that?

So, it's this normality, it's the same with real estate.

Why would someone sell their property half a million pounds off?

Right, right, but they're out there, right?

You just got to look for them, you got to find it, it has to become your new reality.

Yeah, what's the scene like in the UK?

Is it as entrepreneurial as the US?

No, no, not really, No.

It's very,

what's the word?

I find that when I come to the US, because I do a lot of talks all around the world.

And when I come to the US, the energy is there for it.

They're hungry for it.

Whereas in the UK, you tell them things a little bit skeptical.

And the same with Asia as well.

So I do, you know, talks all around the world.

So when I come to the US, it's actually one of my most favorite markets because when you tell someone something, their mind is already open.

It's not closed.

There's no objections that come out.

It's like, okay, you tell them a strategy.

It's it's okay how do i do it you do one two three okay brilliant let me do one first if i go into uk or asia so you tell them say hmm but what about this what about that so i i see is that i i definitely see the the differences between people wow that's interesting i wonder what causes that it must be some sort of programming by the media in that country right well i don't know in in the us when i come here it's i i feel that the energy is a lot higher like people respond people are excited like they feel you know the whole there's that whole thing you know know, the American dream.

Right.

So it's like this land of opportunity.

Whereas, you know, I'm, you know, I'm Asian, we're both Asian, right?

So, you know, our parents say, go to school, get a job, work for somebody else, and get into that corporate

sort of mindset and kind of work your way up.

We're not really, you know, come from a Chinese family.

It's not, you're not really supposed to become an entrepreneur.

No, definitely not.

Become an accountant, a doctor, a lawyer.

One of these three things, right?

Yeah.

Yeah.

So you became a millionaire at 27.

Did you go to college?

I did.

And how was that experience?

Yeah, it was great.

It was great.

I mean,

college, university, I wasn't that good at school.

So I didn't get the best grades.

But what I realized is that by going to school, you can actually be with people and also...

create that you create the social skills right you go there you know i i always kid around saying school is not for education it's for networking it's for social it's for socializing and and becoming

to be able to be with people i mean business is a people's game, right?

Yeah, no.

School taught me a lot of social skills, how to talk to girls, how to talk to guys, just networking.

It was great for that because I was an introvert growing up, heavy introvert, and school kind of forces you to get in social situations.

Correct.

Like, even though I was getting bullied, I still learned from those situations.

Yeah.

I mean, it's always a learning process.

Yeah.

So at 27, when you made that first million, was that real estate?

Real estate.

Got it.

And from there, you invested into info coaching, right?

Yes.

So, so I always say that business creates cash flow and the cash flow invested invested creates wealth right so i always say people go well john like how do i invest my money then well i call talk about the 30 30 30 10 strategy so all the money you earn put 30 into your own business 30 into other people's businesses because you don't have so much time 30 into some kind of a digital asset or physical asset things that put money in your pocket right and the last 10 is your moonshots Moonshots, interesting.

That's an interesting strategy.

I haven't heard that.

So when the 30% into other people's businesses, how are you finding those deals?

So by speaking events.

So I talk at events and I talk about, hey, by the way, and I literally say, if anyone here needs funding for the business or you want advisor equity or you need someone to guide you to, you know, get funding, do a road trip because I had my first IPO in 2019.

Wow.

So.

I know the whole process.

And so I just literally, and this is why in social media, I put a lot of content out there.

Yeah.

Because people will send me a message and say, oh, John, I've got this idea.

Like, what do you think?

And we give them some advice and we just take equity.

You were early on the content game man i was on your youtube you've been pushing videos for 10 years yes how did you have that foresight into that industry you know it's funny in real estate so what i realized at the time i mean google ads back then was it wasn't expensive but it wasn't cheap either i mean compared to what it is now

so as i started doing that i started to realize hold on a second like instead of me going knocking on people's doors trying to find deals i can just put one video out there and the deals will come to me so i i switch it the way way around so i started on youtube yeah many many years ago, as you mentioned.

But then I evolved.

And the mistake I make was not continuing with YouTube.

Consistency.

Yeah, correct.

Then I moved on to Facebook.

We got millions of people following there.

And then from Facebook, we then went on to Instagram, right?

And then Instagram to Clubhouse.

And so it kind of was this like journey of evolution.

But what I should have done is kept with all the platforms.

Because actually a lot of my deal flow came from YouTube.

So many of my deals come from social media.

It's crazy.

And people neglect it.

But it's like your resume these days.

It is.

So I've seen a shift in the market as well.

So when people come to say John like I want you to become an advisor for my company It's like well, how do you know how good you are?

Right.

So now it's like people need to experience you first and then they hire you

No, for real when someone applies to work with me or work for me I look at their Instagram That's like a huge indicator for me Yeah, about who they are on Instagram's blown.

You got like 11 million people.

It's amazing.

Yeah.

No, I literally don't even look at their resume.

I don't care.

Like I don't care whether I went to college or anything.

It's so funny.

And even Elon Musk, he doesn't care where his employees went to college.

So I see that, you know, coming from an Asian household where education is super important.

Yeah.

Are you going to place that importance on your kids?

Yes.

So you still believe in it?

I look.

I mean, I send my daughters to, you know, like good school, right?

But I know that the education may not be the thing that they want.

But it's the network that they...

For example, you know, if your kids go to Harvard, right?

And they make a market and they meet Mark Zookaboo when they have an idea in a dorm room for a social platform.

That could be one of the people that you could meet.

That's interesting.

What I realize is that from the schools, like the parents that send the kids to these schools, it's actually like a network.

A lot of the business deals that you meet people is like with parents from a casual conversation over a barbecue or from

your kids' play date.

Like deals happen from that.

So you see it as a mastermind almost?

Not intentionally, no.

Actually, my intention is to put my daughter in the best environment where she can thrive.

I love that point of view.

Yeah, that's not talked about because people see it from an educational standpoint only.

Correct.

But you see it as a networking and an atmosphere point of view.

Yeah, I mean, like, you know, if my daughter wants to do, you know, Stanford or Harvard or

Cambridge or an Oxford, like, you've got the people in there.

Like in the future, they'll be the future CEOs of these companies, future bankers of these banks or entrepreneurs where she'll have that network where she could, you know, be a seed investor in one in a friend's project.

right plus you have the alumni network too well you can always leverage that you know 70 of most unicorns currently come out of stanford are you serious yeah holy crap i did not know because they have the network wow you've got the vcs just down the road yeah you have the talent then you've got the schools dude

you have shifted my opinion of college i'm not gonna lie because i was super against it but now i can see where you're at and and meet you in the middle yeah i mean a lot of the a lot of the unicorns that come out of the because

don't forget it's all about ecosystem.

Yeah.

You've got to hang around the right people.

You know, there's, I mean, you've got an incredible network, right?

Right.

So you know the people you're one phone call away from, you know, A16Z or you're one phone call away from a founder who's already gained traction.

Yeah.

A lot of these people

within that network, they like, think about it.

It costs a lot of money to go to these schools, right?

And it's normally rich

parents normally, unless you've got a scholarship, that send the kids there.

So one day you're talking to your friend, oh, I've got this idea, start this unicorn, or this idea for this, it can disrupt this.

Sure, just get your dad to write a check, court of England, bang.

You see what I mean?

It's like, to them, it's like pocket change.

Right.

You see what I mean?

Dude, I love that.

I'm going to second guess where I send my kids now.

Thank you.

Yeah.

No, seriously.

Now, you're around a lot of billionaires, deck of millionaires, a lot of successful people.

Is there anything you've noticed, tangible things that people can do watching this to get to that point?

Honestly, like, a lot of the billionaires I know, they ask me more questions than I ask them.

Wow.

Right.

And I'm like,

I was like, God, like, you're a billionaire.

Well, he asked me, you know why?

What I realized, they're all curious.

They're all learning.

Very humble.

What I find is that the millionaires are the ones that have the ego.

Right.

Right?

They're like, oh, I've got everything.

And, oh, I'm so big.

But no, it's actually being humble and being down to earth and just having that thirst to learn and to become a student.

There's always that saying, right?

When the student is ready, the master will show.

So you have to be able to find that balance of always learning.

Because when you learn, you grow.

Your business can only grow to as big as you can grow.

You're limited by your own thinking.

The problems that

cause problems cannot be solved by the same level of thinking.

So you've got to find people who can break that mold.

That's why when you ask me, how do I learn this stuff?

I hang around the right people.

I've got some of my friends buying mines and

extracting minerals from

ground that no one can see.

So he's having the eye for it as well.

Yeah.

Now these people, these super successful people, they're getting approached by all sorts of deals, all sorts of people, trying to take advantage of them.

What makes you kind of enter their space and they want to hang out with you?

Honestly, all the celebrities that come to me is they just, they see my content.

Like, you know, for example, there's a, you know, very,

I'll show you later.

But we had this big A-list celebrity come to me and this person wanted a device in real estate because they saw one of my videos in real estate.

So they invited me for dinner.

I'm like, yes, let's have dinner because I was very curious.

So what I find is, is this whole strategy of the MMM message market match, when you put your message out there It matches the market It connects So it draws it to you And if you look at the people following me on on Instagram You'll see some of these big shots like world athletes Because they get to see the content that I'm putting out that attracts it so like you mentioned at the start of this podcast It's leading with a value first.

Right.

Yeah.

Value and content is so crucial these days.

Yeah.

If not, you're going to be reaching out to people instead of them coming to you.

Like I said.

Yeah.

What opportunities are you focused on next year for 2024?

2024 is all about mass

into the market of finding people who have great ideas and basically unicorn hunting.

So you're at the point now where you've made your money.

Now you're just looking to have your money work for you.

Yeah, but not only that, it's finding people who've got great ideas as well.

Like I like things that are disruptive.

I like things to put something to the market that is different.

Like I've invested in a lot of AI companies recently.

Even before AI got big, investing in you.

So you had that foresight early.

Well, I was hanging around friends.

Right.

Not hanging around with friends who in Silicon Valley.

So when I'm spending time with them, they tell me about these things.

They're friends with the founders.

That's how you get into it.

Did you invest in OpenAI?

No.

There's another one.

But very close.

Nice.

But I invested in SpaceX.

Nice.

Yeah.

So is there any niche you specifically focus on or are you just open to like all sorts of stuff?

When I invest, I want to look at different verticals.

Because when you're buying a couple, okay, here's a strategy, right?

So this is a strategy I look for my billionaire.

You can make a lot of money starting your own business, right?

You can turn a lot of revenue.

You can sell it and exit.

That's great.

But to be strategic, what you want to do is you want to look at companies.

When you find a company, then you go, actually, let's say this is all AI-based.

That's why you're seeing a lot of these VCs now buying website companies, sticking AI in it, and getting 10 times multiple.

So what you do is you start with the base and now you look for...

acquisitions and targets.

So you say, let's say this company is doing a million and this one's doing 10.

To take this from one to 10 is a lot of work.

right?

Right.

But if I get this 10, I put it in, it's worth 11 million now.

Save time.

Right.

So I say, I'll buy a company for it's worth 10.

I'll give you 15.

Right.

I'll give you 20.

Whoa.

Right.

So you're overpaying.

Well, yeah, but here's how it works.

So you put the company in, you keep doing it until you roll it up to a big company.

Then what happens?

You take your company public, right?

And you have warrants, which means you can sell the shares.

Let's say a share is a dollar now, but I let you sell it at $10 the moment on IPO.

So that's why you get this

basically pump and dump, right?

So all the companies in here will dump all the shares, right?

You get all the money because now you get your 20 million.

Guess what?

Share price is low.

Now I acquire all the companies.

I own the whole thing now.

Oh my gosh.

That's brilliant.

My billionaire friends, this is what they teach me.

Wow.

There's levels to the game, man.

I'm telling you.

Yeah, I've seen these companies that go out and acquire companies doing X amount of revenue, stack them all up into one and then go public.

I never understood that side of it, though.

We're not even talking about tokenization yet.

That's another level.

Oh, yeah.

Dude, that's crazy.

So, is becoming a billionaire one of your goals?

For me, it's not about making that billion-dollar status.

But for me, it's about impact, right?

Because if you have a billion dollars, you can impact more people.

Right.

It's to get your message out there.

You know, so that's like the more money you have, the more impact you can make.

Yeah.

You know, they say you want to become a millionaire, change a million lives.

You want to become a billionaire, change a billion lives.

So that for me is, I mean, it's a nice goal to have.

Yeah.

Yeah.

But it's not for the money.

absolutely it's for the impact so growing up what role was money in your life was it important well in asian company you know

when your parents are saying like safe a rainy day which is like the worst advice terrible advice worst advice or or another worst advice i had is oh you know what only buy things that you can afford to buy yeah like if you got the cash to buy it then now you're not gearing or leveraging some people say only buy if you could buy it twice

i disagree with that i disagree like if you're gonna buy it like i have a a friends that buy hotels.

Yeah.

Right?

That, like, for example, a friend of mine just built a hotel in Japan, 420 million.

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Yeah.

He didn't put 420 million of his own money in there.

He raised it.

You raised a lot of it.

Right.

Right?

Like, and so

when people say that, they don't understand the capital game, right?

Capital game is knowing what to, for example, you know, some of the guys out there was asking me, well, how do I buy real estate?

This is the guy out there who's buying property like 25 million.

I said, well, if you get it 30% off, you get it for free.

So, how does that work?

Because you can gear up to 70%.

Right?

So, so, so, if it's worth, let's, okay, let's keep numbers simple.

Let's say it's a million, right?

You buy it for 700,000, right?

You're gearing up to 70%.

So, you buy, you buy cash, right?

700,000, you refinance at the full value, you get it for free.

Wow.

so you're basically saying you put in 700 you refi at a million and then you get back 300k no you get back 700,000 get back 700,000 yeah

and you still have all the equity yeah wow and now you're cash flowing now that's crazy right so there's all these different things that that's why when people come to me it's like well John how do I make how do I create a business that makes cash flow and once I've got the cash flow how do I invest it

So these are the things that that's why I put my content out there.

That's why I do these talks all around the world in front of thousands of people.

And that's how I create deal flow.

So from people watching this, I'm guaranteeing someone's going to reach out and say, John, I've got this idea for this.

Would you be a seed round investor or a series A or Series B?

Would you advise and for advise requity?

Yeah.

Right.

As a minority.

So like things like that.

And then you build all that up.

So when you get first insight into all these companies, you can now create that ecosystem to feed one into the other.

I love it.

Sounds like you've really found a great balance with your life and business.

I love it.

I love doing it.

You can probably tell.

Yeah, I can't do it.

I get excited about it because it's solving problems.

Most people don't.

But you're like, in your passion, like you're really passionate about it.

I love it.

I love to travel.

I love to impact.

And I love to see what is like, if something, when someone says it can't be solved, there's got to be a way to solve it.

There's got to be some way around it.

I mean, I may not have the answer straight up, but I'll find a way or I'll know someone who's got the answer to it.

Positive mindset, man.

Let's talk about the dark side of entrepreneurship, though, because those first few years were probably tough, right?

Yes.

Yeah.

What did you have to go through?

Sacrificed a lot lot of nights out uh become a loner uh no friends yeah literally like no friends same um what else just sleepless nights knowing you know how

how like how am i going to keep the lights on right you know there's one time i bought too many properties and that time i was like holy shit was this in 08 yeah um no 2009 i bought a lot of my properties in 2008 and nine and ten when i geared up a lot because i bought 35 houses in six months wow right so i bought too much because i was because I found a way to finance them without putting my money in.

Yeah.

Right.

You know, there was different strategies that you can use.

But what I realized was that, hmm, like

it was a lesson to not be too greedy.

I think when you grow too quick, it's a problem.

Same with companies.

Companies get a big chunk of funding.

They scale up.

They have all.

They get the offices.

They get the teams.

They're not lean.

Now you've got your costs are going up.

Your revenue is going up.

But what happens?

Happens.

Yeah.

Something like that.

Like you get a disruptive thing that comes in that no one's ever experienced.

Yeah.

And then what happens?

Now your revenue drops and you still got the costs.

Dude, I just saw a billionaire on My First Million podcast talk about this.

He actually doesn't even fund any of his companies, even though he's a billionaire because he wants to lean startup mindset.

Because the problem with funding is, like you said, there's so many problems that can happen.

Well, it's a moral hazard, isn't it?

Yeah.

It's like, oh, you got this money.

So now

they're not using ways to growth hack it.

And employees are not as motivated.

Right.

They're getting a salary now.

They don't care.

Right.

Yeah.

Yeah.

It's a balance.

Definitely is.

What companies are you mainly focused on right now?

AI,

businesses that can evolve into AI.

So basically boring businesses that are not tech ready.

Okay.

Right.

So if they, because look, if you look at businesses, they've got revenue, they've got customers, they've got equity, as in like brand equity, but they haven't yet made that leap into the market.

They haven't incorporated AI in there.

Like for example, like a lot of the coaching companies.

If you look at all the coaching companies, someone who's a coach can only coach one or two or three or four or five people, 100 people max, one-on-one.

What if you can turn that person into an AI?

Take their knowledge, dump it, train, you know, hey gem for a thousand hours, two thousand hours, and now you've now just basically systemized that person's life.

They can ask that person any question and they'll be able to answer it on the app.

Now they free up their time, right?

And you just take a portion of a percentage of all the money that they got from that.

AI is going to change the coaching space.

Have you trained yours yet?

It's almost there.

Wow.

So you need 1,000 or 2,000 hours?

Well, I've actually trained mine to translate.

Oh, I've seen that.

Languages, right?

Yeah.

So you can talk in 100 different languages all from you just saying it once in English.

Yeah, and you can also do it in real time as well.

Yeah.

Right.

So for example, Zoom has a esophagic called wordly.ai.

If I put that on there and I'm, you know, let's say you're in Shanghai, you can select

Mandarin.

So when I speak in English, you'll hear it in Mandarin in my voice.

It'll clone my voice.

It'll do

speech to text, English, text to translation, Chinese, or Mandarin, and Mandarin voice cloned back into speech in real time.

Bro, that is massive, especially for scaling your brand now.

Like,

we're English speaking.

Yeah.

But we can easily go into South America.

We can go to Japan, Hong Kong.

Yeah.

You know, anywhere.

This is huge for podcasting, for everything online.

We can literally take this.

So once it's done, sending me, I'll translate into lots of different languages post it up there

so actually your channel should be 52 different languages wow so you know you know you got digital social hour uh us digital social hour china digital social hour you know dubai yeah and it's just you and i will be talking in like in arabic that's so cool i'm definitely gonna make channels for the top five languages spanish mandarin whatever else is after that there's no reason why not to it's barely any work on our end you just stick it in press the button yeah and now you reach millions of more different people.

Exactly.

Because they couldn't understand English.

Wow.

You've interviewed some amazing people, dude.

I gotta, I gotta hear some of these.

You had

Jimmy Chu on your show, right?

What did you learn from him?

The most humble person I've ever met.

Wow.

Like, so humble.

He's a billionaire.

I mean,

Jimmy sold it.

He actually sold his company earlier on, actually.

Oh, okay.

But the actual brand that's sold, you know, as you know, probably Michael Kors

had purchased that company.

Yeah.

But

when I look at entrepreneurs, i see the passion of what they first started like for example when i go to his house i can you know he's he's always drawing shoes

right so that's just and this is what many many many years on you know so for me it's finding people have that true passion when you're truly passionate about something like really people like anyone listening to this they want to start a business find out what you're really good at triple down it not double triple down on it and all the other things get other people to do absolutely people try to do everything you can't yeah you can't you can only do it's only there's only so much time.

And if the passion's not there, it'll show in the business, too.

You got it.

Yeah.

What about Jay Shetty?

What did you learn from him?

Oh, Jay's amazing.

He taught me a lot of stuff with viral content.

Yeah.

Actually, he and I decided to

do a podcast one time.

I flew over to his place in LA.

And one of the things that Jay taught me, he said, look, he said, bro, I see all your content because he never seen me speak on stage before.

And one thing he said to me, he said, bro, your social media does not

relate to how you speak on stage.

What do you mean?

And he said, look, when you speak on stage, you have passion, you have this charisma, you've got this fire in your belly.

But when I watch this video, it's very, like, he said it in a nice way, kind of boring.

Yeah.

So he said, what you need to do is film yourself on stage and put it on social media.

And I just looked, I just put one of it.

It's like, just hit a million views.

Wow.

Right?

It's just like, so that's what I've been doing now.

Yeah.

So one thing I learned from Jay is that consistent social media.

I mean, he said to me, and this is funny, because I was in Dubai with him as well.

he and he now were keynoting at an event in dubai and he said to me you know bro like it's peep like you've got such good content but people actually won't remember what you say

i said what do you mean he says people don't remember what you say they'll remember how you feel

wow that's why if you look at any one of his videos the music you always feel something Wow.

So he's doing some subconscious stuff.

He's, I mean, he's a master.

He's like the ultimate master at social media.

It also helps when you have blue eyes and look like that.

But I mean, he taught me a lot of stuff on social.

I got to give a lot of credit to Jay.

That's awesome.

He's, you know, we message back and forth a few times, and it's like, oh, yeah, bro, you should do this.

This is massive and it's good.

I tried this out.

But yeah, he's incredible.

Yeah.

Lastly, let's dive into Jim Quick, the man.

Oh, I was just with Jim actually in Toronto.

Love that, dude.

What did you learn from him?

Jim is, again, another incredible human being who's just

what's the word?

He's just so present with you.

Like when you're with him, he's just like, just he just gives you so much attention.

But what I love about him is like

he's very

strategic, but also very heart-centered at the same time.

And one thing I learned from Jay, sorry, from Jim is just like kind of slow down a little bit.

Just take things a little bit.

And of course, I've been through his whole memory program as well.

And it's funny because he spoke at one of my events probably seven or eight years ago.

Wow.

And he actually was, you know, he's talking, he did this incredible thing thing where

he was, there was probably 500 people in the audience.

He said, okay, give me 50 random numbers, random.

Yeah.

Right.

Like, okay, 10, 6, 8, 15, 24, da, da, da, da.

You know what he did?

Right after it, he did it in sequential order.

No way.

And he did it the other way around.

That's insane.

It was insane.

I was like, okay, I got to learn this stuff.

That's so nuts.

So in my own event, I bought his course.

Wow.

I mean, his memory is the best I've ever seen.

He's amazing.

He's always learning stuff as well.

He's always got new things.

He's actually got got an incredible book come out called Limitless.

It's got a second edition.

I got to read that.

I read the first one.

It was great.

It's amazing.

Are you big on books?

I like books, but I don't read them.

I listen to them.

Audiobooks.

I'm dyslexic.

Same.

Yeah, I can't read them.

I don't have the attention span.

But audiobooks in the car is a deadly combo.

Or walks.

I highly recommend people go for walks.

20 minutes in the morning, you get the light, sun on your face.

So now you've got, you know, some.

I don't know.

I don't know what the exact science is, but when you have sun in your face, it kind of like regulates your nervous system.

For sure.

Yeah.

I don't know what it is.

I know some of my biohacking friends.

Yeah, just go out and get sun in your face.

Like, okay, cool.

I know what you mean.

Yeah.

Yeah.

So speaking of walks, you're big on supercars.

I like supercars.

Why do you buy those?

Actually, I don't buy them to drive.

Yeah.

I buy them to hold as value and then flip.

So for example, every time I bought Lamborghini, I've always made money on it.

Really?

Yeah.

I thought you lose money on that.

No, no, no, no.

Nope.

Nope.

Why?

So, okay, let's take Lamborghini Urus, right?

So Lamborghini Urus costs around $220,000, $2.30, depending if you have the exhaust or not.

Exhaust, you're putting the 15,000 on, right?

But now, if you order a Lamborghini, it's going to take you at least

18 months to two years for it to arrive.

Wow.

Right.

So what happens is, for example, the new one we ordered, it's going to be like we pay like 280 for it, but they're selling for 350.

Now, now you don't buy it to flip.

You don't want to do that.

You want to buy it, drive it for a year or two, sell it, and make more money back.

Dude, I thought you'd lose money on those.

That's insane.

My Lamborghini Inventor, my Lamborghini Inventor.s bought it for $235, sold it for 280.

Wow.

Right.

And I held it for two and a half years.

Dude, you're changing a lot of my opinions today.

My new, so we just ordered the Lamborghini Revoluto.

Okay.

The new ones, like half a million pounds.

But when that comes out, they'll be valued at like 700, 750.

Damn.

Right?

What did you do?

That's 550.

What?

Yeah.

Dude, do you have to put all the money down there?

Nope.

Nope.

Really?

Nope.

So it seems like a no-brainer.

I don't understand why everyone doesn't do it.

Because they, like you said, they think you lose money on it.

There's certain...

You have to know what's like, forget watches for example yeah right if you buy the right watch you buy the right car like again i just buy it i drive it a little bit put in the garage take out on weekends but i don't really put that much mileage on it yeah but i know that if you put your money into it again it's an asset right it's a toy that you can play with and it gives you money back why not so you figured out a way to turn typical liabilities into assets for and it's a marketing play yeah and it's a write-off yeah but i'll tell you that the secret is having a relationship with the dealers right right you got to have the relationship.

You can't just go in and buy Lamborghini, right?

They'll give you, if you want the top one, you have to buy this one first.

Right.

Right.

And then you got to build a relationship.

And you got to show that you're not just a flipper.

Yeah.

Like watch companies, they won't give you a watch if they know you're a flipper.

I know.

I've tried going to Rolex.

Yeah.

All empty.

All empty.

Right.

So you, you, so, for example, if you want a top model, you, you wear the watch next time you go in.

Yeah.

You see you still got it.

I did that.

Plus my friend's a high roller.

So they offer him stuff all the time.

Bought two through him.

Yeah.

It's all about relationships, man.

It's all relationships, but that's business, isn't it, Sean?

Yeah, right.

I mean, you and I, it's been five years, and this is the first time I've seen you in person.

I've been following you on social media and seeing the stuff you're getting up to, and just seeing how you've evolved.

Wow, wow, Sean's killing it.

Yeah, but no, relationships are everything because there's only so much you can do on your own.

And that was the mistake I made first.

On I was in my room for two, three years by myself.

You can only do so much doing that.

You got to build the network.

Yeah.

And you got to put the time in.

Like people say, for example, after this, I fly back to London and then I'll fly to Singapore for a day.

Wow.

I'm back.

So I'm going from literally across the globe.

Yeah.

Right.

So that's like, well, it's going to be a speech.

It's going to be 10.

Yeah, it's going to be 10.

That's going to be a 22-hour flight.

Yeah.

Right.

I'm flying for one day.

And people think I'm crazy.

Why would you fly 22 hours for one day?

Because when I speak in front of 400 people,

my business partners, and by the way, they've purchased hundreds of million dollars worth of real estate.

Wow.

Right.

So guess who gets the deals when I'm with them?

Right?

Yeah.

That's how it works.

Like a 22-hour flight there is worth building that relationship, showing commitment.

Yeah, you talk about the importance of collaboration, right?

And that's been an integral part of your growth.

Everything is collaboration.

I mean, like, before I came here, I was in the car, driver brought me here, did a little story.

I tagged you in the post.

You'll probably reshare that to your 11 million followers.

They'll come to me.

My followers will come to you.

That's how it works.

Yeah.

Right?

You always want to help promote people.

Yeah.

I love that.

Do you fear anything in life?

That's a good question.

I just, I mean, I just want my family to be to be well.

Right.

Safety.

Safety.

Yeah.

There's certain, we're a target, let's be honest.

We wear an AP in public, especially in LA or something, we might get robbed.

Well, I got a little strategy for you there.

Yeah.

So what you do is you have your real watch collection in the safes.

So

safety deposit boxes.

And then the ones that you're really expensive ones.

I know my friends, they wear the fakes.

Really?

Yeah, so they buy the real version, the fake version.

But can't people tell it's fake?

No.

Wow.

No.

So that's what what so you have your real ones and you have your fake ones interesting maybe i should do that i just don't want to be a target dude in la like dude you do have you have 11 million followers they broke into my car in la yeah what they broke into my car in la they they stalked me on social media and broke in

so there's a few things so i have a friend actually he i need to introduce you to my friend jeff yeah so he works with a lot of like sas you know marine like proper you know self-defense i think all entrepreneurs needs to go through this yeah like self-defense self-defense.

For sure.

Right.

Not just self-defense and self-defense.

Like, someone puts a gun on your own knife and like, what do you do?

Right.

If someone's following you on the car, go a different way.

Right.

And do you know what you're supposed to do as well when, okay, if someone's following, let's say you're driving a Lambo, right?

And you notice someone's following you.

What do you do?

Do you try to lose them?

No?

What do you do?

Drive to the police station.

Oh, interesting.

Yeah, that's probably the smartest move.

Right?

So this thing's like this or like safety driving.

Like, for example, if you go right, you know, you're not supposed to go so close to a bumper because you get boxed in.

So what you do is you drive just enough so you can see the tires in front of you because then you can go left or you can go right.

Interesting.

Right.

So my friend as well, he's like super rich.

He'll never sit with his back to the door in a restaurant.

He always has to see the door.

I saw Andrew Tate does that too.

Yeah.

Yeah.

So there's all these like safety sort of SAS, you know, under-the-radar self-defense.

Actually, there should be a self-defense for entrepreneurs.

No, there should be, man.

I heard the UK is bad, actually.

Is that true?

UK is really bad.

I can't wear this in London.

Wow.

That's a shame, man.

Yeah.

I just put my Apple Watch on.

Well, John, it's been fun, man.

Anything you want to promote or close off with?

I just look, if people, you know, want to learn more on this stuff, if you know, if they kind of follow me on social, we do run a lot of events as well.

They can head over to johnleeevent.com.

Cool.

JohnleyEvent.com.

We'll put it in the description.

Yeah, and we have a lot of events coming up and it'll be free for your community.

I love it, man.

Thanks so much.

And are they all in the UK?

All those events.

Oh, no, no, they're virtual.

Oh, the virtual virtual events.

Okay, cool.

Yeah.

Yeah, we'll put the link in the description.

Thanks so much for coming on, man.

Awesome brother.

Yeah.

Appreciate it.

Thanks for watching, guys.

And I'll see you next time.