HOW TO BE FAMOUS WITH CELEBRITY COACH WHITNEY ULAND

My guest today, Whitney Uland, is a celebrity life coach and course creator and former actor. In her signature mentorship program, The Self-Made Celebrity, she teaches clients around the world how to tap into their celebrity energy so they can create the life and careers that they know they're meant for.
So if you ever wondered, can I be famous? Well, according to Whitney, Yes, you can.

She has a really fun podcast herself called How to Be Famous. I absolutely love her videos.
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Check it out, guys. Whitney, welcome to Cat on the Luz.
It's such an honor to have you. Thank you so much for having me.
I'm so excited to be here. I'm very excited to have you.
I know how busy you are. And I told you off camera, I'm a huge fan of your work because I found you on Insta.
I love your energy and I love your videos. I think you're awesome.
Oh, thank you so much. That means a lot to me.
So we're going to do this fast and furious because I told you I have 10 million questions because your work is so rich. But before we start, I want to mention something.
Today would have been Matthew Perry's birthday. I think he would be turning, I think, 55 if I'm not wrong.
Wow. And it And coincidentally, we're going to talk about fame, about celebrity, about how to become.

If you're interested in becoming famous, you're a fabulous coach.

And it's interesting how I think if you don't have a great head on your shoulders, it can affect you so negatively as unfortunately it did with him.

So first of all, I want to dedicate this episode to him because I did know him personally.

We had friends in common.

I saw him a few months before he died on his book signing and I was shocked because he was not well. He was obviously drugged and it made me so sad because I actually did a video about it on my Instagram.
Like, it's a dog and pony show because they obviously his handlers can see like that he's not well and he's like he could barely you know sign the books and say hello so my heart goes out to his friends and family today and to everybody fighting for addiction so that being said I think this would be the first question for you before we dive more into what you how do you think like I said

some people have a great head on their shoulders, but a lot of people don't. And fame, celebrity changes your life like upside down.
Oh my God, yes. So would you have a tip or anything to somebody out there listening that is interested in becoming a celebrity, that is interested in becoming famous, that are afraid of this bad side effects.
Yes. So, yeah.
And I think that's such a huge part of my mission is because, as you mentioned, you know, fame creates a quantum leap in your life. Everything changes all at once, right? And not just in terms of like money and visibility, but your friends start treating you differently.
Your family starts treating you differently. You're just kind of under a microscope.
I don't think that fame in and of itself changes people, but it changes your life. And if you don't have a good head on your shoulders, you don't have a good community, you don't have a good support system, that is really damaging.
And I work with clients kind of all over from people who are just starting out to those red carpet celebs. And it's a lot of the people who are at the top of their game.
They unfortunately have chased fame, hoping that it would fill a void for them. Oh, yeah.
Right. And thinking like, oh, once I get to this result, then I'll be happy.
Yeah. And then they're even more depressed because they got they it's like they achieved all of their goals.
And now what? You don't get that. Yeah.
And so the work that I do and I mean, what I would recommend to anyone who wants to live live and I always say, you know, fame is just the resource of having people's attention. And now we can have this, you know, self-made celebrity and whatever that looks like for you.
Right. Not not everyone wants to be on the red carpet.
Some people just want an Instagram following for their business or whatever. But really building that really solid mental foundation and that emotional foundation, because at the end of the day, that's really all that you have to lean on.
And we're really just not equipped to be able to handle that much attention right at once. Yeah, the scrutiny.
And I can speak for me and I think for you as well. We are not like major celebrities, but we are very public, right? We do 10 million videos on social media, the podcast.
And I went back to acting after not being able to do it for 14 years during my very abusive marriage. Now I'm doing what I love, which is indie movies.
But just my work alone, yeah, we get backlash. Like you said, people change the way they treat you.
Some people take the time to write nasty comments, which always blows my mind. Like, really, you don't have anything better to do with your life? If you don't like it, go follow somebody else.
It amazes me. Same.
Right. But I can imagine like you do a project that actually becomes huge and famous, then the scrutiny is multiplied by millions.
Yes. And if you don't know how to deal with that, you can be in a lot of trouble.
Yes. And I think it's also, you know, if we kind of think of like that more traditional, like old Hollywood fame, there almost is a level of being able to hide behind, you know, there's a production company putting your work out.
There's companies, there's, you know, there's ad revenue, there's. You'll have a team.
And I think a lot of my social media clients almost see the backlash a lot more because it's so close, right? And you have to continue. It's not like people are coming on set and telling you terrible things, but they are coming to your social media and telling you those terrible things.

Yeah, it's like they feel they know us, right, which is something we have to do. Like I always say that we have to open the window into our lives a little bit and show our work in the business because that's how our work grows.
Yeah, that's what it is. That's how we promote it.
But at the same time, people out there that know nothing about our personal lives, our struggles, while we go through the behind the scenes of our work,

they feel like, you know, it's their job or whatever you call it to criticize. Yeah.
And it can be really tough. It can be really tough.
And, you know, I grew up with a dad who was he was very I believe he died with a pretty significant amount of depression. And it was interesting because he was a troll.
And so he was someone who he consumed the news all day and then he had his own twitter following where he would go and attack the people that had come on and whatever and so i think in that sense even it doesn't always make it harder when i receive it myself but having seen kind of this behind the scenes look it's like that is something that people are doing when they don't feel a sense of control in their own lives and they do feel

entitled. And it gives them this little power dopamine hit where they just feel like they're

invincible for a second. I feel honestly, and I know a lot of people think I'm crazy when I say

that, when I read something really nasty about my work or myself, I'm even nicer to that person. You know, some people get really bothered by trolls.
They get like personally offended. I feel sorry for them.
I'm like, oh, my God, I'm sending you so much love. Thank you for commenting.
Thank you for the engagement. And then they're like, I don't need your love.
I'm like, I think you need it even more. I feel it's something that they hate about their own lives.
Exactly. And it's like an escape valve or something criticizing other people's work.
Yeah. And people, you know, they get a rise out of that and they don't, you know, it is they're deeply unsettled when that's received with love and when it's received with kindness.
That's my strategy. Yeah.
And I have a lot of clients who actually use that strategy as well. And some of them have said that their trolls have become their biggest fans.
Yeah. I'm like, hey, dude, there are maybe four billion accounts.
I don't even know. Like, if you don't like mine, go look at somebody else.
Yeah. I love you.
Now, let's dive into your work because I have so many questions. We would need like three hours for this podcast.
Let's talk about the it fact, because on your course, course i was watching a lot of your videos i was trying to learn and educate myself super interesting you say like and you even created the the academy the website how to become a celebrity i personally think and i grew up in the entertainment industry my dad was a producer i worked on and off with something tv TV, commercials, on and off my whole life. I think some people have it.
You do. OK.
Like, I think it's something in our blood. Like, for example, how you look great on video or how much you love the camera and the camera loves you back.
Yeah. Or you want the attention.
All of these things. I think you either have it or you don't.
And I know you're going to disagree with me, right? You're going to tell me that you think you can tap that into someone. So tell me, tell me.
Yeah. So I think there's kind of, you know, the idea of like, are you familiar with like the idea of Nepo babies? Yes, of course.
So everyone right now specifically loves to hate on Nepo babies and say, oh, they just had everything handed to them. Good for them.
Good for them, right? But what I think the real privilege of being a Nepo baby is something that I would say it sounds like you maybe got looked into, which is just seeing that being in this industry and having attention is something that's safe for you. So if it's something that you grew up around and you saw and maybe your family supported in some way, shape, form, then it just you did just naturally feel safe being seen by massive amounts of people.
And so there definitely are people that just innately have that. It wasn't, you know, pulled out of them or whatever.
But essentially what I teach my clients is that it is a skill that you can learn. And it's kind of like I like to like ascribe it to the mountains.
And sometimes the mountains are covered by fog but that doesn't mean that the mountains disappear when the just because we can't see them right it's the same with our it factors everyone has access to that but sometimes it gets clouded by this fog and the fog is fear and specifically the fear of being seen so you know our brains we've evolved from the brains of cavemen and women and their job was just to stay alive right don't go Don't go out of the tribe. Don't go out and upset anyone because then we would be susceptible.
We'd have to find our own food, find our own shelter. We could be attacked by a bear.
So we have these really strong primitive instincts to go with our community. Now, this is a problem for three reasons if you do want to have the effect or if you do want to be a celebrity because, for one, our brains are going to avoid anything that feels confusing or anything that feels dangerous, right? And being famous, being in the public eye, our brains can perceive as being dangerous, right? The scrutiny is like, yeah, you better have thick skin.
You have to have the thick skin. But also I think there's, you know, I grew up with the 24-hour news cycle on.
I learned about stranger danger very early on, right? And being taught like, oh, the world is a scary place. That's going to make me not feel like I'm safe being seen.
The second reason is going to be if your family, your friends, your community don't understand what you're doing or they don't support you, then, you know, you are subconsciously not going to feel safe doing anything that's going to create separation between you and your community. Then the third is going to be past negative experiences.
So maybe if someone's their first try, you know, public speaking, they got booed off the stage, they're subconsciously going to learn. It's not safe for me to do this anymore.
And a lot of these things happen in childhood. So the work that I do is helping people remove these blocks so that we can clear the fog so that you can feel safe being seen.
Yeah. So, but let's see, we live in LA, right?

Hollywood land.

Thousands and thousands of people show up every day. And I think most of them have this illusion in their head, like, oh, I'm going to try it out for a year and I'm going to be famous and that's it.
And if it doesn't work out, I'm going to go back. And it's not like that.
You know, sometimes it takes a long time and a ton of work, as we know. But out of these thousands of people, very few actually succeed in the business of being a celebrity or being famous or being an actor, an entertainer.
Don't you think so? What would you say is the main reason? Don't you think it's because most of these people don't have it, what it takes? I think it's a combination. And I think, I mean, listen, let's just assume that all these people are talented, which we're, you know, that's kind of like beyond my purview.
Right. Deciding whether or not someone's talented.
But I do think that it's not always the most talented people who make it. That I agree.
Yeah. It's like the people who have that it factor and also are willing to stick it out.
Because I think like I remember there was this boy I had such a big crush on in college so talented so magnetic but he just was kind of lazy right and he really just wasn't willing to stick it out but I do think that the reason that some people do make it is because they're magnetic and because they're unafraid of being seen and they know not only how to tap tap into that. So I'm just going to go a little bit of a dive.
So the way that I like to define the it factor, which is what I call celebrity energy, it's a hyper present state. It's a state where you are in your flow and where you are in your genus.
That's a really magnetic thing to watch. I'm sure you know this as an actress, that when you're doing a scene with a dog or a baby, everyone wants to watch the dog and everyone wants to watch the baby, right? And it doesn't matter.
You can be crying your eyes out, but they pull focus because they are so present. And so the work of, you know, even being an actor, I'm sure you've experienced this, your best scenes, it's like the camera cuts and they say, how was that scene? And you're like, I don't know, right? It's like you're just in such a flow state.
And so many artists, creatives, influencers, they know how to do that during their talent while they're performing, but not when they're auditioning or not when they're marketing themselves or not when they're putting themselves out there. But it is that, you know, we all have been in a grocery store and you can just feel when there's this like a celebrity there.
That's because they have this magnetic pull. And so, but that is a skill that you can learn and being able to translate it not only in your work, but also while you're marketing yourself and making connections.
That's what makes people sold on you and they really want to be around you. I completely agree with you.
But so you think somebody out there is listening and they want to be famous. They want to be a celebrity, let's say a singer.
And she's like, OK, I want want to work with you do you ever get meet someone and as you start working with them you're like dude i'm really sorry to tell you but you just don't have what it takes yeah so here's what i would say and it's it's it's very few right right it hasn't happened very often but typically But typically what happens, so it's that someone is in the wrong lane. What I mean by that is someone is saying, I want to be a singer.
I want to be a singer. And when we get to the root of it, they actually have some subconscious belief that being a singer is going to make them feel loved.
And it's going to make them feel validated. It's going to make them feel successful, right? It's kind of the idea with celebrities chasing fame to fill a void.
So what, and then once we get down to that, and then they heal that part of themselves, they realize, I don't really want to be a singer. And I've had a, and most of the time, I mean, I can think of one client that we just were like, let's part ways.
Like this is usually not a good, good fit. But for the most part, what happens, like all of the other times is that they realize once that hole is filled, they realize, oh, I'm actually really passionate about interior design.
Something else. But I didn't realize that I could do that, right? And then a lot of the time they still do want to be famous in that realm, right? Then they get a book and they get speaking gigs and all of that.
but it's but a lot of the time it's these fears of what will make them be accepted that leads them to kind of going down the wrong path where they're never going to actually find success. Or somebody like like the singer, I think because I met a couple of really beautiful new new up and coming talent.
That's why I asked you specifically about the singers because it was very interesting. I got a cast to do a music video for one

and then to do a music video

for the other.

Fabulous songs,

insanely talented girls,

but they're like

really down on themselves.

Like, you know,

oh, the first girl,

she was like,

oh, if somebody would have found me,

they would have found me by now.

No, no, you know.

She needs me.

But I was like,

no, come on.

What are you talking about?

You're like 20-something years old. I was surprised how they were already like, I don't know if it's self-sabotage or getting discouraged, because I think if this is something that you really, really want, you really, really have to to put all your blood, sweat and tears into it.
And because you're going to go through so many roadblocks, right? You're going to hear so many no's and so much rejection. And I think you've got to keep going.
Oh, yeah. Right.
But if you think like, I mean, yeah, you're not going to make it in this industry. Right.
And I think that was something super interesting. I feel like in my 20s when I was in New York, it was like just slowly kind of watching my friends fall off and decide to go a different path.
Right. And I think it's like sometimes you do have to go down in a few years to realize that, you know, for a lot of those people, they actually find more fulfillment doing something else.
But again, they feel like they have this desire for attention or they have this desire. And I think that that's really the difference between the people who make it and the people that don't are if you have a mission and if you have a purpose in what you're doing.
Because if you do chase just the attention, then it's either not sustainable or you get there and then you end up with mental illness. You're still frustrated.
I agree with you. I think for me, when I found you and I found out about your work, I'm like, wow, this is super interesting.
Me as an example. I do the podcast, right? And now it's growing so nicely.
We have audience in 55 countries. We're growing this worldwide community.
I'm really proud of it because we're giving voice to women and uniting forces. So when I think about being famous or a celebrity or successful, it's with a purpose.
It's like I don't care, like, oh, I want the paparazzi to take a picture of me. It's more like it will give impulse for my projects to reach an even bigger audience.
So for me, I have to have a purpose for it. Yes.
And I love what you said, because I think that being famous has a bad reputation because we do see so many people going out for it just for the attention. The famous 15 minutes of fame.
Want the 15 minutes of fame, want that attention and think that they're going to feel better, feel different about themselves once they have it. But the truth is fame is just, again, it's the resource of having people's attention and it's leverage.
It's something that once you have those eyeballs, you can point them towards something that's really important to you and be able to make a massive impact. Yeah, I love that.
I think if you decide that you're going to use your fame for something positive, you're going to get a lot better results. But a lot of people, especially now because of social media, the famous 15 minutes, they come like the now it's the hawk to a girl, right? Yes, I was just thinking.
When I like, listen, no judgment. Good for her.
She's making so much money. She's laughing all the way to the bank.
But when I saw the Hawk Tour, I Googled what it was and I wanted to vomit. Yeah.
I'm like, you're kidding me. And now she's like one of the biggest right now celebrities, quote unquote, there is.
I was told she's making like thirty thousand dollars for appearances and all this stuff so like yeah girl make all the money you can while it's hot because you're gonna disappear but when you listen to her interviews and everything she didn't really expect any of that to happen right so it's really just right now the fame for the money yeah yeah and i think it'll be really interesting to see if she continues to leverage that, how she continues to leverage it. I've kind of heard that she has a really good team that's kind of said this is how we're going to make this make a lot of money, which is interesting to me because I think that that's very reflective of kind of the old Hollywood business model where it was like, you know, the studios were saying this this is what we're going to do with our star.
And I think for better, like that was probably great job stability for actors back in the day. But I think that now there's such a more empowering opportunity for artists to say, no, I'm the I'm the one in charge.
I was thinking about this the other day where I bought an apartment in New York City and the realtor that I bought it from was terrible. It was like the quintessential New York City realtor.
Like every bad like stereotype you've ever heard about a realtor was true. Right.
But I wanted the apartment so bad and the apartment sold itself. So I was OK working with that, you know, with that broker.
But and that's, I think, a lot of the time the way that we have to kind of as artists think about these gatekeepers and think about these people who are, quote unquote, managing or our career. Because it's I do think that that's a little bit more of an outdated model.
But ultimately, it's the product. It's the talent that is the thing that sells in spite of the agents, in spite of the managers.
And so, and I just, I mentioned this because I think there are so many artists who are looking for a record label, an agent, and whatever. And at the end of the day, it's, you got to flip the script and put yourself on that pedestal instead of putting these gatekeepers and really taking your time to find the right fit and find the people that are impacted by your mission and like to show up the way that you want to show up.
Oh, my God, I love that. I made a mistake in the past.
Like I was jumping the gun and I worked with certain people for the podcast and other things because they were offering me, you know, the world. And then like a few weeks into it, I'm like, oh, my God, this woman is such a bitch.
She doesn't represent what I represent. I don't like people that mistreat.
And unfortunately, in Hollywood, PRs have that fame. A lot of them are like that.
Because I deal with them all the time to book guests. And, you know, they're just bitches.
They're nasty. And I'm like my biggest pet peeve in the world is like when you start being mean and nasty to people, especially people trying to work.

Yes.

You know, like I'm all about like, come on, be nice.

Even if you say no, you can say no with kindness.

Yes.

Right.

And I think it's so important that you said that because you got to choose well who you

surround yourself with.

And I think to your point, my experience in, you know, Hollywood and in the New York.

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And I think it's been interesting because I grew up in Texas and I just was taught and learned, you know, Hollywood, like every, they're so full of

themselves and they have, you know, all these whatever. And I just, that just hasn't been my

experience. I think that for me, artists, creatives, we're healers.
I agree with you.

And, you know, the majority. It's the people that are kind of like those vipers that want to like

get in there and take it, take their 15%. I agree with you.
That have kind of created that. Yeah.

Usually when people ask me like, oh my God, you live in LA and people are so percent. I agree with you.
That have kind of created that. Yeah.
Usually when people ask me like, oh, my God, you live in L.A. and people are so superficial.
I say it's actually the opposite. Most people here, they really just want to work.
Yes. It's such a competitive industry.
Everything is so fast paced. When you get a job, like let's say you get cast for a commercial, get cast for a movie, you don't have time for bullshit.
You're really going to show up and be there and be present so i think it's the image that that other people have or maybe frustrated people that are not doing what they love to do but in general it's such a hard-working nice and friendly community i agree and i'm also a believer you know that what is it your vibe attracts your tribe right and so because that's who you are that's what's going to be reflected back to you yeah because i think there are, you know, I remember before I moved here, I had a lot of friends that were like, oh, like LA is so lonely. It's so whatever, you know, everyone just wants something from you.
And that just hasn't been my experience. Same.
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Okay, the Hoctua girl, she was like, I guess, a nobody. She's super young.
She wasn't making a lot of money. But let's, for example, The Real Housewives, right? It became like this fever on TV.
Fantastic show. I think it's the highest rated show on Bravo.
Some of these women are rich already. Some of them are very successful.
Yeah. And every once in a while I go because I don't have time to watch it, but every once in a while I go watch it because I think it's my job.
I need to know what's going on. And I see certain scenes there that I want to cry.
Like I cringe the way they treat each other, how rude they are to each other, like the screams and the calling out. And I'm thinking, I don't think any of that is necessary.
But some of them, if you have so much money in the bank already, people already know who you are. You have one, two million followers.
Why do you think they do it? Is it the attention? It's so weird, isn't it? You know, I can't speak for everyone. I've worked with a couple of housewives.
Oh, yeah. I've had a couple, yeah.
Yeah. I would imagine.
I think that they feel like they're entertainers. And they have really thick skin.
And I don't think that they, I think that it just kind of rolls off their back. And they don't mind being perceived in a certain light because it seems like a fun project for them.
Right? And I do think that's even kind of indicative. I mean, listen, I do think that there is something to be said for the reason, part of the reason that Hollywood has a notoriously bad reputation is because people who are the most narcissistic are the most likely to say oh I want to be famous and to say I'm amazing and I should be in the spotlight right which is when it's like my mission is to help more good-hearted evolved people who are like I don't know maybe it shouldn't be me and I'm like it should be you if you're the one thinking that right um so I I do think that there are, you know, the stereotype

comes from a reason is people are just unashamed. And that's the thing.
So fame really is captured when you're safe being seen for who you authentically are. So there are people that just authentically that's who they are and they don't mind being perceived that way.
I like to use the example of like Alec Baldwin. That man has been involved in so many scandals.
I don't know him personally but I mean he just someone just died on his watch yeah and he is continuing to get up and and like he was involved in that like scam with um bad vegan and with um there was like the airline pilot like there just have been so many things and I'm like the reason he hasn't been fully canceled is because I think that's just kind of who he is.

And he just keeps going.

Yeah.

And the movie, by the way, because I know I can't say who I know someone that's highly involved in the movie.

It's going to premiere finally at the Toronto Film Festival.

Oh, wow.

And yeah, the so, yeah, they cut that scene.

They repackage the movie.

They're very proud of the movie.

They made an agreement with the husband of the lady that died. But anyway, yeah, I don't know.
I have mixed feelings about it. Yeah.
But without losing the train of thought, so talking about the housewives, would you, so if you meet somebody like that, like you said, oh, my God, I want to be famous. This is for me.
No, no. That is too eager for the wrong reasons.
Do you clients sometimes or you take everybody um you know it's been an interesting thing because at the end of the day i don't i think that there are things that i would say no to i haven't been encountered with them yet oh so you're lucky yeah i mean if someone was like i want to be famous for like murder i'd be like absolutely not you know or whatever it is but um as far as that I guess it's not that I necessarily feel like it's like adding a ton of value to the world but I also don't think it's like a huge net negative and I think that you know I have a lot of friends who find a lot of community and joy and entertainment from watching the housewives and so even though I think they're different you know it's not It's definitely entertainment. But it is entertainment.
I just cringe when I see women mistreating other women. I think that's the only problem that I have.
You know, I think like I'm sure you could be on the show and figure out other storylines or things to say, like without throwing trash at each other. But, you know, it's low hanging fruit.
It's the easiest thing. You've been been an actor as well you've done many many many projects i in my experience every single time in my life i've been on set the bigger the star the bigger the celebrity the more humble and down to earth they are a hundred percent always always like i've seen the biggest celebrities in the world and they're like the they're wearing jeans t-shirts sweatshirts they're the kindest and usually the one that acts as a diva is more like the wannabe celebrity or they want to be bigger than she already is do you agree with that yeah i agree with that so if you mean like a diva like do you tone it down like dude you know you need to i don't think the divas usually come to me if i'm honest like they're not they're like i don't need a coach i know everything Exactly.
I do. And again, you know, you need to.
I don't think that divas usually come to me, if I'm honest. Like they're not.
They're like, I don't need a coach. I know everything.
Exactly. I do.
And again, you know, your vibe tracks your tribe. And I do have like the best clients.
I boast that I have like the most kind hearted, loving people. But yeah, those people aren't coming to me.
OK, so yeah, you're lucky. Let's talk about imposter syndrome because I've done that to myself.
I don't know if you've ever done that to yourself. Because I barely worked for 14 years.
A lot of people that listen to the podcast know because I was in a very abusive, very controlling marriage. My husband canceled everything I love doing.
And once I got out of it, I'm like, you know what? I'm going to do everything that I love to do. The podcast.
Once my projects start taking off, I had it took me a while, but I always had the tendency like, oh, is this really me? Like I pull back even the it factor. Like I know like when I have it on and when I turn it off and it took me a while.
It was a process to stop, you know, sabotaging myself and my work and feeling like, you know, I'm deserving of my success. I'm deserving of everything that I'm building from scratch with so much work.
But it's a process. And a lot of people have a hard time getting there.
Like even sometimes I put clients on camera. I own a PR and marketing agency and my clients are like, should I be on camera? I mean, I'm so bad.
Do I deserve this? Right right a lot of people have a hard time going through that and say you know what I deserve this attention yeah do you have any tips for that totally and I mean listen I think that it's imposter syndrome can kind of have a lot of different flavors right like on the one hand it sounds like maybe what you experienced was you had negative attention or negative experiences for 14 years that taught you it's not safe for me to go after my dreams. It's not safe for me.
So I think that, you know, that imposter syndrome is natural. I think there's also an element when you're doing something new that you've never done before.
Right. I'm like I people always love to say they're like, I've never heard of what you do.
I'm like, yeah, because I'm the only person who does it right um yeah I honestly never seen anything similar before until I found you that's why I thought it was so cool yeah and and I think for me that brings a lot of imposter syndrome because I don't have a blueprint to look at and say what you know it's all coming it's all channeled it's all intuitive it's all based on client experience and research and certifications but I am pulling a bunch of different things together to do what I do. And so all of this to say, I think that imposter syndrome, the first thing you have to do is just make peace with it and make peace with the fact that it's here for a reason.
And it's because you're doing something new, whether it's because it's new to you or new to, you know, you're in a new place of life or you're doing something completely revolutionary. It's that's your brain's job.
Your brain's job is literally to say like, no, no, no, no, let's go back. Let's go do what everyone else is doing.
Let's work. Let's do what worked in the past.
Let's, you know, our souls have these desires. Maybe it's to be on camera, to be a star, to be in your it factor, but your brain doesn't, right? Your brain is like, no, no, no, no, no.
Let's just go back and make sure that we're safe. So the first thing that I always just have my clients do is just give themselves compassion for like the fact that it's showing up and getting clear on like why it's showing up and what it's trying to protect you from.
I think a lot of the time can bring a lot of peace. Yeah, there is a saying that when you're doing something and you start getting negative criticism, it's like, okay, you're doing something right.
Totally. Like in your case, you do something very, very different, very unusual.
And by the way, I looked and I say that and I'm saying that with all my heart. It's not bullshit.
Like you literally have a method like you you guide people step by step by step. So it's not like because a lot of stuff out there is like total crap.
Right. Like everybody's trying to sell something.
It's free. It's great.
It's easy. And you actually say that I was listening to your introduction video today and you said, I'm talking about making you famous or a celebrity, but it's just because I can't know.
It doesn't mean it's easy. Right.
It's simple. It's not easy.
It's simple. I love that you said that because two words that always worry me.
People say it's easy. It's easy.
I'm going to make $50,000. I'm going to show you how to.
And I'm like, oh, my God, you know, let's be a little more truthful. I don't think anything that you need to put a lot of work into is something like overnight easy.
No. And that's where any time that you notice yourself, I mean, listen, I've been guilty of this.
I was just having a meeting today where any time you feel like there's a shortcut, that should bring up some red flags of like, and, you know, just checking in with yourself of why do I think I need a shortcut? And why do I, you know, what am I hoping to get out of this? And a lot of the time it's just thinking, you know, that you, and for me, this has been outsourcing. I'm specifically talking about some of the operations in my team that I, or in my business that I was like oh like you know some and and I think this actually is very similar with people when they create fame in in Hollywood is you start to create fame and then people kind of come after you and they're like hey we can help we can take you to the next level for a fee right there are so many so many crooks in pause it breaks my heart because i know a lot of people fall for it i did yeah and i think that was like it's been kind of this big wake-up charge yeah you talk about that in one of the videos that you paid crazy amounts of money yeah i paid um i paid one agency 24 000 another one 40 000 oh my god and they both had come to me of course once I already had success and then they're really good at sales and they're really good and you know this last year like I'm a single mom like I'm my business revenue oh my god you look so young oh thank you you look like a baby thank you um but you know that it was something that like I've've been just I do think that, you know, I'm learning and I have to give myself grace and compassion for that.
But I also think I've been in kind of a vulnerable situation because I feel like for the first time, you know, my livelihood is really I just I feel a lot of pressure to maintain, you know, my teams to pay my team and to make sure that, you know, I have enough money to keep my roof over my head for my baby and all of that. And so I do think I was in a very vulnerable position.
And I think that there were some kind of predatory companies that came in and were like, well, you know, we'll take this to the next level. And they both were just a complete waste of money.
It's heartbreaking. I hear stories like that all the time.
I was on the same boat as you when I started Cat on the Loop. When I went back into the workplace for that matter, because I barely worked for 14 years.
My husband didn't let me. So when I went there, like, give me work, give me work.
Everybody started, like, instead of helping, people want to pray on you. And many times we fall for it.
Like, I'm just, like, by nature. I believe people.
Me too. Me too.
I'm like the most gullible person. Same.
Now I'm learning how to be like, OK, wait a minute. Because it is an industry that, you know, people have all these dreams and you offer them the sun, the moon and the stars.
And it's just so heartbreaking. But I think before you part with your money, do your due diligence.
I guess that's what I would say. Right.
Absolutely. And I think it's for me, it's just really made me reflect on, you know, I was raised in a mind control religion and where I was brainwashed ostensibly.
And that makes me more vulnerable to fall for other, you know, whether it's a pyramid scheme or, you know, a marketing, you know, or whatever.

But I think it's really made me set really, really clear boundaries with myself as a business owner.

I've had so many mentors say, oh, why don't you double your prices? Why don't you charge,

you know, four times as much, whatever. You could make so much more money if you just did that.

And for me, that just doesn't feel authentic and it doesn't feel aligned. So just again, just to make sure that I don't become that.
Same. I have to do everything that I do.

I have to become that. Same.
I have to do everything that I do. I have to feel good about it in my heart.
Yes. It has to come from a place of goodness.
I know in a lot of my projects, I could be making so much more money, but I have to feel like I'm being fair. I don't want to treat anybody the way I've been treated.
Exactly. You know, exactly.
I get messages from people that want to start podcasts. People write me from all over the world.
Like, I want to start a podcast. How do I get a sponsor? How do I make money? And the first thing I say is like, don't part with your money.
Anybody that tells you you're going to have an overnight successful podcast is lying to you. It's such an uphill battle, right? It's so much work.
So I think that's the first thing I say, like keep your money, anything you want to do, social media, podcasting, acting, classes. You know, now there's all these people that say, oh, I'll teach you how to put an online class there and you're going to make 50,000.
Nothing easy, nothing worthwhile that you're going to make a lot of money comes easy. No, yeah.
So I like that you say that on your training. Yeah.
And I think it's also, you know, we see the overnight success, but we see what's that idea? It's like I was an overnight success. Like even with my business, you could look at it and say, oh, in the last year, it's really exploded.
But that was six years in the making. Right.
And before that, you know, years before that, failing and failing and failing as an actor that all led to you know this culmination so it's so much blood sweat and tears yeah it's impossible to explain but before we run out of time I want to talk about something that I saw in your video that I thought was so interesting maybe you can explain a little bit about that you talk about tapping into the energy. Like you were saying, you think everybody has that.
I do. Okay.
So I'm not sure. But I feel like I don't.
No, but you're the expert. I'll believe you.
I just honestly, I think some people, I've done acting classes, for example. And I talk to, I don't think acting classes, if you're not an actor, like if you don't have that in your blood, I don't think there's any acting class in the world is going to help you.
And a lot of acting teachers agree with me. I just think some people, no matter what you try, they just don't have what it takes.
You disagree. You think you can guide them.
Well, I guess I would I should maybe differentiate because I don't think everyone could be a famous actor. Right.
That's not what I think. But I do think that everyone has the it factor.
So and can have the it factor. But in different industries.
Yeah. In different industries.
Yeah. So there might be some.
And again, if there's someone who, you know, you see these people in acting class, you're like, they're never going to make it. Right.
They are living a very inauthentic life. And they're lying to themselves, whether or not they know it, about where they are meant to be in their place in the world.
And they're not ready to face that yet. But once they do, that's when they can find it.
You've got to find your calling. So how do you, is there any practical way? Because I'm sure we're talking and some people are going to be like, well, what do you mean tap into the it factor? What do you mean tap into your celebrity energy? Yeah.
I know what you're talking about because I know I have it. Like I said, sometimes I know it's on and it's out there and I can't explain it how I do it.
I just do it. And sometimes for some reason, either I'm self-sabotaging or it's my private life and I want to like hide it because I don't want my date to get scared away.
You know, there's always some stupid reason. I like I hide it.
And then I listen to wonderful people like you, like, come on, what are you waiting for? Just go for it. And I'm like, yeah, let's just I mean, we only live this life.
Let's go for it. But is there any practical way to tap into that? Yeah.
So again, it's it, not easy, right? So and I love it. So what you're describing and you're someone, I had a friend who told me this once, you know, that that website Masterclass? Yes.
So they were saying they're like Masterclass is such bullshit because they pick the people who are just naturally good at things and they can't explain it. Right.
Right. And so that's probably like kind of where you're at.
This is just so natural. You just have that calling.
Yeah. Right.
Whereas for me, I'm like, no, I had to figure this one out so I can give you the exact steps, which again, are simple. But I think something that you tapped on really, really highlights it, which is that the work itself is actually going to be in your personal life.
So that's where people get, you know, I think sometimes they probably come to me and they're like, oh, you're going to teach me how to meditate into this state where then I would have. No, no, no, no, no.
You have to clean up the shit in your personal life. So there's four relationships that I've always taken people through.
These are the four quantum leap relationships. So that's going to be with your family, with your peers and your colleagues, your romantic partners and your money.
So everyone has at least one of those things that they feel blocked and they don't want those people to see them. So you mentioned dating, right? That's where you're like, I don't want to outshine them.
For some people, it's I don't want my family to see what I'm saying or whatever. And other people, it's their fear of money, their fear of receiving money.
So what I unfortunately, I wish there was an easy hack for this, but it is doing the work on yourself personally. And so, you know, of course, the foundation of that is therapy and or doing, you know, I'm obviously a coach.
That's what I help people do is that more like specialized work. But I would say like for anyone doing the work to come back into alignment with yourself is going to be the thing that makes you able to tap into it.
I love that. For me, I tell you, my breaking point was, and I know it sounds so silly, but I think it's so important.
You have to wake up one day, look at yourself in the mirror, look at your soul and say, I believe in myself. And a lot of people don't do that.
Yeah. Like you, like we were saying about the acting class, you go to the acting class, but you don't really believe, you're not sure.
You're not sure. And it doesn't even have to be acting, can be anything you want to be, a singer, whatever, a teacher.
A lot of people have this, we have self-doubt, right? I had self-doubt forever because I was married to someone that told me for 14 years that i was a useless piece of shit no kidding so of course you believed him so yeah so if somebody tells you over and over and over again that you don't have to work that you're not good for anything that you know you believe it and a lot of people are taught that by their parents yes exactly and yeah and same my parents weren't like very you know encouraging or supporting either then either. Then I married, I talk about that, I marry a guy like that.
Then I had a job fresh out of my marriage. I started working for a radio station for the podcast.
It was the biggest Brazilian radio station in the United States. And one day during a meeting, and my show was rated number one, by the way, 65,000 listeners, no joke.
Every Tuesday, we were having like a creative meeting and the owner looked at me and said, you know, you should shut up. You should be grateful that I give you this job because you're not good for shit.
None of you girls here are good for shit. And that triggered me in my mind.
And I left and I said, you know what? Fuck you. I'm going to prove to you that.
And I started my own show. I love that story.
But I think you have to get to the point like I believe in myself. Do you agree that that's such an important step? Oh, yeah.
And that's and I think what's challenging is that I do think innately, you know, talk about the mountain kind of behind the fog. We do believe that.
But then it's these stories. It's these experiences that we've been taught.
And so a lot of the work is, you know, again, if your soul has a desire for something, then there's a part of you that does believe in it. And we just have to like strip away those stories that told you that you can't believe in it.
I love it. And that's what helps you to believe in yourself.
I love this analogy of the mountain and the fog, because that's exactly how it is sometimes, you know know it's there, but yeah, it's so foggy and it's so full of noise. And I think criticism is that fog.
Yes, 100%. The people that write nasty shit on social media, even your friends, frenemies, right?

Oh, my God.

Damn.

Those are the first people that I think they're frustrated with themselves because they're not going after their dreams. And they're the first ones to criticize you for what you do.
Yeah, of course. They get really triggered because, you know, when you're going after your dreams, you all of a sudden reflect back to people, your karmic mirror.
And they're like, oh, shit, I'm not doing that. And if they're not willing to look at themselves and they're just going to make fun of you.
Yeah, fantastic. It's such an honor having you.
I think your work is so interesting. So if you guys are out there listening, and I agree, many times it helps working with a coach that will guide you step by step by step through the fog so you can actually fulfill your mission, right? Make your dreams come true.
How can people find you, Whitney? Yeah, so I do have my own podcast. It's How to Be Famous.
And it's so much fun, by the way. I loved it.
I listened to a bunch of episodes this weekend, and it's really, really fun. Thank you.
I appreciate that. And then I'm on...
When do you drop episodes? So we're doing them every Thursday. We're about to do a hiatus.
I'm not sure exactly when this episode's coming out, but coming back in the fall. Okay.
But there's a bunch of stuff you can binge if you're just tuning in now. And then I'm on social media, Instagram, TikTok at Whitney Evelyn.
You have a huge following. Your videos are so inspirational.
If you guys are listening to the episode, make sure you go to our social media channel so you can see her face, her smile, our videos. And you publish videos every single day.
You're always so encouraging, so open. And I think because a lot of people, like, first of all, sometimes acting classes like bigger coaches, they charge this ridiculous one-on-one, and they're very intimidating, you know, because they're like, oh, I know someone.
And you are, like, so open and kind, and your smile is so welcoming. Thank you.
And that's what I fell in love with your work. I'm following it for myself.
I'm listening to all her tips like a sponge. And it's a huge pleasure and honor having you.
And if you want to know how to be famous, I'm putting her link here on this episode. And before I let you guys go, if you are suffering from addiction in honor of Matthew Perry, please seek help.
And if you are around someone that you see suffering from addiction,

don't keep your mouth shut because to me that's what breaks my heart the most, right?

The psychophants.

And I think also if that is something you struggle with, tell everyone you know.

Yes, yes.

Ask every single person for help.

Ask for help before it's too late.

I lost a husband to alcoholism and, you know, we have so many friends.

I mean, talk about celebrities.

How many celebrities end up like in so much trouble?

So if you need help, ask for help. There are so many resources out there.
And again, if you're a friend of someone that you see is struggling, don't keep your freaking mouth shut. Help them before it's too late.
And I want to thank Crocs. You guys are going to see the video for my fabulous sandals, keeping my feet comfy, walking on clouds all summer.

Thank you, Crocs, for being a huge sponsor.

I love you guys.

It was a huge honor having you.

You are absolutely amazing.

Thank you so much.

Be safe out there, guys, and go be famous.

Thank you.

Hey, Jamie McDonald here.