George Mumford Discusses Pure Performance, The Zone, and Lessons from Champions
Takeaways
Pure Performance Is About Presence: The highest level of achievement, or "pure performance," is found when you perform an activity solely for the love and authenticity of the moment—expressing your true self rather than focusing on external outcomes.
Unlocking Potential Requires Letting Go: Growth and progress come from giving yourself permission to make mistakes, learning from them, and then letting them go so you can move forward—true freedom comes from self-acceptance and self-regulation.
Leadership Is Empowerment: Great leaders, like Michael Jordan after working with George, learn to meet people where they are, inspire them to grow, and give others a meaningful say in the mission, shifting from control to collective ownership.
Sound Bites
“Elite performers are unlocked by their hunger for growth—the willingness to embrace discomfort and uncertainty is what propels them to the next level.”
“Creating space between stimulus and response is the heart of emotional intelligence; it unlocks the freedom to choose your attitude and actions.”
“You don’t need to be perfect to make progress—mistakes are just feedback. The key is to make the next play and stay present.”
Quote from Mick: “Unlocked has changed my life. It’s literally a book that I reference at least three to four times a week... we have unlocked sessions where we talk through things as a group and as a team—because what one person is struggling with is probably something someone else is going through.”
Connect & Discover George:
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LinkedIn: https://www.linkedin.com/in/george-mumford/
Facebook: https://www.facebook.com/search/top?q=george%20mumford
Website: https://georgemumford.com/
Book: Unlocked: Embrace Your Greatness, Find the Flow, Discover Success
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Transcript
So it was like not just performing, but I'm talking about pure performance.
Not lead performance is one thing, but pure performance is when you're doing the thing for the activity in and of itself for no reason other than being in the moment and expressing yourself honestly and love and being who you are because you're unique.
There's no one like you.
Welcome to Mick Unplugged, the number one podcast for self-improvement, leadership, and relentless growth.
No fluff, no filters, just hard-hitting truths, unstoppable strategies, and the mindset shifts that separate the best from the rest.
Ready to break limits?
Let's go.
Ladies and gentlemen, welcome to another exciting episode of Mick Unplugged.
And today, we're talking to a gentleman who didn't know, but two years ago literally changed my life and my approach to leadership and the mental preparedness.
He's the mindfulness coach behind the legends like Michael Jordan and Kobe Bryant.
He's a master of unlocking peak potential and the author transforming the way we think about focus and flow.
Please join me in welcoming the wise, the transformative, the legendary, the guy I call the GOAT, Mr.
George Mumford.
Mr.
Mumford, how are you doing today, sir?
Thanks.
Thanks, Mick.
I appreciate you.
It's my honor to be here.
And
I can't tell you how delighted I am to hear that the book had value for you.
And more importantly, that the book is helping you unlock you.
Unlocked.
We need you to be unlocked.
We need everybody to be unlocked.
Unlocked has changed my life.
It's literally a book that I reference at least three to four times a week.
I pull out quotes on a weekly basis.
I talk to my team internally.
And we have once a month, George, I got to give you credit, we have unlocked sessions where we talk through things
as a group and as a team, because as you know, what one person is struggling with or going through is probably something else that someone else is going through.
They were just afraid to talk about it out loud.
And so we really have unlocked sessions and we have a lot of mental clarity.
on a monthly basis.
And to that, I owe you, brother.
I like that.
So before we go into into unlocked, George, one of the things on the podcast that we really talk about is your because,
right?
That thing that's deeper than your why.
I like to call it like your true purpose, your true reasoning.
And for a lot of people, that changes over time, and it should change over time.
If I were to say today, 2025, George Mumford, what's your because
today?
To unlock the divine spark in each and every human being.
So I'll give give you the whole spiel.
It's a child I developed several years back, and I forget when I did it, but it's a lifelong thing to unlock the divine spock in each and every human being.
The values that are at the heart of who I am are love,
curiosity, truth, wisdom, integrity, selfless service, compassion, courage.
That for which I can be counted on for is to be loving with a warrior spirit.
with a serving and compassionate heart, pursuing excellence and wisdom with grace and ease.
That's what I'm up to.
And those are my guiding ideas, my guiding principles.
Man,
and early on, I know.
So, when I say early on, I'm going to say college years.
You went to the University of Massachusetts.
A lot of people may not know, man.
You were the roommate of a man that we called Dr.
J, Julius Irving.
Talk us about those days with you, man.
Yeah, no, it was, it was, and I talked about it in my other book,
The Mindful Athlete's Secret to Pure Performance.
So just to give you an idea, so fast forward, this is 1969,
and
I'm going to University of Massachusetts at Air Morse, and it was the last orientation weekend.
So it was the weekend just before classes started.
So it was, so it was that Labor Day weekend.
So it started, I think, Thursday, Wednesday, Thursday, whatever it was.
And so I stayed on campus and didn't have to.
And so we were playing, me and a couple of my friends, we were playing pickup basketball.
So we went to this outdoor court, and this dude was out there playing, and he had on street shoes, and he was dunking on people.
And I was saying, well, who's this homie here?
I mean, who, where are you?
But I knew about him.
Once he told me who it was, because my friend of mine said, hey, man, this is this guy, Julius Irving.
You got to check him out.
He's the real deal.
And so, and that, and that's that's how we became friends.
And uh, and then eventually, you know, we were roommates.
roommates uh and i was his roommate the you know while he was um
when he was uh just about to go pro
so yeah so i had that experience and then my other roommate uh al skinner uh actually played played with julius and and um
in in uh new york nets and with uh 76ers uh so he was my other roommate um And of course, Patino, Rick Petino, was there when I was there.
So I knew all those, we all hung together.
Patino was from Oyster Bay.
So sometimes we used to ride home, you know, with him, me, him and Al.
You know, sometimes we, you know, if I was going to hang out with Al on the weekend, sometimes we dropped Rick off on the way to Long Island.
You know, we're going to have to have a separate story because I know you got some stories.
All of it we probably can't tell on this podcast, but wow, to be a fly on the wall with George Mumford and some of those conversations have to be legendary.
Yeah.
So just to show that you're not the only one that feels that way,
I don't know when it was, it was several years back, the last time they had the NBA
All-Star Game in LA, and Junior had a podcast.
And so
he interviewed me for the podcast.
So I actually was there right in the middle of it all.
And as I'm going in, Isaiah Thomas is saying, wait a minute,
you two going in there.
I want to come in.
Junior said, well, I'll get with you later.
We just got to do this thing.
Because Isaiah was saying, oh, man, I want to hear what these roomies are going to talk about.
Right.
Right.
Yeah.
We're going to set up a separate one for that one.
That's going to be amazing.
But anyway, just to say, you're not alone because people, and you know, it's funny.
If I wasn't in the conversation, I'd be interested in it.
Exactly.
Exactly.
That's wild, man.
So, you know, obviously.
You've worked with legendary, I'm going to say the best of the best and Michael Jordan and Kobe Bryant.
How, I mean, I know the story, story, but I want the audience to know, how did it come about working with Michael Jordan?
Yes.
So people probably know my story about, you know, getting into recovery, getting injured in college and, you know, not
playing, not fulfilling my dream of playing in the NBA or even playing in college.
So, you know, I got, so I got addicted to pain meds, then alcohol and drugs and all that.
So fast forward, so I got clean in 1984, fast-forwarding.
I was a functional substance abuser, so I always worked and everything.
So I was fortunate enough to be able to continue to work and to do things.
But when I got clean,
and then I started realizing that
about me and how I had to go inside and unlock myself.
But it was that.
gift of desperation that allowed me to look at it and start to see, okay, getting connected to my power source, high power, whatever you want to call it um and and just figuring out you know how to unlock myself
and so that's it and it started that way and i was still working but then i went back to graduate school but then i got on this mission which i think the competitive edge is learning yeah
and achieving and when you learn and you achieve you actually generate this energizing enthusiasm but what am i learning about it's not so much about subjects it's about me my mind body system and how i who I am, my body, mind, heart, and soul, and how I can relate to others, being in the network of relationships.
So, that's how it got me there.
And when I got into recovery, part of my recovery was if you want to keep it, you got to give it away.
And if you want to learn it, you got to teach it.
And so, so it's when I it got me into it.
So, I, I, so just going through it, and then I ended up working at the Center for Mindfulness, which used to be the stress reduction relaxation program at UMass Medical Center.
And
where I worked there for five years, I was, you know, I had a prison project, director of prison projects, and then we set up an inner city clinic on the other side of the other side of the railroad tracks.
So, some folks that live in the hood, you know, that live on the other side of the railroad tracks, we had a satellite clinic for them to learn how mindfulness-based stress reduction.
So, in the interim,
the founder, John Cabot-Zinn, and my boss, he used to go to Omega Institute, this place in New York.
And at the same time, Phil was running this program called Beyond Basketball, where it really was, it was a fundraising activity for his teammate, a teammate he had with the Knicks.
His name was Eddie Mas.
And so he was doing this.
So they had, it was like a fantasy basketball weekend for people when they come and play and everything.
And so they were there together and Phil and
actually John and Phil's wife, June, at the time, were talking about,
you know, the team and this process that she was learning because
she was a social worker, so she was doing a training.
And they knew Phil because they were always there and whatnot.
And so Phil was told John that he needed somebody to come in and help the guys deal with the stress of success.
So this was 1993.
This is after they won their first three-peat.
And so Phil, because Phil is,
like me, he believes in the whole person.
It's not like shut up and dribble.
I'm interested in your body, your mind your heart and your spirit and you're like one of my you know you're you're you're my peeps you're one of my congregation if you will that you know i'm concerned about your your well-being beyond basketball just about you being the best person you could be but making sure that i i value you as a as a divine spark you might even say or a human being or a masterpiece the word i use and so he brought me in and of course when i got there by that time michael jordan we talked in july July.
And by the time I got there in October, Michael was gone.
And so they were in full-blown crisis.
And then that started my relationship working with Phil.
And so that's how I got into it.
That's how it began.
I was still working at the medical center, but at the same time, it was like when you're at a medical school, they like papers.
They like.
publicity.
They like people knowing that you're going out and what we're researching and what we're offering is of value to the community.
Yep.
Yep.
And so with Michael and with Kobe,
how did you
help elite athletes like those to translate mindfulness into performance?
Because you are literally, a lot of people talk about high achieving, high performance, peak performance, but none of them are George Mumford.
Like, I think you were the person that really.
Number one, brought it to the world's attention.
So I'm giving you credit.
I know you're not going to say that.
I'm going to say it for you yeah but but there is a thing to get mindfulness into actual performance and then when you're working with greats like jordan and kobe who from the outside everyone already thinks that they're there and you can get with them and see that they've got another level that they can get to like how do you do that brother yes well it's interesting because
because um
Being around greatness all my life, you know, in terms of, you know,
All-Americans in high school, but, you know, room with Julius and being around him.
And people don't realize he was like Michael Jordan before Michael Jordan, because even his college students, he couldn't go anywhere.
He would draw a crowd and, you know, they line up for the game, you know, hours before and whatnot.
So it was me just trying to connect with them.
I knew I wanted to serve and I knew I wanted to share what I had.
And so I talked to them about being spiritual warriors.
I talked to them about being in the zone, being in flow, and explaining to them, like with MJ, especially, it's like
helping him understand why he was able to do what he was doing.
And also,
I didn't have to ask him about the next level because him and Kobe and guys like that, Dr.
J,
you can name, you know,
LeBron, you know, all of the elites, you know, going back to my day when I watched the Celtics, you know, watch the Celtics and, you know, I had favorites, Jerry West, Elden Baylor, you know, I can go on and on, Oscar Robertson.
But there was something about the idea I'd noticed when I used to watch these cats play.
And like for the first three quarters, you know, they'll be shooting shots and they'll be doing things.
But when the fourth quarter came, let's see, I was there, I was in the middle, I was watching this stuff.
One of my first basketball games I watched was Eldrin Bella scoring 61 points against the Celtics in the playoff and the championship.
So I saw that they hit another level when it came crunch time.
They hit another level.
And of course, I, you know, I studied this stuff, and I was very interested in flow in the zone, so I studied it.
So, if you want to learn something, you teach it and you investigate, you explore it.
And of course, I live in flow a lot now, but when I was an athlete, I had flow experiences, and I remember when it took my game to like a whole other level, all of a sudden it's like, whoa, man, this is like, ooh, this is different.
This is different.
And
so,
yeah, so it was just a matter of me knowing I wanted to serve and just,
you going there and meeting people where they are and then figuring it out.
There's something about when you see elite performers, they're unlocked.
And one way to get unlocked is the only way to get unlocked really is to say yes to whatever's coming up and then figuring out what you need to learn.
What the universe is teaching you.
Because if you don't learn the lesson, you keep getting it.
So you learn.
So it was about this
joy of discovery, but also this idea of wanting to help people alleviate or eliminate suffering altogether.
So it was like not just performing, but I'm talking about pure performance.
Not elite performance is one thing, but pure performance is when you're doing the thing for the activity in and of itself for no reason other than being in the moment and expressing yourself honestly and love and being who you are because you're unique.
There's no one like you.
And so, and Bruce Lee used to talk about it in terms of martial arts is to honestly express yourself.
And so these folks are unlocked, but there has to be this hunger, this desire to want to go to the next level.
Because what people don't understand is when you go to the next level, it's not like, oh, everything is peaches and cream when you go to the next level.
No, they go in that process.
You have to go through what Soren Kerry got talked about.
He said one side of the coin is freedom, potential.
The other side is uncertainty and anxiety.
So you have to tolerate discomfort, anxiety.
It comes with it.
And so everybody will say, you know, I have clients that say, oh, I want to be like Mike.
I want to be like Kobe.
I say, okay, here's what's required.
Well, I ain't signed up for that
because it hurts.
You know,
you have to get comfortable being uncomfortable.
And if you're not uncomfortable, you're not growing.
You see what I'm saying?
So with those guys, I didn't have to do anything but just show up.
Of course, I had a lot of street cred being Dr.
Jay's roommate.
Okay.
But just, but also my authenticity and talking about, well, this cat used to be a dope fiend, man.
He's like, he was in the shooting gallery.
Now he's behind the bench of his NBA championship team during the championship run.
How the hell does that happen?
Yeah.
How do you get from there to there?
You see what I'm saying?
And so just, just, so a lot of it is because I have not made one free throw,
one, one turnover, or one assist.
My job is just to help people be who they are.
So I just chip away.
And, you know, like Michelangelo, you know, when they asked him, how does he create these works of art?
And he said, all I do is chip away to get to the masterpiece that's already there.
So, that's what I do.
I ain't fixing anybody, I'm just helping people unlock, helping people understand: hey, you know, what you need to succeed is inside, it's an inside job.
And if you go in there and you access it and you express it and share it with the rest of us, that's the bomb that now we're into something.
And so, that's that's what I do.
And some people they get it and they're looking for that itch, they're not waiting for something, they're proactive, they're saying, Okay, I'm doing this, but I got to get better.
And so, um, case in point, when Kobe, after Kobe won
the championship, maybe it was, it might have been 2009.
I don't know what year it was, 2009.
During the offseason, he's down in Houston working on his post-game with Elijah.
Yep.
Now, he just won a championship.
But that was a thing.
Magic, the same way.
Okay, I know Bird is working hard.
I got to work hard.
Dr.
J, I ruined him, man.
He's always working on his craft.
And so you see what I'm saying but it's not work
so you couldn't tell a difference between practice and the real game because every time they got on the court they were their job was to get better and this is what i tell my clients i tell people you don't have to get a whole lot better just you can get a little bit better one percent each day each day each day you want to be able to finish practice or the game and say i got better today yep I made progress today.
And so these guys already knew that.
All I was doing is just helping them say, okay, here's what you can do.
And they just took what I got and just ran with it.
But that is, and I used to say to people all the time, I'm not disrespecting anybody, but I said, MJ was the kind of dude that,
you know, this killer instinct.
And people talk about it.
You know, you have magic bird.
And all I'm talking about, even with the dream team, dude just has this,
you know, this.
energizing enthusiasm or energy.
His energy is off the charts.
His focus is off the chart.
But that's because he was always challenging himself, always looking for something.
And so I used to say, MJ was like, you know, he had the killer instinct.
And I said, well, Kobe's the closest thing to him
from my experience, you know, working with them, of close and personal.
And then when Kobe got to the point where he hurt his hand, I talked about this in the book, his finger, and he didn't miss a B.
He changed his shot, still shot a high percentage.
And that's what it was.
He just saw it as a challenge and just moved on and said, okay, I'm going to change.
You know how much it takes to do something like that?
Or working on a three-point shot in the summertime, making 1,300 made threes a day.
See, he's doing stuff, you know, that mamma mentality, you know, that's, you know,
it's a secret, but, you know, you know, he could be talking about me.
Right.
Right.
You know, and that's where, you know, that's it.
Because I got the same kind of, that's why I think we, Joseph, but it's quiet.
I got a quiet passion.
I'm kind of, I'm like one of those silent assassins.
You know, you don't even know, you know, until you say, Oh, no, man, dude, just got me, and I had it coming, but he's just doing his thing.
And I'm not saying it like it's me or whatever.
What I'm really saying is, we all have that, yeah, they don't have anything we don't have,
they just have a will and an intention
to just be who they are and be unlocked.
And so, if we all unlock, we'd, we'd, we'd get that kind of
we'd have that kind of uh satisfaction with our performance, you know, pure performance, where we're just at the moment, you're just performing.
You're not doing it, you're doing it for no reason, you're doing it for the love of it and of itself.
Now, there's certain levels of that, but it's like when you see somebody performing like that, it's contagious and it's amazing.
Absolutely, and that's what we love about sports because we have this ability to go beyond what we think is possible and every minute, every second, every action.
Wholeheartedly, and that translates into the real world, the business world, your personal life.
And so for me, unlocked, and I'm going to, again, I'm going to do a shameless plug for unlocked right here.
So unlocked with the subtitle of Embrace Your Greatness, Find Your Flow, and Discover Success.
Like, I promise you, I don't care where you're at in life.
I don't care where you're at in business.
This book is for you.
So, George, what I want to do, I want to highlight a few of my favorite quotes.
Because I now get to talk to the source.
It's rare that you can have your favorites and then talk to the source.
I'm going to eat all of this up, right?
So, so chapter three, one of my quotes, chapter three is mental discipline training, right?
So, see, I remember everything.
This is how much I read this book.
You say that we need to create space between any given stimulus we may receive and our response to it.
And so, me and my team, when we broke that down, we said, you know what?
George is explaining what we we call emotional intelligence, but in a very articulate way.
Create space between any given stimulus and your response to it, right?
Like that simple.
Like to me, that's keeping the simple thing simple.
I just love how you just, again, it's a quote from the book, but it articulated and resonated with me because I'm like, that's emotional intelligence right there.
Yeah.
So, you know, let's just talk about emotional intelligence because, you know, I'm, well, you, you probably know this, but your readers don't know this.
I up and your listeners don't know this i'm i'm uh i'm a recovering perfectionist okay
so when i learn something whatever i do i'm all in right yeah right and um
so i'm coming up on 41 years of sobriety in july july 30th and over that time i've read over a book a week
Okay, so emotional intelligence, this is what we call EQ.
This has to do with the heart, social, emotional, you know, and our relationships and whatnot.
So there's four components to that, and you know, traditionally, we talk about it as self-awareness, self-regulation, uh, social awareness, and relationship development.
They say relationship management, I don't like the word management because you manage things, you lead people.
So, it's more according to Stephen Covey anyway, and he sold 50 million copies of his book, so he knows what he's talking about.
So, um,
so it's it's and so it's about this idea that we have this ability as human beings to step back and observe our experience.
So we're talking about a certain kind of awareness like mirror mind is awareness that's inclusive.
It just allows us to see things and we can through our self-awareness we can self-regulate.
That means we can, you know, which is another part of
emotional intelligence, we can regulate our thoughts, feelings, behaviors, and even how we interpret things.
We have autonomy and that's it.
We make choices.
We are responsible.
When we accept responsibility, then we can choose and we can make choices.
And so, I don't care what situation we're in, there's always a little bit of space, right?
But if we can create more space, if we can pause and reflect, if we could be still in no or be still to we know, I'm going in Bible over here, but you get what I'm saying.
Uh,
you create space, and in that space, and this is what Victor Franco talked about, in that space is the freedom and power to choose.
Now, how do you use that space?
Well, if you have a principle-centered purpose or life, now in that space, you get to choose according to your values, according to your goal, according to who you say you are, and what you say you want to do.
And so, for the most part, we are an automatic pilot, and we got these programs that are running without our permission.
And so,
I'm talking about we have this ability to sit back and observe things, and in that observation, we can start to see how things are, how things arise and pass away.
We start to see how things are connected.
We start to see that when I'm just real basic stuff.
So, you know, with this, you know, reptilian brain, that emotional, you know, that reptilian brain, it knows fight, flee, freeze, and fun, which is like, you know, you, you know, become a doormat, whatever it is, however you want to look at it.
But here's the thing.
So when we get in, and it's interesting because the fight is
helpful because sometimes you got to fight.
You got to use that fight to look.
Okay, I'm going to go here to look for food or I'm going to go here where I can figure stuff out or whatever.
So, the fight, fight, or freeze.
And so, but we have the middle brain, which is the emotional brain, and then we have the prefrontal cortex where we can actually, you know, use, you know, we can, you know, the executive function, right?
So, a lot of times when you get emotionally hijacked, we get something happens.
Like, I'll talk about my boy Dennis Rodman when
he was on the sideline and he tripped over the reporter and ended up kicking him.
It was like, that was a hijack because this dude could have ended his career.
So instead of having the space and choose your response, there was no space.
It was an automatic reaction.
And so when you're in survival mode, that's what you do.
And what you see is danger.
Nine out of ten thoughts of danger.
So when you're in survival mode, then you're not in growth mode.
You're not in a mode where you have space and you can think.
So you're in fear, no space, you're in love or growth mode, you have space.
And so we have to understand that it's like, and it's interesting because I didn't put my glasses glasses on, but
it's like being in survival mode or growth mode.
If you're in survival mode, if I have on a fair glasses, I'm looking for danger and I'm probably going to fight you or run
or freeze until I figure stuff out or play dead, whatever it is, and then farm, whatever, you know, just tell you what you want to hear so I can stay safe.
Okay.
You know, it's like, you know, they say attack dogs, when they have a tack dog on you, if you if you show any kind of emotion, they attack you.
But if you do this, they
they calm down.
And so
this is our nature, right?
And so we are learning how to say, when I'm in survival mode, I'm probably not seeing things clearly.
And I'm probably, because here's the secret.
And this guy, Bruce Lipton, he wrote a book called The Biology of Belief.
He said, on a cellular level, the cell is either in survival mode or growth mode.
You can't be in both.
So what we're doing is we're creating the space so we can actually choose and see before we leap, right?
And so now we're making wise choices and we're also learning how stuff works.
Does that make sense?
And so that self-regulation,
so what I teach is self-awareness, self-regulation to get the self-mastery.
So self-mastery is getting to the point where it doesn't matter what happens to you.
I don't mean like it doesn't matter, but whatever happens to you, you get to choose your attitude and how you're going to respond.
or react to it.
Are you going to withdraw and freeze?
Or are you going to open up and use your your resources to align yourself to make the choice the best choice available for you in that time and so we some bad more foes we we got disability but you gotta you gotta you gotta own it and you gotta train it you gotta you gotta train yourself yep so that you can be in the moment and you can see clearly but in that space and as you do it more and more instead of having this much space you have this much space keep spacing like call the eye of a hurricane so one of the ways i think about it and you know in the bible talks about this stuff it says be still and know, right?
It also talks about a double-minded man is unstable in all his ways.
Yeah.
So if you're not of one-minded, if you're not in the moment, you're not focused on the one thing, then you're on shaky ground.
I'm not making this up.
This is what the Bible says, and you can see it for yourself.
Yes, sir.
You get what I'm saying?
So the best thing we can do is understand, am I in survival mode?
If I'm in survival mode, then how do I get out of it and get to growth mode?
Or how do I create space?
And sometimes we react to it, but can we reflect on that and say, okay, when it happens again, this is what I'm going to do.
That's what you learn.
You're learning.
So, that's the competitive edge.
Does that make sense?
I love it.
It totally makes sense.
It totally makes sense.
I have to go to chapter seven, though, George.
Yeah.
Because
chapter seven.
Yeah.
I think you wrote it for me.
Ladies and gentlemen, the title of chapter seven is Letting Go of Mistakes.
Yes.
George,
I need it every, I read chapter chapter seven once a week.
Okay, that's good.
My quote that I go to, and we literally just had this call last Tuesday with the team.
100% of the time, we need to be moving towards our goal.
Understood.
Yes.
But then you follow up and you say, in order to do that, we need to be able to let go of our mistakes.
And George, I pause every time I read it because it's like every time I read it, I feel like I'm reading it for the first time.
And I'm like, dang it, Mick, you don't have to be a perfectionist at everything.
You can learn from the mistakes, but you got to let go of them at some point, right?
Because we're taught, learn from your mistakes, learn from your mistakes.
But what George taught me was,
yeah, but at some point, you got to let go.
And so, George, for the viewer, for the listener that's like me, that struggles letting go of mistakes, how do we do it?
Because
that's really important because we get identified with it and
we're in it and we're focusing on it instead of when you make a mistake.
It's interesting, if you play an instrument,
you know, you're playing a guitar and you hit the wrong note.
If you stop instead of just keep playing, people won't even notice it.
But then you mentally know, okay,
I need to reflect on that when I'm not, not now, but later.
I need to, you know, the post performance.
I need to reflect on it and say, okay, how do I change that?
What do I need to do so that I hit the right note?
You understand what I'm saying?
And so, but we're not on mistakes.
Mistakes are just feedback.
This is a neuro-linguistic programming thing.
There's no such thing as failure, just feedback.
Yeah.
So it's telling you, okay, so the question is, what do I need to learn and practice so that I can do it?
And what's it telling me?
And you see people all the time is like we talk about basketball.
We're in the playoffs.
It could be ice hockey, but let's talk about basketball.
And so you miss a shot.
You say, okay, I got to make the next shot.
Instead of when you miss a shot, you got to say, okay, so what do I need to do?
You mentally know, okay, I got to next time, I just got to keep my elbow in or stick it or use my feet, whatever it is, you mentally know, but then you have to drop it and then make the next play.
It's always about the next play.
If you're in a mistake, that's how you get scored on, or that's how you carry that mistake for the rest of the game or the rest of that.
that sequence.
And so they have to be, you know, short,
you be able to just let it go or just drop it for now, bracket it and set it aside.
You'll get to it later.
But right now, it's the next moment.
You got to make the next play.
I love it.
What's important now?
That's the thing to win.
What's important now?
Just
do the next thing.
And once again, it comes back.
Do what you know to do and the next step will be given to you.
It's just really simple.
You know, this stuff, I'm not making this up.
It's just really, really simple.
But we get attached to it and we think about it.
And the more you think about it, the more you reflect on it, the more it's in your mind, and it's preoccupying.
So you're not really here, you're still in the past, you're not in the moment.
And so, this idea of so, how do you do it?
You just notice it, but even calling it a mistake creates a whole physiological reaction where you get in the survival mode, and you're trying not to make a mistake, and that's when you make more mistakes.
you're trying, you know, and you, and so you have to understand, oh, it's as simple as just saying, oh, that's the feedback.
No judging, just notice it.
Okay, bracket it, and then we'll get back to it because that's telling you where your opportunity is.
See, that's the mindset of an elite performer is you see it as a challenge, but you also see it as an opportunity to improve.
Yeah.
Instead of seeing it as
a reflection on who you are.
Nope, I agree.
And what I wrote is that make sense?
It totally makes sense because what I wrote down the first time I read it was I wrote, George gave me permission to make a mistake.
Because I think a lot of times we hold that in and we bottle it up, right?
Like we can't make mistakes, but you can give yourself permission and then your outlook changes.
And for me, I know you talk about flow a lot.
It allows me to get into flow and stay into flow when I give myself permission to make a mistake.
And it can be a mistake in anything, whatever I'm working on at that time,
I give myself the permission.
And so I wanted to thank you for that because literally up until two years ago when I read the book, I thought I couldn't make mistakes.
And if I did make a mistake, I had to learn from it to never make it again.
But what you said was let it go.
Give yourself permission.
Yeah, and it's like everything else.
We have an emotion, we have a feeling, and we identify with it and we become it and we keep focusing on it.
We keep it in our mind and we can't let it go.
And the more we think about it, the more, you know, it's like.
It's like it has velcro, like you have velcro on both things.
If you try to push it away or pull it towards you, you're stuck with it.
And the idea is not to get stuck because if you're stuck with that, you're not available for the next thing.
That's it.
You're actually imprisoned.
You're actually locked.
Yep.
Yep.
So, speaking of locked, I want to go rapid fire with you because you've been so gracious with your time.
I know you're busy and I don't want to hold you on, but I want to ask you a couple of rapid-fire questions.
You talk about just now locked.
What's the cost for the listeners and viewers?
What's the cost of staying locked?
Freedom,
power,
love,
gratification.
What's loss is your life?
You're not, you're, you're not, you know, but the thing, first thing is self-expression power
and
your ability to do whatever, you know, to have, uh, to be spontaneous.
That's another way of saying to be in the zone.
And what is spontaneity means being of one's own self, being of your own mind.
So nothing is, you're not being reacted upon, you are acting.
You actually, you have autonomy.
You get to choose.
Yeah.
You get to direct your attention.
And so that's the cost when you're locked up.
It's like,
say it another way.
So I have this pad of paper and let's say I have, you don't have to know the reading, but I got all this writing on it.
And so with the writing there, there's no space to create.
You got to fill in in between.
But if I show you this, it's a blank slate.
There's nothing there.
But here's the secret:
there's nothing there.
And because nothing is there, everything is there.
Yeah.
So now that's where your imagination, then you have room.
You're not restricted.
You don't have restrictions.
It's not like, you know, you're in a, you know, let's think about you're in a coffin or a sarcophagus and you close the lid and you're safe in there, but you're stiff, can't move.
Life is about movement.
Life is about having, getting out of the, getting out of these, you know, out of the, you know, getting out of the box or getting to the point where you can just be able to move the way you need to
instead of being restricted.
So, and so, and it's a mental thing.
So, when you get locked up mentally, your body, your mind, your heart, and your soul are all locked up.
Love it.
Love it.
Love it.
Two more questions.
So, I'm a Chapel Hill guy.
I'm a UNC grad.
I'm a tar hill through and through.
So, I tell people all the time between Michael Jordan, Lawrence Taylor, and myself, we have a lot of world championships from UNC groups.
I do a lot of NC grads, man.
Yes, sir.
Rick Fox, yeah, name a few
worthy Vince Carter.
Like, we could we could have a whole session just on UNC grads.
Yeah, on and on.
Kenny Smith,
Charlie Scott, one of my favorite dudes, yeah, from NC, you know, back in the day when they didn't have too many of us.
Yep, yep, absolutely.
So,
you're not going to give yourself enough credit, but I'm going to ask you this because
you work with MJ, you work with Jordan, and you're going to say he was already there.
He was already great, which he was.
Not denying that.
But what's one thing that you had to help MJ unlearn to become Michael Jordan?
It's interesting.
Well, he, you know, he says it all the time.
I helped him with his leadership.
When When he came back, you know, he's coming back after getting beat up on by
the, you know, the bad boys.
You know, and whatnot.
And then he came back at 18 months, and these guys are all in the shadow of that.
But yet they haven't won anything.
And but yet,
but it was like, okay, so you guys don't really know what it takes
to really do this.
And you guys, you know, you got to put in that, you know, it's old school, you know, you got got to fight for this stuff.
Yeah.
And so one of the things I helped them do is be able to meet people where they are and realize that they don't see where you are, but you have to meet them where they are.
Then it's called leading and pacing.
It's a neuro-linguistic programming
technique or filter, if you want to look at it that way.
It's like you meet people, you develop the rapport, and then you lead, you you meet them where they are, and then you decide, you give them a say on where they're going.
See, this is a part of leadership that's really important.
When you're a leader, you give other people a say in where you're going because then now they're in it.
It's not your team, it's our team.
It's not your company, it's our company.
And we have to get that one where everybody has value.
And my job, and what I was telling them, is you have to model, trust, and inspire.
That's it.
You have to model the behavior, but then you have to trust them and inspire them to do it.
Because I remember when Phil talked about talking to Michael about letting the other guys have more, you know, be more involved, and he had ideas about, okay, so, and he wasn't wrong, you know, you got a post player and he's got the ball, he's got to learn how to have footwork and learn how to control.
So he's not just a post player, he has to learn other skills so that
he can handle the ball, he knows how to pivot away from pressure, and he understands the game.
And so that's the thing.
So everybody has to learn, practice, so that they can perform.
Does that make sense?
And so so, so he had to open that up.
And so, as leaders, as people,
even our
people we engaged in, we have to see them as, just my opinion, as they're of what they're possible of becoming instead of seeing them where they are.
Yes, sir.
And then, and then encouraging them, inspiring them, but they got to do the work.
So, that's where it becomes challenging because they have to take ownership.
I said, I am responsible.
I make choices.
No BND.
The BND is not allowed.
You know what the BND is?
What's that?
Blame and denial.
Love it.
No blame.
Blame and denial.
It's like I am responsible.
Boom.
Once you embrace it, yeah, okay,
I didn't ask for this, but now that I'm here, how am I going to, what am I going to do in that space between stimulus and response?
And am I going to be who I say I am?
Am I going to do what I say I want to do?
I have that opportunity, but I have to self-regulate.
I have to, and it's uncomfortable.
And part of us is comfortable blaming other people or denying it.
But if I can say, yeah, I can't take responsibility for i can't control some things but i can always choose how i respond to it and that's where the ultimate freedom is being able to choose and and that's that's what we can do and then once you do that now you develop this ability to know it doesn't matter what happens on some what matters is what you're going to do are you going to get down you know still cool in the game what you going to do right
get up off the wall you know you got to get up to get down
i'm just saying
you know and that's it but once we all assume responsibility say okay here's my role here's how i can contribute here's how i can help so it's our team it's our community it's not waiting for somebody to come by and as a country and as a society we have this choice we're waiting for other people to save us instead of saying we are the solution we the people we have to say hey you know you know
true north you know there's principles involved here love compassion you know seeking to understand and i'm the other one you know i can't just make you a thing and then treat you like any old old thing no and if somebody else is doing that my name i gotta say hey i'm not down with that right and we don't treat people that way right
you know we don't we don't relate to each other that way we have to have mutual benefit mutual respect we have to understand how to do that now we hold people accountable but you don't have to make them into objects where you can just hate on them or treat them any old way.
I love it, man.
I love it.
So that's what it is with us.
You see what I'm saying?
And so when we can do it, and me as a leader, that's how I lead.
I model behavior, but I give people a say in
what we're doing.
So, okay, what do you want to do?
And it could be like where I'm going and you're not going in the same direction.
There's a book called Good to Great.
They said, before you get on a bus, you decide
and decide where you want to go.
You make sure you have the right people on the bus and the wrong people off the bus.
And that's the thing.
And that's a a choice.
Do you want to be here?
Yeah, okay.
Here's what we're into.
If you're not into that, you know, as my father used to say, don't let the door hit you with a dog shit to bitch.
You know, nothing personal, but you got to go.
Like my father would say, you don't have to go home, but you got to get out of here.
You got to get off this bus.
You know, nothing personal, but you made a choice not to be here.
So,
you know,
good luck.
But if this is what we're up to, and if you're in for it, if you have the same values we have,
you know, if their core values align with true north like all the things i talked about you know compassion seeking to understand mutual benefit mutual respect love compassion being curious and trying to understand this thing in joy and love not in in this fear or you know um
trepidation no it's like you got it you got to be all in yes sir say yes to it yes sir Last one, George, and this is a plug for you.
For the viewers and listeners that are like, man,
all this wisdom that George has been dropping, if they want to potentially work with you or find you, follow you, where should they go?
At my website, georgemonford.com.
They can go there and they can, you know, and you go on and the website will tell you all you need to know.
You know, you can
email and you can get on the email list.
But there's a lot out there.
If you go to YouTube, I have a YouTube channel with what I do at Home with George every Thursday.
So we got over 200 episodes of that.
You know, obviously you can get my book in, you know, at Amazon or any, you know,
you know, Random House, Penguin, you know, all of those
book places.
But
it's really, and then if you just Google my name on it, on Google me, you'll see all kinds of stuff.
That's my favorite line in the world.
When you're at that status, when you can just say Google me, you know you're somebody.
As George would say, you know, you are a bad mofo at that point.
Well, you know, it's interesting because I have this friend of mine rolling, and he was teaching
interviewing course at VTech.
And so I went to work with him, and his students interviewed me.
And that's when
I became aware of it.
He said, okay, here's the process.
You got to find out who this guy is and what you can find out.
They went on Google and there's all this stuff.
I said, whoa.
I had no idea.
I had all that stuff was on Google.
And so that's it.
You know, it's like anything else.
You want to go to Google.
Now, here's the interesting thing.
Just like there's a Google and you can put in a subject and you get the information.
When we go inside, there's a part of us, there's that place of rest, the stillness, the idea of hurricane I talk about, where
all the answers we need are already there.
Yes, sir.
It's just like Google.
If you just reflect on it and think about it.
You can get the access to or to access you.
Oh, you need to go to this one or talk to this one.
Or like you said, I need to talk to Mr.
Mumford.
I need to read this book and so just just so you know my mindful athlete book i read that over 60 times wow and the unlock book i probably read about 15 times already or 20 times well and every time i read it i find something else and i said well who wrote that that's some good stuff
well
now now i feel good yeah but here's the thing is when you get in the flow when you are accessing that the higher consciousness or when you're coming from that silence there's a wisdom and creativity man that you have no idea.
That's what you see, people in the zone of flow, that's what it is.
But if you ask them, they say there's no self-consciousness, it's like I'm not there
because the spirit is just moving through me.
We call it love, whatever, it's moving through you, and you just know stuff.
You have a premonition, you know, oh, this is going to happen.
Don't know, I don't know how you know it, but you know it, and you could see it.
And this is what I tell my athletes, whether they're a hockey goalie or soccer goalie or whatever.
It's like when you are in that silence, your body's already moving where the ball is going to go yeah
now you're playing on a spiritual level and you you start to see things and the same thing if you're in the outfield you know uh you know you can see your body starts going but we get in the way and we start thinking well should they or that no man shut up just just be still or no just be still and and your body you did the training now and let it take over yeah but that's when we're not into this how am i doing uh you know i'm i'm compelled by fear desire no you're not compelled by either one you're just in your center and you're just honestly expressing yourself fully deployed in the moment that's it yes sir mr mumford
it's been an absolute honor and pleasure to have you on the show um again
the the icon that you are the legend that you are but who
you are means the world to me so i'm i'm just so honored that you took some time out of your busy schedule to spend with me i appreciate you saying that and the thing is it's being unlocked and you're not unlocked all the time just for a moment or whatever and then you keep unlocking, unlocking.
But the same capacity that you see in me is in you and everybody else.
Yes, sir.
Yes, sir.
I appreciate it.
To all the viewers and listeners, remember, your because is your superpower.
Go unleash it.
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