Day with Dan Kennedy: Waiting For The Radical To Arrive (1 of 2)

December 30, 2024 1h 4m S3E69

In this episode of the Marketing Secrets podcast, I’m taking you back to one of my most transformative conversations with Dan Kennedy during our last VIP Day event. As we approach the final Funnel Hacking Live, this episode is part one of a special two-part series revisiting that iconic day. Dan’s insights during this interview inspired this year’s Funnel Hacking Live theme: "Waiting for the Radical to Arrive." Together, we discuss the elements of success, the courage to challenge industry norms, and the power of standing out as a true innovator. Throughout this conversation, Dan and I delve into timeless lessons for entrepreneurs and marketers. From identifying and fixing broken systems to understanding the psychology of success, we uncover strategies that can elevate your business. Dan shares his expertise on how leaders who dare to break away from dogma become magnetic forces, attracting those seeking real change. This episode provides not just insights but also a glimpse into the brilliance you can expect at Funnel Hacking Live’s exclusive pre-event, Day With Dan. Key Highlights: The Success System That Never Fails: How to create systems that work and why fixing broken ones is critical. Questioning the Norm: The power of challenging established dogmas and finding new paths to success. Embracing the Radical Role: How stepping up as the radical inspires loyalty and trust among your audience. Lessons from Legends: The principles Dan learned from figures like Earl Nightingale and W. Clement Stone. Transforming Systems: Practical examples of turning struggling businesses into thriving operations. This two-part series is packed with invaluable advice for entrepreneurs ready to disrupt the norm and become the radical their audience is waiting for. Make sure to listen and prepare for part two, where we dive even deeper into Dan’s transformative strategies! Special thanks to our sponsors: Northwest Registered Agent: Go to northwestregisteredagent.com/marketingsecrets to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

Download Audio

Listen and Follow Along

Speed:

Full Transcript

This episode is brought to you by Honda.

Introducing the all-new, all-terrain Honda Passport Trail Sport.

The most off-road capable Honda Passport Honda has ever dreamt up.

The Passport features increased ground clearance, roof rails on all trims,

and available specially developed all-terrain tires.

And you'll stay comfortable with tri-zone climate control

and available features like heated and ventilated front seats and a panoramic moonroof.

Learn more at Honda.com slash Passport.

Um, I think I just won my taxes.

Yeah?

I just switched to H&R Block in about one minute.

All I had to do was drag and drop last year's return into H&R Block and bam, my information is automatically there.

So I don't have to go digging around for all my old papers to switch? Nope. Sounds like we just leveled up our tax game.
Switching to H&R Block is easy. Just drag and drop your last return.
It's better with Block. What's up, everybody? This is Russell Brunson.
Welcome to the end of the year to a whole bunch of crazy things. At the time I'm recording, there's like 40 days to Funnel Hacking Live, which is insane.
And I know that so many of you guys are coming to hang out with us. This is going to be, it's the last one, number 10, the last big show.
And what Lumsmeas may or may not know though, is the day before Funnel Hacking Live, we're doing this special VIP Day with Dan Kennedy Day, which is going to be insane. The only way to get to it is to upgrade your ticket.
So if you already have a ticket, if you log into, if you go to funnelhackinglive.com and log in, there should be an upgrade button there. We can upgrade to VIP, but do not miss it.
If you haven't bought a ticket yet, go get your ticket to funnelhackinglive.com. And then guess what? The first upsell is the VIP day with Dan Kennedy.
Right now is the time I'm recording this. It's like $4.97.
So that extra 500 bucks to hang out with Dan Kennedy for a day, which is insane. But we're going to be raising that price here really um, the conversion rates on it are really, really high.
Most people who are coming to Funnel Hockey Live are coming to Dan Day. So supply and demand, you know how it all works.
We're going to be increasing the price there really soon. But I thought, um, for the next two episodes of the podcast to give you guys a taste of the last time we did a day with Dan, um, it was two years ago, two or three years ago for Funnel Hockey Live, we did a special day with Dan.
Um, and I interviewed him about a bunch of different things, but what's cool is that my very first interview with him, he brought up this topic, which, uh, it ended up becoming kind of the theme of this year's funnel hacking live. If you go to funnelhackinglive.com and read the sales letter, I talk about how, um, in any audience that there's people waiting for the radical to arrive and you guys are the radical and you need to step up into that calling and get people to come to you.
Um, and so I talked about that, but what's crazy is that this, that idea, that concept came from this interview with Dan Kennedy on stage the last time we did a day with Dan. So, um, anyway, I'm going to have you guys listen to this is part one of waiting for the radical to arrive from the last VIP day with Dan Kennedy.
Um, and again, I recommend as soon as you listen to this or maybe pause right pause right now and go get started because you know it's going to happen. But go to funnelhackinglive.com, get your ticket, and then upgrade to VIP so you can come to the special day with Dan Kennedy.
Again, this is the last Funnel Hacking Live. This will probably be the last time that we do a day with Dan as well.
So it's just one of those things. You don't want to miss out on it.
It's going to be insane. And yeah, with that said, I appreciate you all.
And I hope you enjoy part one of waiting for the radical to arrive.

In the last decade, I went from being a startup entrepreneur to selling over a billion dollars

of my own products and services online.

This show is going to show you how to start, grow, and scale a business online.

My name is Russell Brunson, and welcome to the Marketing Secrets Podcast. Thank you.
Thank you. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm not sure what you're doing.
I'm not sure what you're doing. I'm going to have to look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to take a look at the picture.
I'm going to take a look at the picture. I'm going to have a good job.
Thank you. I think that's the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get the best way to get If you're a student, you're a student, you're a student, you're a student,

you're a student, you're a student,

Thank you. I'm not going to be able to do that.
Thank you. I'm going to go back to the next episode.
I think it's a good thing. Thank you.
Thank you. I'm not going to'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry, I'm sorry. Thank you.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry sure what I'm saying.
I'm not going to be able to get my own experience. I'm not going to be able to get my own experience.
I'm not going to be able to get my own experience. I'm not going to be able to get my own experience.
I'm not going to be able to get my own experience. I'm not going to be able to get my own experience.
I'm not going to be able to get my own experience. I'm not going to be able to get my own experience.
I'm not going to be able to get my own experience. So, I'm going to be here.
I'm going to be here. Thank you.
Thank you. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm going to go over there.
I'm going to go over there. I'm saying.
I think that's what I'm saying. I think that's what I'm saying.
I think that's what I'm saying.

I think that's what I'm saying.

I'm going to go. Thank you.
Thank you. Thank you.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.

I think it's a good thing.

I think it's a good thing. I think it's a good thing.
I'm sorry.

I'm sorry.

I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. What's up funnel hackers? I want to talk to you guys about a challenge that every business faces including mine and that is finding good people to hire for the last few years we've been using indeed to find the right hires in every one of the different departments inside of our company okay now think about this you've built a successful funnel your business is scaling and now you're wearing all of the hats does this sound familiar this is the path that most entrepreneurs go on So at some point you need a team to help you keep growing, but finding the right person can be

very overwhelming. It can be a huge pain.
And for me, it's not something I love to do. That is until

we found Indeed. And here's why I love it.
When it comes to hiring, Indeed is literally all that

you need. Their sponsored job feature is a total game changer.
It pushes your job listing right to

the top of your ideal candidates page. It's literally like having a billboard right in front

of the dream person that you are trying to hire. Indeed not only works, it's also fast and it's flexible.
There's no monthly subscriptions, no long-term contracts. You only pay for results.
In fact, to show you how fast this is, since we started talking a few seconds ago, 23 people have already been hired on Indeed. That's the kind of efficiency every entrepreneur dreams of.
So don't wait and build a team that will take your business to the next level. Go to indeed.com slash clicks right now and get a $75 sponsored job credit to boost your job's visibility.
That's indeed.com slash clicks. Start hiring faster and smarter.
When it comes to hiring, Indeed is all you need. You get more when you start your business with Northwest Registered Agent.
In just 10 clicks and 10 minutes, you get your entire business identity. Get more with Northwest Registered Agent.
More privacy, more guidance, more freedom to run your business from anywhere in just 10 clicks in 10 minutes. Don't settle for less.
Get more when Northwest Registered Agent starts your business. Form your business for just $39 plus state fees.
With real business experts and decades of experience, don't settle for less. Northwest is a one-stop shop for business owners.
Get everything from formation paperwork to custom domains and trademark registration all in one easy-to-use account. Keep your home address private by using Northwest.
Use Northwest's address on your formation documents when you hire them to be your registered agent or form your business. You want more? Get premium mail forwarding to have a physical address

separate from your private information.

Go to northwestregisteredagent.com slash russell

and start your business the smart way.

Again, that's northwestregisteredagent.com slash r-u-s-s-e-l-l. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm not sure how to do it.
I'm not sure how to do it. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm going to go to the next one. I'm going to go to the next one.
I'm it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.

I think it's a good thing.

Thank you. Thank you.
Thank you. I'm going to talk to you about the first time.
Thank you. Thank you.
I think that's a good thing. I think that's a good thing.
I think that's a good thing. I think that's a good thing.
I think that's a good thing. I think that's a good thing.

I think that's a good thing.

I'm going to take a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.
I'm not going to be a good one. I'm not going to be a good one.

I'm not going to be a good one.

Thank you. I'm not going to be to the next slide.
Thank you. I think it's a good thing.
Thank you. I'm going to go back to the office.
I think that's a good thing. But I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a to say. I'm going to see you next time.
I'm going to see you next time. I'm going to see you next time.
I'm going to see you next time. This is a little bit of a change.
I'm going to see you next time. I'm going to see you next time.
I'm going to see you next time. I'm going to do it.
I'm going to do it. I'm going to do it.
I'm going to do it. I'm going to go ahead and get back to the next slide.
Thank you. Thank you.
Thank you. Thank you.
Thank you. I think it's not just that you have to be a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person

who's a person who's a person who's a person who's a person

Thank you. I'm not going to be able to do that.
I'm not going to be able to do that. I'm not going to be able to do that.
I'm not going to be able to do that.

I'm not going to be able to do that.

Thank you. Thank you.
Thank you. I'm not sure what you're doing.
Thank you. I'm going to take a look at the next one.
Thank you. Thank you.
Fidelity Basketkerage Services, LLC. Member NYSC SIPC.

Since 1979, TireRack.com has been helping people find the right tires for how, what, and where they drive.

They sell only the best, like the full line of Continental Tires.

Test results, ratings, and reviews are there to assist.

Or try the Tire Decision guide to get a personalized tire recommendation

Tires ship fast and free to you or to one of over 10,000 recommended installers

In many areas, they offer mobile tire installation

Shop Continental Tires at TireRack.com Thank you. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We have to see the next one.
We have to see the next one. We going to take a look at the picture.
I'm going to take a look at the picture.

I'm going to take a look at the picture.

Thank you. I don't know.
I don't know. I don't know.
I don't know. I don't know.
I don't know.

I don't know.

Thank you. I think it's a good thing.
Thank you. I think that's what I'm not going to be able to do that.
I'm not going to be able to do that. I'm not going to be able to do that.
I'm not going to be able to do that.

I'm not going to be able to do that.

I'm going to go to the next one. Thank you.
and he's not a person. He's not a person.
He's not a person. He's not a person.
He's not a person. He's not a person.

He's not a person.

He's not a person. He's not a person.
He's not a person. He's not a person.
He's a good thing. Thank you.
I think that's what I'm saying. I think that's what I'm saying.
I think that's what I'm saying. I think that's what I'm saying.
I think that's what I'm saying.

I think that's what I'm saying.

Thank you. I'm sorry, I'm sorry, I'm sorry.
I'm sorry, I'm sorry. I'm sorry, I'm sorry.
I'm sorry, I'm sorry.

I'm sorry, I'm sorry.

Thank you. I'm not sure what you're saying.
I'm not sure what you're saying. I'm not sure what you're saying.
I'm not sure what you're saying.

I'm not sure what you're saying.

Thank you. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.

I'm sorry.

Thank you. I'm not sure what you're doing.
Thank you. Thank you.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.

I think it's a good thing.

Thank you. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. It ahead and get started.
Thank you. I'm not sure go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm going to go to the next slide.
I'm going to go to the next slide. I'm sorry, I'm sorry.
I'm sorry. I'm sorry.
I'm sorry. I'm sorry.
I'm sorry.

I'm sorry.

Thank you. I'm sorry.
Thank you. I'm sorry.
Thank you. Thank you.
I'm going to go to. I'm going to be here.
Thank you. I'm going to go you're a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a person who's a I'm going to go to the next slide.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. I think it's a good thing.
I think it's a good thing. you Thank you.
Thank you. Thank you.
Thank you. Thank you.
Thank you.

Thank you.

Day with Dan Kennedy: Waiting For The Radical To Arrive (1 of 2)

Listen and Follow Along

Full Transcript

More episodes from The Russell Brunson Show

The Most Dangerous Thing You Can Do Is Play It Safe | #Success - Ep. 23

One Funnel to Rule Them All: The Strategy Revealed | #Marketing - Ep. 22

Introducing The Side Hustle Show

What Wrestling Taught Me About Pain, Purpose & Pushing Through | #Success - Ep. 21

Relationship Tools Every Entrepreneur Needs but Nobody Teaches | #Success - Ep. 20