Kickstarting 2025 with Change, Collaboration, and Accountability

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Speaker 2 This is 2025. This is a brand new year.
This is a new chapter. It is a blank page.
Think that through a little bit. Don't leave this episode and just, all right, Justin, that was nice.
That was good.

Speaker 2 Change, collaborate, accountability. Got it.
Now, now, now, now, like, what does this year mean to you? Are you ready to go into the trenches? Are you ready for war? Right? Are you ready to fight?

Speaker 2 Are you ready to make change?

Speaker 2 Because I'll tell you, if you sit around and wait for change, it's going to change, but you're going to be left behind because it's going to be progressive change and you're not going to be doing anything are you going to force yourself to change are you going to fight for change are you going to go to war with yourself to be a better person to work harder to wake up earlier these are all little battles in the war right

Speaker 2 what are you going to do in 2025

Speaker 2 what is up everybody what is up to the science of flipping podcast we are officially in 2025 as i record this so excited to be moving into the new year new directions big changes, big momentum.

Speaker 2 This is your day to start anew. It is a new chapter.
It is a new page. It is a blank page that you can write on.

Speaker 2 This new year at this very moment, as you are listening to this or watching this, is yours to create. And I want to go into this episode with this in mind.
What changes are you going to have to make?

Speaker 2 What changes need to be done for you to hit your goals in 2025? Who are you going to be collaborating with in 2025? How are you going to be collaborating?

Speaker 2 For example, we have members in my REIlive.co. If you haven't checked out, you should go to REILive.co.
We have collaborated on 10 deals in the last two weeks. 10 deals.

Speaker 2 Me and the members of REILive.co have collaborated on these deals. Even as of today,

Speaker 2 we got another contract signed by a seller on a beautiful duplex in Mobile, Alabama. Now, that is the first two.

Speaker 2 And the last one is given change and given collaboration, who is going to hold you accountable?

Speaker 2 So between change, collaboration, and accountability, that is what this episode is about. That is what 2025 is about.

Speaker 2 So the first question you need to ask yourself is what is going to change? Okay.

Speaker 2 Are you doing what you need to be doing? And then, you know, first you need to understand what should you be doing.

Speaker 2 And for many of you, you might be in different segments of your real estate investing journey.

Speaker 2 And so this episode isn't about telling you exactly what you should be doing, but I can tell you a great way to understand what you should be doing is looking at your bank account.

Speaker 2 Looking at your bank account will quite literally describe what you should be doing and where you should be focusing. And most of you probably are not where you want to be with your bank account.

Speaker 2 Then the first thing you need to be doing is focusing on revenue generating activities. That is the very first thing and probably the only thing you need to be doing out of the gate.

Speaker 2 So revenue generating activities could be calling realtors, could be calling homeowners, door knocking,

Speaker 2 you know, going through your CRM, calling the leads back on reilive.co. So if again, you go to reilive.co, we had a member, Carol, literally she's been working this lead.

Speaker 2 that we reviewed today to put in an offer. She's been working the lead for two months.
This lead came in two months ago. Then there was a lead that came in that she's been working a year ago.

Speaker 2 And she says, tomorrow, we want to call this lead that she's been working for a year, or at least the lead came in a year ago.

Speaker 2 Now, what happened is, you know, after a couple back and forth with the seller, this seller lead

Speaker 2 fell off the face of the earth. Right.

Speaker 2 And literally, as of New Year's week, reached back out to Carol because the seller changed her phone number, changed her phone, and was able to find nurture outreach via email

Speaker 2 to get back in contact with Carol. And so I say all that to say is, is maybe what you need to be doing is nurturing the lead that you already paid for, that you already brought in.

Speaker 2 The thing that you should be focusing on is revenue generating activity. Some of you might be doing deals with wholesalers.
So how many wholesalers did you reach out to today?

Speaker 2 How many offers did you make? How many buyers did you bring to other wholesalers' deals? Right. So again, you need to understand what change needs to happen.

Speaker 2 But most of you in this journey are probably not satisfied with how much money you're currently making or how many deals you currently have done or want to do. And it all goes back to the same thing.

Speaker 2 If you need to be focusing

Speaker 2 on revenue jittering activities. And if you do that, you will start to see change.
Now, again,

Speaker 2 I don't need to tell you on this episode exactly how and where,

Speaker 2 but understanding the priority. Okay.
Priority is the key. I made a comment on Facebook a couple of days ago about, you know, who out there is feeling like, you know, the day gets away from them.

Speaker 2 They're spun around all day and they're very rarely able to achieve the things they want to achieve, right? In the given day. And they don't get to focus on the real estate business.

Speaker 2 There was a lot of people that said, yeah, that's me. You're talking directly to me.

Speaker 2 Well, my answer to them

Speaker 2 was as simple as saying, hey, listen,

Speaker 2 you need to prioritize the priority.

Speaker 2 What gets prioritized gets done, right?

Speaker 2 And I know it sounds a little morbid and we don't have to be all morbid, but like, listen, at the end of the day, our children, for those of you who are parents, are our priority.

Speaker 2 So if your child is in harm's way, your priority is to get your child out of it. It's extreme,

Speaker 2 but I just want to paint the picture of what is priority gets done, right? You will sacrifice your own life for your child. You will make it done.

Speaker 2 And I say that, say all those out there, and maybe you're one of those, maybe you're one of those people that right now is saying, man,

Speaker 2 I just, I don't know where to find the time. I feel like I'll have the time and then nothing gets done or I can't get to it or something pops up or whatever.

Speaker 2 Well, that's because you're not making it an actual priority, right? You say you are, but you're not. So the first thing of change is priorities.

Speaker 2 And if I'm you, I'm sitting there and writing that down, priorities, because then later today, if you're listening to this in the car or maybe you're not in front of a notepad.

Speaker 2 But later today, then you need to go in and start to understand what are the actual priorities that you need to be focusing on every single day, including weekends, right?

Speaker 2 For you real estate investors or aspiring real estate investors, weekends aren't time to

Speaker 2 take off. Real estate is historically known to be a weekend business.
I mean, realtors have literally been driving buyers around on weekends since the dawn of time, right?

Speaker 2 Open houses have typically been held all weekend long, Saturday and Sunday, since realtors were realtors, right? I mean, the point being is.

Speaker 2 Weekends aren't a day off for us. Weekends are work as real estate investors, right?

Speaker 2 And honestly, those of not you, but maybe you that do take the weekends off, that helps people like me get a leg up.

Speaker 2 That helps me get the deal that you won't get because you're not working on a Saturday or Sunday, right?

Speaker 2 So when you're thinking about going into 2025, you got to start with change. What does need to change?

Speaker 2 Is it your activities? Is it your actions? Maybe you are not a part of a community like REILive.co.

Speaker 2 And maybe you need to collaborate more, which brings you into the second level of what we're talking about today: collaboration. Maybe that's what needs to change.

Speaker 2 Maybe you're just trying to do it all yourself. Maybe you're just stubborn.
Maybe you're just like, I'm going to figure it all out on YouTube.

Speaker 2 And maybe you haven't actually done anything but gone to YouTube and watched a lot of videos. So maybe collaboration is what needs to change.

Speaker 2 I can tell you out of my own personal experience, 2025 and onward is all about collaboration. All about collaboration, not competition.

Speaker 2 How can I work with people who I want want to be working with to do more, to get more done, to make more money, to have more fun?

Speaker 2 Give you a great story today as I record this, today, this morning,

Speaker 2 longtime friend and I, her name's Amy, by the way. So big shout out, Amy, you know who you are.

Speaker 2 Been friends for a long time

Speaker 2 and kind of have circled each other. She's also in the education space.
And,

Speaker 2 you know, we've both been in real estate a long time. And, you know, today we kind of sat down and had a Zoom, but how can you and I collaborate more? And there was no like,

Speaker 2 let's try to work business. It was literally she was talking about what she was doing and I was talking about what I was doing.
And literally we had people in our phone.

Speaker 2 This is how simple collaboration can be. When we were talking on Zoom,

Speaker 2 she mentioned something that she needed something for this reason of something. And I literally put her together with two people right then and right there.

Speaker 2 And I said, hey, I think you'll, one of these two people will probably be the right fit for you. And right there on the phone, a couple minutes go by.

Speaker 2 She's talking about something else, specifically real estate and cost seg. And I was like, here, let me give you, do you have a cost seg guy? No, I don't.
Here, let me give you my cost seg guy.

Speaker 2 And I just started offering up value to her, not because she asked for it particularly. She was just telling me what she's up to, but I had resources I knew she would likely like.

Speaker 2 And we've been friends a long time. So I gave it up to her.
Well, you know what happened? The rest of the conversation.

Speaker 2 It started to turn around and she started asking me what's been up with me and what's new with me.

Speaker 2 and i've been describing her about what i'm up to and this and that and then all of a sudden she started putting me together with people in her network that you know would be of value to me right i didn't ask her to i didn't say hey i'm looking for this thing or she said hey you should reach out to this person i'm going to put it together on a three-way chat oh you know what i need to introduce you to so-and-so because of this when you invest with fidelity go it does all the work for you so while fidelity go monitors the markets rebalances your portfolio and tracks your progress to keep your investments aligned with your goal.

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Free reason. Let me put us on a three-way chat.

Speaker 2 And it just started happening.

Speaker 2 And that is the movement I'm going on. The collaboration of what Amy and I can do is one example.

Speaker 2 I mean, just the Rolodex I have and the Rolodex she has and the different people and the different scenarios that we could just share with each other and offer value.

Speaker 2 Because if we offer each other enough value, something good is going to come from it from both of us. I say that to say, now I know Amy and I are going to collaborate a lot more.

Speaker 2 Cause really at the end of it, then we said, hey, why don't we do this thing? You know, we're going to do a training together. She really focuses on raising private money.

Speaker 2 I really focus on doing deals. And guess what? Deals need money, right? And so it's a perfect collaboration.
Now, we didn't go into that conversation thinking collaboration of business and training.

Speaker 2 We just said, hey, let's connect. Let's see what there is out there for us to put together.
Now, that is what I would impress upon all of you today.

Speaker 2 So if there's something right now you guys can take, I would take this. So three to five people is what I would tell you to connect with because you don't know what they're up to.

Speaker 2 Maybe you haven't talked to them for a while. You don't know what people in their role it ex that could help you with whatever you're going through and dealing with.

Speaker 2 And so it's good to just connect with people because part of it is network, right? The network

Speaker 2 creates the ability to do more. You don't need to ask for something.

Speaker 2 Just understand what they're doing.

Speaker 2 And if you understand what they're doing and they understand what you're doing, you might say something like, oh, I'm going to do this thing. Just like Amy did.

Speaker 2 And I said, oh, man, you should talk to these two people about that thing.

Speaker 2 And I just connected her. She didn't ask for.

Speaker 2 So make sure you're actually reaching three to five people a day, whether it's social media, Facebook, Instagram, Twitter, whatever, and reach out to them.

Speaker 2 Because if you are going to collaborate, then collaboration takes intention.

Speaker 2 Now, the thing about collaboration that you guys need to understand, first of all, REILive.co is all about deal collaboration. I'm not charging you 10 grand, 20 grand for coaching.

Speaker 2 I'm going to bring you into a community and we are going to be doing deals together 50-50. If you are not a part of REILive.co, you need to be starting today, starting right now.

Speaker 2 In fact, because it's the holiday of the new year, I give away a week for free. REILIVE.co.

Speaker 2 A week for free. Get in there.
We contracted, I think, two properties today.

Speaker 2 I think 10 in the last couple of weeks. We're doing it together.
50-50 deal split. But collaboration takes time.
takes energy, takes effort.

Speaker 2 The challenge I see a lot of times with some newer individuals is they don't want to be patient. They want that collaboration to immediately turn into money.

Speaker 2 Like right now, hurry up.

Speaker 2 And so they take this, they listen to this episode, they watch this episode, and they don't have patience to collaborate.

Speaker 2 They don't have patience because they need a deal right now. They need money right now.
But that's short-sighted.

Speaker 2 If you want the long play,

Speaker 2 then you need to collaborate.

Speaker 2 And so the change I would tell you guys to make, and I know I've already done this, is I'm making a big change. And I don't need to just be, you know, on top of the mountain.

Speaker 2 I want us all to be on top of the mountain, doing it together, eating together, making money together, right?

Speaker 2 Make money, have fun,

Speaker 2 and create value. And if you can do that, you're going to win.
So that's my motto going into 2025. And that's my change.
So I want you guys to figure out the change that you need to make.

Speaker 2 What is it exactly?

Speaker 2 So for some of you, you guys are, you know waking up too late staying up too late right you still watch tv and netflix and chill and you're not going to the gym or you're still not eating good or whatever these things are

Speaker 2 you need to start to make the change because what i can tell you is those of you who are not happy with their bank account you got to look in the mirror with that if you're not happy with your body and figure you got to look in the mirror for that all your problems all your issues you can solve all of them And so then this episode is about, well, how do you do that?

Speaker 2 Well, collaboration is one of them. In the real estate space, finding leads is the biggest thing.
Finding sellers. I don't care if it's through an agent, wholesaler, direct to seller, finding sellers.

Speaker 2 So then what changes do you need to make to go find more sellers?

Speaker 2 I, you know, obviously have tens of thousands of people listening to this. I don't know what you guys are all doing, but whatever you're doing likely isn't working to the level you want it to.

Speaker 2 Maybe it's even working. Maybe you're making a couple bucks.
Maybe you're making five, 10, 15, 20 grand a month. Maybe you're making a couple bucks.

Speaker 2 You're like, okay, it's working, but it's not working at the level I want it to.

Speaker 2 Again, what needs to change? I'm being redundant because people,

Speaker 2 it's like the squeaky wheel, right? It gets the oil. Like you say you know, but do you know? Because you haven't done anything different, right? So I want 2025 to be different for you.

Speaker 2 Right. If you're not happy with this scenario, and again, like I said, you could be making a couple bucks, but you want more, then you need to be changing.

Speaker 2 And in my own world, it is about collaboration, right? It's about doing more with more people, good people that I choose to do business with.

Speaker 2 And people offer more opportunities, right?

Speaker 2 You've ever heard Brad Lee say, the more hands you shake, the more money you make, right?

Speaker 2 You've heard the scenario, shaking hands and kissing babies. The more people you talk to, the more opportunities you're going to have.
And so Find a way to talk to more people each and every day.

Speaker 2 That's what I told you. Three to five people, Facebook, Instagram, whatever, reach out to them.
Say what's up. See what they're up to.
What's new? How's 2025 going to be any different? Right.

Speaker 2 Whatever the questions are, like re-engage with people, reach out to people. Because you never know what they have going on.

Speaker 2 So in terms of collaboration, you need to get clear on what you'd collaborate with. Right.
So we've talked about change. You get it.
You need to make change.

Speaker 2 Now let's talk about the collaboration part. You heard my story with Amy.

Speaker 2 There was no real intention for this call on, you know, let's find this collaboration, but just organically that started happening. Now, her and I are very similar levels and years of experience.

Speaker 2 And so naturally some collaboration is going to take place. But if I'm you guys, I need to be clear with what do I want to collaborate on?

Speaker 2 Is it finding deals? Is it negotiating deals? Is it raising money? Is it building a business? Is it marketing? Is it finding buyers? Is it collaborating with a contractor on a rehab?

Speaker 2 What are you actually trying to collaborate on? And I can't answer that for you. You have to answer that.
What I can tell you is if I collaborate with more of you guys in REILive.co,

Speaker 2 I will do more deals.

Speaker 2 You've heard me say it before on

Speaker 2 other podcasts, but in November, I had the opportunity to have a couple weeks of just kind of silence. And I spent a lot of time just internally.
understanding what I wanted to do and whatever.

Speaker 2 And the end result of that was God or my gut intuition or energy or higher power, whatever we want to call it kept saying do more deals. Well, guess what I created? REILive.co to do more deals.

Speaker 2 Not charge you guys 10 to 20 grand to teach you, but actually just do deals with you and share the revenue 50-50. That's where I landed at.
And so my collaboration is with you guys.

Speaker 2 I want to collaborate more with you guys. I want you and I to collaborate more on real estate deals.
That is the intention of my collaboration going in 2025.

Speaker 2 And if people like Amy and others can be a part of that collaboration, I would love to do that to grow the biggest, baddest-ass community of doing deals in person ever.

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Speaker 2 Every single day, five days a week, doing deals creatively, doing deals,

Speaker 2 you know, as wholesales, doing deals as fix and flips, buying holds, buying more deals.

Speaker 2 So that is my intention. And I was very clear going into 2025.
I took a lot of time to sit and think and understand and refine and write down.

Speaker 2 So I ask you guys to do the same thing. What are you trying to collaborate on? Why collaborate?

Speaker 2 What, you know, a lot of people get into business partners partnerships because they think their friend or family member has a skill set that they lack or don't possess, which could be a good thing.

Speaker 2 But the reality is you could just collaborate with people that have a strength where you have a weakness and you don't need a business partnership.

Speaker 2 And again, that's what REI Live is, right? Is my

Speaker 2 strength is 18 years of doing deals, negotiating, underwriting,

Speaker 2 finances, raising money, having buyers. And your weakness might be a lack of that experience.
So why wouldn't we collaborate? Right. If I can show you where to go find them, you do 50% of the work.

Speaker 2 I'll do the other 50% of the work. We share profits 50-50.
That is clear, intentional collaboration. So how would you be collaborating? Maybe it's you joining REILive.co.

Speaker 2 I've talked a lot about it because I know exactly how clear I am about how far that needle is going to move. We've done a lot of deals through the holidays, by the way.

Speaker 2 In the last two weeks, we've done 10 deals.

Speaker 2 Many of you guys are like, oh, the holidays, no one was doing anything. No one was working.
We were.

Speaker 2 Because everyone else wasn't. Right.

Speaker 2 And so when you get clear on the collaboration that you want to be able to do, you can actually start to move your own needle. It can be clear, right?

Speaker 2 And maybe it's an acquisition person. Maybe it's a marketing agency.
Maybe it's a buyer's group. Whatever the case may be.

Speaker 2 Get clear on that. And then the last part of this episode is going to be the accountability part.

Speaker 2 You said you're going to make these changes. You still got to write them out, by the way.

Speaker 2 It's great for you to be listening to this in your car or on an airplane or wherever you're listening to this or watching this on YouTube and to hear it shake your head and nod.

Speaker 2 Yeah, no, that's a good idea, Justin. But then to actually not write it down and to actually not do anything about it is bullshit.

Speaker 2 Like these are good ideas because I've done this a long time and I've gone through, you know, a lot. And by the way, I've paid a lot of money for coaches and masterminds over the last 18 years.

Speaker 2 So these aren't new ideas. about creating change, right?

Speaker 2 And collaborating and creating accountability, but they're three things that I believe most of you aren't doing accurately or just not doing at all and so who's gonna keep you accountable how do you keep yourself accountable what levers and triggers new need to be given or what what do you need to have for that now the first thing is obvious accountability partners like my reilive.co group there's people in that group that have called them called each other and started to hold each other accountable.

Speaker 2 Hey, did you make calls? Did you make the offers? Did the things go out? Right. Is it a family member is it a friend is it maybe me calling you out on your shit

Speaker 2 or do you actually have the fortitude to do it yourself do you think you

Speaker 2 would be able to hold yourself accountable i don't know i would tell you accountability is probably the hardest thing to hold yourself accountable for right like

Speaker 2 you need to

Speaker 2 Write shit down on the mirror. Sticky note or one of those markers, like a whiteboard marker, and hold yourself accountable.

Speaker 2 Because every day, if you look in the mirror and all of you look at that mirror, you'll at least remind yourself, you got to do this thing, or this is the most important thing.

Speaker 2 If you haven't heard me say this, I'll say it one more time.

Speaker 2 There's the big six. Write it down.
The big six. Three non-negotiables, three must-dos.

Speaker 2 Maybe every night you go into that bathroom mirror. And you write down the three non-negotiables for tomorrow and the three most important things.

Speaker 2 Three non-negotiables are exactly that totally non-negotiable. If you can't get to the most important, they get pushed in the next day, they turn into your non-negotiables.
Pretty self-explanatory.

Speaker 2 But accountability for this is going to be huge.

Speaker 2 And I tell you to be a part of a community that can hold you accountable. Because the easiest thing for us to do is the same old, same old, right? New Year stars, people get all fired up.

Speaker 2 Oh, I'm going to change my body and my life and my fitness. Blah.
I'm going to go to the gym. By the way, I was on the gym yesterday and today.

Speaker 2 There was less people at the gym in the last two days, the first and the second, than I've seen essentially as long as I can remember.

Speaker 2 And I don't know if it's because everyone's on vacation or just there's not as many people doing this whole bullshit. Oh, I'm going to go change my life as there used to be, right?

Speaker 2 But very, you know, kind of a side note, very funny to think about. But the reality is that's why most people by day 30, they're not even going to the gym anymore.
Accountability is very difficult.

Speaker 2 So I tell you to hire a coach. And even cheaper, go to reilive.co.
Get involved in my community. Let's do deals together, but be held accountable, right?

Speaker 2 Get a coach, get a fitness coach, get a real estate coach, right? I don't do it often, but if you want to talk about one-on-one coaching, I'm happy to talk about it.

Speaker 2 We can figure it out if it's going to be a good fit. Don't sit there and not hold yourself accountable for the change that needs to be made.

Speaker 2 Don't sit there and not hold yourself not accountable to collaborate with the people that you need to collaborate with. I'm a part of two masterminds every year.

Speaker 2 Those two masterminds combined are almost six or a hundred thousand dollars. Like it's a lot of money to spend.
But guess what? I have a lot of collaboration with masterminds.

Speaker 2 A lot of people in my Rolodex. I have a lot of opportunities that come out because of these masterminds.
And so I tell you guys the accountability of what you need to do. how you need to do it.

Speaker 2 This is, this is the missing link, everybody.

Speaker 2 Because too many people do not understand how to hold themselves truly accountable because there's no repercussion if you're going to hold yourself accountable and then not punish yourself or not doing the thing you need to do

Speaker 2 then you're not going to be able to be good at it you're not going to be a good accountability partner to yourself so find someone else right and what i'll tell you is people pay attention to what they pay for so If it's fitness, if it's real estate, if it's business, hire a coach because you will pay attention because you could have checked to do it.

Speaker 2 And then still, and still, some people don't do it. But that is the closest thing to be able to give you guys that accountability that

Speaker 2 you probably need. Now, again, this is 2025.
This is a brand new year. This is a new chapter.
It is a blank page.

Speaker 2 Think that through a little bit. Really? Don't leave this episode and just, all right, Justin, that was nice.
That was good. Change, collaborate, accountability.
Got it. No, no, no, no.

Speaker 2 Like, what does does this year mean to you?

Speaker 2 Are you ready to go into the trenches? Are you ready for war? Right? Are you ready to fight? Are you ready to make change?

Speaker 2 Because I'll tell you, if you sit around and wait for change, it's going to change, but you're going to be left behind because it's going to be progressive change and you're not going to be doing anything.

Speaker 2 Are you going to force yourself to change? Are you going to fight for change? Right? Are you going to go to war with yourself to be a better person, to work harder, to wake up earlier?

Speaker 2 These are all little

Speaker 2 battles in the war, right?

Speaker 2 What are you going to do in 2025?

Speaker 2 I want you guys to succeed at such high levels. And none of us are perfect.
I'm not sitting around saying I'm perfect and, you know,

Speaker 2 but I have some fundamental

Speaker 2 foundations that I've set over these decades. And I hope to impress upon you a lot of those foundational

Speaker 2 rules,

Speaker 2 laws, whatever they are, because it's really helped me over the last 18 years. And I hope to do the same for you.

Speaker 2 So if this was helpful and you know someone that might need to be able to hear this so they can actually go win in 2025, make sure you share it with them.

Speaker 2 Also, I will be in Charlotte, North Carolina, Charlotte, North Carolina, January 25th. If you want to be invited to that one day intensive,

Speaker 2 we're going to be crushing it with my reilive.co community, reilive.co. If you want to be invited, let me know.
Hit me up. You can find me on Instagram, the Justin Colby.

Speaker 2 You can find me on Facebook, Justin Colby.

Speaker 2 And by the way, would love to get more reviews on the podcast. Give us a review.
Smash the five stars. Give us a great review.
Appreciate you guys. I'm excited for you guys.
It's 2025.

Speaker 2 It's the year to go win, but you got to create it. There's a lot of opportunity.
You still got to go create your own win. Love you.
See you on the next episode. Peace.

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Speaker 2 Investing involves risk, including risk of loss. Fidelity Brokerage Services, LLC, member NYSE, S-IPC.