Top Girl game review: Idle Game made with AI meets 4X genre!

Top Girl game review: Idle Game made with AI meets 4X genre!

December 05, 2024 44m

In this episode, we delve into the unexpected success of the game Top Girl, exploring its unique gameplay mechanics, the influence of AI in its design, and the surprising elements of 4X integrated into a waifu game.

We also discuss the game's revenue potential, the simplification of 4X mechanics, and the future of AI in the gaming industry, concluding with predictions about the game's trajectory and the broader implications for mobile gaming.


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This is no BS gaming podcast 2.5 gamers session. Sharing actionable insights, dropping knowledge from our day-to-day User Acquisition, Game Design, and Ad monetization jobs. We are definitely not discussing the latest industry news, but having so much fun! Let’s not forget this is a 4 a.m. conference discussion vibe, so let's not take it too seriously.

Panelists: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Jakub Remia⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠r,⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Felix Braberg, Matej Lancaric⁠

Youtube: https://youtu.be/E2Z73tMFPU0https://youtu.be/E2Z73tMFPU0

Join our slack channel here: https://join.slack.com/t/two-and-half-gamers/shared_invite/zt-2um8eguhf-c~H9idcxM271mnPzdWbipg


Chapters


00:00 Introduction to the Gaming Landscape

03:06 Exploring Top Curl: A Surprising Game

05:54 The Numbers Behind Top Curl's Success

09:04 Gameplay Mechanics: A Unique Experience

12:03 The AI Influence in Game Design

15:12 Forex Elements in a Waifu Game

17:54 Simplifying Forex: A New Approach

21:09 The Future of AI in Gaming

23:55 Concluding Thoughts and Predictions


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Matej Lancaric

User Acquisition & Creatives Consultant

⁠https://lancaric.me

Felix Braberg

Ad monetization consultant

⁠https://www.felixbraberg.com

Jakub Remiar

Game design consultant

⁠https://www.linkedin.com/in/jakubremiar

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Takeaways


Top Girl is a surprising success in the gaming market. It is still in soft launch!

The game combines waifu, an idle game with 4X mechanics.

AI plays a significant role in game design and character creation.

The revenue model shows potential for high earnings.

Simplifying Forex mechanics could attract a broader audience.

The integration of AI in gaming is a growing trend.

Matej expresses discomfort with the game's adult themes.

Top Girl's gameplay is unlike traditional 4X games. Streamlined!

The gaming industry is evolving with AI-driven innovations.

Predictions suggest a bright future for AI in mobile gaming.


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Felix Latest Article -

https://www.felixbraberg.com/post/the-end-of-gam-and-admob-placement-refreshes

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Full Transcript

Yeah, completely unexpected, because I really didn't expect, like, a waifu game that will actually make it in the West will be a Hidden Forex, which this seems to be, by the way.

King's Choice kind of made it. That's also a waifu game in the West.

It's kind of the...

200 million, like, yeah.

Yeah, but it's not that waifu.

It's not the same.

Yeah, it's like, waifu, I mean, same. Gacha-based waifu.
Okay. This is a no-bullshit gaming show where we talk about games and their revenue in great detail, powered by our ad monetization, game design, and user acquisition triple threat expertise.
Welcome to the Two and a Half Gamers, the unfiltered truth served with a side of giggles. Let's not forget this is a 4 a.m.
conference discussion vibe, so let's not take it too seriously. Tune in now and stay two and a half steps ahead of the gaming industry.
No, it's like... This is it, man.
This is the thing. This is it.
Yeah, I know. This is the real shit.
Real, real shit. Okay, welcome everybody.
This is 2.5 Gamers. Another episode.
So, to give you context, we are again, surprise, surprise, talking about the game. But again, is it the game? Is it an app? Is it the play? Or whatever it is.
What genre it is. So, to give you context and history, also to Felix, to you.
Because we are talking. I got hoodwinked.
I got bamboozled it worked it worked it worked really well and not only you because i i was talking to to young from endgame and i was like hey have you seen top curl and i was like i've seen the ad and then it's like i i mentioned like this is the genre he's like what the fuck like how and then i said the screen, she's like, oh, okay. So the context is, let's talk about something else than Forex for a while.
Because, you know, this looks like a clicker. It looks really good.
I thought it was my idea. All by AI.
With AI. Yeah, with AI.
It's fine. Let's do it.
Welcome, everybody. I'm Matew langshiris yeah yeah i know yeah you should you should always say lance it's it's fine welcome everybody so i want to just give you context yeah so my name is matt lance aka matthew langshiris I don't want to just give you context.
Yeah. So my name is Matt Lance, a.k.a.
Mati Lantaric. I don't want to say your last name.
That's fine. Don't worry.
After three years. Yeah.
You can continue. I'm Felix Broberg.
Yeah. It's the worst one we've ever done.
Yeah. We are your hosts.
It's fine. Don't worry.
It's okay. Because, yeah, so I wanted to say and mention the context because it was super funny.
And I pinged the Akua. Have you played this? Not really.
Okay. I'll give you this hint.
And you're like, oh, my God, no. So, dear listeners, you're talking about Top Curl Produce 101, which is developed by A3 Games.

And honestly, I was looking into their website.

I can share the screen before Jakub takes over

and actually starts doing things.

Because look, it's A3 Games and I know the context,

but people don't know anything now so this is a nice website saying about them they started their idea 2021 and then there's the team and now they start the journey and they start developing the the game and now the game is kind of worldwide but it's not ready yet and I will mention that afterwards because I was talking to one of our friends that we met in China and it's basically them, it's a different company so I'm kind of so it's like i don't know now if this is one of their teams because i know stan mentioned uh they have a lot of different teams and this is one of the teams that they're under the umbrella of top for fun or this is completely fake so i'm not sure i would say i would say it's the the first option which this is kind of like one of their gaming teams. And it's just like a different gaming studio.
But basically, this is top for fun. Or we have no idea.
Like it could be. No, no, no.
We have. No, no.
It's confirmed. I mean, things have been confirmed before and we've been hoodwinked and bamboozled.
I was talking to Stan yesterday. I'm like, how do you know it's us? I'm like, you know, people talk.
And we have our Slack channel. So guys, if you want to know all the latest industry news and stay two and a half steps ahead of the industry, join the Slack channel because that's where everybody talks and it's all 4am discussion live.
Anyway, they have this game. We should really run the segment like the Pokemon show used to run in the middle of the series where it says like, which Pokemon is this? With the silhouette.
Yeah, which company is this? It's tough for fun that's that's perfect exactly so i mean as you might have noticed we are talking about uh the top curl uh game as i mentioned and it's okay i don't know what it is but well i know what it is but you will be surprised start playing the game and then you'll see okay hey what's your favorite hybrid casual studio right now oh glad you asked now so we would like to thank our sponsors for this episode uh because we partnered up with supersonic and they have their super hybrid competition starting on december 2nd so all of you should definitely join. As you heard in the previous episode, you can scan the QR code, which is now visible on the screen.
Felix, you are not going to be visible. It's going to be the whole screen for the Super Hybrid competition.
You should definitely come. People at Supersonic are going to help you with the game.
you can earn some money on top of it so yeah i just go and scan the qr code supersonic super hybrid competition thank you very much and now back to the episode i think uh yeah can we do the numbers before we get into the gameplay because we're yeah yeah numbers today first okay numbers first because I was actually I

f***ed because we're yeah yeah numbers today first yeah okay okay numbers first because i was actually i felt really uncomfortable playing this game i can tell you that yes yeah i mean it's basically like i was playing porn on my mobile phone literally it's softcore porn i'm yeah i'm surprised this is on the app store if I'm really honest let me just say I've seen worse you know you should hide your reddit tabs so our dear listeners don't catch you again that was not a proud moment in two and a half history. Let's just say that.
That was perfect. What do you mean? Anyway.
So why are we talking about this and how this whole thing can end up on the review menu? The mask. It's growing.
Yeah, because it's growing and I think one of the bots that we have or something alerted us to it. It was in our bot.
Yeah, it was in our bot. So, yeah, we checked the revenue.
Like, okay, so what is this? It's like nice slow hockey stick to like 60K a day. Slow hockey stick.
Slow hockey stick. All within the month, by the way.
This was released November 7th. So's not even a month out.
And it already did like $1 million revenue on IPs. There's no ads.
So no hopes there, Felix. But it's an idle game.
It's an idle game. That was the main point.
That's what he said. That's what I should have picked up on.
Anyway, sorry. Yeah, yeah.
You got also lured into it. So, again, 50k downloads a day.
So, like, oh, this seems like an idle game. So, maybe the revenue will be even bigger because it's an idle game.
Smells familiar. Smells familiar.
Screenshots, screams idle game. Like, if you look at the screenshots in Sensitive, like, what's there? Oh, girls okay okay more girls gotcha okay so probably gotcha oh this looks like an idle game wait wait wait wait I remember this very very much man like you said oh territory battles this can't be forex no no no this is an idle clicker for sure and I was like there's no hospital there's no hospital so i was like there's no hospital let's see man like i didn't want to like review forex like we ended up here so i'm going in and like just looking at what this is and like i look at the creators like all are basically air generated like that's great we need to talk about this that's that's the new trend everything's the ai not even the creators the whole thing is basically ai created so yeah uh we need to talk about it and then i started playing it and then it's actually very unorthodox as for like what's happening here i don't think so i've ever seen this kind of a gameplay and at first was like, is this one of those like Japanese idol running a pop group managers thing that like side games do or like whatever these things, you know? Yeah, go ahead.
You know, I remember what you said when we were talking about the kingdom guard. You said, you have the tower defense

and you have endless fucking whatever soft currency.

You just click and do nothing else.

And I was literally like two minutes in

and I was just clicking on things,

making zero decisions,

having shit ton of money.

Nothing made sense.

And I was like,

I'm absolutely sure this is going to be fucking 4X. I was really forcing myself to play and I was like, I don't really understand.
I was even reaching out to X like, this game doesn't make any sense. I don't like...
What is this? I'm suddenly texting one of my AI girls who wants to take me out for dinner. I'm like, what is going on? My last AI girl was literally sending me screenshots of a chat with other AI girl that was spreading rumors about me in the office.
I'll show you. You bastard.
So, yeah, let's talk about the fun. Yeah, let's go.
You start playing the thing, and then it kind of starts, let's say, very explicit. There's this flirty conversation with the assistant, and she's kind of really into you immediately.
And, like, this goes on a little bit, and then, yeah, like, this happens. She's suddenly in her underwear.
And then there's different kinds of underwear. And then she goes around the gacha.
It's like, okay, so maybe now we get to the point. And then it gets to song singing.
And then it rolls this, like, cringy AI video. Yeah, like, what's that? I mean, I was clicking on, like It doesn't make sense.
Do I actually affect anything? What's happening here? Why are they dancing? No, no, no. This makes actually perfect sense.
At this point, I was still under the illusion that this is the Japanese twist on the pop group management thing where you have like dance gameplay. And you need to literally like do quick time events with buttons and the girls are dancing like this.
That's normal. Like it's normal.
That's why I was clicking. That's what I was clicking.
Yeah. Like in this case, it's completely automatic.
I was like, okay, maybe they simplified. Let's see.
Something will be different. Whatever.
Let's move on. So we're continuing on this rabbit hole.
And again, of course, like more stuff that we don't understand at all what's happening here. Like completely unfamiliar UI flow.
Whatever. Some random numbers.
We haven't gotten to the cities yet. The random city mover.
Yeah, we'll get there. So there's a Capture Girls plan.
Yeah, there's Capture Girls plan. Girls started kind of switching off.
Now we're going on some kind of a tour, which just spins the world. From Paris to Berlin, every disco we get in, I have no idea what's going on.
Yeah, exactly. Then there's still this kind of narrative that keeps going, where she talks about, yeah, pretty much like like either she's hitting on me or I'm hitting on her or whatever.

Blah, blah, blah.

And then she teaches you some basic functionality and gets in her underwear.

And then again, we have another cringy AI video.

And then we move on.

And suddenly, yeah, you've been promoted as the CEO because this whole thing is the CEO and suddenly the new girl comes in and now there's the idle gameplay and I was still like, okay so maybe this is the idle gameplay, we finally got to it okay, it was just cringy like frirty onboarding tutorial and suddenly I'm building a coffee shop I'm like, what's going on in New York?'m a hairdresser. Hairdresser as well.
Everything. So you can actually like click on this and you make revenue just by clicking on it.
Like, okay, so this seems like it's an idle game. Exactly.
It's infinite. There is no sink.
There is nothing. I will get to it.
There's sinks. There are sinks.
I'll show you. So you're buying coffee shops or whatever something here and like okay probably isn't I don't game whatever new girl she again starts to undress into her underwear as usual as the previous girl and you you know send her to the coffee shop why not and like you hire some more stuff blah blah blah of course as usual more singing, more AI cringy videos.
Yeah, let's go. Then we move on, move on, move on.
And at some point, yes, you start to chat and sends you selfies in like a WhatsApp style message, which I love this, by the way, when she looked at this. Yeah, this is again all generated.
Works perfectly by the way. Yeah, yeah, yeah.
This is all AI. And then this kind of cycle continues and continues and continues.
And then, let me switch from here to here. At some point, it gives you a car.
I'm like, oh, car? What car do? And like, world button. Wait a second.
So here we go. Oh, here we go oh here we go here we go so there we are at our usual forex map but where's the hospital yeah there's no hospital and I still don't understand how this thing works but I'll tell you so what's happening here is basically that under the hood of pop management AI flirty gacha waifu, waifu girls, and everything was a 4X.
Thank you very much for listening. This is, again, another week in 4X games.
Yeah. We got fooled.
Everything is according to this team where the enemies are stuff like concerts stadiums hotels and shopping malls and for instance if you go to stadium you like this is like like the boss when you need to rally your members so you imagine like the boss on the forex map if we go to something like a concert uh this is like a small enemy, like the zombie in Last War. And you need to kind of perform, which means you need to bring your fans.
So it's actually the soldiers are the fans. The fans, yeah, of course.
And that's the usual thing. You can do stuff around here, like select different girls.
What I really like about this whole thing, they actually simplified forex a lot like i still don't understand how i revive and it seems that they automated the soldier things completely because i don't see any hospital i don't see any buildings to kind of create these fans they are just as given as rewards for progression and that's it uh there's no timed currencies you've seen that there's no time currencies i'm not building anything i'm not running timers by the way this is very significant iteration on like simplification on forex no hospitals no time currencies no timers nothing and you can actually reach the end of the session where you run out of stuff because it has an idle core as the beginning which is the top number here with everybody like pretty much determines your power which is number of soft currency per second currently at 3 million some people in my clan are 30 some people on the server are 300 already but this is the main thing and then you have this kind of other gold currency which is if we go into into the street, which is the idle game, basically, it is the thing that actually upgrades these shops and whatever coffee machines, which is the, I would say, the real currency of the game where, you know, you need to spend this. But still, going into the tour thing, which is pretty much your progression gating mechanic, in order to move forward, you will run out of this eventually anyway, and everything is locked behind this.
So getting new progression gates, getting the whole kind of level, which is like a basically a gate on your idle generation. That's how they pretty much give you the power.
so I would say it very, very good job, even though it's kind of bizarre and completely unexpected because I really didn't expect a waifu game that will actually make it in the West will be Hidden Forex, which this seems to be, by the way. King's Choice kind of made it.
That's also a waifu game in the West. It's million like yeah yeah but it's not that it's not the same yeah it's like a bifu i mean it's not the same gacha based waifu okay yeah i mean this this whole thing but just rotates and again it's just like a gating mechanic that's like converting basically one currency to the other one.
You have the waifus there.

And you did really think that SR and SSR

and all these rankings in those are just not Forex?

But it's normal for Gacha.

This is not signature for Forex, man.

SSR and SSR, whatever.

I know it's not, but there's also a hint. It's also a hint.
Kind of. Come on.
Come on. It is.
Not every 4X needs to have an Asian-based gacha. No.
That's true. Okay.
Fair enough. As I said, there was no hospital.
There was no, like... Actually, this

game is, like, the most streamlined 4X I ever played,

to be honest. Yeah.
Because they have the radar

mechanic, our usual.

It's, like, yeah.

It's, by the way, the main source of, like, some of

these currencies. But this

whole, like, studio thing with, like,

recording labels and, like,

yeah, I've never seen anything

like it ever before. Ever.
And if you look at the thing by the way because yeah like i just sent our bikini army to do their job whatever that is yeah you see that it's completely ai generated by the way yeah yeah it is i think it's it's completely ai you see how girls are pretty much changing their heads as they're Kind of thing. Yeah.
It's like those are just frames being way. Yeah, it is.
It's completely AI. You see how girls are pretty much changing

their heads as they're

kind of singing.

Those are just frames

being generated

by each frame.

So the beauty of this

is that it's a simplified

waifu based forex

that has assets

AI generated,

videos AI generated,

creatives AI generated.

Everything's basically

AI generated.

I think the main

like art director for this game is basically an AI it's like his mid-journey basically and that's it it's like it's not that simple but yes in terms of the efficiency and production I would say this is because even the animations to be honest there are no animations actually those are just generated images on girls that are switching clothes between each other and they're not really moving they're just like I don't even know how to say this movement it's just like stretching image from left to right it's very idle position it's a very idle position it's just like you're just breathing that's it that's it basically but also like with AI you can do a lot of different stuff even like movements and stuff with the hands and shit so it's but in this kind of scenario it's different Azurlane has idle animations this doesn't okay okay but Azurlane again it's a little bit different yeah Azurlane is the waifu game not this time for estimates time because there's no ads so i'm gonna have my estimate time here instead so zero in a year's time will this game has have made 200 500 or billion dollars oh in years time we're already estimating no i don't think i don't think it's i's look at it, right? There's a million in the first month, right? But these games can scale quite quickly. King's Choice is made to 200 million.
I guess it's not really good. I would say 200.
This is still soft launch. This is still soft launch.
This is just in the US and Indonesia. That's it.
This is still soft launch. And I mean, we can play it in Slovakia.
So it's worldwide, but it's not really running anything else. And also Stan mentioned, they're still adjusting and optimizing.
So it's not like this is the real shit that is going to go worldwide yet. It's not there yet.
Yeah, by the way, you can see this. You can see this by one very specific kind of point here and hint, that if you go to the mall, pretty much the shop shop it's still very light for a typical forex you don't see the typical kind of a plethora of 20 different apps 30 different progressions and battle passes yeah yeah it's just not there i think because they're just focusing on the you know gameplay retention and like everything and mainly mainly how their servers will probably look like because with 4X, it's all about within the server dynamics.
So that's healthy still. Because for instance, the guild system, I was trying to get into the guild and it...
It's not an IPL. It's not an IPL.
I literally needed to get into a new one because they were fooling so fast that all of them were just full. I literally had to join a new one and it was immediately full in like 10 minutes.
So yeah, this is skill. What's this, by the way? I have no idea what that even means.
Okay, launch an IPO. I can't launch an IPO.
I'm too low. No, it doesn't matter.
Yeah. And this whole re-teaming of Forex

where everything is just like you raiding shopping malls

and your girls.

Let's get to the chat.

Where's the chat?

Oh, here it is.

Show me this conversation where someone was talking

means shit about you in the office.

Yeah.

Not Evelyn.

I think it was the spy girl. Did you talk with the spy girl? Yeah, I saw the spy girl, yes.
Like the spionage one? Yes. Not this one.
I think Victoria, maybe. This one.
Not this one. More underwear here.
Sarah? Maybe if you go one by one. Some employees are talking behind your back.
Yeah, I'm so exhausted and can't really make much money. Since we're choosing this line of work, we have to go to put out the effort.
Let me tell you a secret, but if you mustn't tell anyone else, only those who are involved in the unspoken rules with the boss get the chance to release new songs. I heard several employees in our company have been involved with the boss.
The boss doesn't seem like that kind of a person

it might just be a rumor right you're too naive someone even secretly took photos in the bed they plan to use them to blackmail the boss in the future that's terrifying oh it's amazing it's perfect yeah there's more of it's like as a man's being here like we're all men it's just like we're so simple-minded

that's that's that's what i

exactly that's what i and it's just

like exactly and that's As a man being here, we're all men. We're so simple-minded.

That's what I... AI moves.

And it's just like...

Exactly, and that's it.

And it's made a million.

That's what I mentioned to Stan.

It's just attacking the very simple men kind of...

Yeah, it's the primal thing here.

Yeah, exactly.

It's just the primal thing. And it works well, because, yeah, exactly.
That's all. That's it.
That's it. And also, I think...
Yeah, it's just... Again, like, I was...
There we go. Feeling very uncomfortable playing this fucking hell.
It's going to work. It's going to work.
Yeah, it's probably going to work. In terms of onboarding and everything, you know, like, it all comes back to you know what we discussed a few episodes back and also you remember all of the choices episodes and all of the different creatives it's exactly what they are using as well now Real Short has that as well and it's a combination of these things.
And yeah, if you kind of let me show a few things. I wonder what the creatives will be like.
Let me just finish the feature set so I can kind of get this. So Street here is the idle part.
Show me what it comes down to. Where the assistants is just going to...
By the way, I really like that they have, similar to Dark Survival, they have this auto-automation button, where if you... I don't know where was it, but I think she comes up with it herself.
Somewhere between the boobs. Nah.
Back to everywhere. No, no, no, no.
Yeah, exactly. She literally tells you if you can automate the things

there and switch the

girls around so they're generating

the most money or whatever.

It's auto-assigned

in the recording.

The skill tree,

the dreaded giant skill tree

in Forex was just reduced to

this, which is like workout plan over time work, whatever work whatever or something I think that's just for now yeah yeah I would say because it's great that it's simplified man like this whole soldier mechanic I don't need to care about it I don't need to maintain this maintain that I think they're going for different player based wasn't that like the main point of 4x no no no's not the main point. The main point are the battles and destroying other people's

livelihoods. That's the main point.

Yes, but then you need to

revive those soldiers

and put them in the hospital.

That's my thing. I'm really curious how did they do

this because I don't know. I know

I destroyed one guy that wanted to attack

me. Probably I didn't upgrade my level.

He told I'm weak and I was not.

So I kicked his ass but still

like smoked him Yakub smoked him no no I'm not kidding you where was it of course you don't yeah where is it systems send favorite group report also I like really how US is balanced with Indonesia for the servers.

Oh, yeah, yeah, yeah.

Yeah, it's just... Yes, see, here it is.
He was level 14, I was level 9, and he lost. Ha, ha, ha.
But see? He even laughed. I had 53k fans.
He had only 20k, so he lost 4k. How did he get the fans? You just get them from playing.
Because of Jakub's LinkedIn posts. But see, this is again giant innovation because I was like 600 fans and that's it.
They just probably lost forever and that's it. I don't think so.
They completely switched this dynamic from Forex which is like bold innovation in the end even though we're talking about what they're talking about it's still bold innovation that it can do the thing that i think they're trying to do here which is streamline this so much that again for people that don't understand these nuances they don't even know they're gonna play for it yeah never exactly yeah they're just gonna streamline so so there's this map, whatever. It's like 50% of the game, but whatever.
But I'm, you know. Yeah, exactly.
It's fine. I have the boots on the left.
That's okay. Yeah, I have the idle game on the right.
And like the songs and AI videos. And like, here we go, as usual.
So I think it could work. I don't see a problem.
So they have the experience to do it. Yeah, of course.
Yeah, so there are the girls. There's the gacha somewhere there.
Where is it? Interview. Yeah, here it is.
The gacha with like SSR girl right there. I don't think so.
Yeah, we have the drop rates. Kind of, I would say, still acceptable.
Where like 1% for SSR is pretty high. Because it's very early on, I think.
It's going to be. Also, it's not a lot of, I mean, girls there.
Yeah, yeah. Then we have the studio, which is like the money generator that you need to do with these record labels and stuff like that as we talk there.
Goes into the video. Then we have the idle mechanic, actually.
Not the one in the city, but the one here with the recording labels. Where actually you need to kind of...
This is actually the source of the soldiers you see here. You literally select tracks here, like 1 billion for 1 hour, and it will generate 800 soldiers for an hour.
So I think this is the whole thing where they can generate... Fans.
Fans, not soldiers. Fans.
And this is it, man. So I think this is genius whole thing where they generate this yeah fans fans not so and this is it man so i think like this genius like i want a normal forex a normal like medieval fantasy whatever with these streamlined mechanics i don't want to deal with like fucking 40 currencies yeah i want like this this just to me is much better to be honest doesn't need to masquerade as waifu song management CEO simulator or whatever.
It kind of does because... It's all about CPIs.
I know, I know. I can dream.
Yeah, so there's the radar, as usual. Review radar? Yeah.
There's this kind of a progression. Okay, no.
I don okay no don't want this where yeah the capture girls plan where just give you i think those are pretty much those tutorial missions that you have with forex somewhere down bottom left like typical one yeah just click tour mechanic which is uh again just a gating mechanic with these mega concerts and everything and sometimes there's some bullshit narrative that tells you like oh boss we have problems with this and that like do you want to spend exorbitant amount of money to give us even more comfort or not like somewhere here what's there oh great oh really so there's a date now okay okay I don't think so.

Blah, blah, blah.

Yoko is playing the game. He's trying to get a date

with one of his employees.

It's a

bad thing.

Oh my god.

Yeah, yeah, yeah.

Of course, sure. Blah, blah, blah.

Yeah, and then it increased the

intimacy, which is the, let's say, the date mechanic with the girls, which again,, of course, sure. Blah, blah, blah.
Yeah. And then it increased the intimacy, which is the, let's say the date mechanic with the girls, which you can unlock probably more power, like similar things.
Afterwards, yeah. Yeah.
So this goes on drag zones. You start getting more and more text messages.
Yeah, yeah. I hate to post this about this game on LinkedIn.
Oh, I'm already dreading it. Oh, interesting.
And then, yeah, the group mechanic is basically the typical alliance. Like, nothing new to it.
Let's just do the fucking creatives. Like, enough.
Enough of this. I mean, honestly.
Man, it's important to talk about the innovation that's happening here. Yeah, it is.
It is. But it's just, you know, like, I wish they just wouldn't put it in a boot package.
Man, this is where we end up here within the industry. This is what works, unfortunately, and this is the state of it.
I'm just describing it, not really going for it. It's just, it's going to work.
That's the, that's the work. Extremely well.
You know what I would really like? A million and soft launch? Come on. Man, you know what I would really like? I would really like a simplified Forex like this with like College of Clans team.
Because Supercell have the power to do that thing. Like go for it.
Yeah, exactly. Break the market.
Break the Forex market. Do it like this way.
Streamline the thing. Make it much more approachable and more total addressable audience.
Do it. Yeah.
No boobs. No boobs, please.

I mean, it's enough.

Okay, guys.

Okay, let me just share the screen.

I mean, basically, you saw all of it, almost.

But what kind of is a problem with these US soft launches and 30-day windows is that there is only a handful of channels.

And not all of them are actually in the sensor tower.

So I was talking to stan like why do you have only google is it because of the soft lounge or because of you you got banned on facebook or like like what's what's happening i was like i know we have facebook oh okay Facebook. Oh, okay, interesting.
Then, okay, I just went to, obviously, Facebook and started with this Top Girl search. And I was like, oh, fucking hell, there's so many of these.
But I didn't have the advertiser here. So I was like, oh, my God, I'm never going to find this.
Because, you know, Top Girl is like basically novels, all novels and shit. It wasn this but then I was like oh okay I found it yeah exactly unique names all the novels from China, Singapore and then US as well everything and I was like okay I found this in Google and then just got here thank God through God.
Through the fan page, which was good. But then, you know, you know what is this? I mean, just, it's all about I'm just realizing I'm going to have to ban this in all my clients goddamn abstracts tomorrow.
You will. That's going to be like three hours of work.
At least, at least. I mean, it's all of, this is just, you know, this is endless.
Look, it's just going to be endless like this, like hopping on the whatever ball was that. So yeah, it's going to be all the ladies everywhere and just the latest trends.
Basically, everything is AI-driven, animated.

And then you have these choices, basically, which is, it's going back in time, basically.

Oh, look.

I mean, it's just going back in time.

Back in time when the episodes and choices were just running all of this and even chapters.

I mean, you know, we know how it works. And then it's like one minute long video oh wait wait wait wait wait look this this volleyball was just the best fucking what fucking volleyball in the whole world okay never mind okay so it's all of this like this is nothing else yeah it's all kind of it's you see also here it's adults only? 18+.
We've seen one creative, we it's all of this. This is nothing else.
Yeah, it's all kind of... You see also here, it's adults only.
If we've seen one creative, we've seen all of them, basically. Let's say they have a little bit different concepts.
Let's say the main background is always the same, which is AI-generated girl doing something. Yeah, exactly.
But then the concepts are a little bit different. Let's be honest.
Are they going to have trouble getting a scale, Mate? Because Because a lot of people will ban this as soon as they get it, right? But what's wrong with this hook? I mean, these adults only, so you're kind of fine. And then there's the lady with coffee and nothing else, right? So, I mean, kind of, then it gets interesting, let's say.
I don't think it's going to get banned that much. By the way, if you go to Google Play, man, if you go to Google Play and you search Top Girl, it actually has Peggy18 already slapped on it.
Yeah. The rating 18 plus is already on the app itself.
As it should be. It should, of course.
The first one. Not that one.

The first one.

This one?

Sure.

Yeah, yeah.

Peggy18.

Yeah, there you go.

4.6.

It's just...

Unlock the talent.

This is basically all AI stuff

and everything is in the creative.

Everything's AI.

Everything is AI.

And I was kind of surprised.

I mean, yes, surprised and not surprised because Google never bans anything to be honest so it's even with crypto or the rewarded UA if you have an app that is rewarding players or real money gaming Google is always fine Facebook is a problem, TikTok is a problem but here is like so facebook now is working well i guess also because of the adults only kind of button here or whatever is it is it that's it so yeah it's whatever else we have it made me even look on this creative very uncomfortable as well.

But what can we do?

This is what's going to happen for us.

Again, like no Forex, nothing.

It's just AI and then making decisions.

And you know what is actually coming this towards?

I'm going to share one thing

because I was playing around with me the journey.

You tried to see how much time it takes actually

to create one of these creatives.

No, no, no, no, no.

I wanted to show you one thing,

which it comes down back to this person.

You know who is this?

Kind of almost.

Your Facebook guy?

Yeah, not my Facebook guy.

That's not Johnny Sands. Exactly.
It's not Johnny. It's not, because it's a lookalike.
It's John Sin. It's John Sin.
It's going to go back to this. This is going to happen.
This is going to happen in the creatives afterwards, because there's not going to be any other better match than this versus the game that they are promoting at the moment and those AI-driven creatives. So it's going to be porn stars and those creatives.
Oh, my God. And this is taking us 2020 when I was using this.
2020 when I was using it. It's ridiculous it that's gonna work that's like that's what it comes down to now it's gonna be definitely that combination it's just these these games with episodes and choices and chapters like they had their moment exactly like at that time because they had really low cpi with all these different creatives which is basically this so that's why i think it's it's it's working here quite a lot uh in terms of this keep that in mind it was exactly that's the big difference here yes i know so this that's why this is the the trend again and what we talked about uh dark world dark war the last time and the real short as well like that was also real short was one kind of innovation going from the 2d cartoony kind of style art style to real people and now from real people it's gonna be ai as you see here yeah it's just it's insane it's insane and then ai combined with the porn stars oh my god it's a fucking terrible it's just it's insane it's insane and then AI combined with the porn stars oh my god it's fucking terrible it's just I don't know man it's to be honest I never thought that by the end of this year we would be already reviewing games that are doing everything with AI and I mean like not just like oh game.
No, no, no. We're talking about big Forex company doing a big game that's just still in soft launch, but like everything is driven by AI.
Everything is driven by AI. Yeah, exactly.
Yeah, exactly. You just can't watch that creative again.
We've seen it like four times. Okay.
Yeah, it's the same thing. It's the same thing already.
It's the same thing. And you can see, by the way, it's still not really that perfect itself.
You can still spot so many morphological problems that the AI does. But nobody cares.
Nobody cares. Exactly.
It doesn't matter. You've seen the picture that was just fucking everywhere.
How can I spot the AI image? And there was these little circles around. And then the waitress had, instead of hands, there was feet.
They had feet, yeah. Yeah, it's like nobody cares.
Nobody cares. Nobody really cares.
And it's working. We saw the Dark War.
I'm actually going to post this detective work on Creatives on Friday. So everybody should check it because there's like, people are just doing this all over the whole kind of gaming industry obviously

starting in Forex but it's

it's everywhere I just created one

amazing video for

one merge game which is combining

like all three like different free

trends like the AI the text

that I mentioned on the dark war

and then AI UGC

it's it's beautiful

it's really like delivers the message It's obviously not like half-naked women, which is the other side of the coin, unfortunately. But yeah, that's where it's going.
Can we not do a 4X game now for at least a couple of months? I would like to, but there are so many of them which are super interesting. There's one other that I definitely want to do later down the line.
You know which one, but we'll do that one. Let's do a Q1.
How about that? Let's see. If we can manage the end of the year without the Forex, I don't think so.
I don't think so. I don't think so.
Let's see. But there's a thing.
Forex is the one that drives know the innovation man that's exactly because it's coming from china people here in the west like they just you know sleeping i guess four days a week and then bye anyway it's yeah this is the innovation and we discussed it last time it's going to be in all of the other genres as well. Especially it's coming to match free.
Absolutely. And I'm pretty sure Q1 player is going to have all of this AI-driven bullshit in the game or in the creatives.
It's like, I'm pretty sure. Anyway.
Brave new world. Yeah.
Efficient world. Efficient world.
Yeah. Yeah.
That's how it is. And on that bombshell.
Yeah. Thank you very much for listening.
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Bye-bye. Bye-bye.

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