🎬 Creative Trends May 2025: AI Madness, Celebrity Overload & the Death of Originality?

Speaker 1 Then you can you can have this you can copy the concept from someone else anyway.

Speaker 1 My god, they they were I mean why they didn't put alligators or sharks or whatever in in like mid somewhere here jumping, yeah, yeah, here

Speaker 1 guys,

Speaker 1 yeah, here

Speaker 1 are sharks, giant sharks trying to eat these girls. But this is a fun service, Shotman.
Girls jumping like this in anime are jumping just because of one reason. Oh, yeah, sure, of course.

Speaker 1 One reason.

Speaker 1 Mate, Felix, Shaku, bringing the insight. We're rocking those vibes till the early daylight.
Mate, you aim as your eyes on the prize. Tracking data through the cyberspace skies.

Speaker 1 Felix stacks colors like a wizard in disguise. Jackups crafter realms lift us to the highs.
Two and a half gamers talking smack. Slow hockey stick, got your back.

Speaker 1 Ads are beautiful, they like the way. Click it fast, don't delay.
Uh-huh.

Speaker 1 Uh-huh.

Speaker 1 Uh-huh.

Speaker 1 Uh-huh.

Speaker 1 Uh-huh.

Speaker 1 Uh-huh.

Speaker 1 Bonjour.

Speaker 1 Hello, hello.

Speaker 1 That's a very good start before we actually started recording.

Speaker 1 Welcome, everybody.

Speaker 1 As you can see,

Speaker 1 this is the new shit. And it's the shit that everybody's going to copy very soon.
Instead of,

Speaker 1 well, just coming up with this. What I'm talking about, the listeners, is the two and a half gamers mics.

Speaker 1 This is what we

Speaker 1 do now of two and a half steps. Mobile performance, right? Exactly.

Speaker 1 My mic does look a bit like a pill, but I like it anyway.

Speaker 1 It's a pill of wisdom and knowledge. It's a pill of wisdom.
And guess what? Today we're dropping a pill of wisdom, but we're doing our favorite segment. And what is that, Matte?

Speaker 1 A creative trends for May. But before we go there,

Speaker 1 we should mention our dear friends from PlayVentures because we just came back from Singapore and

Speaker 1 I got deterred to Tokyo afterwards, but it was even

Speaker 1 better than Singapore. But I would say

Speaker 1 Enrique and Harry and the whole team of PlayVentures, hats off just for pulling this amazing event full of the great companies you have in the portfolio and obviously inviting us.

Speaker 1 So thank you very much. I had a talk.
I had such a great feedback and had really good time. So thank you again.
Hope to see you next year there as well.

Speaker 1 For those who didn't watch it, Matte became a priest of CPR. Absolutely, hallelujah! He always was, right? But yeah, Hare Hendrik, thank you so much.
It was a great event.

Speaker 1 It's not always that you do these events where all speakers are actually adding value, but this was actually really good all the time, especially Matte's talk. I think it was one of your better ones.

Speaker 1 Thank you very much. Looking forward to the next one.
Thank you. Yeah, thank you very much.

Speaker 1 Also, there's Wilhelm talking about the whole story of Pekier Monsters and Mobile and Missed Opportunities and New company and the new game, Kingdom Maker, so all the fun.

Speaker 1 And then I

Speaker 1 flew to Tokyo to meet Gay Blade.

Speaker 1 What's coming for Limit Break? Ah, the amazing stuff, seriously. I could spend there

Speaker 1 10 years in Japan. Anyway, so

Speaker 1 today we're talking about creative trends. Creative trends.
Oh, and we're starting with our signature Golden Goblin creators. I hope.

Speaker 1 Hello.

Speaker 1 Hey, Ritsuki, of course.

Speaker 1 I can show your new video in the podcast. So, Zaritsky from PVX Partners is calling right now because they came up with

Speaker 1 the new video about the Rust dashboard that we actually showed in the previous episode. So, yeah, of course, no problem.
And if you wonder who is PVX Partners,

Speaker 1 those are Robert, your sponsors. If you want to scale your game or your game business, PvX Partners is the most effective credit line in the gaming industry.
So, no equity dilution.

Speaker 1 It's very smooth. You're such a dad.

Speaker 1 Like, the courage level is over 9,000.

Speaker 1 I know, I know, I know, I know. But, yeah,

Speaker 1 if you want to scale your game, call PVX Partners or just go to pvxpartners.com and see how they can help you grow your game easily. So, thank you, Pvx Partners, for supporting this episode.

Speaker 1 So, you want to go and check the Golden Goblins, right?

Speaker 1 That's always how we start these.

Speaker 1 Okay, is that the new trend? Okay, where do I have the golden goblins here? So, I have the golden goblins. By the way, I've seen so many zombie idols.

Speaker 1 Zombie goblins.

Speaker 1 So, yeah, there's so many of these. Jesus Christ, but I think.
Only ones?

Speaker 1 Yeah, here. Look.

Speaker 1 Wow.

Speaker 1 Yes. It's amazing.
We really need to check it every single time. This is the best part of my month on this podcast.

Speaker 1 Wow. Yeah.
Yeah.

Speaker 1 It's insane. Tomash sent me this, and I was like, whoa, wait a second.
We are actually recording today. Yes.
That's perfect. That's amazing.
So, like, gates multiplication over like overload.

Speaker 1 Yeah, but this look.

Speaker 1 Yeah, because this is literally times 10,000. Yeah, yeah, yeah, of course.
I mean, it's 10,000.

Speaker 1 What else?

Speaker 1 They have the. Oh, Oh,

Speaker 1 yeah. I mean, we have the

Speaker 1 good old ones, but there is more.

Speaker 1 There is way, way more. This is, I think, this is the new thing that we saw a few

Speaker 1 episodes back.

Speaker 1 It's just slightly different, but this doesn't really give me the exact feel like the previous one. With all the gold bars there.
No, it was way more satisfying. Yeah, way, way, more satisfying.

Speaker 1 The overall is much more impactful here.

Speaker 1 In the gold bars than this one. This is kind of meh, yeah, for sure.
It's not meh, but it's just different, but you know, like the pearls again, this is this is the good old one. Look

Speaker 1 with the pearls, and a giant pearl in the middle.

Speaker 1 This is also quite satisfying to watch, but yeah, it's uh

Speaker 1 it's it's good, but then like that, the gold bars are pretty good.

Speaker 1 Mixture between pearls and gold. Oops,

Speaker 1 So,

Speaker 1 yeah, there's some new stuff that is happening. It's always so nice.
So, yeah, thank you very much for listening. This is it.

Speaker 1 Okay, so what do we want to see next, guys?

Speaker 1 I would, no, no, I think I know. I know what.
And you're gonna actually shit your pants because this is just

Speaker 1 insane.

Speaker 1 What, yeah, what Royal messages are. So many combinations.
Yes, seems like it's what's interesting to see here is just like the human mind in the world.

Speaker 1 It's just like a global hive mind and the combinations of these different trends that we're seeing here. It's just yeah, but it's actually close to golden goblins that we just saw.

Speaker 1 Like it was kind of a resource like close mind or

Speaker 1 pop copper.

Speaker 1 It's the slingshot stuff and then just kind of a golden. I mean like destroying the slabs.

Speaker 1 And you know, they've discussed why that shield is blue and not green, right? Like, it's just, yeah, what?

Speaker 1 Like the shield of the king and the other one. Like, so it's

Speaker 1 why is it blue and not green? Because the same color blue as here as the potion.

Speaker 1 You're making this up so much. No, but like, come on, you know, you know, they spend time testing it, right? Like, it's definitely put in testing for all these things, right? Bro, no, bro.
No.

Speaker 1 Let me bro. Let me braw you right here.

Speaker 1 Yeah, where's the blue shield here?

Speaker 1 Okay.

Speaker 1 So, you don't think they tested it? You don't think they tested the colors for that? No, they tested. I don't think the colors are not.
They are polished colors, but that's it, man.

Speaker 1 That's the only thing that's even the legend.

Speaker 1 Yeah, and even that legend, I kind of started to question that legend. But this is pretty good.
But look,

Speaker 1 they're quite old of these now.

Speaker 1 I mean, the good old save sounds like it's a little bit more. So I can read it now and then it will rotate?

Speaker 1 No.

Speaker 1 No, because it only looks like that.

Speaker 1 It just goes from the top to the bottom. And nothing else.

Speaker 1 Frustrating the hand. How can he breathe underwater suddenly? He's like, seems completely unopposed.
So I'm drawing it.

Speaker 1 Yeah, exactly, whatever. Because

Speaker 1 he's,

Speaker 1 you know, a half-frock. He used to be much more

Speaker 1 concerned of dying. Yeah.
No attention in that creation. You remember this one? Yeah, of course.
The AI hooks upgraded with the king. Three, four, five.
Yeah.

Speaker 1 Look at the same color shield again. No, this is green.
That was blue before, man. Your theory is completely dead.

Speaker 1 But they, yeah, there this

Speaker 1 snake again.

Speaker 1 Yeah, yeah, yeah. You can you can hear the suspense music.

Speaker 1 But no,

Speaker 1 where is it? I'm coming.

Speaker 1 Okay. Scary.

Speaker 1 Very scary.

Speaker 1 Very scary. And okay, this is what we saw already.
Okay, this is a new one, uh, which is

Speaker 1 and this is not snake, it's I mean, it looks like uh a giant

Speaker 1 just dirt coming from

Speaker 1 like hot dirt, it's just shit,

Speaker 1 yeah,

Speaker 1 sure,

Speaker 1 you know, like it's uh, his

Speaker 1 feeder fire. Lava is so awesome, like lava is like Hero Wars 2000.
Look, look at this.

Speaker 1 Look at this.

Speaker 1 No way. Is that from our friends at Metacor?

Speaker 1 Slightly.

Speaker 1 He's an object D.

Speaker 1 Yeah, yeah, it's pretty good. It's pretty good.
The missing theme is always pretty good in terms of the female audience.

Speaker 1 I know our friends from Pixar Federation, they had this kind of like missing child type of creative, and it was one of the best creatives they had

Speaker 1 against Snake. So, you had like different combinations of dying, obviously.

Speaker 1 It's nothing, I mean, the concept itself, it's the same thing all over again, but just it reminds me like Last War and the gates, and how many different

Speaker 1 variations and combinations they can

Speaker 1 kind of

Speaker 1 think about.

Speaker 1 And you fail,

Speaker 1 and you fell again, and then

Speaker 1 when I was kind of looking at this, I was kind of waiting on or no Wi-Fi balloon hook to appear here, but yeah, it didn't happen.

Speaker 1 It didn't happen, so we are saving. Okay.

Speaker 1 So, I mean, pretty, pretty interesting stuff, I would say. Yeah, the slingshot slabs thing seems pretty good.
Yeah, that's very good. They're just doubling down on their what works stuff.

Speaker 1 Yeah, so if we go to

Speaker 1 the brother point master as well, at some point we haven't looked at that. I will, yeah, yeah, yeah i will but i just want to go here

Speaker 1 just to to check what's yeah what's new in

Speaker 1 in the royal

Speaker 1 kingdom

Speaker 1 not that much

Speaker 1 right i mean there are some some new stuff but still

Speaker 1 we were talking more physics about yeah more physics

Speaker 1 and there we go there's monica and with phoebe friends yeah yeah

Speaker 1 they're still kind of running this. Everybody's friends.
Yeah, everybody's friends, of course.

Speaker 1 Our favorite, yeah, favorite, favorite puzzle game, sure.

Speaker 1 But yeah, and it's still so it's like it's still a kind of combination of the

Speaker 1 combination of the celebrities and the physics. I was just trying to see if they're still running it.
Yes, they are.

Speaker 1 How much do you think they have

Speaker 1 left for those creators to be able to use? Like, how, how, how, how many more days they can use those?

Speaker 1 Like, you can just use Labron forever then?

Speaker 1 No, I guess not.

Speaker 1 Like, no,

Speaker 1 based on the contract, yeah.

Speaker 1 Also, a cameo put, like, not unlimited as I had with Johnny Sins, but some

Speaker 1 time range. No, no, no, I haven't.
No, no, no. I have unlimited time with Johnny, which sounds pretty weird.

Speaker 1 That's always been your dream, right? Yeah, I know, I know. Yeah, yeah, exactly.

Speaker 1 But I think it's like

Speaker 1 the new ones now have different contracts, yeah, exactly, and different conditions for

Speaker 1 how long you can actually use them. I think

Speaker 1 it can be anything from one month, which is already more than one month. They started on April 16th, so like three months, maybe.
Yeah, that's why I'm curious because it seems to me like they.

Speaker 1 And this is,

Speaker 1 you know,

Speaker 1 it's one minute long, and they're kind of rotating it, it, right? Before, when they started, it was a lot about Lebron and Jimmy Fallon. Now I see more

Speaker 1 Monica and Phoebe rather than just Jimmy Fallon or Kevin. Maybe even maybe only Monica and Phoebe.
There you go. Okay, there's Jimmy Fallon.

Speaker 1 I thought like maybe only Monica and Phoebe got like the worst contracts, so they could be used for more. Or I don't know.
And there are also like different variations of this as well.

Speaker 1 So there's 30-second video, one directory, one video. It's Kevin Hardy.
Anyway, because I wanted to show you this because

Speaker 1 guess what?

Speaker 1 They're not only yeah, they're only celebrity.

Speaker 1 So let's let's start with uh with this one.

Speaker 1 And this is pretty general.

Speaker 1 Yes, we've had that one before.

Speaker 1 No, different, different, different, slightly different. Different video, basically.
But what we didn't have

Speaker 1 is

Speaker 1 Willie

Speaker 1 Bobby Brown from

Speaker 1 Stranger Things. Okay, didn't watch that yet.
So that's 11.

Speaker 1 And that's not all.

Speaker 1 Okay, another American person that I don't know the name of that is. Can you enlighten us, Matthew?

Speaker 1 Yeah, I'm blinking on the name of the singer, Christina Al Guilera. What? Christina,

Speaker 1 you know, this is Christina Al Guilera. I mean, I'll take your word for it.
It's she is. Yeah, she is.
I mean, Jakub, yeah, she changed.

Speaker 1 I hope you're wrong, and then, like, that people are gonna get in the comments.

Speaker 1 No, no, no, no, no. Uh, she changed quite a lot.
You can, you can google it now, Mr. Yakub, which you are doing now.

Speaker 1 Yeah, she changed her face changed a lot. It seems, I mean,

Speaker 1 well,

Speaker 1 it is what it is. It is what it says, Christina Aguilera.
It is what it is.

Speaker 1 So, yeah, and this is starting May. So, someone is paying attention and trying to do different similar stuff.

Speaker 1 I mean, it's

Speaker 1 you see, yeah, that's her.

Speaker 1 That's a new herb that I've seen in Google.

Speaker 1 Yeah, yeah, it's Christina Glera still. So, yeah, they're using also quite a lot of celebrity stuff.

Speaker 1 Like, the microphone is just going to take these creatives and copy them. I'm pretty sure they already ran it before.
So, it's Millie Bobby Brown as well. So, it's like

Speaker 1 I want another Homelander, Homelander Chinese, and these Forex game creative.

Speaker 1 Why? Because it's also so good.

Speaker 1 I mean, yes.

Speaker 1 Like the script or whatever they were using it, it was just much, much better and clever. And like these, like random, like, this is my favorite game, whatever.

Speaker 1 Yeah, yeah, that's why I want to say, like, this is the favorite, this is the best game I've ever played. This is my favorite game.

Speaker 1 I mean, yeah, of course, it's your favorite fucking puzzle game if you get paid for it. I mean, it's just like the think about something else, else, how to sell it.

Speaker 1 The Homelender ad that was genius because you just pay for the actor, you don't even pay for the boy's IP, and he was pretending to be Homelender and never said the word.

Speaker 1 So good,

Speaker 1 yeah. I mean, clever, clever use.
So, yeah, it's celebrities all over again

Speaker 1 or

Speaker 1 or IP.

Speaker 1 But this,

Speaker 1 I mean, they're

Speaker 1 doing some new stuff, obviously, which is

Speaker 1 all about.

Speaker 1 They're really down.

Speaker 1 Downloads, yes, revenue up.

Speaker 1 Revenue up, of course, because it's scheduled games.

Speaker 1 Yeah, curves.

Speaker 1 Yeah, exactly. And honestly, I'm so glad the Toy Story

Speaker 1 is pictured. Yeah.

Speaker 1 Which is here. So it's a.

Speaker 1 So, yeah, exactly. There goes Kendi Curves only there.

Speaker 1 Yeah, bye-bye. Anyway, so I'm really glad the Toy Story wasn't the first episode because if it was the first episode, I would

Speaker 1 absolutely, yeah, I would be churn. Yeah, I would churn like immediately.
The place is safe, man. The place is safe with like Simba and Pumba.
Yeah, yeah, of course.

Speaker 1 I'm stuck on this because I hate Toy Story. Literally, I hate it.
And as soon as I open the game, they're all both these motherfuckers, and it really pisses me me off.

Speaker 1 Really, I mean, how do you hate Toy Story?

Speaker 1 Yeah, because it's absolutely terrible. It's hit or miss IP, I think.
Yeah, yeah, yeah, whatever. It's just

Speaker 1 like this, I could watch Muana like

Speaker 1 all day long,

Speaker 1 but Toy Story, not really

Speaker 1 here.

Speaker 1 I mean,

Speaker 1 it's not even fun.

Speaker 1 I don't know. Okay, whatever.
So, yeah, that's that's me.

Speaker 1 It doesn't matter. That's you.
That's me. It doesn't matter.
So what I want to say now, they're actually, you know, using Toy Story in creatives.

Speaker 1 Guys, change it.

Speaker 1 Use Lanking. There's a new

Speaker 1 movie. Or Moana 2 or whatever.
Anyway, so yeah.

Speaker 1 They're killing it on the revenue and not so much on the ads lately. Because

Speaker 1 the.

Speaker 1 They can do. I doubt that they can do stuff like a Royal Match or whatever.
Shit. I guess not.

Speaker 1 Yeah.

Speaker 1 And we didn't watch

Speaker 1 matching, sorry, for a while. So, you know, I'm pretty sure you've seen

Speaker 1 what is this? Yeah.

Speaker 1 Pretty much. Kind of very different

Speaker 1 type of AI.

Speaker 1 Very subtle.

Speaker 1 Like five frames per second AI or whatever they put there. But this is not AI.

Speaker 1 She moves a lot. It doesn't doesn't matter if she moves a lot or not, but it's just

Speaker 1 not a combination because everything is AI and they don't move that much.

Speaker 1 The hands move too much for an AI. Yeah, yeah, yeah,

Speaker 1 but look, oh, freezing families, freezing families holding bridges, yeah.

Speaker 1 What doesn't matter like there's a combination of different uh different

Speaker 1 happening here, and there's freezing. There's the girl from Monsters INC, by the way,

Speaker 1 yeah, it's monster ink,

Speaker 1 Mr. INC, like plague ink.

Speaker 1 So you

Speaker 1 mentioned, but it doesn't matter if it's if it's her or not.

Speaker 1 Yeah, renovation, whatever. So sick about seeing

Speaker 1 no way did they really.

Speaker 1 We saw this before. Yeah, everybody is doing this now.
Yeah, everybody's doing this now. It's like if you if you think about it, it's like

Speaker 1 what else?

Speaker 1 Like, what else should

Speaker 1 I mean

Speaker 1 whatever else they can do?

Speaker 1 This is what works.

Speaker 1 Yeah, exactly. These three characters.
Exactly.

Speaker 1 I mean, I I can see where they just switch, like it's here, where they just switched the characters for like animals, like saving animals in the cage or whatever. That was also quite big.

Speaker 1 Or you just put a picture of mom and kid. Which is if they're not freezing, which is AI generated.
It's like, I don't think this is actually true because it's Lindex kits.

Speaker 1 I'm pretty sure this shouldn't be here.

Speaker 1 Yeah,

Speaker 1 and if they run this, I mean, wow, that would be so amazing. There's a

Speaker 1 label,

Speaker 1 as usual.

Speaker 1 You need to actually match it?

Speaker 1 I can play it. And the snakes are too

Speaker 1 blending.

Speaker 1 It's too not scary. It's not scary enough.
And it's not really visible because it's the same color as the pieces. It's like.
And it's not moving its head. It's not scary.
Low contrast. There we go.

Speaker 1 Wow.

Speaker 1 Okay.

Speaker 1 So the snake actually ate her this time. Yeah, that's amazing.
Wow.

Speaker 1 Well, the snake was grew perfect. It was like

Speaker 1 and bye.

Speaker 1 It was so funny.

Speaker 1 Later, when in my section, we'll go to some stuff that I saw. Like, some games literally dial cruelty to the limit, I guess.

Speaker 1 Limit, okay. You had never seen haven't seen anything that I saw

Speaker 1 this month. Well, I hope I didn't.

Speaker 1 Well, you go, we didn't, we didn't have Evoni for a long time, obviously.

Speaker 1 i mean this is this is new but not a new go to round go there look

Speaker 1 i will i will i will

Speaker 1 i will i just want to show you this because i was looking at uh and different things when we were recording something else and there's a lot of evon stuff which is i mean and there's a there's a there's like this kind of a theme for a long time of this like third auxiliary road where you can kind of get bonus just standing in it yeah they've been this is whispering with it last war is doing exactly that i'm just looking at of course i mean like of course like this is from from last war

Speaker 1 it's all from last war everything everything basically all the the barrels now the third row and then the the heel and then whatever okay so i can i can do rango this

Speaker 1 yeah just to compare something yeah wait wait this is just interesting stuff if there's anything to kind of

Speaker 1 oh yeah this is this is for those who don't know rango this is another game from ebony that's like anime based forex if i understand or at least waifu based we'll get to it once it scales at least a little bit more because currently it seems it's not scaling there i don't think so based on the numbers

Speaker 1 so run

Speaker 1 go

Speaker 1 here okay

Speaker 1 so let's see what we find out

Speaker 1 I don't think it's gonna be very different from what we just saw

Speaker 1 yeah

Speaker 1 oh

Speaker 1 wow

Speaker 1 it's just uh just the lady yeah same old same old

Speaker 1 I mean like why what what do you what do you expect uh you have

Speaker 1 last war and taber war it's just they're running same creative yeah this is this is my other question like why don't these

Speaker 1 both of these kind of giant

Speaker 1 okay

Speaker 1 why not wow yeah

Speaker 1 so why don't they employ more AI stuff? All of these like challenges. Why? But like w what would be the like what would they gain? I mean you now produce one creative for two games.

Speaker 1 So what do you need? I mean seriously. I don't know, but the CPI.

Speaker 1 Like why? I mean it's the the most efficient thing you can actually do. But you know, if you don't do any of this kind of new shit, you never uh kinda get to the new gates concept eventually.

Speaker 1 Well, then you can you can have this you can copy the concept from someone else and oh my god they they were i mean why they didn't put alligators or sharks or whatever in in in midair summer

Speaker 1 jumping yeah yeah here

Speaker 1 oh guys

Speaker 1 yeah here

Speaker 1 are sharks

Speaker 1 giant sharks trying to eat these

Speaker 1 girls but this is a fun service shot man girls what jumping like this in anime are jumping just because of one reason oh yeah sure. Of course.

Speaker 1 One reason, one reason only, obviously.

Speaker 1 I mean, do you think this is actually gonna scale? I don't know. Like, I was really hoping that it would at least be some kind of a more of

Speaker 1 like at least push on the numbers, but it seems maybe they're just testing it. Like, maybe it's this case, like, I see zero.
That, you know, it's somewhere there.

Speaker 1 And then, like, whatever, we'll see.

Speaker 1 Oh, High C0 because it's it's too hardcore.

Speaker 1 I mean, I see zero is not too hardcore, it's just like it's a giant experiment, in my opinion, because I see zero is three cores, and for the for them, as an ebony, I guess this is also an experiment with like waifu anime style.

Speaker 1 Sure, okay, yeah, fair enough, because they are the ones that use the you know girls, women, creatives, but I don't think so. They really put it as mechanic into the game that much.

Speaker 1 Oh, most probably not. If we are on top of this,

Speaker 1 we could try to check

Speaker 1 what's new. Okay,

Speaker 1 it is new. Yeah,

Speaker 1 it's also the new gate, kind of. Let's see if I can find something

Speaker 1 else.

Speaker 1 What is this?

Speaker 1 Stand-up.

Speaker 1 Stand-up.

Speaker 1 This is your favorite Spanish version.

Speaker 1 Always.

Speaker 1 Okay, so

Speaker 1 this is

Speaker 1 like randomization.

Speaker 1 Most probably, yeah, most probably.

Speaker 1 So for the listeners who don't know who Jason is, you will find out in next episodes. Or the previous episodes.

Speaker 1 No, the next episode.

Speaker 1 The next episode. Okay, so yeah, I don't think we can.

Speaker 1 Okay, yeah, we can.

Speaker 1 Okay, so I was looking at it today very, very closely, and the most

Speaker 1 surprising thing about Coinmaster is that for last five years, literally last five years, it's doing 70 mil a month constantly. Yeah.

Speaker 1 What about now? Still, still last month. Even with the Monopoly Go, even with the Monopoly Go.
Monopoly Go did shit on their curve. Yeah, nothing.

Speaker 1 Literally, like, it's a straight curve of revenue and like

Speaker 1 no Monopoly Go, no, nothing impact, no, nowhere.

Speaker 1 Yeah, it's just, yeah, it's just stable. Yeah, it's just like extremely stable, which is kind of interesting.

Speaker 1 I mean, it's a lot of that. But that tells you, like, why aren't they scaling it higher?

Speaker 1 Yeah, because this is it. Yeah.

Speaker 1 This is as big as it gets, right? Yeah, that's the you know the point of the discussion we used to have, but yeah, I don't want to open it anymore.

Speaker 1 Was that the Thor's hammer?

Speaker 1 There's always. There's always the Thor's hammer.

Speaker 1 I will say, I will try I will act like I didn't hear your comment about

Speaker 1 this is the best it can get

Speaker 1 and I mean

Speaker 1 I have no idea who is this office okay

Speaker 1 who's that

Speaker 1 I don't know a lady from the office you tell me

Speaker 1 Melora Hardin

Speaker 1 you're just looking at it now and trying to

Speaker 1 Oh my god. Okay, let's just check if we have something new actually on

Speaker 1 Facebook. I mean, it's they're always having something new, but I don't think it's just S.
Okay. I know

Speaker 1 kind of like a lot of Office characters didn't still watch it, but yeah, I didn't know this drill. And this is actually an interesting trend,

Speaker 1 which is, oh, yeah. I mean, like CT or tablet.

Speaker 1 No, no, no, the good old tablet. A tablet trick.
Yep.

Speaker 1 And something else. That's it.

Speaker 1 Baba Yaga,

Speaker 1 it's not Babayaga, that's

Speaker 1 now I know,

Speaker 1 I know, Babayaga's in witcher,

Speaker 1 fair, okay. Coinmaster, I don't know, nothing that interesting.

Speaker 1 Now, what is interesting, and I think I saw a few of these.

Speaker 1 Yeah, wow, that's pretty nice AI there.

Speaker 1 Yeah, you know who it is.

Speaker 1 Wow, King Shop, guys, of course.

Speaker 1 Yeah, the hamster writing, like all-time favorite, I think, on this podcast. Oh, yeah, for sure.

Speaker 1 I've seen the hamsters as a template, by the way. It's, I think, either Pixwears AI or some other online thing where you have a template for this.
Like, I've seen

Speaker 1 a lot of these, like, you squish it with your fingers thing

Speaker 1 yeah that's uh there's also a template

Speaker 1 it's done in cling there's uh this is really nice it's a big pixel pixel art in ai

Speaker 1 i have yeah

Speaker 1 one ai hook that i have in the

Speaker 1 in the presentation which is also pixel but it's more from

Speaker 1 june so we might actually find it in the june by the way

Speaker 1 yako your uh linkedin post on king shot like riled up everyone.

Speaker 1 Man,

Speaker 1 mine, the latest one, as well. Like, we were like, oh, this game ripped off the indie game.
Like, man, just Crimea River. Call the Call the Mobile Police.
Yeah, Call the Mobile Police, yeah.

Speaker 1 Oh, there's none.

Speaker 1 Well, I think, like, the main problem of that, like, whole criticism is that, of course, they did, like, steal that, but

Speaker 1 did you know that their game is like 50 times bigger than

Speaker 1 Tromfo? The original yeah

Speaker 1 i mean content wise it's not

Speaker 1 yeah well explain that to the to the crowd to the crowd yeah the crowd i don't really i care

Speaker 1 i can't believe i played yeah of course you played king king truth for six hours

Speaker 1 There's so many different things. Yeah, I really like these all these

Speaker 1 AI hooks. Yeah, it's really nice.

Speaker 1 Century century is much more into ai than uh river game

Speaker 1 yeah that's doing it also with uh with uh well mainly with kingshot but also with uh with whiteout whiteout survival like whiteout survival i think when it gets to whiteout survival it passes a lot of filters through their other games so i'm thinking like they kind of tried somewhere else like here or whatever and once it gets whiteout survival is like a very like finished polished concept like those shelters or whatever they're using that that's that's been there only after I think we catch the trend like two months before

Speaker 1 or you have a hook like this one of those videos uh yeah they're like super viral like spending three hours for something that can be done with like I don't know going into supermarket for two dollars yeah exactly

Speaker 1 but then you know you can't put it on YouTube yeah I mean you can't you can just go to supermarket and just buy it and just say wait

Speaker 1 okay

Speaker 1 i mean i mean cheers to paulina

Speaker 1 yeah bless you

Speaker 1 i'm not sure yeah bless you i'm not sure if i think she woke up katarina

Speaker 1 so loud every time you could hear instead of portugal

Speaker 1 yeah

Speaker 1 okay okay i think this is this is pretty much oh this is what i want to show oh okay

Speaker 1 oh the squeeze the squeeze setup yeah but they're iterating. They're iterating pretty quickly.
They're iterating on this previous one. And they need to because they're hitting like giant scale.

Speaker 1 Yeah, it's like 800k per day revenues

Speaker 1 at the moment. More, more, more? I mean, it was 1 million when we talked.
So it's always spikes on Fridays. I mean, welcome to the

Speaker 1 mobile world. Kingshaw in the last 30 days is the 24th largest mobile game by IIP revenue on $28 million behind Call of Duty Mobile.

Speaker 1 Tuesday is their low day, but it's still last Tuesday, it was over a million, so it's not Friday spikes. They're million based now.
Oh, nice.

Speaker 1 Do you want to know what game it overtook from 25th to 24th? From last

Speaker 1 month,

Speaker 1 it's just a straight curl, a straight, you know, hockey stick up, but that's basically it. And

Speaker 1 the biggest kickers, the downloads are still going up. Downloads is like 400k downloads a day on Kink Shop.
It's like amazing.

Speaker 1 What?

Speaker 1 Fake doctors? With fake Romans. Fake Centurions.

Speaker 1 Yeah.

Speaker 1 A total battle. Oh, yeah.
These guys are also going still up. Yeah, this is what I wanted to say.
Yeah, yeah, yeah, yeah, yeah. That's great creative.
Really, really well. That's a fantastic creative.

Speaker 1 But this seems like high production. This is not AI.
Yeah, this is not

Speaker 1 AI. True Warriors Never Log Out.
That's actually really good. Yeah, yeah, yeah.
I did quite well.

Speaker 1 Quite well on the the different things. Kingshot last 30 days is the top in downloads in Forex

Speaker 1 and by

Speaker 1 2 million more than last war. 8 million against 6.

Speaker 1 Do you think Century Games are earning more revenue now than River Game?

Speaker 1 River Game has much

Speaker 1 more games.

Speaker 1 You know, if you go to even Dark War, just... Oh, we can do top heroes.
Top Heroes. Dark War, I checked, nothing really that.

Speaker 1 Okay.

Speaker 1 Now it's called top heroes because it was always an interesting spin on everything and they're always thinking about something new.

Speaker 1 And I think that will be so total, yeah, total battle for those who don't know. Look, you know what is this? Of course.

Speaker 1 The review warriors.

Speaker 1 We are warriors and

Speaker 1 idle outposts. Yes, idle outpost.

Speaker 1 It's insane. Total battle hit its all-time best month by a wide margin which is like 18 million for may

Speaker 1 after seven years from launching so yeah nice that just tells you and here we have a ai narrative with different yeah you know oh this is gonna be great this month i've seen a new ai that can produce video game gameplay

Speaker 1 as an as a video

Speaker 1 no no no no no man this is specialized this is v03 is great at some point but it has its limits this is specialized. Specialized for that.

Speaker 1 And it's going to be like you're going to see much more different AI hooks from now on and flood of that.

Speaker 1 Of course.

Speaker 1 Hello.

Speaker 1 Jesus.

Speaker 1 All right. Oh.
Oh, you know what this is.

Speaker 1 Yeah.

Speaker 1 Okay.

Speaker 1 It starts

Speaker 1 again.

Speaker 1 Yeah, yeah, pretty much. It's just

Speaker 1 a little bit modified. A little bit different and just

Speaker 1 kind of connected to a little bit of Hero Wars kind of vibe. But it's definitely Kingshot.

Speaker 1 Okay.

Speaker 1 I would say, do we want to do. Oh, well, let's do Township as well.

Speaker 1 Township.

Speaker 1 Yeah, Top Heroes is also killing it, by the way. Top Heroes.
Yeah, they're running. They're crazy.
700-800K is still all-time high.

Speaker 1 Oh.

Speaker 1 some stinky corn.

Speaker 1 Oh, yeah, of course. Full of worms.

Speaker 1 It's almost like they. Oh, I know it's this.
It's their spin on the. Spin the pimple.

Speaker 1 No, the rotten apple. They're kind of.

Speaker 1 Yeah, they are trying to cut in

Speaker 1 either garden scapes or home scapes. It's the same thing.
Exactly the same thing.

Speaker 1 So, Township is the

Speaker 1 12th largest game in the last 30 days by IAP revenue. 37.8 million.

Speaker 1 What is this? This is

Speaker 1 Supercent. Pizza Ready.
Supercent. Pizza Ready.
Yeah, Pizza Ready. This is Pizza Ready.
Yeah, exactly.

Speaker 1 Exactly like Pizza Ready. Even the layout's the same.
Yeah. Exactly.
But instead of a night logo, it's donuts. The Domino's logo is donuts.
It's perfect. That's perfect.
Oh my God.

Speaker 1 So yeah, you just... actually is the previous game, not the pizza ready one, the one with the shopping mall, the one that we played, where you went out.

Speaker 1 Yeah, you put the sneakers in the stuff, and like, yeah, yeah, yeah, but you have you know, here it's your grandma

Speaker 1 cooking, yeah, of course. This is amazing.

Speaker 1 Oh, yeah, yeah, yeah. So, while we are at this,

Speaker 1 I mean, nothing, I think, new grandma for tomato overload,

Speaker 1 I want want to show you. Oh,

Speaker 1 tomato met you.

Speaker 1 Breaking news.

Speaker 1 That was a nice hole.

Speaker 1 Oh my god, that's crazy.

Speaker 1 I think that's a very good segue to what I want to show you in a second because

Speaker 1 golden goblins. I mean, this kind of or idle lumber, actually.

Speaker 1 Or

Speaker 1 the last

Speaker 1 thing, which is this. And look at this.

Speaker 1 You know what is this? Oh, that's the river, River Jam creative again. Exactly.
With the traffic,

Speaker 1 it's yeah, but it's

Speaker 1 it's idle lumber, then township, and now

Speaker 1 White at survival. Why the guy has a red wig?

Speaker 1 I don't care that you don't care. It's whiteout survival.
Yeah, I thought so. As soon as I saw the snow, I'm like, this is whiteout survival.
Look, oh, really? It goes into whiteout survival.

Speaker 1 Yeah, yeah, yeah, yeah, yeah.

Speaker 1 Wow.

Speaker 1 I was like, what is happening? We're in, we're in post-truth. It doesn't matter what creators look like,

Speaker 1 but it's like stolen by

Speaker 1 survival. No, no, this is actually whiteout survival.

Speaker 1 Yeah,

Speaker 1 I already jumped into whiteout survival because I was looking into this.

Speaker 1 No, no, no. I was trying to see what's new.

Speaker 1 I mean, yeah, this is just. I've killed so many bears already.
Oh, yeah, yeah, yeah, me too, me too. Like, that playable is just, come on.

Speaker 1 Thousands of bears. But if you, if you, if you, if you kind of like connect the dots, like they are doing so much township creatives

Speaker 1 and even the even the playables. So it's just

Speaker 1 insane.

Speaker 1 Or Trackstar. Oh, hello, Trackstar.
Or Truckstar.

Speaker 1 Or Trackstar, I don't know. No way.
Yeah, yeah.

Speaker 1 I'm just waiting until they start running some higher quality ads so they can use it on CTV and call Vibe because

Speaker 1 if you want to grow your game on CTV, you should

Speaker 1 definitely call our sponsors vibe.co

Speaker 1 because it's super easy to start your campaigns. It's a few clicks.
You should join 5,000 people.

Speaker 1 brands that are actually scaling on CTV. You just need a little bit different creatives.

Speaker 1 And we are kind of in the process of preparing an episode with Jerome or whoever is going to come from Vibe to actually talk about how to run a successful CTV campaign and what kind of creatives you need, which is different.

Speaker 1 So just go to vibe.com and check how you can scale your CTV campaigns.

Speaker 1 And in the meantime,

Speaker 1 we are back in Vietnam Survival.

Speaker 1 And they're amazing hooks, yeah.

Speaker 1 Frozen cockroach and centipede, yes, and then

Speaker 1 and then whatever else and pyramids and snow, obviously. And we're freezing again, and there we go.

Speaker 1 And there we go, yeah. The usual stuff, the usual stuff.

Speaker 1 So, okay, so I'm I think I'm kind of done in

Speaker 1 with this. I mean, we we didn't check, I think, a lot of casual other casual games, but I think we can we can leave them them out for next time.
Yeah, wait, wait, wait, wait.

Speaker 1 I wanted to request one before we go. Can we look at Pokemon Go now that Scoply's taken over the UA? Because it's the first month I think they're doing UA now.

Speaker 1 I don't know.

Speaker 1 Because it's under Scoply's name now, instead of Niantic. Because they changed the account?

Speaker 1 Yeah.

Speaker 1 Such a difference.

Speaker 1 I'm not sure what you expect. Yeah.

Speaker 1 Psyduck. And Pokemon.
Pokemon Company is one of the most kind of

Speaker 1 like IP

Speaker 1 aggressive people in the world.

Speaker 1 So actually the downloads are down still, as I'm looking at it from like

Speaker 1 I just put the game. We don't care.
They have another mobile game now, right? So

Speaker 1 Pokemon.

Speaker 1 Pokemon doesn't they don't have the license of the games, you know? Like it's it's uh DNA.

Speaker 1 So Pokemon go.

Speaker 1 There's gonna be actually a new game this year, Pokemon Champions, which I'm

Speaker 1 if they do it right, I'm betting pretty high.

Speaker 1 You're betting on Pocket

Speaker 1 as well. Which one?

Speaker 1 Well, the Pokemon TC.

Speaker 1 Well, you mean the one that's gonna do one billion?

Speaker 1 That's the ninth largest game right now. I think my bet's pretty good though.
Yeah, so I mean, I didn't say your bet was wrong. It's just like you were betting on it.
Anyway, okay, so

Speaker 1 probably not yet. We did not see the file.

Speaker 1 I can just tell you that I talked to a group of people that still play Pokemon Go constantly. Like six or five of them literally.

Speaker 1 Don't ask me how. And they are kind of scared.
Let's just say. Scared of what? Scopy coming in.
Oh, really? And kind of making the game much more stingy and money hungry. So we'll see.

Speaker 1 Money hungry. Well, maybe they should just

Speaker 1 call PVX partners? Do a web shop? No, no, no, no. Yeah, web shop.
I think they should just call PfastSpring. I think they should just call FastSpring

Speaker 1 and then just start a new web shop or just replace an existing DTC vendor or just add a redundant D2C vendor at fastspring.gg. I don't know, maybe.

Speaker 1 Maybe because FastSpring also is sponsoring our episodes. Thank you very much, guys, for the support and for delivering the years indeed to see it scale.

Speaker 1 Honestly, if Scopely with Pokemon Go did a web shop, that would make so much sense. Yeah.

Speaker 1 You should call Fast Spring. Call Fastpring.
Yeah. Yeah, yeah.
Okay. AI segment, as usual.

Speaker 1 So we have some gorgeous creatives. And

Speaker 1 this is, by the way, using the music from Pacific Rim, which is stolen.

Speaker 1 Just so you know. He's floated through the door.
Did you see that? How the character is floated through the door? Oh, yeah.

Speaker 1 Disappears.

Speaker 1 Magic. Yeah, but this was actually in Facebook ad library.
But some of these ones, especially this one, I really like how it's kind of continuous from the AI hook.

Speaker 1 So you have the AI hook here, and the gameplay and whatever creative goes after it completely fits. What's been there in the AI hook? It looks like a different camera angle.

Speaker 1 Looks really, really, really good.

Speaker 1 So yeah, for those who don't know, we're talking about some creative hooks from Lens of Jail.

Speaker 1 This is not AI hook, I was just gonna, yeah,

Speaker 1 they're doing kingshot because everybody's doing shot. Yeah, everybody's doing kingshot.
Uh, where was it? Yeah, this is the one I was talking about.

Speaker 1 So, they have all the AI hooks, like it seems to me they're gonna be my new favorite company to look at because usually I'm just going to Rise of Castles or Nevermore, but these guys we should have

Speaker 1 all the AI hooks. And

Speaker 1 the smoothness of the transitions is really something that I really like about these. As you've seen the previous one, the transitions, even here, the transition will be very, very good.
See?

Speaker 1 Oh my god. Very, very seamless.
So, so smooth. So, I think we're going to this age of like a hooks, it's bizarre, crazy, whatever we got your attention, and then cut.

Speaker 1 No, no, it's not going to be cut. Yeah, and it's not going to be cut because you lose the attention, so it's going to be this.
And I think this is the next generation of AI hooks where they

Speaker 1 seamlessly transition into your creative concept. So, like this one, and this is a known, known kind of AI video Laura, whatever that you can get on Pixels or whatever.

Speaker 1 Like, I've seen it so many times. Yeah, it's perfect.
I think I have multiple models in my computer, even often. Of course, you have.
Yeah, of course, you have.

Speaker 1 Then we have this one.

Speaker 1 I have to say, wait, wait, wait, wait, wait. I have to say, these mics look amazing.

Speaker 1 These mics,

Speaker 1 they're not AI, and these mics look awesome.

Speaker 1 Thank you, thank you very much.

Speaker 1 Yeah,

Speaker 1 okay, so another one where again you can see that the bomb that was dropped by the plane is there in the creative.

Speaker 1 So, again, a little bit of a seamless one, which is again and like this Kingshot creatives. Oh my god, yeah, they're gonna be everywhere.

Speaker 1 It's the new gates, basically.

Speaker 1 So, so we'll see.

Speaker 1 This, this is, this is like, I think, one of my favorite ones here. Uh,

Speaker 1 check this one,

Speaker 1 yeah. Looks and Kingshot has very similar ones.
Uh, I can transition a little bit stingy, like they need to still figure it out, but just look at it like amazing,

Speaker 1 yeah. When they when they figure out all this, okay, let's move on.

Speaker 1 This one, I think these are real, real, real people.

Speaker 1 This is real people, this is not AI, but I was like, are they real or are they not real? But like, they're really, really pushing this cruelty team in Lens of JL, like very, very hard.

Speaker 1 And it's going to be worse as we go forward.

Speaker 1 So then you have these full AI creatives with literally zero

Speaker 1 other creatives, whatever, something, something. So that's been also on the rise.
It's kind of, I think it's still very

Speaker 1 not finished because sometimes the movements or whatever, it's like completely unnatural. So we'll get there.

Speaker 1 But again, it's a new trend again where at least they try to build a little bit more story or whatever concept into it.

Speaker 1 It's not just like environments, like we've seen there, or whatever, something, something. So, so I guess we'll get there.

Speaker 1 This, I think, is a similar one, and you have a lip sync on top of it because the new AI models can do lip sync, so you have also that there. Yeah, there's Ghibli

Speaker 1 Ghibli

Speaker 1 animation ones that are also popping up from here and there, which are,

Speaker 1 yeah, I guess

Speaker 1 Ghibli guys are turning in their graves basically I mean but yeah that that's what we have because of the virality of the internet so that's also a concept that they're running oh yeah this this one was really bad so they're using the Ghibli theme to kind of jam up the cruelty factor here with like the prison team or whatever they have here and it's like it's the o the good old the hero wars like the the original kind of yeah creatives with the yeah hero wars creatives with a

Speaker 1 wheel yeah yeah oh my god yeah yeah yeah yeah it's like this is so awkward, but the rocket goes like this. Doesn't matter.
Yeah, it doesn't matter. Absolutely.
Then we have this like

Speaker 1 Pixar, like, again, basically different art style. Like, I've seen this creative with three or four different teams already that they're running.
One is this kind of Pixar 3D, locally

Speaker 1 to iterate now. Yeah, it's so super easy to iterate.
So you have this, you have Ghibli One, you have whatever you have there, real people there, like doing carrots or whatever.

Speaker 1 Then you have this that should look like Officiala Lily.

Speaker 1 What does that say? Official,

Speaker 1 it's almost like vehicle, yeah, yeah. Vehicle.
So, this looks like good old

Speaker 1 machines on mobile strike creatives, but it's you know, it's so cheap. You know, not playing Arnold or whatever,

Speaker 1 wait, go back a little bit, go back a little bit to that bike part. Did you see how they were like pushing it like it was a bicycle, but it was on a motorbike? Which one? That's so funny.

Speaker 1 Wait, wait, keep going. They're like,

Speaker 1 Pushing it with the legs. With the legs, yeah.

Speaker 1 So funny. It's perfect.
I mean, like, he's just. But in those few seconds,

Speaker 1 you don't get it. Like, you don't see the inaccuracies.
You don't see these small details. And like, it works.
Two and a half gamers does. Yeah.
Oh, yeah, of course. Exactly.

Speaker 1 Then we have this. This looks really good.

Speaker 1 At first, I thought this is not AI, but it's AI. Yeah, Omega, of course, is AI.

Speaker 1 I think we watched this when we were talking about it

Speaker 1 during the year. This guy was his hands basically in the middle and stuff like that, but looks very good.
And again,

Speaker 1 and what you see here is basically, again, just a different button that just switched style filters. Like Ghibli filter, Lopoly filter.

Speaker 1 This is some kind of what they were, blocky filter, something, something. So that's a good theme.
Then we have our favorite like shelters, but it's a little bit more populated now.

Speaker 1 So you've seen the one with the garden before, where the low poly, now you have it, like real people. So that's again.
This is a little bit more narrative.

Speaker 1 Yeah, bearing the oh my god, bear wrestling a bear. Why not?

Speaker 1 Exactly, why not? Yeah, yeah, and

Speaker 1 yeah, this is basically

Speaker 1 that's the toy factory that you have in the game, by the way.

Speaker 1 Yeah, yeah, so yeah, of course, so that that works pretty well, but but you can do these things before, like it's it's amazing how these things evolve, or also this thing, like whatever, yeah, it's transformers buildings, yeah, transformers building is pretty nice.

Speaker 1 Yeah, what did I have here? A few more, Yeah, this is Puzzles and Chaos,

Speaker 1 which

Speaker 1 you can obviously see it's AI because it's like going backwards and it's bullshit, but looks amazing, like epic.

Speaker 1 Exactly, I was preparing the presentation for Hamburg, and obviously, I have a

Speaker 1 unicorn flying over Hamburg with me

Speaker 1 on top of me. Yeah, and I was like, okay, so let's put it in clink and just

Speaker 1 have some fun. And flying backwards was my favorite thing.
It was like seven out of ten, always. Is that just because it doesn't know like the direction? Yeah, it's a shit at that.

Speaker 1 I literally saw a new AI that you just plug in into any video generation and just fixes movement. Literally, that's what it does, just fixes movement because it's like so bad.

Speaker 1 You can have like super long. Oh, I saw this today.
This is

Speaker 1 this long prompt, and it still does shit. Yeah.

Speaker 1 Well, not that video is the, I think, the least refined yet compared to image generation and all these other ones. Or porn.
Yeah.

Speaker 1 We'll talk about later. No, let's not no no no please no.
So

Speaker 1 so this is again a product of the latest models where even though you see the girl the important part is she's lip synced and she's talking.

Speaker 1 That that's the important part because the text-to-speech uh generators are getting very, very good with motions and everything and the video generators are also catching up with the ability to do lip-sync videos.

Speaker 1 So you immediately get like stuff like that even clink ai has a lip sync now and it's like the new 2.1 master is just doing amazing stuff yeah yeah so this is again similar version of that pretty much that's there and then yeah i had to do some more of like yeah yeah never more than rise of castles yeah of course

Speaker 1 so This is, but you can see that this is, for instance, done on older models.

Speaker 1 This is done on older model because just look at this, where this is the original image, like image to video that started the generation.

Speaker 1 And then once the dragon moves, the details and everything goes completely blurry and loses quality.

Speaker 1 See,

Speaker 1 yeah, so that's like an older, older model, basically. That's what it does.
And then you stitch the video from these different pictures.

Speaker 1 It always starts from the first frame where it gets the quality back up and then goes forward. Yeah.
Yeah, see, like,

Speaker 1 here is,

Speaker 1 yeah,

Speaker 1 so

Speaker 1 what was even that? Yeah, what was that? Yeah, yeah, so just an example

Speaker 1 how it goes. And then we have like our favorite IP infringement, which guys from Nevermore do all

Speaker 1 but they

Speaker 1 super Elza, yeah, super Elza, but they, I think, like up their game a little bit with these latest generations because they are looking really, really good.

Speaker 1 I think it's either a different model or something that they upgraded, but looks looks much better than the other ones, as always. Like, even though we're looking at IP infringement, just

Speaker 1 and this green lantern

Speaker 1 lantern, Jesus Christ.

Speaker 1 They're pretty good at what they're doing and they have like full portfolio of these.

Speaker 1 Yeah, it's easy when you use IP infringe. Yeah, I mean we we should call up police and just uh

Speaker 1 do something with this.

Speaker 1 Or no.

Speaker 1 Yeah, so TLDR from the AI segment, your hooks gonna need smooth transitions because everybody will be doing smooth transitions, so it's gonna look shit already is happening yeah so that's that's one thing and the other thing is that you're gonna need to test different styles of your hooks to get the best not only of your hooks but also the the creatives afterwards the creatives with the big because with ai if you can just change which you can you can change the whole style of the video from yeah anime realistic anime yeah realistic polybly whatever poly

Speaker 1 perfect yeah and yeah i can then when and then when you have your creatives who do you call, Matie? And who do you call? Our friends at

Speaker 1 which one? Tommy. PBX partners.
Yeah, well, I called them at the very beginning. You didn't? Oh, you're the call, man.

Speaker 1 I forgot.

Speaker 1 We can call them again. Yeah, actually, yeah, I remember that.

Speaker 1 I mean, what are you talking about? We already called all our friends.

Speaker 1 What friends do you have that we don't have? Yeah, you have more friends? Tell us, please.

Speaker 1 Then you walk yourself into it. Well, thank you very much for listening, and dear listeners.
And well, not listening, but watching, actually. You know that it's not scripted because of this.

Speaker 1 This is not AI. This is not AI at all.
So, yeah, thank you very much. Please share comments in the comment section, join the Slack channel, and see you in China, Joy, which is far from now.

Speaker 1 But you will just, you know, blink twice, and suddenly it's August, and we are flying to China. Thank you.
Bye-bye.